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Full-Text Articles in Business

Breaking Down Barriers To University-Business Cooperation In The University: Change Through Incentivisation, Lyndsey El Amoud, Séamus Ó’Tuama Apr 2014

Breaking Down Barriers To University-Business Cooperation In The University: Change Through Incentivisation, Lyndsey El Amoud, Séamus Ó’Tuama

Conference Papers

Irish universities are currently engaged in a process of shifting their reliance on state subvention as their primary source of income to one that includes developing new streams of non-exchequer funding. This scenario emerges from a long-term trend of reduced state subvention which was dramatically accelerated by the virtual collapse of the Irish economy, which required an external rescue package brokered with the European Commission, the European Central Bank and the International Monetary Fund (which became know as the Troika) from November 2010. While Ireland has officially exited this arrangement, its public finance will remain severely constrained for an extended …


2014-April-24-Sen. Lamar Alexander And Ellen Wilhoit To Speak At Etsu Commencement, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-24-Sen. Lamar Alexander And Ellen Wilhoit To Speak At Etsu Commencement, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-24-University School Ranked Fifth In State By U.S.News, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-24-University School Ranked Fifth In State By U.S.News, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Bryant University Research And Engagement Day Program Apr 2014

Bryant University Research And Engagement Day Program

Bryant REDay (Research and Engagement Day)

No abstract provided.


2014-April-23-Corazon Latino Jonesborough, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-23-Corazon Latino Jonesborough, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-23- Day Without Shoes, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-23- Day Without Shoes, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-23-Etsu To Sponsor Kingsport Area Safety Council’S Annual Safety Seminar, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-23-Etsu To Sponsor Kingsport Area Safety Council’S Annual Safety Seminar, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-23-Drug Takeback Day Announced, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University Apr 2014

2014-April-23-Drug Takeback Day Announced, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

23-APR-2014

Drug Takeback Day Announced

Drug Take Back Day is Saturday, April 26th. The Johnson City, TN area residents have the opportunity to dispose of expired, unwanted prescription drugs--and dispose of them safely.


2014-April-22-Carter Railroad Museum Norfolk And Western Then Andnow, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-22-Carter Railroad Museum Norfolk And Western Then Andnow, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-21-Higgs Reading Series Features Poet-In-Residence Dr. Don Johnson, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-21-Higgs Reading Series Features Poet-In-Residence Dr. Don Johnson, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Using Marketing Research And Positioning Techniques To Create Imc Campaigns For Private, Charter, Or Public Magnet Schools, John M. Mcgrath Ph.D. Apr 2014

Using Marketing Research And Positioning Techniques To Create Imc Campaigns For Private, Charter, Or Public Magnet Schools, John M. Mcgrath Ph.D.

Atlantic Marketing Journal

This article describes how two common tools of consumer marketers, marketing research and positioning analysis, were used to promote enrollment at a private elementary school that draws students from across district lines. The case study uses literature in the relevant fields to follow the process from the development, methodology, and results of the marketing research study to their inclusion in a positioning analysis and map of the school’s perceived strengths and weaknesses, to the final integrated marketing communications (IMC) campaign that resulted.


2014-April-20-Buccaneer Men’S Tennis Team Wins Eighth Straight A-Sun Title, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-20-Buccaneer Men’S Tennis Team Wins Eighth Straight A-Sun Title, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-20-Women’S Tennis Team Wins Fourth A-Sun Title, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-20-Women’S Tennis Team Wins Fourth A-Sun Title, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-18-International Rotations Dublin Arrival, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University Apr 2014

2014-April-18-International Rotations Dublin Arrival, Bill Gatton College Of Pharmacy, East Tennessee State University, University Marketing And Communication, East Tennessee State University

ETSU News

18-APR-2014

International Rotations Dublin Arrival

 

Written by: Lucy Adkins

This month, two groups of two students are visiting Ireland. Emily Sorah and myself our doing an exchange with the Royal College of Surgeons in Dublin, Ireland (RCSI). Matt Hensley and Sean Smithgall are doing an exchange at Cork University in Cork, Ireland. This picture was taken on our first day in Dublin in front of the university with Mr. John Hayden, who is a faculty member at the school of pharmacy.

