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Rosen Research Review

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Student Engagement And Satisfaction With Online Labs, Cynthia Mejia, Robin Back, Jason Fridrich, Marissa Orlowski Jun 2022

Student Engagement And Satisfaction With Online Labs, Cynthia Mejia, Robin Back, Jason Fridrich, Marissa Orlowski

Rosen Research Review

Hospitality and tourism is a ‘people business.’ So what happened when the need for social isolation as a result of COVID-19 forced hospitality educators to rethink their pedagogical strategies and move previously face-to-face courses online? In one of the first studies of its kind, Marissa Orlowski, Cynthia Mejia, Robin Back and Jason Fridrich from UCF Rosen College of Hospitality Management researched student engagement and satisfaction in online culinary and beverage labs.


Rosen College Hosts Five Important Journals In The Hospitality & Tourim Field; Dick Pope Sr. Institute For Tourism Studies, Rosen College Of Hospitality Management Jun 2022

Rosen College Hosts Five Important Journals In The Hospitality & Tourim Field; Dick Pope Sr. Institute For Tourism Studies, Rosen College Of Hospitality Management

Rosen Research Review

The Dick Pope Sr. Institute for Tourism Studies is based at at the University of Central Florida.


Great Expectations: Are There Career Transition Prospects For Hospitality And Tourism Workers, Arthur Huang, Mark Baker Jun 2022

Great Expectations: Are There Career Transition Prospects For Hospitality And Tourism Workers, Arthur Huang, Mark Baker

Rosen Research Review

Dr. Arthur Huang and Mr. Mark Baker of the UCF Rosen College of Hospitality Management explored skill and workforce development for the services industry, specifically examining the hospitality and tourism sector. Their study uncovered that hospitality and tourism workers possess the soft skills required across various industries. However, while soft skills can support career transitions, the hospitality industry and its workers should invest in developing more technology-focused skills to achieve greater career flexibility, advancement, and resilience.


Technology And Hospitality Education – Perfect Partners, Fred Okumu, Susan Vernon-Devlin Jun 2022

Technology And Hospitality Education – Perfect Partners, Fred Okumu, Susan Vernon-Devlin

Rosen Research Review

Light Board recording, Microsoft HoloLens, Teams, and Zuddl are just a few of the technology advancements on the campus of the #1 college in the nation for hospitality education and research. It’s not just hardcover textbooks, library study sessions and classroom lectures when it comes to educating the future leaders of the hospitality industry, as they prepare for global careers. The tools for teaching have gone high tech.


Micro-Clustering: Bringing Innovation To Agritourism, Robin Back Jun 2022

Micro-Clustering: Bringing Innovation To Agritourism, Robin Back

Rosen Research Review

What’s better than simply drinking wine in a vineyard? Maybe a beautiful destination where the whole family can enjoy a day together, tasting wine, enjoying a variety of activities, and watching the kids play. Dr. Robin Back at the UCF Rosen College of Hospitality Management and his collaborators have examined a case example that presents a new business model for wine tourism—micro-clustering with diverse forms of ownership on two adjacent wine farms. The team reveals how a single South African agribusiness achieved success, and raises the possibility of other similar businesses doing the same.


The Impact Of Tourism Specialization On Transition Economies, Robertico Croes, Jorge Ridderstaat Jun 2022

The Impact Of Tourism Specialization On Transition Economies, Robertico Croes, Jorge Ridderstaat

Rosen Research Review

What is the relationship between tourism specialization, economic growth, and human development in transition economies? That’s the question behind a new study led by Rosen Professor Robertico Croes and Assistant Professor Jorge Ridderstaat. Using Poland as a case study, the research looks at the role of tourism in economic and human development since communism fell in the 1990s and the country transitioned from a centrally-driven to a market-led economy.


A Model For Creating Memorability In A Rural Tourism Destination, Wei Wei Jun 2022

A Model For Creating Memorability In A Rural Tourism Destination, Wei Wei

Rosen Research Review

Tourism research is encouraging a shift in marketing towards promoting experiences, but for those experiences to translate into returning visits and word of mouth sharing, they need to be memorable. But what makes an experience memorable? To answer this, Dr. Wei Wei, from UCF Rosen College of Hospitality has, together with collaborators, created and tested a model for experiential memorability in domestic and outbound tourists with one of the world’s biggest tourism markets


Where Do We Go From Here? Festival Films And The Future Of Entertainment: An Interview With Industry Leader Gregory Elias, Ray Eddy Jun 2022

Where Do We Go From Here? Festival Films And The Future Of Entertainment: An Interview With Industry Leader Gregory Elias, Ray Eddy

Rosen Research Review

An interview with Gregory Elias, an entertainment entrepreneur and visionary by Dr. Ray Eddy


Reaching Out To Occupational Therapists, Alan Fyall Jun 2022

Reaching Out To Occupational Therapists, Alan Fyall

Rosen Research Review

Accessible tourism is a growing area of tourism research. The belief that all tourism facilities, products, and services should be accessible to those with disabilities drives research in tourism ethics and sustainability. However, a key voice is being ignored. Occupational therapists play a critical role in enabling people with disabilities to participate in the activities of daily life, including leisure. Dr. Alan Fyall believes it is time for interdisciplinary research with occupational therapists to properly understand accessible tourism.


