Business Commons^™

Updating Powerpoint For The New Business Classroom, Sabra Brock, Yogini Joglekar, Ayushi Tandon, Gena Bardwell

New York School for Career and Applied Studies (NYSCAS) Publications and Research

Aim/Purpose To update a 2010 study that recommended “rules of thumb” for more effective use of PowerPoint in the post-secondary business classroom. The current study expanded the focus to include the business classroom in India as well as the US and examined possible shifts in student perception of the utility of PowerPoint among Generations Y and Z.

Background The study examined students’ perception of the learning utility of PowerPoint in post-secondary business classrooms in the US and India and the relationship of the use of PowerPoint to course ratings.

Methodology Surveys were distributed in post-secondary business classrooms in India and …

Stock Price Contagion Effects Of Low-Quality Audits At The Individual Audit Partner Level, Ferdinand A. Gul, Chee Yeow Lim, Kun Wang, Yanping Xu

Research Collection School Of Accountancy

We use Chinese audit partner data to show that partners associated with financial reporting fraudinduce share price declines among non-fraudulent firms audited by the same audit partners. In cross-sectionalanalyses, we find that share price declines are more pronounced when low-quality partners (LQPs) failed to issuemodified audit opinions during the period in question and when the LQPs were from one of the Top 10 audit firms.Additional analyses show that investors impose larger penalties on contagion firms when fraudulent firms are largerand the time lapse between sanction and fraud commitment is shorter. The personal characteristics of LQPs (exceptgender) do not cause a …

2019-May-Ucda Design Conference To Be Held At Etsu May 20-21.Pdf, College Of Arts And Sciences, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

The UCDA Design Education collobrative is a national summit that is designed for educators, chairs, and students, which continues an ongoing community specifically for graphic design educators with many opportunities for professional participation and development. The event will focus on the complexities of working with a community to solve design problems that address their needs and is seeking community collaborative projects that highlight successes, failures, best practices, and new models/conventions of working together in the classroom.

The design conference will be held in the Department of Art & Design at Ball Hall Monday, May 20 and Tuesday, May 21 from …

2019-May-Us News And World Report Ranks University School 9th Best High School In Tennessee, University School, East Tennessee State University, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Essays In Corporate Finance, Bina Sharma

Theses and Dissertations

In this dissertation, I explore the effects of exogenous shocks on firms' and managers' behaviors. The first essay examines the effect of shareholder-initiated litigation risk on opportunistic insider trading by exploiting US states' staggered adoption of Universal Demand (UD) laws, which weakened shareholders' ability to file derivative lawsuits against corporate insiders. I find that UD laws lead to significantly more profitable insider trades, specifically insider sales. After the adoption of UD laws, insider sales on average avoid an additional loss of about 2 percent ($24,000) per month in buy-and-hold abnormal returns. The benefit of UD laws is greater for insiders …

Branding The Barre: A Strategic Marketing Plan For Stars Dance Academy, Crystian Neaman

Theses/Capstones/Creative Projects

STARS Dance Academy has been experiencing stagnation within the last several years of operation. Although the dance studio industry in the United States is growing at 3.5% annually, and is expected to reach $4.1 billion by 2023, STARS is having trouble standing out from the intense studio competition in the highly saturated Omaha market. As there are low barriers to entry, and the popularity of dance is attracting new competitors, it is crucial for any dance studio to have a strong brand reputation and loyalty among its current customers. STARS has struggled for the last 10 years to embody their …

Resources And Future Availability Of Agricultural Biomass For Energy Use In Beijing, Fengli Zhang, Chen Li, Yajie Yu, Dana M. Johnson

Michigan Tech Publications, Part 1

The increasing importance of lignocellulosic biomass based energy production has led to an urgent need to conduct a reliable resource supply assessment. This study analyses and estimates the availability of agricultural residue biomass in Beijing, where biomass energy resources are relatively rich and is mainly distributed in the suburbs. The major types of crops considered across Beijing include food crops (e.g., maize, winter wheat, soybean, tubers and rice), cotton crops and oil-bearing crops (e.g., peanuts). The estimates of crop yields are based on historical data between 1996 and 2017 collected from the Beijing Municipal Bureau of Statistics. The theoretical and …

Fashion Merchandising: An Augmented Reality, Naeha A. Sayed

Dissertations, Theses, and Capstone Projects

There is a continuous and constant transformation in the field of Augmented Reality (AR), both in the Retail, and the Manufacturing sector. It has started to influence everything from fashion runway shows to online shopping. Consumers dynamics have shifted in the fashion industry, the ways becoming more dominant than the old observant ones- the simple buying experience no longer satisfies them. Due to the emergence of the new digital platforms and technological enhancements, the consumers are looking for more- be it a more exciting buying experience or more user interaction or more enhanced products. This technological change starts with the …

New Perspectives About Financial Intermediation: Disruption By Senior Managers And Financial Technologies, Yu Shan

Dissertations, Theses, and Capstone Projects

This dissertation consists of three chapters that span managerial styles, financial technologies, and social interactions.

