Business Commons^™

Status Of Forces Agreements (Sofas) Overseas: A Portability Roadmap For Military Spouses And Their Employers, Deborah A. Bradbard, Amber Pitoniak, Rosalinda V. Maury, Rachel Linsner

Institute for Veterans and Military Families

Within military families, military spouse employment also positively impacts service member retention. Like their civilian counterparts, military spouses often want and need to work. But, unlike most civilians, military spouses may relocate overseas where their employment options are influenced by diplomatic agreements called Status of Forces Agreements (SOFAs). As a result, SOFAs may present unanticipated and sometimes insurmountable barriers to military spouses who wish to work after relocating overseas. This paper gives insights to the military spouse as well as their employer.

Is Your Library Ready For The Reality Of Virtual Reality? What You Need To Know And Why It Belongs In Your Library, Carl R. Grant, Stephen Rhind-Tutt

Charleston Library Conference

VR is no longer just gaming. It’s increasingly being deployed across academic campuses and is becoming indispensable in fields ranging from the humanities to engineering to anthropology. A recent survey indicated that 100% of ARL campuses were using VR, with 40% of libraries actively supporting it. This paper discusses practical examples of how libraries are helping their institutions build out virtual reality, utilizing 3D objects and explains why the library is the best place to do so. It provides a basic grounding in VR and related areas, showing what it is and why it's important to libraries. Specific attention is …

Economic Impact Of Pace University's Department Of Cultural Affairs/Schimmel Theatre, Rebecca Tekula Phd, Adrian Rivero

Wilson Center for Social Entrepreneurship

No abstract provided.

Economic Impact Of Pace University's Athletics Department, Rebecca Tekula Phd, Adrian Rivero

Wilson Center for Social Entrepreneurship

No abstract provided.

Strategies That Male Allies Use To Advance Women In The Workplace, Susan R. Madsen, April Townsend, Robbyn T. Scribner

Marketing and Strategy Faculty Publications

The purpose of this research study was to identify and examine, from both men’s and women’s perspectives, the specific behaviors and strategies male allies use to successfully support the advancement of women in workplace settings. From a survey of 243 men and women, the team gathered qualitative survey data that were analyzed to identify the strategies and behaviors used by male allies. Top responses included developmental relationships, human resource (HR) processes, leadership development, recognition (both public and private), treating women as equals, and challenging sexist behavior. Some differences existed between perceptions of men and women in terms of the most …

Asia Marketing Journal Vol.21 No.3 목차

Asia Marketing Journal

No abstract provided.

2019-October-31-2019 Notable Women Of Etsu, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Online Mba With Emphasis In Entrepreneurial Studies Ranked Among The Best In The Country, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2019-October-31-'Fl3tch3r' Juror's Lecture By Sue Coe, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Competitive Analysis Among Multi-Product Firms, Jun B. Kim

Asia Marketing Journal

We analyze and study competition in differentiated product market using public data source. Understanding competitive market structure is critical for firms to assess how their products compete against other firms in a given market. In this paper, we estimate consumer demand, extend clout and vulnerability framework, and study competition among multi-product manufacturers in differentiated product market. For our empirical analysis, we adopt choice-based aggregate demand model and estimate consumer demand while accounting for unobserved product characteristics. Once we estimate consumer demand, we compute full price elasticity matrix and investigate intra- and inter- manufacturer substitutions among consumers. This research offers a …

2019-October-31-Percussion Ensemble Fall Concert, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-October-31-November Guest And Faculty Artist Recitals, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Ethically Questionable Consumer Behaviors: Korean And American Perspectives, Jungki Lee, Sam Fullerton

Asia Marketing Journal

This study compares the ethical inclination regarding consumer misbehaviors from two countries with contrasting cultural characteristics. National samples of South Korean and American adults provided their perceptions of the appropriateness of 12 ethically questionable consumer actions. The scenarios ranged from illegal actions, such as fraudulently inflating one’s losses when filing an insurance claim to legal, yet questionable, actions such as purchasing an item that the buyer recognizes as having been mispriced. The 12 scenarios exhibited a wide range of mean responses in both countries, thereby supporting the oft-stated premise that consumer ethics is a situational phenomenon. Findings indicate not only …

The Effects Of Social Media Advertising On Social Search In China: Evidence From Luxury Brand, Xing Gao, Sang Yong Kim, Da Yeon Kim, Lee

Asia Marketing Journal

This study examines the relationship between social media advertisement and customer interest in the context of luxury brands. Further, this study investigates the effective ways to utilize visual types (pictorial advertisement and video advertisement) and contents types (website link and hash-tag) in social media advertising by proposing a time-series model to estimate the long-term effect of social media advertising on social search. We find that the pictorial advertisements are more effective than video advertisements, which provides a different result from previous existing research. In addition, advertisements using hashtags are more effective than web links due to efficiency of the search …

