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Articles 3421 - 3450 of 148655
Full-Text Articles in Business
Design Thinking For Corporate Social Responsibility Program Proposal Creation, Michelle "Mindy" D. Danovaro
Design Thinking For Corporate Social Responsibility Program Proposal Creation, Michelle "Mindy" D. Danovaro
University of the Pacific Theses and Dissertations
This qualitative study used action research to explore how the use of design thinking engaged employees in the creation of a corporate social responsibility (CSR) program proposal in a small- to medium-enterprises (SME) in the Sacramento region of California. The purpose of the study was to assess whether employee participation in a design thinking exercise could improve employee perception of engagement, inclusion, and reciprocity during the CSR program proposal creation. The study was grounded in social exchange theory, stakeholder theory, and design thinking methodologies. The iterative research process followed action research cycles (i.e., plan, act, observe, and reflect) integrated with …
Making Sense Of Membership: Organizational Socialization Of African Immigrant Employees In U.S. Workplaces, Ikeola J. Bodunde
Making Sense Of Membership: Organizational Socialization Of African Immigrant Employees In U.S. Workplaces, Ikeola J. Bodunde
Theses and Dissertations--Communication
This dissertation examines how African immigrant employees make sense of organizational socialization in U.S. workplaces. As global mobility reshapes the labor force, nearly one in five U.S. workers is foreign-born, making organizational socialization an increasingly complex communicative process. Classic socialization models assume linear, uniform adjustment, yet international employees often face ambiguity, cultural mismatch, and racialized expectations that complicate early workplace experiences. Guided by sensemaking theory, this study conceptualizes socialization as an ongoing, nonlinear process through which newcomers notice cues, construct interpretations, act on provisional understandings, and revise meanings as contexts shift. Using a qualitative, interpretive design, I conducted semi-structured interviews …
The Concrete Picket Fence: Reconnecting Interstate-Straddled Urban Communities, Brian J. Koluch
The Concrete Picket Fence: Reconnecting Interstate-Straddled Urban Communities, Brian J. Koluch
Pell Scholars and Senior Theses
Within the ongoing dialogue on substantive equity, the circumstances regarding enduring issues faced by black urban neighborhoods are called into question. Cities across the United States typically have major automotive arteries that tend to cut through or past said neighborhoods. Advocates argue that it is increasingly apparent that these systems of infrastructure especially in regard to these neighborhoods have been constructed in racist manners. Urban Interstates majorly contribute to equity disadvantages, as well as environmental hazards such as increased rates of asthma and respiratory disease. By mixing and matching various forms of equitable infrastructure, such as with cap parks, public …
Governing Generative Ai In Higher Education: A Global Delphi Study On Policy And Practice, Helen Crompton, Diane Burke, Christine Nickel, Aras Bozkurt, Fengchun Miao, Mike Sharples, Jeffrey Alan Greene, David Parsons, Lucy Gill-Simmen, Adam Edmett, Mark Pegrum, Inge De Waard, Curtis J. Bonk, Manuel B. Garcia, John H. Curry, Leeann Lindsey, Mohan Yang, Stephen Marshall, Maha Bali, Nellie Deutsch, Suzaan Le Roux, Mourad Benali, Mohd Ali Bin Samsudin, Hasan Tinmaz, Matthew L. Bernacki, Mari Van Wyk, Lenandlar Singh, Agnes Chigona, Lance Eaton, Junhong Xiao, Johanna Velander, Jinhee Kim, Francisco Bellas, R. Rajalakshmi, Andréia De Bem Machado, Agnieszka Palalas, Sean Yu
Governing Generative Ai In Higher Education: A Global Delphi Study On Policy And Practice, Helen Crompton, Diane Burke, Christine Nickel, Aras Bozkurt, Fengchun Miao, Mike Sharples, Jeffrey Alan Greene, David Parsons, Lucy Gill-Simmen, Adam Edmett, Mark Pegrum, Inge De Waard, Curtis J. Bonk, Manuel B. Garcia, John H. Curry, Leeann Lindsey, Mohan Yang, Stephen Marshall, Maha Bali, Nellie Deutsch, Suzaan Le Roux, Mourad Benali, Mohd Ali Bin Samsudin, Hasan Tinmaz, Matthew L. Bernacki, Mari Van Wyk, Lenandlar Singh, Agnes Chigona, Lance Eaton, Junhong Xiao, Johanna Velander, Jinhee Kim, Francisco Bellas, R. Rajalakshmi, Andréia De Bem Machado, Agnieszka Palalas, Sean Yu
STEMPS Faculty Publications
