Business Commons^™

Fashion Brand Love: Application Of A Cognition–Affect–Conation Model, Tae-Im Han, Dooyoung Choi

STEMPS Faculty Publications

A large numbers of studies have supported the crucial role of brand love in consumer–brand relationships; however, research that examines fashion brand love and its relationship with cognitive aspects and self-concept congruency remains limited. Therefore, the purpose of this study was to identify important factors that are associated with fashion brand love. A questionnaire in which participants provided self-reported responses was created to measure the constructs and structural equation modeling (SEM) and independent sample t-tests were conducted to test the hypothesized relationships. Our results indicated that consumers who know more about fashion brands are more likely to have stronger emotional …

2019-September-01-Meg Roussos M.F.A. Exhibit, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

The Cultural Context For The Pursuit Of Vocation, Charles Seeley

Journal of Research Initiatives

How does the cultural context influence the pursuit of vocation? How does culture influence the decisions that young people make about the life direction they pursue? This qualitative, ethnographic study was conducted to discover and describe the motivational influences in the lives of students and graduates of The Leadership Center, located in rural Honduras, as they traveled a journey through high school and on to The Leadership Center in pursuit of a vocation. The sample of study participants consisted of thirty young women, thirteen graduates, and seventeen students of The Leadership Center. While the culture of Honduras was not explicitly …

Effects Of Organizational Trust And Project Delivery Variables On Bim User Confidence, Jason D. Lucas, Saw Sri Neeharika Vijayarao

The Professional Constructor

The use of Building Information Models (BIM) for construction planning has increased in all areas except for automated processes such as quantity take-off. Many model users lack confidence that a model, typically created by a third party, has accurate enough information in it to rely on the data for planning the project. This research is looking at how factors of organization trust and variables related to project delivery can raise user confidence in these situations. Factors of organizational trust were identified through a literature review. Two surveys were utilized to identify which factors were significant in raising user confidence. Finally, …

Accuracy Of Drone Based Surveys To Measure Stockpile Volume, Joseph M. Burgett, Scott Shaffer, Eric Stuckey

The Professional Constructor

This paper outlines a two phase experiment evaluating the accuracy of volumetric calculations using a commercially available drone and structure-from-motion (SfM) software. In the first phase, a large cardboard pyramid with a known volume was used to simulate a stockpile. Using georeferenced images collected by a Phantom 4 Pro drone and the SfM software ContextCapture, the computed volumes ranged between 1.5% and 3.3% of the actual volume. In the second phase of the experiment, a photometric survey was created of a large SCDOT borrow pit. The volumetric calculations were computed using conventional survey practices and with drone collected images. There …

Future-Proofing Students In Higher Education With Uav Technology: A Km Case Study, Thomas Menkhoff, Siew Ning Kan, Eugene K. B. Tan

Research Collection Lee Kong Chian School Of Business

In this paper we report experiences in implementing a new course ‘Understanding Drone & Robotics Technology – History, Usage, Ethics & Legal Issues’ at the Singapore Management University (SMU) framed as a strategic knowledge management initiative in an institution of higher learning aimed at capturing, sharing and creating new knowledge about disruptive technologies such as unmanned aerial vehicles (UAVs). We posit the new course as a knowledge innovation initiative (similar to a KM-enabled business case in a corporate setting) in support of the university’s mission and vision so as to deliver new value to students and to stay ahead of …

What Should Business Schools Be For?, Howard Thomas, Kenneth Starkey

Research Collection Lee Kong Chian School Of Business

Howard Thomas and Kenneth Starkey report on a new initiative that looks to business schools to re-orient themselves to a challenging new future.

Commercial Construction Schedule Collaborators And Current Scheduling Practices, Evan D. Bingham, Jay P. Christofferson, Mark Hutchings

The Professional Constructor

Construction mangers use the project schedule to communicate aspects of construction timing critical to project success. These schedules may be created using the collaboration of multiple project stakeholders or be the creation of a single manager. The tools used to create and communicate the schedule could range from hand drawn to critical path computer software. Because these practices may vary from company to company, commercial construction mangers can benefit from an understanding of common scheduling practices in the industry. This paper is a report of findings for commercial contractors working in the western United States. Construction managers working for 23 …

Attraction And Retention Of Minority Managerial Employees At Electrical Contractors, Ben F. Bigelow, Anthony J. Perrenoud, Anusree Saseendran

The Professional Constructor

Diversity in the managerial workforce in construction is limited, with a shortage of talent in the industry and the demand projected to grow over the next ten years. The challenge of attracting and retaining managerial talent is exacerbated for trade contractors as they have historically promoted management from the trades. This study explored differences, based on ethnicity, when it comes to factors that attract and retain managerial talent in electrical construction. Data was collected through a nationwide survey of management employees of electrical contractors. It was found that while some factors were influential for all ethnic groups, certain factors became …