Chapter 1 Banks increase credit risk-taking in syndicated bank loans when their systemic risk increases; however, the interrelationship across risks depends on bank managerial styles. Using a connectedness sampling method to differentiate patterns of business policy styles and systemic risk-taking among managers, I find that credit risk-taking is more sensitive to the bank's systemic risk if the manager exhibits a preference for systemic risk. Asset-innovating managers (exhibiting a preference for non-traditional forms of income and assets) take higher credit risk in their loan portfolios, but …

Consumers’ Reactions To Multiple Instances Of Negative Publicity: The Role Of Publicity Domain Similarity, Berna Basar

Dissertations, Theses, and Capstone Projects

Although it is very typical for consumers to be exposed to multiple instances of negative publicity about a brand, existing research has focused on consumers’ reactions to one-time negative publicity instances. Given the important role of self-brand connection in consumers’ reactions to negative brand-related information, the current study investigates how consumers with different self-brand connection levels react to multiple instances of negative publicity in a single domain versus across different domains. Specifically, I suggest that consumers with high self-brand connection might be defense motivated, which in return, might result in justification of one-time instances unless consistency in behavior is signaled. …

Accelerators: Their Fit In The Entrepreneurship Ecosystem And Their Cohort Selection Challenges, Shu Yang

Dissertations, Theses, and Capstone Projects

The entrepreneurial financing landscape has drastically evolved over the past two decades with many of the new entrants (e.g., crowdfunders, accelerators, incubators, etc) rapidly rising to prominence (Block et al., 2016). Evolving from the incubator model, startup accelerators have similarly gained traction over the past decade (Pauwels, Clarysse, Wright, & Van Hove, 2016). While the number of published articles focusing on accelerators has been growing, extant research has yet to clearly delineate the accelerator phenomena conceptually and more importantly, empirically examine its selection mechanism. This dissertation addresses this gap and is composed of two parts. In the first part, I …

Essays On Bank Acquisitions And Systemic Risk, Farindokht Vaghefi

Dissertations, Theses, and Capstone Projects

This dissertation consists of two chapters on bank acquisitions and systemic risk.

Chapter 1: This chapter explores whether bank acquisitions are associated with systemic risk-shifting. Acquisitions can form larger and more diversified firms and, as such, increase the correlation of the acquirer's investment with other banks and subsequently the probability of their joint failure. This can be beneficial for the acquirer due to (implicit) government ``too-many-to-fail'' guarantees. I find that bank acquisitions on average lead to an increase in acquires' systemic risk, which is in turn associated with an increase in firm value for non-distressed acquisitions. Interestingly, congruent with the …

Leverage Adjustment And Credit Risk, Wei He

Dissertations, Theses, and Capstone Projects

This dissertation consists of three coherent chapters that discuss the capital structure target, speed of adjustment and effect of speed of adjustment on credit risk.

Ⅰ: We standardize leverage ratio by underlying business risk. The methodology of standardization follows the assumption that asset value follows a geometric Brownian motion. We find that by standardizing book leverage ratio, standardized leverage ratio can be explained by firm characteristics with a much larger coefficient of determination compared with book leverage ratio. The coefficient of determination difference of regression with standardized leverage ratio and book leverage ratio becomes even larger if we exclude zero …

Comprehensive Poultry Supply Chain Model With Vertical And Horizontal Linkages: Implication Of Domestic And International Shocks, Hakan Unveren

Graduate Theses and Dissertations

According to USDA FAS, in 2017, the US was the largest broiler-producing country with 18.696 million metric tons and the second largest exporter of broiler products with 3.075 million metric tons (Brazil is the largest exporter with 3.847 million metric tons). Thus, around 83% of US production is consumed domestically. According to USITC, chickens are the most important protein source in the US, and Americans consume more chicken per capita than any other country. However, while the broiler industry is a key segment of US agriculture, it is underserved by large-scale supply-chain and trade models.