As GenAI technologies become more pervasive in higher education (HE), scholars call for guidance on AI governance. To meet this need, a Delphi technique and collective writing was used in gathering expert perspectives from across 22 countries/locations and six continents. This resulted in the development of a HE GenAI policy/guidelines framework with eight core areas: (1) academic integrity, (2) ethical use and responsible use, (3) privacy and protection, (4) equitable access, (5) GenAI literacy, (6) integration strategy, (7) human oversight and accountability, and (8) institutional support and infrastructure. In addition, a six-part framework was developed to ensure that policies remain …
The Protective Power Of Psychological Resources In Mitigating Burnout And Enhancing Flourishing, Dylan R. Polkinghorne, David J. Radosevich, Deirdre M. Radosevich, Dianne D. Murphy, Laken James, Sue S. Craver
The Protective Power Of Psychological Resources In Mitigating Burnout And Enhancing Flourishing, Dylan R. Polkinghorne, David J. Radosevich, Deirdre M. Radosevich, Dianne D. Murphy, Laken James, Sue S. Craver
Management Faculty Research and Publications
Purpose
This study explores how burnout mediates the relationships between critical psychological resources, specifically resilience, flow and self-efficacy, and flourishing in contemporary work environments.
Design/methodology/approach
Data from 374 participants, including undergraduate students at a regional comprehensive university in the Midwest and full-time working adults in the USA, were analyzed using mediation analysis in MPlus 8.11 to assess the indirect and direct effects among burnout, psychological resources and flourishing in a work environment.
Findings
Results indicate that self-efficacy significantly predicts lower burnout levels and higher flourishing. Resilience and flow were negatively associated with burnout, reducing its impact; however, the direct effects …
Not On My Zoning Board: Achieving Mass Transit Development Despite Nimby Pushback, Brian J. Koluch
Not On My Zoning Board: Achieving Mass Transit Development Despite Nimby Pushback, Brian J. Koluch
Pell Scholars and Senior Theses
Within the political discussion on local, state, and federal levels, all politicians seem to agree that U.S. Interstates are a crucial lifeline for many. Conjointly, city planners and scholars understand that we have a logistics issue in cities that can’t seem to handle highway congestion. When prompted with mass transit solutions, some community members protest them for altering the neighborhood in a presumably negative way, leading to the phrase; “Not in my back yard.” Thus, local governing bodies seem paralyzed to take the actions needed to move forward with these implementation strategies. Local governments, in order to circumvent the socially …
The Peoples Of The Pomegranate: Identifying Commonalities Between Diasporic Art Market Successes To Inform Broader Business Strategy, Jacob Hopkins
The Peoples Of The Pomegranate: Identifying Commonalities Between Diasporic Art Market Successes To Inform Broader Business Strategy, Jacob Hopkins
MA in Art Business Dissertations
This dissertation explores the teleological ties between victim diasporas and successful art market participation through an examination of the Jewish diaspora at its dominance within the art world’s expansion in the 19th Century and the Armenian diaspora at present. It argues that diasporic conditions, particularly those shaped by historical trauma, foster heightened capacity for cultural assimilation and risk taking, identifying and committing to market gaps. The dissertation then examines how these qualities can have business applications to new and emerging galleries. It achieves this through reframing the art world as an example of diaspora or a microcosm of global culture, …
Gendered Value: The Economics Of The Modernist Nude: Comparative Study Of Market Asymmetries Between Amedeo Modigliani, Suzanne Valadon, And Paula Modersohn-Becker, Ines Natuzzi
MA in Art Business Dissertations
This dissertation investigates the complex dimensions of gendered valuation through a comparative study of Amedeo Modigliani, Suzanne Valadon, and Paula Modersohn-Becker. Leading figures in the modernist reimagining of the nude in the early twentieth century, with shared ties to the Parisian milieu, their markets have since followed markedly different trajectories. Combining market and historiographical analysis with feminist theory, this study considers the structural, ideological, and discursive mechanisms that underpin these asymmetries and continue to inform the artists’ reception and valuation today.
