Business Commons^™

Complexity Leadership Theory: An Interactive Perspective On Leading In Complex Adaptive Systems, Benyamin B. Lichtenstein, Mary Uhl-Bien, Russ Marion, Anson Seers, James Douglas Orton, Craig Schreiber

Department of Management: Faculty Publications

Traditional, hierarchical views of leadership are less and less useful given the complexities of our modern world. Leadership theory must transition to new perspectives that account for the complex adaptive needs of organizations. In this paper, we propose that leadership (as opposed to leaders) can be seen as a complex dynamic process that emerges in the interactive “spaces between” people and ideas. That is, leadership is a dynamic that transcends the capabilities of individuals alone; it is the product of interaction, tension, and exchange rules governing changes in perceptions and understanding. We label this a dynamic of adaptive leadership, and …

Changing Patterns Xiii: Mortgage Lending To Traditionally Underserved Borrowers And Neighborhoods In Greater Boston, 1990-2005, Jim Campen

Gastón Institute Publications

The present study is the latest in a series of annual updates of the original report, Changing Patterns: Mortgage Lending in Boston, 1990-1993. Beginning in 1998, the reports’ geographic scope was expanded to include an examination of mortgage lending patterns in 27 cities and towns surrounding the city of Boston. In 2003, the report’s geographic coverage was further expanded to include a total of 108 communities. This year’s report extends coverage to all counties, regional planning areas, and federally-defined metropolitan areas in Massachusetts.

The text that follows this introduction highlights some of the most significant findings that emerge from …

2006 November, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Press releases for November 2006.

Linking Brand Equity To Customer Equity, Robert P. Leone, Vithala R. Rao, Kevin Lane Keller, Anita Man Luo, Leigh Mcalister, Rajendra Kumar Srivastava

Research Collection Lee Kong Chian School Of Business

Customer equity and brand equity are two of the most important topics to academic researchers and practitioners. As part of the 2005 Thought Leaders Conference held at the University of Connecticut, the authors were asked to review what was known and not known about the relationship between brand equity and customer equity. During their discussions, it became clear that whereas two distinct research streams have emerged and there are distinct differences, the concepts are also highly related. It also became clear that whereas the focus of both brand equity and customer equity research has been on the end consumer, there …

Performance Differences Across Strategic Groups: An Examination Of Financial Market-Based Performance Measures, J. Rajendran Pandian, Howard Thomas, Olivier Furrer, William C. Bogner

Research Collection Lee Kong Chian School Of Business

One of the more interesting issues in the strategic management field is the question of whether intra-industry performance differences exist, particularly across strategic groups. Most of the existing studies have used accounting measures of performance despite the documented weaknesses of such measures. This paper examines whether financial market-based measures of performance are superior to accounting-based measures in identifying performance differences across strategic groups. Hypotheses are tested on data from an existing sample of firms in the US pharmaceutical industry. The empirical results indicate that performance differences are more likely to exist across strategic groups when financial market performance measures are …

Choice Of Currency By East Asia Bond Issuers, David Fernandez, Simon Klassen

Research Collection Lee Kong Chian School Of Business

In discussing bond markets in Asia, academics and policymakers typically begin by noting that the Asian crisis of 1997-98 in part resulted from the underdevelopment of the region’s domestic bond markets and the resultant currency and duration mismatches. When assessing the progress made in developing these markets in the post-crisis years, academics and policymakers usually observe that, while several domestic currency government bond markets have moved ahead, corporate bond markets have lagged (Asian Development Bank (2002), Reserve Bank of Australia (2003)). The policy conclusion is therefore often drawn: to prevent another Asian crisis, Asian bond markets must be further developed.

Management And Self-Activity: Accounting For The Crisis In Profit-Taking, Stefano Harney

Research Collection Lee Kong Chian School Of Business

The crisis in measurement identified by those working in the tradition of Italian autonomia has consequences for the critique of accounting and management. If both capitalist work and the commodity are today communicative and overtly political, a critique that merely points to these characteristics will have no transformative effect. This paper uses the Trinidadian Marxist theorist C.L.R. James’s notion of self-activity to suggest that the crisis in measurement is a symptom of the separation of work and value. The institution of forms of self-management and what might be called wars of command begin to replace the governmentality of the wage …

Building And Sustaining Success: Emotional, Social And Cognitive Competencies That Predict Management Performance In A Financial Sales Setting. A Qualitative Study, Raymond Massa

Student Scholarship

This paper examines the emotional, social and cognitive competencies that predict performance of a financial sales branch and its Financial Advisors. The focus--the unit of analysis--of this study is the Branch Manager. It is hypothesized that the Branch Manager, through a set of emotional, social and cognitive competencies, can, as a leader, influence better overall results. The research presented in this paper is a qualitative study that compares and contrasts both Outstanding Branch managers and Typical Branch Managers. It does this in two ways: by identifying those competencies that differentiate Outstanding from Typical Branch Managers; and by identifying the effects …

