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Articles 1 - 12 of 12
Full-Text Articles in Other Film and Media Studies
(Un)Filtered Females: Exploring The Changing Representation Of Women In Cigarette Advertising, 1920-1940, Sophia Belyk
(Un)Filtered Females: Exploring The Changing Representation Of Women In Cigarette Advertising, 1920-1940, Sophia Belyk
SASAH 4th Year Capstone and Other Projects: Publications
Throughout the first half of twentieth century, the act of smoking transitioned from being an exclusively male to a predominantly female practice. Indeed, by the end of the twentieth century merely being female was considered a serious risk to developing a smoking habit. This cultural shift is reflected in contemporary cigarette advertising, in which women begin as attractive accessories to male smokers and gradually become depicted as smoking independently. These advertisements were actively engaged with the social worlds of the women they targeted, drawing upon their contemporary concerns and values, namely those of women’s liberation and an increased attention placed …
Jewish Time Jump: New York, Owen Gottlieb
Jewish Time Jump: New York, Owen Gottlieb
Articles
Jewish Time Jump: New York (Gottlieb & Ash, 2013) is a place-based mobile augmented reality game and simulation that takes the form of a situated documentary. Players take on the role of time traveling reporters tracking down a story “lost to time” to bring back to their editor at the Jewish Time Jump Gazette. The game is played in Washington Square Park in Greenwich Village, New York City. Players’ iPhones become their time traveling device and companion. Based on the player’s GPS location, players receive digital images from their location from over a hundred years in the past as well …
‘Yellowface’: An Exploration Of Hollywood’S Film History With The Yellow Race, Kelly Ng
‘Yellowface’: An Exploration Of Hollywood’S Film History With The Yellow Race, Kelly Ng
Honors College Theses
This study explores the history behind Hollywood’s relationship with the depiction of Asians and Asian Americans in film. Through tracking examples of Hollywood’s use of yellowface and whitewashing in movies from the 1920s into modern day, the study explores the historical and financial reasons behind controversial casting decisions, and how they affect the perceived image of Asians in America. In exploring the quantitative aspect, three films created within the last five years that were known to have participated in whitewashing were chosen and analyzed critically and financially. The data from these three movies were then used in comparison to Crazy …
Retail Tales And Tribulations: Transmedia Brands, Consumer Products, And The Significance Of Shop Talk, Avi Santo
Communication & Theatre Arts Faculty Publications
This article challenges media studies scholars to pay closer attention to retail spaces as sites that mediate how entertainment franchises engage consumers. Examining retail through a media industries lens, it argues that retail is a site of struggle among retailers and brand owners over how brand stories are told, if at all. The article explores both the storytelling devices used in telling Frozen and Sesame Street stories at Target and how shop talk among retailers, brand owners, and manufacturers shapes the kinds of stories that entertainment properties can tell at retail, especially as those stories intersect with retail imaginings of …
Managing Metadata Interoperability Within Audio Preservation Framework: Integrating The Metadata Encoding & Transmission Standard (Mets) And Multichannel Source Material Into Digital Library Audio Collections, Darnelle O. Melvin
Library Philosophy and Practice (e-journal)
This study investigates the management and interoperability of metadata within audio preservation frameworks. With the intention to harvest all descriptors contained in multichannel audio material semantically linked to bibliographic records, authority files, and other associated digital objects; the researcher attempt to incorporate XML, Dublin Core syntax, and the Metadata Encoding & Transmission Standard as a digital carrier to express stereophonic, multichannel source material, and related objects into a digital library audio collection.