By interrogating the gender ideologies, institutional barriers, and critical discourses behind these market asymmetries, this study argues that the …
Size Matters: How Physical Scale Is (Or Is Not) Rewarded In A Global, Ultra-Contemporary, Online Art Market, Odd Halvdan Sakse Orstavik
Size Matters: How Physical Scale Is (Or Is Not) Rewarded In A Global, Ultra-Contemporary, Online Art Market, Odd Halvdan Sakse Orstavik
MA in Art Business Dissertations
This dissertation examines how the relationship between the size and price of paintings has evolved throughout the 21st century by analysing an up-to-date dataset of 18,821 works by 103 artists offered at auction between 2000-2025 within 3 distinct segments of the market (Blue-Chip, Contemporary and Ultra-Contemporary). The main finding is that the size elasticity differs in each of these segments. It is highest for the Blue-Chip segment (0.71), lower for the Contemporary segment (0.59) and lowest for the Ultra-Contemporary segment (0.55). Contrary to many previous results, it finds no optimal size within the range of works offered at auction. As …
Changing Art Market Trends And Collector Preferences In India’S Metropolitan Hubs Amid Economic Growth, Gauri Minocha
Changing Art Market Trends And Collector Preferences In India’S Metropolitan Hubs Amid Economic Growth, Gauri Minocha
MA in Art Business Dissertations
The dissertation aims to explore how India’s post-liberalisation economic rise has shaped the structure, buying trends, and consumer behaviour within the urban art market, with the focus being on the country’s two main hubs- Delhi and Mumbai. It investigates the role of economic liberalisation, demographic shifts, globalisation, digitisation, and regulatory frameworks in reshaping the market. A mixed-method approach, combined with site visits, studying existing research, and conducting semi-structured interviews with key market players- gallerists, collectors, advisors, and fair directors, was employed. The findings reveal that the Indian market followed a ‘boom-bust-boom’ cycle post liberalisation, with the pandemic serving as a …
Contemporary Art And Cultural Identity In Post-Soviet Kazakhstan, Dinara Saduakassova
Contemporary Art And Cultural Identity In Post-Soviet Kazakhstan, Dinara Saduakassova
MA in Art Business Dissertations
This dissertation explores the development of contemporary Kazakhstani art after 1991, arguing that the independent nation’s international cultural visibility is defined by artists rather than institutions. Operating without state infrastructure, Said Atabekov, the Kyzyl Tractor collective, Almagul Menlibayeva, Saule Suleimenova, and Yerbossyn Meldibekov gained international recognition via biennales, exhibitions, and transnational networks. Their practices challenge state narratives of heroic nationalism and Western expectations. Case studies, interviews, and analysis of Rukhani Zhangyru and new institutions like Tselinny, enable this dissertation to argue that Kazakhstan’s position in global art history is artist driven.
