Business Commons^™

Alumni Unscripted: Finding A Fulfilling Job At A Company You Will Love, Josh Reeves

Haworth College of Business News

Blog Post by Alumni Unscripted

Mhr Program Ranked Nationally, Usu Jon M. Huntsman School Of Business

Jon M. Huntsman School of Business News Collection

The Master of Human Resources (MHR) online program at the Jon M. Huntsman School of Business at Utah State University ranks fourth in nation, according to Human Resources MBA, a resource guide for the human resources industry. This top ranking measured the Huntsman MHR program against 200 accredited schools with online programs aligning to the Society for Human Resource Managementʼs recommended guidelines for a quality HR education. The Huntsman Schoolʼs ranking surpassed other notable schools such as Pennsylvania State University, Villanova University, University of Houston, and University of Maryland.

The Huntsman School Welcomes Two Outstanding New Faculty, Usu Jon M. Huntsman School Of Business

Jon M. Huntsman School of Business News Collection

The location and lifestyle of pastoral Cache Valley were instantly appealing to Dr. Briggs Depew, who grew up in the small farming community of Raymond, in southern Alberta, Canada. However, it was the administrationʼs overall vision for the Huntsman School of Business and his colleaguesʼ personal excellence and genuine interest in helping students excel that made him eager to join the Economics and Finance Department at the Huntsman School.

2017 - The Twenty-Second Annual Symposium Of Student Scholars

Symposium of Student Scholars Program Books

The full program book from the Twenty-second Annual Symposium of Student Scholars, held on April 20, 2017. Includes abstracts from the presentations and posters.

2017-April-20-In Memoriam, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2017-April-20-Niswonger Village, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Nebraska Monthly Economic Indicators: April 21, 2017, Eric Thompson

Leading Economic Indicator Reports

The Leading Economic Indicator – Nebraska (LEI-N) 1 rose by 1.00% during March of 2017. This increase followed rapid increases in both January and February. Taken together, the three increases suggest that economic growth will be strong in Nebraska during the second half of 2017. Among the components of the indicator, business expectations were strong during March. The value of the U.S. dollar also fell during March, which is a positive sign for Nebraska’s export-oriented businesses, particularly in agriculture and manufacturing. In addition, manufacturing hours increased during March.

Using Training To Increase Standardization And Collaboration Across Teams, Lisa Beck

Instructional Design Capstones Collection

This capstone paper analyzes the effectiveness of a company’s current weekly training and its relationship with communication and dispersed teams that work in geographically separated environments. This paper examines a government contracting project and how the inconsistency of the deliverables produced by team members necessitate a need for training improvements. Research from Blayney, Kalyuga, and Sweller, (2015) and Poell, Krogt, Vermulst, Harris, and Simons (2006) on the role of workplace trainers and cognitive load theory support the training improvements presented in this paper. The proposed changes include the introduction of a standardized method of preparing for training and resources to …

Friends With Benefits: Social Coupons As A Strategy To Enhance Customers’ Social Empowerment, Sara Hanson, Hong Yuan

Marketing Faculty Publications

Businesses often seek to leverage customers’ social networks to acquire new customers and stimulate word-of-mouth recommendations. While customers make brand recommendations for various reasons (e.g., incentives, reputation enhancement), they are also motivated by a desire for social empowerment—to feel an impact on others. In several multi-method studies, we show that facilitating sharing of social coupons (i.e., coupon sets that include one for self-use and one to be shared) is a unique marketing strategy that facilitates social empowerment. Firms benefit from social coupons because customers who share spend more and report greater purchase intentions than those who do not. Furthermore, we …

The Demographic Profile For Female Textile-Design Bloggers, Khadijah Baaqil

Department of Textiles, Merchandising and Fashion Design: Dissertations, Theses, and Student Research

A review of existing literature demonstrates the need for additional research on female home-based business owners. This study aimed to partially fill the literature gap by exploring the demographic profile of female home-based textile-design bloggers, a unique segment of the female home-based business world.

