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Articles 1 - 16 of 16
Full-Text Articles in Business
Tourist Ecodestruction, Dawn Destefano
Tourist Ecodestruction, Dawn Destefano
Hospitality Graduate Student Scholarship
Many decades of over-tourism have laid the groundwork for the vast destruction of nature and a community’s natural resources and its infrastructure on a global scale. With a growing global population and the growing availability of more affordable travel, the potential level of destruction will also grow. With the financial health that a large number of visitors bring there is also the other side the problem of trying to balance the dollar with the destruction. This paper’s focus will explore the degree of damage caused by over-tourism in various global ecosystems.
Career Paths In Hotel Management, Christopher Lowery
Career Paths In Hotel Management, Christopher Lowery
Hospitality Graduate Student Scholarship
Education and experience play a key role in determining the efficacy and competency of the career paths found in the hotel industry. The research aims to examine how hotel management's education levels and experiences influence employees' service performance standards and customer satisfaction. The research conducted is a qualitative survey on 124 hotels in the U.S using questionnaires with the general managers, human resource managers, executive managers, and frontline employees who regularly interact with customers. The study results showed that the hotels whose managerial roles were held by individuals with high education accomplishments and experiences had the most competent employees, which …
Employee Retention Strategies In The Us Hotel Industry, Shaylyn Motter
Employee Retention Strategies In The Us Hotel Industry, Shaylyn Motter
Hospitality Graduate Student Scholarship
The hospitality industry has been dealing with the issue of unusually high turnover rates for years. Not only is employee turnover a large drain on company resources, it also has the ability to negatively impact businesses due to a decrease in customer service quality. For this reason, industry professionals and academics have sought to identify and implement strategies that aim to decrease turnover and increase employee retention. Focusing on the US Hotel Industry, this paper uses secondary research to identify and analyze the most commonly used strategies by categorizing them into six human resource practices. The purpose of this research …
Hospitality Management Undergraduate Internships: Comparing Internship Requirements To Industry Employer Expectations, Daniela Ilijic
Hospitality Management Undergraduate Internships: Comparing Internship Requirements To Industry Employer Expectations, Daniela Ilijic
Hospitality Graduate Student Scholarship
This article examines internship courses in undergraduate hospitality management programs in the Southern Association of Colleges and School Commissions on Colleges (SACSCOC) region. The purpose of this article is to examine how internship course curriculum compares to the industry employers’ internship expectations. The results show the disconnect between curriculum for internship courses and what industry employers desire for internships. The findings show that undergraduate hospitality management programs in the same region vary in requirements, and these requirements do not meet industry employers’ internship expectations.
Sustainable Housekeeping Programs In The Hotel Industry Beneficial Or Cause For Concern?, Clint Smith
Sustainable Housekeeping Programs In The Hotel Industry Beneficial Or Cause For Concern?, Clint Smith
Hospitality Graduate Student Scholarship
This review paper looks at sustainability programs in the hospitality industry with a focus on the housekeeping departments in hotels. The traditional operations of some aspects of the housekeeping department would have a negative impact on the environment due to the amount of toxins in the chemical that they use to clean the rooms, the affect that those chemicals would have on staff and guest and also the amount of waste water that is created by the laundry. The programs that have been adopted by a number of hotels have reduced the use of toxic chemicals and also reduced the …
Social Media In Experiential Marketing, Miyosha Biggs
Social Media In Experiential Marketing, Miyosha Biggs
Hospitality Graduate Student Scholarship
Through targeted tourism-related practices, the hospitality industry has been able to grow broadly over time. It has also been able to accommodate each new generation of tourists seeking unique experiences on a global level. To do so, the industry continues to successfully leverage technological advancements and improvements in business practices and experiential marketing efforts. All of which has helped the industry maintain both stability and sustainability. A significant advancement in particular involves the personalization of preferences instigated by consumers themselves, who by making such decisions become even more informed, and confident patrons, users, and customers. Much of the latter is …
The Sars Pandemic And Its Impact On The Hospitality Industry For Crisis Mitigation, Rachel Robie
The Sars Pandemic And Its Impact On The Hospitality Industry For Crisis Mitigation, Rachel Robie
Hospitality Graduate Student Scholarship
This article proves that pandemics greatly affect the hospitality and tourism industry. Certain infectious diseases and pandemics spread rapidly in hospitality settings and lead to global outbreak. Global outbreak of deadly diseases has the capability to financially hurt the hospitality and tourism industry. It’s important for the hospitality industry to have knowledge of previous global pandemic outbreak cases and their influences and effects on the industry. The following research article focuses specifically on the SARS pandemic outbreak’s impact on the hospitality industry. The information in this research article provides factual advice that can be applied and contributed to hospitality crisis …
The Effects Of Employee Engagement And Morale On Workforce Retention, Taryn White
The Effects Of Employee Engagement And Morale On Workforce Retention, Taryn White
Hospitality Graduate Student Scholarship
The intent of this research article is to determine the effects of employee engagement and morale on workforce retention in the hospitality industry specifically. To that end, an investigation was conducted into the role that engagement, motivation (both extrinsic and intrinsic), professional development, work related stress, talent management, organizational culture, and leadership satisfaction play, or could play, in employee retention in this industry, which historically has experienced high turnover rates. Potential revenue is lost due to disengaged employees and reduced productivity (Attridge, 2009; Saks, 2006). In the supporting studies, questionnaire-based surveys were used to gather and subsequently analyze the assessments …
What Are The Impacts Of Local Food Systems?, Jamie Chadwick
What Are The Impacts Of Local Food Systems?, Jamie Chadwick
Hospitality Graduate Student Scholarship
Sourcing products locally is not just a trend, it is also an important step towards sustainable business practices. Sustainable business depends on balancing sales with the ability to maintain growth. Sustainability is a complex concept. In the charter for the UCLA Sustainability Committee, sustainability is defined as: “the physical development and institutional operating practices that meet the needs of present users without compromising the ability of future generations to meet their own needs, particularly with regard to use and waste of natural resources. Sustainable practices support ecological, human, and economic health and vitality. Sustainability presumes that resources are finite and …
Social Media’S Impact On Customer Satisfaction In The Hospitality Industry, Alexander Freund
Social Media’S Impact On Customer Satisfaction In The Hospitality Industry, Alexander Freund
Hospitality Graduate Student Scholarship
No abstract provided.