An Integrated Behavioral Model For International Medical Tourism, Suja Chaulagain, Abraham Pizam, Youcheng Wang Jun 2022

An Integrated Behavioral Model For International Medical Tourism, Suja Chaulagain, Abraham Pizam, Youcheng Wang

Rosen Research Review

From dental procedures to cardiac surgery, an international market is developing for medical tourism, thanks not least to globalisation and the high standard of medical treatment now available around the world. But what drives individuals to travel abroad for healthcare? In an important new study, Rosen College Assistant Professor Suja Chaulagain, Founding Dean Abraham Pizam, and Dean Youcheng Wang take a social psychological perspective of health-related behavior and the concepts that influence it.


Developing A Scale To Measure Destination Gender, Tingting Zhang Jun 2022

Developing A Scale To Measure Destination Gender, Tingting Zhang

Rosen Research Review

Whether they depict the rugged landscape of the American West or the seductive charm of a South Asian beach, photographs and their accompanying text are powerful drivers of tourism demand. But what lies behind our response to such tourism tropes? Rosen College researchers have produced a new study which reappraises destination marketing through a gender-based lens. Led by Dr. Tingting Zhang, the study has developed and validated a cross-cultural scale to determine ‘destination gender’, or whether a location should be thought of as having masculine or feminine gender traits and appeal.


Tropical Cyclones Negatively Impact The Tourism Economy In Coastal Regions, Sergio Alvarez, Arthur Huang Jan 2022

Tropical Cyclones Negatively Impact The Tourism Economy In Coastal Regions, Sergio Alvarez, Arthur Huang

Rosen Research Review

Tropical cyclones can have a devastating effect on communities, causing loss of property, businesses, and life. In areas that rely on tourism, these effects can be long-lasting. In their recent work, Dr. Sergio Alvarez and Dr. Arthur Huang from UCF Rosen College of Hospitality Management have examined the impact that tropical cyclones have on the tourism economy in Florida. The results suggest that these cyclones negatively impact the economy, especially in coastal regions, and that policy changes are needed to help the tourism sector recover


On The Face Of It: The Use Of Facial Recognition Check-In Technology, Tingting (Christina) Zhang Jan 2022

On The Face Of It: The Use Of Facial Recognition Check-In Technology, Tingting (Christina) Zhang

Rosen Research Review

Facial recognition technology and biometrics are fast growing areas of artificial intelligence. In this article we look at an innovative study by Rosen College Associate Professor, Dr. Tingting Zhang and her collaborators. Their research reveals how perceived security, privacy and trust, as well as previous experience, are key to encouraging hotel users to adopt the technology at the check-in de


Qiddiya: The Capital Of Entertainment In Saudi Arabia, Manuel Rivera Jan 2022

Qiddiya: The Capital Of Entertainment In Saudi Arabia, Manuel Rivera

Rosen Research Review

Located only 45km away from Riyadh, Qiddiya is a city that is destined to become one of the biggest tourist attractions in Saudi Arabia, providing thousands of jobs, millions of dollars of revenue and a pathway to the future for a whole generation of young Saudis. Dr. Manuel Rivera interviews the CEO of Qiddiya, Philippe Gas, to discuss where his passion for hospitality originated, the bright future of Qiddiya, and their partnership with UCF Rosen College of Hospitality Management.


Social Representations Of Space Travel, Asli D. A. Tasci, Alan Fyall, Xiaoxiao Fu Jan 2022

Social Representations Of Space Travel, Asli D. A. Tasci, Alan Fyall, Xiaoxiao Fu

Rosen Research Review

Space tourism regularly receives media coverage, but so far, there has been little research around public opinions towards space travel. Dr. Asli D.A. Tasci, Dr. Alan Fyall and Dr. Xiaoxiao Fu from UCF Rosen College of Hospitality Management used the Social Representations Theory to investigate public attitudes to space travel and uncover how and why these attitudes are formed. They discovered that commercial space organizations have a strong influence on public opinion, which can be further enhanced if they incorporate more scientific knowledge and evidence.


