Business Commons^™

Branding On A Budget: Marketing In The Nonprofit Sector, Nicholas Biere

Honors Projects

“Branding on a Budget: Marketing in the Nonprofit Sector” This service learning project combines academic research with experiential service learning. The purpose of this project was to create a strong brand for BeInstrumental, a nonprofit music education organization from Toledo, Ohio through the creation of a graphic branding plan. Principles of visual communication technology, graphic design, marketing strategies, branding, and graphic design are all implemented in this project.

Law School News: Staff Person Of The Year: Ann Marie Thompson 05-12-2020, Michael M. Bowden

Life of the Law School (1993- )

No abstract provided.

Our Fiscal Policy Response To The Covid Crisis, John Visser

Faculty Work Comprehensive List

"Although much of the national news media is rightly focused on things like social distancing, testing and vaccines, there is another important dimension to the 2020 coronavirus crisis that merits analysis—the use of massive amounts of debt to finance mitigation efforts."

Posting about financial stewardship amid the current pandemic from In All Things - an online journal for critical reflection on faith, culture, art, and every ordinary-yet-graced square inch of God’s creation.

https://inallthings.org/our-fiscal-policy-response-to-the-covid-crisis/

A Compilation Of Accounting Case Studies, Richard Brohaugh

Honors Theses

This thesis compiles twelve case studies provided by Dr. Victoria Dickinson. Each of these cases, which were performed over the course of the 2018-2019 academic year, presented accounting problems that used both fictional and real-world situations to provide an experiential approach to learning. These cases presented numerous types of business problems and challenged me to better understand the various dimensions of accountancy, ranging from data analytics to banking and finance. The procedures used to gather solutions and data for each of the cases were unique, but for each case, I was able to learn how to research potential issues and …

Covid-19: The Impact On Small Businesses In Nevada, Madison Frazee-Bench, Caitlin Saladino, William E. Brown Jr.

Economic Development & Workforce

This Fact Sheet presents data on the number of small businesses (fewer than 250 employees) considered at risk due to the COVID-19 outbreak. The data collected originates from the Brookings Institution, and reports the economic effect of COVID-19 on small businesses in states and counties throughout the nation. Understanding this data can help policymakers and business owners alike make strategic decisions about navigating this crisis. This Fact Sheet focuses specifically on the State of Nevada and its 17 counties.

2020-05-12 Campus Update From The Office Of The President, Morehead State University. Office Of The President.

Staff Congress Records

Campus update issued by the Office of the President to the faculty and staff on May 12, 2020.

Carnes' Essay Published In Scholarly Collection, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Stand For The Small: How To Effectively Brand And Market Your Small Business On Social Media, Erika Glover

Honors Projects

This document is a resource intended for female entrepreneurs who own or are looking to launch their own small business. The focus of this resource is to help business owners understand and apply strong social media marketing tactics to their small businesses. The document draws on passions, mission, and brand identity to help the user visualize the long term vision of their company's image. This is achieved by providing research and information on social media marketing in the following categories: target audience, gaining customers, brand goals, mission, visuals, voice, platforms, hashtags, analytics, and a pep talk.

The final element of …

The Super Bowl And Individual State Income Taxes, Benjamin T. Cosby

Honors College Theses

Every year the NFL Super Bowl is held in a different state. Due to the differing state income tax rates, there appears to be an incentive for the NFL Super Bowl to be held in some states over others. Over the past 21 years, the Super Bowl has occurred more often in low tax states, but after analyzing the relationships between state income tax rates, average state temperatures, and the states in which the Super Bowl has been held, it appears that average state temperature is a more important factor in determining the location of the Super Bowl, not state …

A Review Of The Historical Roots Of The Union Conference Organizational Structure In The Seventh-Day Adventist Church And Inter-Structural Accountability, Eric Louw

Andrews University Seminary Student Journal

Over the last few years, a debate regarding the inter-structural relationship of each level of the Seventh-day Adventist Church has grown to the point where it can be polarizing, regardless of which side of the debate one is on. This tension has likely come about, at least in part, as a response to the ongoing gender role debate, which has given rise to the emergence of an “us vs. them” mentality between those who agree and disagree with the decisions of the General Conference Sessions and its Executive Committee. This paper looks at some of the historical data related to …

Regional Airlines, Benjamin Jones Jr.

Student Works

The airline industry plays a major role in the United States. Many passengers use air transportation as a major mode of traveling for business and personal. As the demand for traveling increased, pilot shortage has increased as well. A pilot shortage will devastate the economy and have a lasting effect that will be felt worldwide. However, sources predict that the United States will experience a sizable pilot shortage over the next few years. This paper will identify the reasons for the pilot shortage and discuss the devastating effects that the shortage has on the regional airline industry. In addition, this …

A Compilation Of Case Studies Focusing On Financial Reporting Issues, Haydn Brown

Honors Theses

The following thesis is a compilation of case studies that focuses on various financial reporting and accounting topics. Each case addresses different topics using real world examples of specific companies. The thesis demonstrates the understanding of Generally Accepted Accounting Principles and was completed under the supervision of Victoria Dickinson to satisfy the requirements for the University of Mississippi, Sally McDonnell Barksdale Honors College, and Patterson School of Accountancy, and ACCY 420 course in the 2018-2019 academic year.