In this study, to fill …

Social Class And Social Networks: How Sociocultural Upbringing Affects Organizational Social Networks, Jacqueline Tilton

Graduate Theses and Dissertations

Organizations are a key venue where individuals from different backgrounds have the opportunity to interact and yet we know very little about how social class background shapes interactions within the workplace. There is reason to believe that the differing value systems of social class groups influence their attitudes and behavior towards workplace connections and relationship formation. This article considers how social class background affects organizational social networks as well as the class-distinct values and attitudes that shape networking behavior of employees. To study this phenomena, I analyze a sample of 490 employees from a broad range of roles and organizations …

2019-May-01-18- Undergraduate Research Competition, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-May-01-Aca Credential Courses, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Redesign A Travel Plan By Using Creative Problem Solving, Jingwen Che

Creativity and Change Leadership Graduate Student Master's Projects

Nowadays, there is a big market for Chinese citizens to travel abroad. There is a growing need for Chinese to experience a customized travel. This project uses Creative Problem Solving to fix the problem existed in the previous travel plan, and redesign a unique, customized and functional travel plan. This project is a sample of how to improve family relationships in a travel experience by using Creative Problem Solving.

Schumpeter Revisited : Faster Better Cheaper As Grounds For Entrepreneurial Success And A Path To An Ipo., Charles Raymond Olsavsky

Electronic Theses and Dissertations

Current entrepreneurship research focuses on two types of entrepreneurial firms: (1) the firms that develop innovative novel products or services arising from technological innovation; and (2) the firms that develop innovative novel products or services arising from recognition of an opportunity in existing conditions, no type of change required. A third type of business founder has been largely ignored in the modern entrepreneurship research - - the founder who enters a competitive market with no novel product or service that he or she invented. I refer to this founder in a competitive market as a performance entrepreneur. This dissertation …

Thinging : Powerful Objects., Tammy M. Burke

Electronic Theses and Dissertations

The works in "Thinging” are inspired by desire, the genuine and the false, systems of real and perceived values, the quest for immortality, the allure of things, our use of them to make ourselves, and imagining pasts and futures via objects. The following concepts are threaded through the work: cathexis, ritual as a value builder, collections, hoarding, display, object history, exchange, use, and sign values, and vibrant materiality. At the heart of my investigation is the quest to examine the origins of object power, and by what measures it can be evaluated: value from belief, market value, and something perhaps …

Innovate Within Product Lines Or Outside Of Them? An Ethnographic Study Of Corporate Innovation In A Corporate Venture Makerspace., Cole Joseph Crider

Electronic Theses and Dissertations

Organizational forms firms use for innovating include R&D departments, corporate venturing, and open innovation. This dissertation examines a new form for corporate innovation—the corporate venture makerspace. Makerspaces are “shared production facilities,” and scholars suggest they are environments in which to create; yet few firms have adopted them as a means to innovate. This dissertation is an ethnographic study in which I examine why a large corporation with active R&D centers and limited resources also has a corporate venture makerspace as a secondary innovation mechanism when both organizations serve the same overarching function: explorative learning activities intended to generate innovative …

Balancing Exploration, Exploitation, And Efficiency : A Framework Of Entrepreneurial Learning., Shaun Paul Digan

Electronic Theses and Dissertations

Entrepreneurial learning (EL), defined as “learning in the entrepreneurial process through which individuals acquire new knowledge, either vicariously or from direct experience, which has the potential to change the range of entrepreneurial actions”, is a key construct in the pursuit and development of entrepreneurial opportunities. However, the field of entrepreneurship has yet to produce a theory of learning explaining under what conditions individuals engage in differing types of entrepreneurial learning. Further, the limited research within this line of inquiry is diverse and disconnected. In this research, I attempt to advance the literature on organizational and entrepreneurial learning through the examination …

Green Practices Among Fashion Manufacturers: Relationship With Cultural Innovativeness And Perceived Benefits, Dooyoung Choi, Tae-Im Han

STEMPS Faculty Publications

The purpose of this study was to examine green practices implemented among fashion manufacturers and identify factors that drive the adoption of those practices, specifically focusing on a company’s cultural innovativeness and the perceived benefits of green innovations. An online survey was created containing both open-ended and multiple-choice questions using Likert scales. Data were gathered from 29 fashion manufacturers that were identified by the Google search engine and then approached. Qualitative data were analyzed to obtain insights into fashion manufacturers’ green practices and a cluster analysis was conducted to categorize companies into distinct groups based on their level of green …