Censorship In The Indian Art Market: Legal, Institutional, And Commercial Implications, Kritika Salhotra
Censorship In The Indian Art Market: Legal, Institutional, And Commercial Implications, Kritika Salhotra
MA in Art Business Dissertations
This dissertation examines censorship of art in an Indian context, focusing on artistic production, exhibition practices, and the commercial viability of dissenting art. Drawing on case studies from institutional controversies, legal judgments, and interviews with practitioners, the study analyses how censorship operates not only through law but also through institutional gatekeeping and market mechanisms. The research finds that while Indian courts, particularly at the higher levels, have shown slow progress towards becoming liberal, the persistence of vague obscenity provisions and inconsistent jurisprudence sustains a climate of legal ambiguity. Extralegal pressures often shape curatorial decisions, leading art organisations to retreat or …
From Visibility To Value: How Can Digital Art Achieve Long-Term Legitimacy In The Contemporary Artworld?, Ziyuan Wang
From Visibility To Value: How Can Digital Art Achieve Long-Term Legitimacy In The Contemporary Artworld?, Ziyuan Wang
MA in Art Business Dissertations
This dissertation explores the evolving legitimacy of digital art within the contemporary artworld, addressing the central question: How can digital art achieve long-term legitimacy in a cultural landscape increasingly shaped by decentralised networks and technological innovation? Through a qualitative methodology involving interviews with digital artist, curator, collectors, and platform leader, this study aims to discover how value, legitimacy, and aesthetic quality are constructed in digital art markets.
Within the art ecosystem, digital art often emerges from community based, peer-to-peer validation, which generates visibility and drives market activity such as high-profile sales. Yet, participants continue to place value on institutional endorsement …
From Regulation To Practice: Exploring Aml/Kyc Compliance, Proportionality, And Technology In The Art Market, Layla Rujugiro
From Regulation To Practice: Exploring Aml/Kyc Compliance, Proportionality, And Technology In The Art Market, Layla Rujugiro
MA in Art Business Dissertations
To sum - this dissertation examines how the UK’s adoption of 5AMLD through MLR 2019 has shaped compliance practices within the AM, focusing on SMEs classified as AMPs. Five interviews and a survey of 24 London galleries, highlight how uniform regulation create uneven impacts across the sector. The study argues that clearer guidance, proportionate fees, and accessible training are essential for effective compliance, while RegTech tools, though helpful, cannot replace AMP responsibility.
Hear Me Out: A Lesson In Civil Discourse, Cheryl Black
Hear Me Out: A Lesson In Civil Discourse, Cheryl Black
Funded Scholarship
This article describes an innovative and engaging lecture and class exercise designed to
teach students how to think critically about issues from different perspectives and communicate effectively with those who disagree with them. The interactive lecture and class exercise introduce a civil discourse framework to encourage constructive dialogue. Developed for business law and ethics courses, the civil discourse framework enhances any curriculum that addresses controversial topics or different perspectives on complex issues. The lecture and class exercise offer a concrete, replicable model to teach civil discourse
(Not So) Common Courtesy, Michael Saba
(Not So) Common Courtesy, Michael Saba
Journal of the Macomb Dental Society
This article features a monthly column from the Macomb Dental Society's editor, Dr. Michael Saba. This month Dr. Saba shares a story that reminds readers to both be courteous and to enforce it early with patients.
Going Green: Can We Save Teeth And The Planet?, Stuart Segelnick Dds, Ms
Going Green: Can We Save Teeth And The Planet?, Stuart Segelnick Dds, Ms
The New York State Dental Journal
You might not think you have a role to play in combatting climate change, but dentists can make a difference by reducing plastics in their offices.
