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Articles 31 - 39 of 39
Full-Text Articles in Business
Tap It Brewing Company: Raising The Bar, One Pint At A Time, Alex Flint, Jordan Long, Keith Inokuchi, Meera Vyas
Tap It Brewing Company: Raising The Bar, One Pint At A Time, Alex Flint, Jordan Long, Keith Inokuchi, Meera Vyas
Case Studies in Agribusiness
Johns and Miles Gordon had started and sold a successful pet food company in Texas and decided to move to the Central Coast. Their shared love of beer led to starting Tap It as a craft brewery in San Luis Obispo. The case discusses the history of beer, the emergence of craft beer in the US, and the issues and problems a small brewery faces as it gets started.
Law Estates Wine, Devon Pitts, Cheyenne Jepsen, Will Akkaya
Law Estates Wine, Devon Pitts, Cheyenne Jepsen, Will Akkaya
Case Studies in Agribusiness
Law Estate Wine differentiates its high end wines through quality and highly personal wine tastings. Believing that word of mouth and personal experience is the best way to market high end wines, Law offers tastings only through appointments, with 4-6 people per tasting. They also submit wines to selective wine journals and competitions. This selective business model appears to be successful for this boutique (under 10,000 cases) winery.
Lone Madrone Winery And Bristols Cider, Kallo Collines, Asher Hoffman, Paul Ogden
Lone Madrone Winery And Bristols Cider, Kallo Collines, Asher Hoffman, Paul Ogden
Case Studies in Agribusiness
Neil Collins, the award winning wine maker at Tablas Creek and Lone Madrone wineries, is originally from Bristol, England, where he grew up enjoying apple ciders. This case follows his transition from the culinary to wine industry, and how he learned wine making from some the best wine makers in the Central Coast of California to become the head wine maker at an established winery and part owner of his own smaller winery. The case also explores how his cider making hobby became a commercial business, and the growth of the fledgling US cider industry.
Saint Archer Brewing Company: A New Way Of Marketing Craft Beer, Conor Lowery, Dillon Irving, Zac Shippey, Jackson Egan
Saint Archer Brewing Company: A New Way Of Marketing Craft Beer, Conor Lowery, Dillon Irving, Zac Shippey, Jackson Egan
Case Studies in Agribusiness
Josh Landan and friends Mikey Taylor and Paul Rodriguez were well know stars in the skate and surf worlds. They were frequently asked to endorse new craft beers in the rapidly growing San Diego market. Rather than endorsing an existing company, they decided to start their own enterprise, which led to St. Archer Beer.
Pacific Coast Producers: Picked And Canned At The Peak Of Ripeness, Alondra Bains, Brandon Hunt, Amanda Nichols, Xavier Rodriquez
Pacific Coast Producers: Picked And Canned At The Peak Of Ripeness, Alondra Bains, Brandon Hunt, Amanda Nichols, Xavier Rodriquez
Case Studies in Agribusiness
Pacific Coast Producers is a cooperative which processes, packs and ships tomatoes, peaches, pears and grapes. It started in 1971, when the bankruptcy of U.S. Products forced ten ranchers to look for a new outlet for their produce. They have since grown into a major co-packer, supplying over 5,000 labels for retailers across the U.S. As a California based packer, they face a number of issues, including environmental concerns, labor shortages and water supply reliability. However, their long-term outlook is positive
Future Fruits Mandred Acreage Projection, Kirstin Hodges, Joey Roedl, Tom Nichols, Matt Hyre
Future Fruits Mandred Acreage Projection, Kirstin Hodges, Joey Roedl, Tom Nichols, Matt Hyre
Case Studies in Agribusiness
Future Fruits, an agribusiness that leases fruits such as Lemora, Red Star Navel, Red Nules and the Mandared, is outlined, along with the career of Peter Alvitre, a serial entrepreneur. A key issue is how to promote and license the Mandared; in particular, how to control the supply of Mandared in order to maximize returns.
Sierra Nevada Brewing Company: Pioneering Craft Beer In America, Connor Deck, Josh Heinicke, Michael Hoo, Bianca Ramirez
Sierra Nevada Brewing Company: Pioneering Craft Beer In America, Connor Deck, Josh Heinicke, Michael Hoo, Bianca Ramirez
Case Studies in Agribusiness
No abstract provided.
Opolo Vineyards Sip Certification Analysis, Brett Champlin, Ashley Edwards, Megan Jonson, Sebastian Silveira
Opolo Vineyards Sip Certification Analysis, Brett Champlin, Ashley Edwards, Megan Jonson, Sebastian Silveira
Case Studies in Agribusiness
The case explores what led Opolo Winery to become a Sustainability in Practice winery.
Opolo Vineyards Sip Certification Analysis, Brett Champlin, Ashley Edwards, Megan Jonson, Sebastian Silveira
Opolo Vineyards Sip Certification Analysis, Brett Champlin, Ashley Edwards, Megan Jonson, Sebastian Silveira
Case Studies in Agribusiness
Opolo Vineyard decided to pursue a "Sustainability in Practice" certification for their winery operation. The process is discussed along with how Opolo plans to communicate what the certification means.