Why Employees Are Learving And Will Not Return To Work In The Hospitality Industry, Robertico Croes, Kelly Semrad, Manuel Rivera Jan 2022

Why Employees Are Learving And Will Not Return To Work In The Hospitality Industry, Robertico Croes, Kelly Semrad, Manuel Rivera

Rosen Research Review

An important new report by Rosen College researchers should be taken as a wakeup call for the tourism and hospitality industry in the U.S. following the COVID-19 pandemic.


Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang Jul 2021

Preparing The Hospitality And Tourism Workforce For The Future Of Work, Arthur Huang

Rosen Research Review

The economic restructuring necessitated by the Covid-19 pandemic has ignited a fundamental transformation of the US workforce driven by powerful digital technologies. No sector has been hit harder than the hospitality and tourism industry (H&T), and no industry has more to gain from reinvention. H&T employs about 32% of the US labor force; however, workers’ wages, benefits, and career support are among the lowest of all industries. Moreover, research shows that numerous jobs in H&T are susceptible to automation due to advancements in artificial intelligence (AI). The fears related to job loss resulting from applying advanced technology, such as AI, …


Rising From The Ashes Of Covid-19 Will Need A Sharp Focus On The Numbers, Manuel Rivera, Murat Kizildag, Robertico Croes Jul 2021

Rising From The Ashes Of Covid-19 Will Need A Sharp Focus On The Numbers, Manuel Rivera, Murat Kizildag, Robertico Croes

Rosen Research Review

If there is one sector that cannot move 'online', it is accommodation, and SLEs (small lodging establishments) have taken a merciless beating from COVID-19. Typically family-owned and managed, they have relatively high capital costs and overheads which means that even when revenues stop coming in, those liabilities still have to be met. This study by Dr. Manuel Rivera, Dr. Murat Kizildag, and Dr. Robertico Croes, of the Rosen College of Hospitality Management, shows how a detailed break-even analysis can inform a business’s strategy for survival within the important SLE sector.


Households' Net Financial Wealth As A Determinant Of Tourism Demand Cycles: Evidence From Us Travel To Selected Caribbean Destinations, Jorge Ridderstaat Jul 2021

Households' Net Financial Wealth As A Determinant Of Tourism Demand Cycles: Evidence From Us Travel To Selected Caribbean Destinations, Jorge Ridderstaat

Rosen Research Review

Dr. Jorge Ridderstaat from Rosen College of Hospitality Management introduces the concept of net financial wealth as a determinant of tourism demand. His investigation provides theoretical propositions for policymakers by studying how cycles of household net finances affect tourism demand. He focuses on three destinations: Aruba, Barbados, and Jamaica. The findings reveal that the influence of net financial wealth on tourism demand is context-based and is specific to households, cycles, and countries, across both time and probability dimensions.


Dick Pope Sr. Institute For Tourism Studies, Rosen College Of Hospitality Management Jul 2021

Dick Pope Sr. Institute For Tourism Studies, Rosen College Of Hospitality Management

Rosen Research Review

The Dick Pope Sr. Institute for Tourism Studies is based at at the University of Central Florida.


Rosen College Hosts Five Important Journals In The Hospitality & Tourism Field, Rosen College Of Hospitality Management Jul 2021

Rosen College Hosts Five Important Journals In The Hospitality & Tourism Field, Rosen College Of Hospitality Management

Rosen Research Review

This page highlights five hospitality journals founded and/or edited by Rosen College of Hospitality Management faculty members.


From Bloom To Bust: Harmful Algae Blooms And Their Impacts On The Waterfront Economy, Sergio Alvarez Jul 2021

From Bloom To Bust: Harmful Algae Blooms And Their Impacts On The Waterfront Economy, Sergio Alvarez

Rosen Research Review

The true costs of harmful algae blooms (HABs) and the mechanics that determine their socio-economic impacts are for the most part unknown. Florida’s 2017–2019 red tide (Karenia brevis) bloom is a historical case study of the ever-growing threats to coastal welfare posed by HABs. A new research project at Rosen College of Hospitality Management has this at its heart. The central objective of the project is the identification of direct, indirect, and induced socioeconomic impacts caused by the 2017–2019 K. brevis bloom in Florida.