비영리교육기관의 공익마케팅, Young Sik Kwak, Pil Hwa Yoo, Sung Wook Youn

Asia Marketing Journal

Inje University, a nonprofit-oriented educational institution, was ranked second in the nation and first in all the local universities in the 2001 Comprehensive Evaluation of the Universities in 25 years since it was founded. In order to find out the reason for this high reputation, we had an interview with the chairman and an in-depth interview with other school authorities, interviewed the students and the residents in the community, and collected related data for the second time. We revealed that Inje University had been performing public marketing in the areas of its management philosophy, function, form, and performance. Our interview …

소비자 비만관리 행동에 있어 자아개념과 주관적 규범의 영향 및 자기통제감의 조절변수적 영향, Hyung Shik Jung, Young Shim Kim

Asia Marketing Journal

It is frequently observed that consumers` behavior and performance in their weight control are greatly affected by the degree of self-control by the consumers themselves. In other words, effective weight control behavior is only possible when the consumers invest a substantial amount of endeavors and self-control. The present study empirically investigated the effect of the self-image congruence and subjective norm formed by self- concept reflected in weight control behavior on weight control attitude formation, actual behavior, and performance. For more in-depth research, rather than simply showing differences in performance based on self-control, the present study divided the subjects into high …

빙그레 요플레의 시장 선도적 신제품 마케팅전략, So Young Kim, Heon Soo Jung, Young Chan Kim

Asia Marketing Journal

Since launching a spoonful yogurt ``Yoplait`` for the first time in the nation, Binggrae Co. has established the reputation of the Yoplait brand, and secured its leading position in the yogurt market. This study examined how Binggrae as a market pioneer (in the spoonful yogurt market) or a market follower(in the drinking yogurt market) has developed and responded to the yogurt market in which competition between companies are becoming fierce. Instead of being bound by conventional competition rules, Binggrae was found to have implemented distinctive marketing strategies for new products. That is, providing new values, the company led the market …

고객 정보참여 행동의 결정요인과 관여의 조절역할, You Jae Yi, Soo Jin Lee

Asia Marketing Journal

The purpose of this study was to investigate the determinants of customers` information engagement, the behavior pattern from WOM to cooperation, and the moderator in the behavior pattern. The proposed three determinants, boundary personnel`s citizenship behavior, satisfaction, and commitment were significant antecedents to WOM, but not to cooperation. The path coefficient from WOM to cooperation was significant and hereby the voluntary level of cooperation was found as a higher level of voluntary behavior than WOM. Additionally, the path from WOM to cooperation was moderated by customer involvement, as the path coefficients from WOM to cooperation varied by the level of …

통합적 브랜드 전략과 창의적 미디어 솔루션을 조화시킨 마케팅 커뮤니케이션 선도기업, Eun Ju Lee, Chang Jo Yoo, Sang Lin Han

Asia Marketing Journal

Cheil Communications, a leading ad agency in Korea. has been implementing successful marketing strategies in the following three areas: (1) total strategic planning that maximizes clients` brand equity; (2) distinctive creative strategies that increase viewer acceptance with outstanding artwork; and (3) media planning and execution strategies based on systematic consumer research. This case demonstrates how Cheil Communications has empowered the clients` brands in the ever-changing marketplace, reinventing itself as a prominent global agency for the future.

확산과정에서의 세 번째 의사전달경로, Sang June Park, Chang Hoon Shin

Asia Marketing Journal

The Bass model assumes two communication channels: mass-media and word-of-mouth. In this paper, we call the mass-media Type Ⅰ channel of communications. The word-of-mouth channel means interaction between non-adopters and adopters. Let us call it Type Ⅱ channel of communications. In the real world, however, the non-adopters who are not aware of the innovation can be affected by communications with other non-adopters who are aware of it. Let us call it Type Ⅲ channel of communications to differentiate with Type Ⅱ channel. This paper analyzes the impact of Type Ⅲ channel on diffusion process. The result shows that exponential growth …

한국그런포스펌프㈜: 마케팅활동의 현지화 및 차별화, Seong Yeon Park, Hong Jai Rhee, Young Hyuck Joo

Asia Marketing Journal

This case study explores various marketing strategies of Grundfos Pumps Korea Inc. that has become a front-runner in the industrial pump market of Korea as the enterprise that got into the business later. Grundfos Group, a multinational company with its head office in Denmark, has acknowledged diversity of each country and has granted its subsidiary companies with discretionary power so that they can establish marketing strategies suitable for the market they were competing in. Grundfos Pumps Korea has been very successful in its localization and differentiation of marketing strategies. First, Grundfos Pumps Korea achieved the trust of their customers by …

음악 산업에 있어 성공적 비즈니스 모델인 Sk Telecom의 멜론(Melon), Pil Hwa Yoo, Suke Kyu Lee, Kyoung Sik Kim

Asia Marketing Journal

On November 16th 2004, SK Telecom Co., Ltd. launched ``MelOn``, an ubiquitous music service, into the first time in the world. It, new business model in Korea, was a great success in domestic music industry. Its key success factors are not only differential features of service but also the superiority of technical know-how, customer-oriented spirit, and marketing mix activities compared to many competitors. The case shows how MelOn developed and then introduces what on-line music service is identifying the key success factors and presenting visible outcomes. Furthermore discussing its business implications and future challenges.