Feeding The Need For Instagram, Nicole Caplan
Feeding The Need For Instagram, Nicole Caplan
Hospitality Graduate Student Scholarship
This research evaluated psychological motives of Instagram influencers to give insight on what elements a small independent restaurant may utilize to draw attention. A closer look into the connection of those motives and a comparison between the importance of aesthetics versus product quality was done, to aid small restaurants to maximize their efforts for more profitable decisions. Information within contains both quantitative and qualitative data, the latter being majority of the material. There is a myriad of motivators and reasons why and how millennial influencers use social media. Depending on a restaurants target market, specific considerations may be more helpful …
Turnover Rates In The Hospitality Industry And The Factors Contributing To Employee Loss Or Retention, Vincenzo Cicerale
Turnover Rates In The Hospitality Industry And The Factors Contributing To Employee Loss Or Retention, Vincenzo Cicerale
Hospitality Graduate Student Scholarship
The predominant purpose of this paper is to determine if the hospitality industry does in fact have the highest turnover of any industry, and if so, what are the implicating factors in the lack of retention. Throughout the research conducted, a common theme that developed was the lack of training in the hospitality industry and its impact and perception employees have of their leaders, and thus its affect on retention and turnover. Moreover, another aspect to consider is the generational implications, specifically generation Y, otherwise known as millennials, who are regarded as not being loyal to their employer (Gursoy, Maier, …
Event Management: Defining Digital Marketing Trends, Teresa Gray
Event Management: Defining Digital Marketing Trends, Teresa Gray
MBA Student Scholarship
The purpose of this paper is to define and explore the trends of digital marketing in event management. As confirmed by Hensel and Deis (2010), digital and social media must be employed in a way that will ultimately improve that will improve marketing efficiency (as cited in Cole, DeNardin & Clow, 2017). Research by Cesaroni and Consoli (2015) further established that it is important how small businesses in particular social media -as many event management firms are utilizing digital and social media in such a way that they take full advantage of every feature and tool that are available and …
Should Tipping In American Restaurants Be Eliminated?, Jessica Piccolo
Should Tipping In American Restaurants Be Eliminated?, Jessica Piccolo
Outstanding Student Scholarship
Tipping in American restaurants has become a social norm deep-rooted into society since the 19th century. Optional gratuity is a muti-faceted standard which is not always met due to a variety of factors. To understand how tipping functions in the United States, a comprehensive study of the origination of this practice, the components which contribute to a tip, and alternatives to the current system need to be explored. The findings discussed in this review provide insight into tipping and provide a stepping stone towards more research on alternatives.
Reconceptualizing The Hierarchical Service Quality Model: The Case Of Agritourism Events, Rebecca Liang Tang, Jessica Hurst, Linda Niehm, Anne-Marie Fiore, Amy Dorie, Sara Jablon-Roberts
Reconceptualizing The Hierarchical Service Quality Model: The Case Of Agritourism Events, Rebecca Liang Tang, Jessica Hurst, Linda Niehm, Anne-Marie Fiore, Amy Dorie, Sara Jablon-Roberts
College of Business Faculty Publications and Research
No abstract provided.
Measuring The Impact Of Cause-Related Marketing: A Meta-Analysis Of Nonprofit And For-Profit Alliance Campaigns, Michelle M. Rego, Mark A. Hamilton, Dana Rogers
Measuring The Impact Of Cause-Related Marketing: A Meta-Analysis Of Nonprofit And For-Profit Alliance Campaigns, Michelle M. Rego, Mark A. Hamilton, Dana Rogers
College of Business Faculty Publications and Research
Cause-related marketing (CRM) campaigns are a type of joint venture between a business concern and a nonprofit organization. To determine effect sizes for these campaigns, a series of bivariate meta-analyses were conducted using a random effects assumption. Results included the effect of CRM advertising on brand attitudes, r = .248, 95% CI(0.189,0.373), and purchase intentions, r = .277, 95% CI(0.141, 0.404), and the effect of cause-brand fit on brand attitudes, r = .239, 95% CI(0.167,0.309), and purchase intentions, r = .319, 95% CI(0.206, .423). Unfortunately for nonprofit organizations, none of the seven meta-analyses conducted found any effect for the study …