Detecting Digitally Forged Faces In Online Videos, Neilesh Sambhu

USF Tampa Graduate Theses and Dissertations

We use Rossler’s FaceForensics dataset of 1004 online videos and their corresponding forged counterparts [1] to investigate the ability to distinguish digitally forged facial images from original images automatically with deep learning. The proposed convolutional neural network is much smaller than the current state-of-the-art solutions. Nevertheless, the network maintains a high level of accuracy (99.6%), all while using the entire FaceForensics dataset and not including any temporal information. We implement majority voting and show the impact on accuracy (99.67%), where only 1 video of 300 is misclassified. We examine why the model misclassified this one video. In terms of tuning …

The Effect Of Construal Level On Variety Seeking Across Subcategories, Jiyeon Suh, Eugene J. S. Won

Asia Marketing Journal

The present study investigates how consumers’ construal level affects their variety seeking behavior when choosing multiple items simultaneously. Especially the authors focus on the perceptual level at which variety seeking takes place and propose that variety seeking can take place not only at brand level but also at category or subcategory level. Categorical variety seeking refers to diversification of one’s choices over multiple brands not within the same category but across multiple categories. Building on construal level theory, the authors expected that people engaging in higher-level construals tend to subcategorize the choice set and distribute their choices across more subcategories …

2019-October-31-Etsu Faculty, Students Play Key Roles In Upcoming Film Festival, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-October-31-Social Media Marketing For Hs Students, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Indonesia’S Cultural Resilience Responses To China’S Belt And Road Initiatives: Sei Mangkei Sez As A Case Study, R. Tuty Nur Mutia Enoch Muas, Reynaldo De Archellie, Setiawati Darmojuwono

International Review of Humanities Studies

Humans construct various strategic actions and produce cultural products to overcome life problems during certain situations. In the context of the modern nation-state, regulations which are issued by the government in a country and are aimed to help members of their society to overcome life's problems can be called a cultural product. In response to the Belt and Road Initiatives/BRI initiated by the PRC government, the government under President Joko Widodo in the first period issued a Maritime Axis program aimed at building a number of infrastructures, ranging from ports, toll roads, airports, and industrial zones spread throughout Indonesia. This …

Enabling The Transfer Of Skills And Knowledge Across Classroom And Work Contexts, Denise Jackson, Jenny Fleming, Anna Rowe

Research outputs 2014 to 2021

Increasingly, contemporary work means graduates will operate in multiple workplace settings during their careers, catalysing the need for successful transfer of capabilities across diverse contexts. The transfer of skills and knowledge, however, is a complex area of learning theory which is often assumed and lacks empirical analysis. Facilitating transfer is critical for preparing students for effective transition to the workplace. Work Integrated Learning (WIL) provides an opportunity for tertiary education students to ‘practice’ transfer across classroom and work settings. Building on existing scholarship and using a mixed-methods design, this study aimed to explore the nature of transfer across these contexts …

2019 Celebration Of Scholarship, Creativity, And Engagement, Beth Heldebrandt, Todd Bruns, Seth Yeakel, Matthew Eifrid

Programs

Scholarship, creativity, innovation, and the many forms of collaborative engagement that shape faculty life and student learning are central to the mission of Eastern Illinois University. For that reason, our faculty, department chairs, college deans, the Provost, and the entire campus community celebrate the achievements and outstanding contributions of our colleagues and students to their disciplines and professions every year. And, as the following pages illustrate, faculty engaged in continuing scholarly and creative activities that have provided outstanding mentoring experiences for our undergraduate and graduate students.

In addition to recognizing faculty performances, shows, publications, grants and other professional efforts, the …

2019-October-30-Nationally Recognized, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-October-30-National Pan-Hellenic Council Plaza Unveiling, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Work Life Balance And Level Of Satisfaction Among Women Teachers Assigned In The Northernmost Part Of The Province Of Surigao Del Sur, Philippines, Jillard O. Mercado

The South East Asian Journal of Management

Research Aims - This research intends to study the extent of work-life balance and the level of satisfaction among women teachers assigned in the northernmost part of the province of Surigao del Sur and to determine if there is a significant relationship between them. Design/methodology/approach - This study used the descriptive normative and correlation method. The adopted questionnaire was modified and used. A total of 226 women teachers were chosen as respondent but only 210 participated. The data gathered from the questionnaire were tallied, tabulated, analyzed and presented in tables. Research Findings - The result shows that majority of the …