Baseball's New Cba, Richard C. Crepeau

On Sport and Society

As the World Series came to an end on Friday with Tony LaRussa receiving his latest anointing from the fans of Cardinal Nation (prepare yourselves for another book), others were left to wonder at the fantastic turnaround by the Tigers, who went from juggernaut to gift-givers in less than a week. The baseball story that was of greater significance was the announcement that a new contract agreement had been reached between the Players Association and the baseball owners. Collective bargaining, it seems, has worked once again, establishing a two time winning streak for the players, the owners, and the fans.

The Cultural Evolution Of Commercial Fishing Communities, Anthony Baker

School of Business Faculty Publications

This paper uses a Case Study method to examine the phenomena of cultural change within Commercial Fishing Communities (CFCs). Points of discussion include some of the basic principles of entrepreneurship such as risk, succession, and benefit to communities. Included is a focal discussion that reflects on past business models in comparison to newer possible models that detail the potential for extending the participation of family fishing business through innovation and diversity. A primary objective of this paper is to determine if alternate methods to govern a natural recourse are viable. This includes research of the effect of past, present, and …

The Business Of God At Work, C. William Pollard

C. William Pollard Papers

Speaking to the Christian Business Faculty Association in Cedarville, OH, Pollard addresses the question of "God's role in the marketplace" and how businesses can be moral communities oriented to the "development of human character."

2006 Scholars And Artists Bibliography, Daniel J. Simon, Michael Schwartz Library, Cleveland State University, Friends Of The Michael Schwartz Library

Scholars and Artists Bibliographies

This bibliography was created for the annual Friends of the Michael Schwartz Library Scholars and Artists Reception, recognizing scholarly and creative achievements of Cleveland State University faculty, staff and emeriti. Dr. Dan Simon was the guest speaker.

Fall Adult Enrollment Up 7 Percent, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

2006-10-26 Fiscal Affairs Committee Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Fiscal Affairs Committee Meeting Minutes for October 26, 2006.

Sustainable Accounting And Financial Management, Doug Cerf, Arline Savage, Kathryn Lancaster

Accounting

No abstract provided.

Event Notification/Registration Application: Community Forum Series, River Garden: Excellence In Adult Care And Services

Florida Blue Archives Printed Materials

No abstract provided.

Annual Members Meeting, October 24, 2006, Las Vegas, Nevada, American Institute Of Certified Public Accountants (Aicpa)

Association Sections, Divisions, Boards, Teams

No abstract provided.

Fall Meeting Of Council, October 22-24, 2006, Volume 2, Wynn Las Vegas, Las Vegas, Nevada, American Institute Of Certified Public Accountants (Aicpa)

Association Sections, Divisions, Boards, Teams

No abstract provided.

Fall Meeting Of Council, October 22-24, 2006, Volume 1, Wynn Las Vegas, Las Vegas, Nevada, American Institute Of Certified Public Accountants (Aicpa)

Association Sections, Divisions, Boards, Teams

No abstract provided.

Booklet: Community Connections: Celebration Of Leadership A Tribute To Excellence, Community Connections

Florida Blue Archives Printed Materials

No abstract provided.

Pillars Of Growth In Nebraska's Non-Metropolitan Economy, Eric Thompson, Ernie Goss, Chris Decker, Cheryl A. Burkhart-Kriesel, Bruce Johnson, Ben Schmitz, Julian Neira, Pavel Jeutang

Economics Faculty Publications

Agriculture is a critical part of Nebraska’s economy, and changes in the fortunes of agriculture play an important role in the success of the state’s non-metropolitan regions. Trends toward consolidation and rising productivity in agriculture, however, have raised concerns about the future of non-metropolitan Nebraska. Some citizens and policymakers have begun to wonder if the economy can create sufficient job opportunities for non-metropolitan residents. The answer to this question depends not only upon the relative strength of the agricultural sector, but also upon the presence of other industries that can join agriculture as pillars for employment growth in non-metropolitan Nebraska. …

2006-10-19 Faculty Senate Meeting Minutes, Morehead State University. Faculty Senate.

Faculty Senate Records

Faculty Senate Meeting Minutes for October 19, 2006.