The findings of the qualitative content analysis of the 30 designers’ blogs and 138 blog posts included the findings of their age, nationality and ethnic identity, current place of residence, family status, educational background, occupation, and socioeconomic status. These findings were then reduced into numbers and percentages. Findings of the analysis show that designers vary from …

2017-April-20-Bucsworth In Knoxville, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Comment Letters On Proposed Statement On Auditing Standards, Forming An Opinion And Reporting On Financial Statements Of Employee Benefit Plans Subject To Erisa, April 20, 2017, American Institute Of Certified Public Accountants. Auditing Standards Board

Exposure Drafts, Comment Letters, and Statements of Position

No abstract provided.

Proposed Statement On Auditing Standards, Forming An Opinion And Reporting On Financial Statements Of Employee Benefit Plans Subject To Erisa, April 20, 2017, Comments Are Requested By August 21, 2017; Exposure Draft (American Institute Of Certified Public Accountants), 2017, April 20, American Institute Of Certified Public Accountants. Auditing Standards Board

Exposure Drafts, Comment Letters, and Statements of Position

No abstract provided.

Ballot Reporting On Proposed Statement On Auditing Standards, Forming An Opinion And Reporting On Financial Statements Of Employee Benefit Plans Subject To Erisa, April 20, 2017, American Institute Of Certified Public Accountants. Auditing Standards Board

Exposure Drafts, Comment Letters, and Statements of Position

No abstract provided.

Effectively Alleviating Poverty Requires Economic Development: The Role Non-Profits Serve In This Endeavor, Dustin Michael Lape

Senior Honors Theses

The aim of this paper is to analyze the role that nonprofit organizations can play in utilizing economic development to alleviate poverty. The thesis components will be analyzed by answering six research questions (RQ): (1) What is economic development in developing countries? (2) What is the connection between economic development and poverty alleviation? (3) What are some examples of economic development lessening poverty? (4) What are the essential features of a nonprofit organization? (5) What can nonprofit organizations do to create economic development? and finally, (6) What are archetypical examples of nonprofits creating economic development and reducing poverty? To understand …

2017-04-20 Newsletter, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate newsletter for April 20, 2017.

2017-04-20 Proposed Resolution By Scott Davison, Morehead State University. Faculty Senate.

Faculty Senate Records

Proposed resolution by Scott Davison concerning President Andrews submitted April 20, 2017.

2017-04-20 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate meeting minutes for April 20, 2017.

Nonprofit Storytelling: Framing The Message For Compelling Communication, Abigail A. Siegel

Steeplechase: An ORCA Student Journal

Effectively communicating mission, values and social impact within the nonprofit sector is a complex task that can reflect on and shape organizational success. This research explores storytelling as a communication technique by developing best practices and writing advocates’ stories for nonprofit organizations associated with the United Way of Murray-Calloway County. Storytelling develops empathy and allows organizations to share success stories, acting as a springboard for future constituent and stakeholder engagement. By capturing the personal experiences of individuals, it provides evidence of organizational impact in ways that statistics cannot, and supports the organizations’ overall activities by improving fundraising, developing a brand …

Collegiate Media Literacy On The Muslim Community, Tori Wood, Victoria Lanaghan, Abeer Anwaar, Rochele Rosa

Steeplechase: An ORCA Student Journal

A research report measuring the media perception of the average college student in the context of the muslim community and religion. By using a media clip from CNN and distributing a survey on the prior and post watching viewpoints, the perceptions of the muslim community and religion by a college student were analyzed. This report evaluates the accuracy of the media's portrayal of the muslim community and college student's media literacy on the topic in America. Results depict that college students have a deeper understanding of the muslim community that goes beyond the American media portrayal. The report concludes that …

The Tipping Point: A Case Study Of The Bernie Sanders Movement And Hashtag Activism In The Postmodern Public Relations Perspective, Alissa Sommerfeldt

Steeplechase: An ORCA Student Journal

Within the field of public relations, professionals utilize case study methodology to research efficient public relations tactics and strategies. Specifically, a public relations case study is an-depth qualitative analysis of a particular public relations campaign performed by an organization, providing a vital tool for public relations scholars to study complex phenomena within their contexts (Baxter, 2008, p. 2).