Building Information Model-Based Quantity Takeoff – Leadership Support And Training, Morgan Tagg, James P. Smith, Jay P. Christofferson, Kevin R. Miller

The Professional Constructor

Building Information Modeling (BIM) plays an important role in the modern construction industry. BIM models are tools that help stakeholders perform a variety of functions including communication, visualization, trade coordination, and clash detection. A less commonly utilized functionality of BIM that shows strong potential to improve efficiencies and reduce error is model-based quantity take off (QTO). The literature identifies eight challenges to implementing BIM QTO. This paper focuses on the leadership and training elements inherent to two of the identified challenges – 1) New skills and training, and 2) reluctance of employees to adopt. Through semi-structured interviews with estimators, preconstruction …

Entrepreneurial Leadership: An Emerging Theory, Sarah Ruttan

Staff Publications

Entrepreneurial leadership is still considered by most a concept rather than a theory (Aldrich & Baker, 1997) and research is limited (Esmer, 2017) despite entrepreneurs having a long history shaping our capitalistic ecosystems. This paper will discuss the emerging entrepreneurial leadership theory as a new paradigm to explore, and its relevance to the leadership model and how education, government and industry are recognizing the importance of learning and teaching this model to ensure continued healthy growth in business and innovation. As entrepreneurs are shaping Canada’s economy through traditional business as well as through continuing to innovate while always considering the …

2019-August-30-Songs In The Wind, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-29-Etsu, Northeast State Sign Rehabilitative Health Sciences Articulation Agreement, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-29-Newly Renovated Dining Hall Opens, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-28-Archaeology Day, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-27-Women On Wednesdays, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-27-Tri-Cities College Fair, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-27-Mbmsota Fall 2019 Season, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Education, Enterprise Capitalism, And Equity Challenges: The Continuing Relevance Of The Correspondence Principle In Japan, Masaaki Takemura

Markets, Globalization & Development Review

This paper revisits the correspondence principle of Bowles and Gintis (1976) – which refers to the mutual mimicking of the capitalist hierarchy in the workplace and the school. The Bowles-Gintis model still appears to be working in the context of schooling in Japan. In the international comparative educational assessment called PISA (Program for International Student Assessment), created by OECD (Organization for Economic Cooperation and Development, the association of advanced democratic nations), Japanese students achieve better results than most countries. Japanese students excel in PISA performance, especially in mathematics. Such excellence, however, has negative correlations with students’ creativity, positive attitudes, and …

2019-August-26-Buccaneer Brawl, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

An Empirical Research On Chinese Seafarers’ Communicative Competence Training And Assessment Methods, Yan Li

Maritime Safety & Environment Management Dissertations (Dalian)

No abstract provided.

2019-August-23-Carter Railroad Heritage Day, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-21-Etsu Researcher Receives Nih Grant To Study New Treatments For Vocal Fatigue, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-20-Diabetes Assist, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-20-Etsu Offices Offer Extended Hours, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-19-Etsu To Offer Bachelor Of Science In Health Administration, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

2019-August-17-Crystal Mcclendon, University Marketing And Communication, East Tennessee State University

ETSU News

No abstract provided.

2019-August-16-Gatton College Of Pharmacy Welcomes Class Of, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (Aug. 16, 2019)— East Tennessee State University Gatton College of Pharmacy welcomed 78 pharmacy students in the Class of 2023 during an orientation week that culminated with a traditional White Coat Ceremony today.

“Next to graduation, the White Coat Ceremony is my favorite event of the academic year,” said Dr. Debbie Byrd, dean of Gatton College of Pharmacy. “As the new students are cloaked with their white coats, they are reminded of the importance of compassionate patient care at the very start of their training. It is a meaningful way to begin their studies at Gatton, and more …

2019-August-16-Bill Gatton College Of Pharmacy Welcomes Class Of 2023, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.

Measures Of Fluid Loss During Surfing: A Preliminary Analysis In Recreational Surfers, Rudi A. Meir, Zachary James Crowley-Mchattan Dr, Lyndon O. Brooks, Blake Duncan, Christian Gorrie, Jeremy Sheppard

International Journal of Aquatic Research and Education

Surfing is a popular sport, but little is known about the extent to which recreational surfers experience fluid loss from this activity. The principal objective of this research was to estimate fluid loss during a surfing session through changes in pre- to post-session urine color (Ucol), urine osmolality (Uosm), and body mass (BM). Data were collected from 11 recreational surfers across 14 surf sessions conducted under various environmental (mean water temperature = 22.1 SD ± 2.3; range = 20-26^oC; air temperature range = 13.1-31.5^oC; relative humidity range = 37.5-88.1%) and surfing conditions (e.g. winter/summer, wave type, …