Cash Flow, Working Capital Management And Firm Performance - A Cross-Sectoral Study In An Emerging Market Context, Thuy Thanh Nguyen
Cash Flow, Working Capital Management And Firm Performance - A Cross-Sectoral Study In An Emerging Market Context, Thuy Thanh Nguyen
DLSU Business & Economics Review
This study investigates the impact of operating cash flow and working capital management on firm performance, with a particular focus on how these relationships are moderated by industry characteristics in an emerging market context. Using a dataset of 1,480 firm-year observations from 185 Vietnamese enterprises between 2016 and 2023, the analysis employs panel data regression with feasible generalized least squares estimation. The results reveal that operating cash flow and accounts payable turnover positively influence return on assets, whereas accounts receivable turnover has a negative effect. Inventory turnover is not statistically significant. Notably, the magnitude and direction of these effects vary …
Predicting The Effect Of Transformational Leadership On Job Performance: The Intervening Role Of Happiness At Work, Jean Paolo Lacap, Angela Denise S. Pojanes, Erika Joyce V. De Guzman, Jose Angelo P. Culala, Janelo D. Mariamonte, Patrick S. Carangan
Predicting The Effect Of Transformational Leadership On Job Performance: The Intervening Role Of Happiness At Work, Jean Paolo Lacap, Angela Denise S. Pojanes, Erika Joyce V. De Guzman, Jose Angelo P. Culala, Janelo D. Mariamonte, Patrick S. Carangan
DLSU Business & Economics Review
Happiness at work (HAW) plays a pivotal role in enhancing employee outcomes by fostering a positive work environment and significantly boosting job performance (JP). This study investigates the relationship between transformational leadership (TL) and JP, with HAW serving as a mediating factor. This research involved 230 business process outsourcing (BPO) employees from the National Capital Region in the Philippines. A predictive-causal approach and partial least squares (PLS) path modeling were used to analyze the hypothesized relationships. The results revealed that TL positively and significantly influenced JP and HAW. Furthermore, HAW was found to have a substantial positive impact on JP …
Insights From Indonesia On The Moderating Effect Of Problem-Solving Ability On Factors Influencing Auditors’ Performance, Eko Suyono, Oman Rusmana, Adi Wiratno, Lego Waspodo
Insights From Indonesia On The Moderating Effect Of Problem-Solving Ability On Factors Influencing Auditors’ Performance, Eko Suyono, Oman Rusmana, Adi Wiratno, Lego Waspodo
DLSU Business & Economics Review
This study aims to determine the moderating role of problem-solving ability on the influence of audit structure, understanding of good governance, organizational commitment, emotional intelligence, motivation, and competency on auditors’ performance. This study used a survey approach to collect data from a population of auditors in Indonesia working at public accounting firms in major cities such as Jakarta, Bandung, Semarang, Yogyakarta, and Surabaya between May 1 and November 30, 2021. From 500 questionnaires, 193 were returned. In addition, the hypotheses were evaluated using ordinary least squares and moderated regression analysis on the data. The findings show that understanding of good …
Identifying Industry-Preferred Automation Software In Engineering: An Indeed-Based Analysis To Inform Engineering Technology Curriculum Design, Triet Minh Phan, Collins Okafor, Winifred Okafor, Devang Mehta, Mohsen Souissi, Jenora Waterman, Connie Mayberry, Misty Thomas, Orlando Ayala, Angie Price, Maurizio Manzo
Identifying Industry-Preferred Automation Software In Engineering: An Indeed-Based Analysis To Inform Engineering Technology Curriculum Design, Triet Minh Phan, Collins Okafor, Winifred Okafor, Devang Mehta, Mohsen Souissi, Jenora Waterman, Connie Mayberry, Misty Thomas, Orlando Ayala, Angie Price, Maurizio Manzo
Engineering Technology Faculty Publications
In the evolving field of automation engineering, staying aligned with industry software demands is critical to preparing graduates for the modern workforce. This study investigates the prevalence of leading industrial automation platforms—Rockwell / Allen-Bradley (RSLogix / Studio 5000), Siemens (TIA Portal / Step 7), and Schneider Electric (EcoStruxure / Unity Pro)—across job postings collected from Indeed using the keyword "automation engineering." The research compiles a structured dataset of job postings with seven fields: ID, Job Title, Organization, Rockwell / Allen-Bradley, Siemens, Schneider Electric, and Posting URL. Each entry is manually coded to indicate whether the listed software platforms are mentioned, …
A Methodological Framework For Modernizing Engineering Course Content With Large Language Models, Katherine Smith, Dalya Ismael, Otilia Popescu, Murat Kuzlu, Adel El-Shahat, Vukica M. Jovanovic
A Methodological Framework For Modernizing Engineering Course Content With Large Language Models, Katherine Smith, Dalya Ismael, Otilia Popescu, Murat Kuzlu, Adel El-Shahat, Vukica M. Jovanovic
Engineering Technology Faculty Publications
The rapid evolution of technology presents challenges for engineering educators. While the core engineering methods often remain relevant over time, course materials rapidly become outdated in presentation and pedagogical approach. This paper presents a methodological framework for using large-language models (LLMs) to modernize engineering course content with a case study in an advanced technical analysis course.