A Compilation Of Case Studies On Modern Issues And Applications Of Accounting, Tyler Butler

Honors Theses

Over the academic year spanning from 2018 to 2019, I attained knowledge of the accounting profession and applications of accounting techniques that have arisen from modern needs in the professional world. Having since spent the summer working as an accountant for a private construction company, I have been able to apply the knowledge in a real-world setting. For the thesis requirement, I thoroughly completed case studies on a variety of topics related to accounting. Each of the sections have been completed in case format with attention to readability and thoughtful presentation of information. Every case began with a problem to …

A Comprehensive Analysis Of The Accounting Environment And Procedures Through A Series Of Case Studies, Ryan Mccarty

Honors Theses

The following thesis is a culmination of twelve case studies completed throughout the academic year of 2018-2019 under the direction of Dr. Victoria Dickinson, as a requirement of the Sally McDonnell Barksdale Honors College and completion of the ACCY 420 course. Each case study is independent of the next, and is an in-depth response to questions and theories that are found outside of this document. Each analysis is accomplished by myself alone and through the studies of Financial, Managerial, and Cost accounting courses in my career at the University of Mississippi. The thesis is intended to analyze accounting procedures and …

2020-05-10 Message From The Provost, Morehead State University. Office Of The Provost.

Faculty Senate Records

A message issued to the faculty and staff from the Office of the Provost on May 10, 2020.

Beyond A Tube Of Red Lipstick: An Economic Valuation Of Estee Lauder And The Beauty Industry, Aisea Odencrantz, David Offenberg

Honors Thesis

The current valuation of the beauty industry is approximately $532 billion, yet this industry is not commonly suggested by investment professionals as a way to add diversification into their investors’ portfolios. The current craze of the market is technology and fossil fuels, but the beauty industry has remained a major player in consumer spending patterns throughout time. Through examining the historical financial statements of the publicly-traded cosmetic conglomerate Estēe Lauder, as well as several of its competitors, I modeled the future valuation of Estēe Lauder using the Discounted Free Cash Flow and Comparable Firm Multiples models. This analysis demonstrated how …

The Book Of Twelve Accounted For Cases, Ty Craig

Honors Theses

This thesis is comprised of twelve case studies. The case studies were completed in conjunction with Professor Dickinson's ACCY 420 course. Each case is independent and has its own abstract.

Topics In Accountancy, Kara Kennedy

Honors Theses

For my thesis, I conducted a thorough analysis of the accounting field and profession through the lens of historical case study examples. In a classroom environment, I researched and debated case topics together with fellow accountancy students under the guidance of our thesis advisor, Dr. Dickinson. Case topics included analysis of broader areas, such as the current conceptual accounting framework or the analysis of accounting careers, along with analysis of more specific areas, such as the sale of debt securities or the appropriate capitalization of costs. Most cases required the evaluation of relevant financial statements in order to gain valuable …

An Examination Of Accountancy Case Studies, Joshua Cathey

Honors Theses

This thesis explores topics that are relevant to the profession of accounting, specific to the experience of a young professional in public accounting. Topics vary from exploration of tools used to analyze data, research into which city would be a good place to start a career, as well as relevant regulatory legal issues. The cases required a mixture of research as well as problem solving to obtain an understanding of the issues at hand. This research aided my ability to perform in front of accounting professionals at case studies that were hosted on campus. Through this research I decided on …

An Analysis Of Case Studies Related To Financial Accounting Concepts And Methods, Alexander Watkins

Honors Theses

Abstract

Alexander Pierce Watkins: An Analysis of Case Studies Related to the Field of Financial Reporting in Accounting

(Under the Direction of Dr. Victoria Dickenson)

The following thesis provides answers and descriptions to questions posed in various case studies that have to do with financial accounting,. The cases generally cover topics such as Generally Accepted Accounting Principles, how specific fictional or real companies have navigated their complexities, the student’s takeaway from the material, and a technical real-life application. Taking Intermediate Financial Accounting in conjunction with the completion of these cases allowed us to gain a deeper understanding of the subject …

Case Studies In Financial Accounting, Ian Ulmer

Honors Theses

The following thesis is intended to examine topics currently faced by accountants in the profession, in the areas of both technical proficiency and ethical theory, with an eye towards addressing potential areas of interest for accountants in the coming years. These case studies consist of established academic cases that use issues encountered and documented by several of the largest companies in the world to teach accounting theory, as well as cases in development by faculty of the Patterson School. These cases are designed to allow students to apply their previously theoretical knowledge of GAAP to case studies that document real-world …

Principles Of Accounting And Financial Reporting: A Case Study Compilation, Olivia Duke