Meaningful Consumption: A Eudaimonic Perspective On The Consumer Pursuit Of Happiness And Well-Being, Aditya Gupta

College of Business: Dissertations, Theses, and Student Research

Prior research indicates that consumers often pursue happiness through the market and that their purchase choices can vary depending on how they define happiness. However, while prior research has tended to use a hedonic lens to frame happiness in terms of pleasure, the current investigation is one of the first to use a eudaimonic lens to frame happiness in terms of personal meaning or meaningfulness. The central goal of this dissertation, therefore, is to arrive at a stronger understanding of eudaimonic consumption. In this regard, findings from six experimental studies reveal that eudaimonic consumption differs from hedonic consumption on a …

Millennials' Acceptance Of Voice Activated Shopping, Katelyn Nicole Sorensen

Department of Textiles, Merchandising and Fashion Design: Dissertations, Theses, and Student Research

The rise of voice technologies has changed the way individuals complete tasks and interact with their devices. Retail companies are now offering voice features to shop for products, but there is a gap in literature about consumers’ acceptance of using voice technology to make purchases. Previous studies have compared the different brands of voice technologies, investigated privacy issues, or explained the acceptance of voice technology. Millennials’ acceptance and shopping through voice technologies have not been researched before. Kääriä (2017) calls for future studies to focus on voice technologies, since the technology is constantly improving, and new forms are entering the …

A Strategic Audit Of Google, Timothy Knaak

Honors Program: Senior Projects (Public)

Google is the premier tech company. One of the largest, most successful companies on the planet, Google derives the overwhelming majority of its revenue from Google AdWords to the tune of $136 billion last year. The following is an analysis of Google’s strengths, competition, and place in the market and society. Although Google needs no help dominating the ads industry — and thus no suggestion has been provided — should the digital ads industry falter, Google faces an existential threat. To counter this, various strategies to diversify Google’s sources of income, all of which leverage Google’s existing assets and competencies …

A Strategic Analysis Of The Nebraska Alumni Association, Colton Siebert, Michael Eesley, Conrad Shiu, Melissa Newkirk, Joshua Demers, Jeb Vavak

Honors Program: Senior Projects (Public)

The Nebraska Alumni Association (NAA) is in a unique position regarding where it fits in the lives of the people it serves and the potential growth of their programs. Being separate from the University system, yet still driven by mission to help the university grow, has given the association several advantages as to being able to act in an agile manner. However, only 24,000 of the over 200,000 University of Nebraska-Lincoln alumni have paid to become a part of the Nebraska Alumni Association. This is shocking, and we believe that our recommendations can turn the tide through engagement of the …

The Effects Of Japanese Ryokan Attributes On Perceived Values And Purchase Intention, Ryuichi Karakawa

Electronic Theses and Dissertations

The increasing demand for spa and hot spring resorts, particularly within the luxury markets, provides an opportunity for new types of accommodations. This study focused on Ryokan which is described as traditional Japanese hotels with hot springs. Despite the recent trend of expanding Japanese Ryokans in the global market, most extant research had only focused on perceptions of customers who have experienced Ryokans. Therefore, this study explored what attributes of Japanese Ryokans are important to potential customers and to what extent these attributes could enhance perceived values toward Japanese Ryokans. A total of 983 usable responses were collected through an …

Becoming An Artistic Entrepreneur: The Nuts And Bolts Of Running A Successful Artistic Venture, Collette Nicole Cook

Undergraduate Honors Capstone Projects

The music industry is shifting away from the traditional concert in traditional venues. New and innovative concert experiences are beginning to be designed to continue to find ways to speak to new audiences. As a musician, entrepreneurial skills are becoming more and more mandatory in creating a long-lasting career. Despite the thousands of people who graduate around the country with a music degree each year, the number of traditional music jobs as a major symphony orchestra member or touring soloist are becoming more and more difficult to land, causing many graduates to have to find work in a different field …

The Global Learning Crisis, Claudia Costin

Asian Management Insights

In September 2015, the UN General Assembly approved the Sustainable Development Goals (SDGs), one of which, the SDG-4, focuses on the educational goal of ensuring free, equitable and quality primary and secondary education that will lead to relevant and effective learning outcomes. This goal, which is to be achieved by 2030, is ambitious. Even today, there are too many children without access to a school, or those who are not learning the basics, or dropping out of school.