The methodology follows a phased approach that is designed to be repeatable and verify the accuracy and completeness of course content. During the first phase, an LLM is used to map outdated text-heavy content to a modern format using a LaTeX template. The second …
Short-Window Market Reactions To Real Estate M&A: A Comparative Event Study Of Reits And Real Estate Services Firms, Aryan Kaila
Short-Window Market Reactions To Real Estate M&A: A Comparative Event Study Of Reits And Real Estate Services Firms, Aryan Kaila
CMC Senior Theses
Existing research on real estate mergers has largely focused on REIT acquirers in isolation, typically finding near-zero bidder reactions in short event windows. There is little work that directly compares REITs with publicly listed real estate services (RES) firms that operate in the same market cycles and conditions but follow different business models. Using a transaction-level dataset of 137 U.S. mergers from 1994 to 2024, this study applies event-study methodology and cross-sectional regression analysis to investigate whether equity markets respond differently to acquisitions undertaken by REITs and real estate services firms. The estimates show that REIT acquirers experience notably more …
Happy New Year To You And Your Team!, Kyle Katynski Dds
Happy New Year To You And Your Team!, Kyle Katynski Dds
Journal of the Macomb Dental Society
This article features a monthly column from the Macomb Dental Society President, Dr. Kyle Katynski. This month Dr. Katynski discusses reoccurring themes from 2025, such as simplifying, and lessons from the past year.
Stakeholder Perceptions Of The Feasibility Of E-Portfolio-Based Assessment Of Physical Literacy In Primary Health And Physical Education, Jaxon Hogan, Dawn Penney, Eibhlish O’Hara, Joseph Scott
Stakeholder Perceptions Of The Feasibility Of E-Portfolio-Based Assessment Of Physical Literacy In Primary Health And Physical Education, Jaxon Hogan, Dawn Penney, Eibhlish O’Hara, Joseph Scott
Research outputs 2022 to 2026
Background: Physical literacy (PL) is widely acknowledged as an integral component of high-quality physical education programmes. However, what constitutes appropriate assessment of PL remains a contested issue. This study drew on Whitehead’s conceptualisation of PL as a lifelong journey and investigated how primary school teachers can support students’ PL learning through innovative and engaging assessment methods. The study specifically examined the feasibility of using e-portfolios to facilitate quality PL learning and quality assessment in Physical Education (PE), from different stakeholder perspectives. Methods: This interpretive study employed a qualitative design and methods to investigate aspects of feasibility with three purposive participant …
Determinants Of Artificial Intelligence Adoption: Research Themes And Future Directions, Ahmad A. Khanfar, Reza Kiani Mavi, Mohammad Iranmanesh, Denise Gengatharen
Determinants Of Artificial Intelligence Adoption: Research Themes And Future Directions, Ahmad A. Khanfar, Reza Kiani Mavi, Mohammad Iranmanesh, Denise Gengatharen
Research outputs 2022 to 2026
The adoption of artificial intelligence (AI) systems is on the rise owing to their many benefits. This study conducted a bibliometric analysis to identify (1) how the literature on AI adoption has evolved over the past few years, (2) key themes associated with AI adoption in the literature, and (3) the gaps in the literature. To achieve these objectives, we utilised the Biblioshiny of R-package bibliometric analysis tool to analyse the AI adoption literature. A total of 91 articles were reviewed and analysed in this study. Four major themes were identified: AI, machine learning, the unified theory of acceptance and …
Gastronomy Tourism Destinations: Developing A Scale To Measure Tourists’ Perceived Attributes, Ganghua Chen, Jingmei Xu, Songshan (Sam) Huang
Gastronomy Tourism Destinations: Developing A Scale To Measure Tourists’ Perceived Attributes, Ganghua Chen, Jingmei Xu, Songshan (Sam) Huang