Honors Theses

The following case studies are a demonstration of knowledge regarding proper accounting procedures in accordance with Generally Accepted Accounting Principles (GAAP) as set by the Financial Accounting Standards Board (FASB). This thesis examines the various treatments of different areas of accounting as well as how a good accountant should carry himself or herself in the professional environment. Each case study presents a different set of solutions regarding various concepts crucial to the understanding of accounting as a subject that with which professionals should be familiar upon entering the workplace. The case studies were completed under the direction of Dr. Victoria …

A Study Of Key Accounting Principles For Financial Reporting Through Analysis Of Case Studies, Brent Austin Thomas

Honors Theses

The following thesis is a compilation of the solutions and analyses derived from twelve different case studies covering a variety of topics related to financial accounting standards in accordance with the Generally Accepted Accounting Principles as set forth by the Financial Accounting Standards Board. These case studies demonstrate how key accounting principles studied in academia are adapted into practice by businesses for financial reporting. Through the case studies, the real-world presentations of financial statements are analyzed in order to establish a knowledge of the current accounting climate and promote understanding of specific accounting topics. The case studies were completed under …

An Analysis On Applications Of Contemporary Financial Accounting Topics, Audrey M. Dames

Honors Theses

This thesis is composed of twelve independent case studies, each focusing on a different topic in financial accounting. These cases were completed over the course of a year under the instruction of Dr. Dickinson through the Honors Accountancy Independent Study course. To develop this thesis, I examined the information provided in every case study and performed independent research to analyze each unique accounting topic. In addition to independent analysis, the cases were reviewed in collaboration with other students in the Independent Study course, promoting discussion of varying opinions on contemporary accounting theories. The subject matter of the cases ranged from …

An Exploration Of Financial And Accounting Principles And Methods, Stephanie Green

Honors Theses

This collection of case studies and text is a culmination of the twelve case studies assigned by Dr. Victoria Dickinson over the course of the Professional Research and Development Research Program. This program that is unique to Sally McDonnell Barksdale Honors College accounting students at the University of Mississippi, and it encourages the student to engage with the topic matter of accounting, taking a holistic view of what they are simultaneously learning in other courses. Each case examined a different issue or accounting method that ultimately expanded students’ knowledge and better prepared them for their future careers. The case study …

The 2017 Tax Cuts And Jobs Act: Analyzing Its Financial Impact On Division I Universities, Judge Nash Mcwithey

Honors Theses

The Tax Cuts and Jobs Act has had a substantial impact in the United States since its inception in 2017. This tax code overhaul has had a profound effect on the way Division I universities operate their athletic department operations and fundraising efforts. By creating new channels of federal tax revenues and eliminating deductions, such as the “80/20” premium seating deduction that has been used by universities, athletic programs have already begun to see a shift in how they must operate. This modification is done in order to avoid any major repercussions from the new tax code. This thesis discusses …

Accounting Issues: An Examination Of Professional And Academic Accounting Topics Through Case Studies, Reynolds Spencer

Honors Theses

The following thesis investigates prevalent topics to the accounting profession and academia. The thesis is comprised of twelve case studies performed over the course of eight months related to problems facing the accounting profession, things to consider when entering the profession, and analysis of existing and fictitious companies. The backgrounds for case studies two, six, seven, eight, nine, ten, and twelve were provided by Cases in Financial Reporting by Michael Drake, Ellen Engel, Eric Hurst, and Mary Lea McAnally, as presented in the works cited page. Case study four’s background was provided by Dr. Brett W Cantrell. All other case …

An Analysis Of The Skill Sets Needed To Be Successful In Nonprofit Public Relations, Hannah Williamson

Honors Theses

The public relations industry is ever-changing, as it evolves to adapt to societal changes. Technological advancements and social media have largely contributed to changes in the way public relations professionals attempt to reach their target publics. In fact, research shows many public relations professionals do not think the term “public relations” will accurately define the work they will be doing in the near future. As the industry changes, the job duties of public relations professionals adapt as well.

This study researched the public relations industry to understand what skill sets professionals should possess in order to be successful. The study’s …

Producing Thacker Jr. A Guidebook To Production & Reflections Of A Student Director, Ava Street

Honors Theses

This narrative documents a student’s preparation and execution of the children’s music and literature program entitled, Thacker Jr. Radio Hour. The author documents and analyzes experiences over the course of two academic years preparing and producing the program. The author describes the process of production including content creation, marketing, budgeting, fundraising, and casting. The author recounts and reflects upon her experience in the role of Thacker Jr. Executive Director and her desire to create student-centric arts programming. Finally, the author evaluates the immediate impact of the program on the LOU community and predicts how her experience will shape her …

The Future’S So Bright: A Business Plan And Market Research Analysis Of Fraze, Elizabeth Lanford

Honors Theses

This thesis is an overview of the creation and operation of Lindy and Liz, LLC dba Fraze. Fraze is an online boutique specializing in custom, beaded sunglasses. This thesis contains details of the founding, operation, and future of the business. The following business plan will give insights to marketing strategies, target audience demographics, and sourcing procedures.

Accompanying this business plan is market research relevant to the target market of Fraze. Part I details secondary research about the effects of social media on this target market and their consumption habits. It also contains insights about the products and marketing techniques most …