Rationalising Public Service: Scheduling As A Tool Of Management In Rté Television, Ann-Marie Murray
Rationalising Public Service: Scheduling As A Tool Of Management In Rté Television, Ann-Marie Murray
Doctoral
Developments in the media industry, notably the increasing commercialisation of broadcasting and deregulation, have combined to create a television system that is now driven primarily by ratings. Public broadcast organisations must adopt novel strategies to survive and compete in this new environment, where they need to combine public service with popularity. In this context, scheduling has emerged as the central management tool, organising production and controlling budgets, and is now the driving force in television. Located within Weber’s theoretical framework of rationalisation, this study analyses the rise of scheduling as part of a wider organisational response to political and economic …
A Profitable Public Sphere: The Creation Of The New York Times Op-Ed Page, Michael J. Socolow
A Profitable Public Sphere: The Creation Of The New York Times Op-Ed Page, Michael J. Socolow
Communication and Journalism Faculty Scholarship
This stud y utilizes archival and other primary materials to describe the development of the New York Times op-ed page. This innovative forum for commentary, which premiered in September 1970, is examined through the lenses of Jiirgen Habermas' public sphere theory and eco nomic concerns in the American newspaper industry. The page provid ed a significant source of revenue and diversified social, cultural, and political news analysis. Times executives sought to serve the public interest while considering corporate profits.
Diy Media: Movement Perspectives On Critical Moments, Produced By Mark Read. A Dvd Series From Deep Dish Tv (1988-2010), Martin Wallace
Diy Media: Movement Perspectives On Critical Moments, Produced By Mark Read. A Dvd Series From Deep Dish Tv (1988-2010), Martin Wallace
Library Staff Publications
This is part one of a two-part review of the DVD Series DIY Media: Movement Perspectives on Critical Moments, produced by Mark Read. This part of the review covers the following parts of the video series: Expression = Life – ACT UP, Video, and the AIDS Crisis; Many Yeses, One No – Confronting Corporate Globalization; and Resistencia Y Solidaridad – El Salvador, Colombia, and the U.S. Solidarity Movement. Both the technical quality of the series and its content are reviewed. The second part of this review, covering other parts of the series, was written by another …
Collins, Ellen (Fa 176), Manuscripts & Folklife Archives
Collins, Ellen (Fa 176), Manuscripts & Folklife Archives
FA Finding Aids
Finding aid and full-text scan of paper (Click on “Additional Files” below) for Folklife Archives Project 176. Paper: "Finding Folklore in Magazine Ads," written by Ellen Collins for a Western Kentucky University folk studies class. "Parents Magazine" photographs referenced.
The Disney Strike Of 1941: From The Animators' Perspective, Lisa Johnson
The Disney Strike Of 1941: From The Animators' Perspective, Lisa Johnson
Honors Projects
Identifies and explores the tensions that led to the Disney Strike of 1941. Demonstrates that this Strike exhibited different problems from those typical of strikes during the 1930s and early 1940s, especially regarding intellectual property rights, screen credit, and professional differences over standards of excellence.
Mel Gibson's The Passion Of The Christ: Market Segmentation, Mass Marketing And Promotion, And The Internet, Peter A. Maresco
Mel Gibson's The Passion Of The Christ: Market Segmentation, Mass Marketing And Promotion, And The Internet, Peter A. Maresco
WCBT Faculty Publications
The pre-release publicity surrounding the Mel Gibson film, The Passion of the Christ, warrants an in-depth look at the role that market segmentation and marketing promotion, including use of the Internet, have played in the overall success of the film. As background, films commonly classified as biblical epics are referenced in order to construct a framework that will demonstrate how the promotion of this genre of film, with the exception of the Internet, has essentially changed very little over time. This paper is not a review of the film nor is it intended to be a brief course in marketing. …
Voices Of Color: The Presence Of Minority Broadcast Media Professionals, Kristi Runyon
Voices Of Color: The Presence Of Minority Broadcast Media Professionals, Kristi Runyon
Mahurin Honors College Capstone Experience/Thesis Projects
'Workplace diversity" is becoming something of a catch phrase in the business world. As the United States population diversifies, so must the United States workforce, or so the theory goes. In the broadcasting industry, organizations have issued mandatory minority-hiring regulations. However, a large number of minorities argue that there is much room for improvement when it comes to newsroom diversity. Studies show not only that there is an insufficient number of minorities in front of the camera, but also that there are few minorities in the executive and management offices. Minorities do have a presence in the broadcasting industry, but …