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Articles 151 - 180 of 2776
Full-Text Articles in Business
Reducing Consumer–Brand Incongruity Through Corporate Social Responsibility And Brand Trust: Exploring Negative Word-Of- Mouth (Nwom), Petek Tosun, Sandy Ipeker Cagliyor, Merve Yanar Gürce
Reducing Consumer–Brand Incongruity Through Corporate Social Responsibility And Brand Trust: Exploring Negative Word-Of- Mouth (Nwom), Petek Tosun, Sandy Ipeker Cagliyor, Merve Yanar Gürce
Faculty Scholarship
Drawing upon consumer–brand disidentification theory and balance theory, this study examines symbolic and ideological incongruity in consumer–brand relationships through an original conceptual model shaped by negative past experiences, brand trust, perceived corporate social responsibility (CSR), and negative word-of- mouth (NWOM). A preliminary study was conducted to explore the dimensions of consumers' negative past experiences by topic detection. Latent Dirichlet allocation (LDA) topic modeling was undertaken to analyze online consumer reviews (n = 6095) about a coffee chain brand. The dimensions detected in this preliminary study were included in the research model and further analyzed in the main study. The main …
Writing A Course Guide “Fashion Design: A Guide To The Apparel Industry”, Rosemary P. Durfee
Writing A Course Guide “Fashion Design: A Guide To The Apparel Industry”, Rosemary P. Durfee
Theses
This project focuses on improving course materials for the author, among others, to use as a teaching resource for undergraduate apparel design students. The primary focus is to compile information from various resources and industry knowledge gained first-hand by the author. This project aims to create a course guide that can easily integrate with current Fashion Design and Merchandising courses taught at the college level.
Unraveling Grief: Historical Mourning Wear And Modern Reinterpretations, Sharon Caitlin Carpenter
Unraveling Grief: Historical Mourning Wear And Modern Reinterpretations, Sharon Caitlin Carpenter
Theses
Sharon Carpenter's thesis, "Unraveling Grief: Historical Mourning Wear and Modern Reinterpretations," explores the evolution of mourning fashion from ancient times to modern reinterpretations. Carpenter examines how mourning attire has historically reflected cultural attitudes toward death and grief, serving both personal and societal functions. The thesis traces mourning practices across civilizations, beginning with ancient Egypt and Mesopotamia, where clothing symbolized beliefs in purity and the afterlife. It moves through the Middle Ages and the Victorian era, where mourning wear became heavily ritualized, particularly influenced by Queen Victoria’s deep grief for Prince Albert. This formalization of mourning attire impacted social norms and …
Digital Marketing And Consumer Consumption Of Breast-Pumps On Social Media, Leanne Clark
Digital Marketing And Consumer Consumption Of Breast-Pumps On Social Media, Leanne Clark
Theses
A breast pump brassiere, designed to provide hands free experience for the mother when collecting mother's milk, and which integrates various operative components in the category of a micro pump, at least one suction cup, and a milk reservoir, preferably within each cup, to provide for hands free collection of expressed milk, as desired and required by the mother for use in the feeding of her infant.