Valuing The Negative Impacts Of Harmful Algae Blooms, Sergio Alvarez Jul 2021

Valuing The Negative Impacts Of Harmful Algae Blooms, Sergio Alvarez

Rosen Research Review

Ecological disturbances can impact several ecosystem services, including cultural services such as outdoor recreation opportunities. In Florida, one ecological disturbance that is negatively impacting recreation is the occurrence of harmful algae blooms. In recent work, Dr. Sergio Alvarez at UCF Rosen College of Hospitality Management has assessed the impact that harmful algae blooms have on human wellbeing by using random utility models to estimate changes in the value of recreation in coastal ecosystems resulting from these blooms. The results indicate that harmful algae blooms, which reduced boating access between June and September 2018, may have resulted in losses of up …


Tourism Competitiveness And Human Development, Robertico Croes, Jorge Ridderstaat, Valeriya Shapoval Jul 2021

Tourism Competitiveness And Human Development, Robertico Croes, Jorge Ridderstaat, Valeriya Shapoval

Rosen Research Review

What motivates tourists to choose one destination over another and how does tourism impact those who live in tourist areas? As more parts of the world begin to reopen after the devastating health, social, and economic impacts they have suffered due to the COVID-19 pandemic, the time is right to consider the link between tourism competitiveness and human development. New research led by Rosen College's Associate Dean Dr. Robertico Croes, Dr. Jorge Ridderstaat and Dr. Valeriya Shapoval presents a new theory and typology.


A Message From Dean Youcheng Wang, Youcheng Wang Jan 2021

A Message From Dean Youcheng Wang, Youcheng Wang

Rosen Research Review

It has been a challenging year for us all, especially for those of us immersed in hospitality, travel and tourism. Despite the challenges, and there are many, we are continuing to move forward and persevere.


Bonaire: The First Blue Destination In The Caribbean, Robertico Croes, Manuel Rivera, Kelly Semrad, Valeriya Shapoval, Mathilda Van Niekerk Feb 2020

Bonaire: The First Blue Destination In The Caribbean, Robertico Croes, Manuel Rivera, Kelly Semrad, Valeriya Shapoval, Mathilda Van Niekerk

Rosen Research Review

In December 2016, the Tourism Corporation Bonaire (TCB) commissioned the Dick Pope Sr. Institute for Tourism Studies at UCF Rosen College to develop a Strategic Tourism Master Plan 2017-2027. At that time, the TCB felt the destination was at a critical crossroads. The central questions were how to make the tourism industry sustainable now and for the future, and how to optimize the participation of residents in the benefits that sustainable tourism could afford to them.


Improving Country And Destination Image Can Bring More American Tourists To Cuba, Suja Chaulagain, Jessica Wiitala, Xiaoxiao Fu Feb 2020

Improving Country And Destination Image Can Bring More American Tourists To Cuba, Suja Chaulagain, Jessica Wiitala, Xiaoxiao Fu

Rosen Research Review

Country image, how an entire country is perceived by potential tourists, and the more specific destination image are important concepts in tourism marketing. They have a profound impact on a person's intent to travel to a particular destination. Suja Chaulagain, Jessica Wiitala and Xiaoxiao Fu of Rosen College of Hospitality Management have used the example of Cuba to examine the impact of country image and destination image on U.S. tourists' travel intentions. Their work provides guidance for Cuba's tourist marketing industry for attracting more tourists from the United States.


Tourist's Delight: How Theme Parks Can Improve Tourism Experience, Edwin Torres, Ady Milman Feb 2020

Tourist's Delight: How Theme Parks Can Improve Tourism Experience, Edwin Torres, Ady Milman

Rosen Research Review

Understanding what drives customers to write delighted or outraged reviews on platforms such as TripAdvisor following their visits to theme parks would be highly valuable information for park developers and managers. Researchers Dr. Edwin Torres and Dr. Ady Milman from Rosen College of Hospitality Management use data extracted from the review platform to dissect tourism experience, delight and outrage in the previously overlooked theme park sector.


Increasing Health Tourism Spending In The United States, Jorge Ridderstaat, Dipendra Singh Feb 2020

Increasing Health Tourism Spending In The United States, Jorge Ridderstaat, Dipendra Singh

Rosen Research Review

An increasing number of people are taking advantage of health tourism to access medical services abroad. For the U.S. to be competitive in the lucrative health tourism environment, it is essential to target the right markets. Until now the information available to do this has been limited. This knowledge gap is being addressed by Dr. Jorge Ridderstaat and Dr. Dipendra Singh from Rosen College of Hospitality Management and colleagues. These researchers have developed a microeconomic elasticity approach that offers an understanding of the effects of individual tourism markets on the total health tourism spending in the U.S.


Romantic Brand Love In The Luxury Hotel Sector, Juhee Kang Feb 2020

Romantic Brand Love In The Luxury Hotel Sector, Juhee Kang

Rosen Research Review

When I fall in love…. it will be forever.' It's one of the best-known lines in the Great American Song Book, but romantic love is now an increasingly familiar concept in marketing. It's said that people can form a deep and meaningful emotional connection with their favorite brands, just as they can with a life partner. New research from Rosen College of Hospitality Management's Dr. Juhee Kang looks at what this means for luxury hotels and what they can do to stay in tune with modern consumers.