Emily and my rotation is set up similar to how we would have a rotation at ETSU. We are …


2014-April-18-April Story Slam To Feature Tales Of 'Crossing Borders', University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-April Story Slam To Feature Tales Of 'Crossing Borders', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-18-Dr. Linda Garceau, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-Dr. Linda Garceau, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-18-Dr. Cynthia Chambers Receives Harold Love Award From Thec, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-Dr. Cynthia Chambers Receives Harold Love Award From Thec, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-18-Etsu Professors To Discuss Ukraine, Russia And Crimea, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-Etsu Professors To Discuss Ukraine, Russia And Crimea, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-18-Choral Concert, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-Choral Concert, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Structures And Relationships Between The Business Executive And Information Technology Executive At The University: A Mixed Methods Study, Angela K. Hollman Apr 2014

Structures And Relationships Between The Business Executive And Information Technology Executive At The University: A Mixed Methods Study, Angela K. Hollman

College of Education and Human Sciences: Dissertations, Theses, and Student Research

This study uses an explanatory mixed methods methodology to attempt to determine the reporting relationships between business and IT executives within the university. The study also explores IT and business executives thoughts on these relationships. Supporting research from organizational studies and business-IT alignmfent is combined in order to enhance the study. In the first quantitative phase, an exploratory factor analysis is used to determine organizational dimension factors while simple response and frequency analysis are used to model the top occurring organizational structures between IT and business executives. The second qualitative phase used semi-structured interviews with 12 random CIOs and CFOs …


2014-April-18-Scotch Tasting To Benefit Burton Scholarship Endowment, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-18-Scotch Tasting To Benefit Burton Scholarship Endowment, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-04-18 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council. Apr 2014

2014-04-18 General Education Council Meeting Minutes, Morehead State University. Faculty Senate., General Education Council.

Faculty Senate Records

General Education Council meeting minutes from April 18, 2014.


The Santa Clara, 2014-04-17, Santa Clara University Apr 2014

The Santa Clara, 2014-04-17, Santa Clara University

The Santa Clara

No abstract provided.


2014 - The Nineteenth Annual Symposium Of Student Scholars Apr 2014

2014 - The Nineteenth Annual Symposium Of Student Scholars

Symposium of Student Scholars Program Books

The full program book from the Nineteenth Annual Symposium of Student Scholars, held on April 17, 2014. Includes abstracts from the presentations and posters.


2014-April-17-Etsu Faculty Brass To Present 'Brass Menagerie', University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-17-Etsu Faculty Brass To Present 'Brass Menagerie', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-17-Etsu To Host Old Crow Medicine Show And Carolina Chocolate Drops, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-17-Etsu To Host Old Crow Medicine Show And Carolina Chocolate Drops, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-17-Etsu Bands To Present 'Symphonic Soundtracks', University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-17-Etsu Bands To Present 'Symphonic Soundtracks', University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


Psycap And The Impact On The Development Of Intercultural Sensitivity Of Healthcare Educators: A Mixed Methods Study, Helen A. S. Fagan Apr 2014

Psycap And The Impact On The Development Of Intercultural Sensitivity Of Healthcare Educators: A Mixed Methods Study, Helen A. S. Fagan

Department of Agricultural Leadership, Education, and Communication: Dissertations, Theses, and Student Research

This purpose of this explanatory sequential mixed methods study was to examine the intercultural sensitivity development process of faculty and staff at a health sciences college in the Midwest. In the quantitative phase, this study investigated changes in intercultural sensitivity over a three year period, along with the relationship between developmental level of intercultural sensitivity (as measured by Intercultural Development Inventory [IDI] [Hammer, Bennett, & Wiseman, 2003]) of participants and Psychological Capital (PsyCap, a multidimensional construct consisting of hope, efficacy, resiliency, and optimism [Luthans, Youssef, & Avolio, 2007]). In the qualitative phase (Case Study) data collection and analysis further explored …


2014-April-16-Etsu Applied Social Research Lab Connects To Community, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-16-Etsu Applied Social Research Lab Connects To Community, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.


2014-April-16-Multicultural Center Planning Team To Host Focus Groups, University Marketing And Communications, East Tennessee State University Apr 2014

2014-April-16-Multicultural Center Planning Team To Host Focus Groups, University Marketing And Communications, East Tennessee State University

ETSU News

No abstract provided.