Research outputs 2022 to 2026
Purpose: This study emphasizes the growing significance of destination attributes in shaping the experiences and behaviours of gastronomy and culinary tourists. Understanding both core and complementary attributes of a gastronomy tourism destination is crucial for its sustainable development. However, there is a lack of a reliable measurement for tourists’ perceived attributes of gastronomy tourism destinations (PAGTD). Therefore, the purpose of this study is to develop a scale to measure tourists’ PAGTD. Design/methodology/approach: The study systematically followed the scale development and validation process, using three samples (Sample 1, n = 200; Sample 2, n = 204; and Sample 3, n = …
Designing And Evaluating Quality Transdisciplinary Work-Integrated Learning: Insights Into Practice, Denise Jackson, Claire Lambert, Sonja Coetzee
Designing And Evaluating Quality Transdisciplinary Work-Integrated Learning: Insights Into Practice, Denise Jackson, Claire Lambert, Sonja Coetzee
Research outputs 2022 to 2026
Higher education’s role in fostering innovation and enacting social change is increasingly important. Transdisciplinary Work-Integrated Learning (TWIL) offers opportunities to prepare students to address societal issues by transcending disciplinary boundaries and collaboratively tackling real-world global challenges. While extensive literature exists on established WIL models, research on the critical aspects of designing, implementing and evaluating impactful TWIL activities remains scarce. This paper draws together insights from 15 TWIL academics across 14 Australian universities, highlighting important design elements such as training for small group collaboration, open-ended projects, design thinking, sustained mentorship and reciprocal partnerships. Emerging challenges related to online delivery, teamwork, scalability, …
Exploring How Young Consumers Construct Identities In Socially Restrictive Societies: Managing Impressions Through Fashion Clothing, Muhammad Abid, Aron O’Cass, Hormoz Ahmadi, Vida Siahtiri
Exploring How Young Consumers Construct Identities In Socially Restrictive Societies: Managing Impressions Through Fashion Clothing, Muhammad Abid, Aron O’Cass, Hormoz Ahmadi, Vida Siahtiri
Research outputs 2022 to 2026
In many societies, fashion serves as a medium of self-expression and a site of social regulation, where sartorial decisions can expose consumers to social censure and physical risk. Consequently, consumers must navigate the tension between adhering to local norms and participating in global fashion cultures. This study draws on impression management theory to examine how young consumers in a socially restrictive society use fashion as a means of identity expression while mitigating potential social risks. It uses data from in-depth interviews (n = 40) and open-ended surveys (n = 150) with consumers aged 18 to 35 years, analysed using an …
Brand Transcendence Through Brand Value Co-Creation Exchanges Within Social Media Craft Beverage Brand Communities, Violetta Wilk, Gilstrap, Darren How
Brand Transcendence Through Brand Value Co-Creation Exchanges Within Social Media Craft Beverage Brand Communities, Violetta Wilk, Gilstrap, Darren How
Research outputs 2022 to 2026
This study explores brand transcendence through brand value co-creation within social media craft beverage brand communities across Instagram and Twitter (now X). Lexical analysis explored a total of 192,330 posts and found brand transcendence evident in the interplay between user-generated content (UGC) and brand-generated content (BGC) across social media platforms, which co-created brand value through the processes of sharing virtual cues within social media craft beverage communities. This brand transcendence was enhanced through the sharing of personal experiences and unique brand moments. BGC across both platforms showcased themes of brand affinity, the importance of time in brand experiences, gratitude, and …