Big Bad Voodoo Daddy Returns To J. Scheidegger Center For The Arts, Lindenwood University
Big Bad Voodoo Daddy Returns To J. Scheidegger Center For The Arts, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Recognized For Active-Duty And Veteran Support Services, Lindenwood University
Lindenwood Recognized For Active-Duty And Veteran Support Services, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Launches Bachelor Of Science In Nursing (Bsn) Program For Fall 2025, Lindenwood University
Lindenwood Launches Bachelor Of Science In Nursing (Bsn) Program For Fall 2025, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Danielle Darling ’17 Named To Delta Zeta’S 35 Under 35, Lindenwood University
Danielle Darling ’17 Named To Delta Zeta’S 35 Under 35, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
The College Of Science, Technology, And Health Welcomes New Faculty, Lindenwood University
The College Of Science, Technology, And Health Welcomes New Faculty, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
College Of Arts And Humanities Welcomes Nine Outstanding Faculty, Lindenwood University
College Of Arts And Humanities Welcomes Nine Outstanding Faculty, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Welcomes New Students With Exciting Move-In And Orientation Week, Lindenwood University
Lindenwood Welcomes New Students With Exciting Move-In And Orientation Week, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Raises Nearly $7 Million In Fy24, Lindenwood University
Lindenwood Raises Nearly $7 Million In Fy24, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Dr. Alex Tripamer Joins College Of Education And Human Services, Lindenwood University
Dr. Alex Tripamer Joins College Of Education And Human Services, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Earns Award For Exemplary Undergraduate Business Program, Lindenwood University
Lindenwood Earns Award For Exemplary Undergraduate Business Program, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Colleges Of Distinction Praises Lindenwood For Robust Equity & Inclusion Initiatives, Lindenwood University
Colleges Of Distinction Praises Lindenwood For Robust Equity & Inclusion Initiatives, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Phi Theta Kappa Recognizes Lindenwood For Exemplary Transfer Pathways, Lindenwood University
Phi Theta Kappa Recognizes Lindenwood For Exemplary Transfer Pathways, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Awarded For Top-Tier Undergraduate Degree In Education, Lindenwood University
Lindenwood Awarded For Top-Tier Undergraduate Degree In Education, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Dierbergs And Lindenwood Partner To Give Back To Students, Lindenwood University
Dierbergs And Lindenwood Partner To Give Back To Students, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Honors Academy: Designed For Exceptional Student Success, Lindenwood University
Honors Academy: Designed For Exceptional Student Success, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
The Confluence, Volume3, Issue 2, Full Issue
Missouri Boys State And Missouri Girls State, Lindenwood University
Missouri Boys State And Missouri Girls State, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Fortune Education Ranks Lindenwood’S Online Mba Top Program In Missouri, Lindenwood University
Fortune Education Ranks Lindenwood’S Online Mba Top Program In Missouri, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood Student Team Earns Multiple Accolades At American Advertising Awards, Lindenwood University
Lindenwood Student Team Earns Multiple Accolades At American Advertising Awards, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Dr. Jose Jones Receives 2023 Alumni Service Award, Lindenwood University
Dr. Jose Jones Receives 2023 Alumni Service Award, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Women's Evening Wear Clothing Line, Monique Greene
Displaying Success: Lindenwood Hosts Annual Student Academic Showcase, Lindenwood University
Displaying Success: Lindenwood Hosts Annual Student Academic Showcase, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Lindenwood's Online Graphic Design Program Ranked No. 1 By Techguide, Lindenwood University
Lindenwood's Online Graphic Design Program Ranked No. 1 By Techguide, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.
Mechelle’S Bridal Palace Business Plan, Lakendra Montgomery
Mechelle’S Bridal Palace Business Plan, Lakendra Montgomery
Theses
This project aims to develop a comprehensive business plan for a one-of-a-kind bridal store called Mechelle's Bridal Palace, which offers an innovative and unique bridal shopping experience. The plan goes beyond the traditional bridal store concept and includes a café, which will provide customers with additional relaxation and convenience. This business plan focuses on redefining the traditional bridal shopping experience and making it more enjoyable for customers. Moreover, this project aims to address the issue of diversity, representation, and inclusion in bridal fashion. The bridal industry has historically been exclusive, and it aims to address this by creating a more …
The Effects Of Social Media In The Fashion Industry, Kirsten Leigh Whitaker
The Effects Of Social Media In The Fashion Industry, Kirsten Leigh Whitaker
Theses
This project focuses on how social media is impacting the fashion industry. The primary focus is on the inner workings of social media within the fashion industry, and how it has changed the industry. The project aims to study problems found within fashion marketing, which are causing negative effects in the industry. The negative effects can be defined as environmental and unethical working environments, which are common topics of discussion within the fashion industry as a whole, but never discussed in tandem with the influence of marketing and social media. Furthermore, the project studies how these can be solved by …
Chastity Strickland Receives 2023 Alumni Merit Award, Lindenwood University
Chastity Strickland Receives 2023 Alumni Merit Award, Lindenwood University
Archived Lindenwood Press Releases
No abstract provided.