Employee Rhetorical Sensitivity As A Mediator In The Relationship Between Customer Orientation And Customer Retention, Suraya Akmar Mokhtaruddin, Che Aniza Che Wel, Nor Rahimy Khalid

The South East Asian Journal of Management

Research Aims: The current study proposes to fill in the gap in customer orientation literature by focusing on the relationship between customer orientation, employee rhetorical sensitivity and customer retention from the customer perspective. Design/methodology/approach: The questionnaires were distributed at the KLIA and KLIA2 among experienced customer of travel agency, where the respondents were selected using convenience sampling. Research Findings: The finding indicates that customer orientation and employee rhetorical sensitivity has positively influence customer retention. Additionally, employee rhetorical sensitivity partially mediates the relationship between customer orientation and customer retention. Theoretical Contribution/Originality: Academically, this study contributes to the literature of customer orientation …

How Technology Affects Behavioral Intention (Case Study Of Online Transportation In Indonesia And Thailand), Jono M. Munandar, Ribka Cynthia F. Munthe

The South East Asian Journal of Management

Research Aims: Using two countries as the object, this study aims to analyze the influence of technology readiness towards favorableness on online transportation consumers in Indonesia and Thailand. Design/methodology/approach: Empirical evidence for the research was derived from a survey that collected data from 500 students in Indonesia and Thailand, analyzed using Logit Biner method with the help of software SPSS. Research Findings: The result of this study shows that there were two hypotheses accepted, H1 (optimism influences favorableness) and H3 (insecurity has an effect on favorableness), while other hypotheses (H2 and H4) are not significant. Theoretical Contribution/Originality: This study analyzes …

The Role Of Capital On Islamic Bank Spin-Offs In Indonesia, Muhammad Budi Prasetyo, Rizky Luxianto, Rahmat Aryo Baskoro, Wardatul Adawiyah, Niken Iwani S. Putri

The South East Asian Journal of Management

Research Aims: Some Islamic banks have experienced decreasing performance after spinning off from the parent company, and it is presumed that the amount of capital may have contributed to the decline. Hence, this paper aims to find a minimum amount of capital that Islamic banks must own after spin-offs in order to be able to compete in the market and to achieve excellent performance. Design/Methodology/Approach: We employ the OLS method for small banks (assets below Rp 5 trillion) with variable Capital as the dependent variable and Bank Performance (ROA, ROE, BOPO, and NPL) as the independent variable. We conduct several …

Trust In Supervisor As A Mediator Of The Relationship Between Perceived Interactional Fairness In Reward Systems And Organizational Commitment, Fatmawati Abdin, Azman Ismail, Azmawaty Mohamad Nor

The South East Asian Journal of Management

Research Aims - This study was undertaken to extend existing literature by examining the mediating effect of trust in supervisors in the relationship between perceived interactional fairness in reward systems and organizational commitment. Design/methodology/approach - The SmartPLS method was applied to analyze the survey questionnaire data collected from employees at a national audit department in Malaysia. Research Findings - The results reveal that the effect of perceived interactional fairness in reward systems on organizational commitment is mediated by trust in supervisors. Theoretical Contribution/Originality - This study has proved the effectiveness of perceived interactional fairness as an essential mediating variable in …

Perceived Severity Of Halal Violation: Csr And Consumer Boycott, Nor Asiah Omar, Muhamad Azrin Nazri, Zuraidah Zainol, Mohd Helmi Ali, Syed Shah Alam

The South East Asian Journal of Management

Research Aims: The halal industry has become one of the fastest growing business in the global market. Halal certification provides assurance to all Muslim consumers because it fulfills the Shariah law and follows the concept of halalan-toyyiban. The purpose of this research is to examine the effect of severity of halal violation and CSR on boycott towards the company that involved in halal violation incidents. Design/methodology/approach: In total of 400 questionnaires were distributed amongst customers who were aware and/or had experienced the violation of a halal product. Data were analyzed using structural equation modelling techniques, were partial least squares (PLS) …

The Effect Of Enterprise Risk Management Practice On Sme Performance, Sajiah Yakob, Hafizuddin -Syah B.A.M., Rubayah Yakob, Nur Aufa Muhammad Raziff

The South East Asian Journal of Management

Research Aims - This study aims to identify the effect of Enterprise Risk Management (ERM) on Small and Medium Enterprise (SME) performance. Design/methodology/approach - This study employed a multiple regression analysis. SME performance was treated as dependent variable, whereas ERM was the independent variable. Research Findings - Multiple regression analysis indicated that ERM has a significant effect to- wards firm performance. However, only one of the ERM elements namely objective determination has a significant effectt on SME performance. Theoretical Contribution/Originality - This study contributes to the body of knowledge from the standpoint of ERM by testing the effect of each …