This particular case study will be examining public relations in a deeper sense than the traditional view of public relations merely serving as a relationship management role within an organization. Instead, public relations activism as a demonstration of the postmodernist worldview will …

Lean Process Improvement And Quality Analysis For Performance Rework, Paula R. Sloas

Morehead State Theses and Dissertations

A thesis presented to the faculty of the College of Business and Technology at Morehead State University in partial fulfillment of the requirements for the degree of Master of Science by Paula R. Sloas on April 19, 2017

Lindenwood Degrees Have Increased Value Upon Graduation, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Parallel Design Of A Product And Internet Of Things (Iot) Architecture To Minimize The Cost Of Utilizing Big Data (Bd) For Sustainable Value Creation, Ryan Bradley, Ibrahim S. Jawahir, Niko Murrell, Julie Whitney

Institute for Sustainable Manufacturing Faculty Publications

Information has become today's addictive currency; hence, companies are investing billions in the creation of Internet of Things (IoT) frameworks that gamble on finding trends that reveal sustainability and/or efficiency improvements. This approach to “Big Data” can lead to blind, astronomical costs. Therefore, this paper presents a counter approach aimed at minimizing the cost of utilizing “Big Data” for sustainable value creation. The proposed approach leverages domain/expert knowledge of the system in combination with a machine learning algorithm in order to limit the needed infrastructure and cost. A case study of the approach implemented in a consumer electronics company is …

Kalamazoo Wings Student Participation Campaign, Kelly Hughes

Honors Theses

This public relations campaign is to increase participation of Western Michigan University students at Kalamazoo Wings hockey games. The *millennial audience represents 25-30% of many professional sports teams’ overall revenue base (Fisher 2015). Western Michigan University students have low participation at Kalamazoo Wings hockey games since they do not even make up 1% of the fans that attend Kalamazoo Wings games. The campaign goal is to increase participation of Western Michigan University students at Kalamazoo Wings hockey games by 25% by May 2018. *Millennial: A person reaching young adulthood in the early 21st century.

My research has indicated that the …

Women Leaders In Marketing: Breaking Through The Glass Ceiling, Hallie Green

Honors Theses

Introduction: During my internships I was able to work with and meet women leaders in marketing. Through our discussions I learned that gender roles are still prevalent in large companies today. Many of the women I worked with talked about struggles women face in their career that men do not. There were strong emotions that women did not get equal treatment for their contributions to the company. I was surprised by these statements, especially from seemingly successful women. This thesis will be an exploration of the difficulties professional female marketers face, and the ways women that are starting their career …

The Creation Of A Building Map Application For A University Setting, William T. Whitesell

Senior Honors Theses

The use of navigational technology in mobile and web devices has sharply increased in recent years. With the capability to create interactive maps now available, navigating in real time between locations has become possible. This is especially essential in areas and organizations experiencing rapid expansion like Liberty University (LU). Therefore, the author proposes a project to create an interactive map application (IMA) for LU’s academic buildings that is scalable and usable through both the university’s website and with a mobile application. There are several considerations that must be taken into account when creating the LU map application, such as development …

Treat Transparency, Amanda Van Giesen

Honors Theses

Snacking is Growing at an Alarming Rate

As modern lifestyles change, and consumers grow ever busier, snacking is becoming a more important part of the traditional consumer’s schedule. According to Nielsen, global consumers spent roughly $374 billion dollars on snack foods between the years of 2014 and 2015 (Nielsen, 2014).

Why Students?

With college students potentially becoming customers as they begin to make their own purchase decisions, an analysis of this group and their relationships with snacks is key for manufacturers. According to my study, 73.5% of survey respondents indicated that they have consumed seven or more snacks during the …

Management, Warren Buffett, And Optimal Firm Performance, Lane Millsap

Undergraduate Research Conference

No abstract provided.

Perceptions Of Current Tipping Customs And Feasibility Of A No-Tip Policy In A Micropolitan Area Of Texas, Suzanne Choate, Mary S. Olle, Todd Barrios, Gina Fe G. Causin

Undergraduate Research Conference

The purpose of this research is to examine the issues surrounding the recent trend to establish a no-tipping policy in American full-service restaurants. Most businesses experimenting with alternative tipping policies are in metropolitan areas, so this research attempts to examine a micropolitan city’s perspective on tip and no-tip policies in full-service restaurants in the area.