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Full-Text Articles in Ancient Philosophy

Isocrates's Place In Postmodern Advertising, Christopher Barkley May 2022

Isocrates's Place In Postmodern Advertising, Christopher Barkley

Electronic Theses and Dissertations

This study in communication and rhetoric seeks to ascertain constructive applications for distinct advertising practices by examining Isocrates’s work and place in postmodern advertising. The focus uses 5 principles known to Isocrates which are: 1) commonwealths of households, 2) integration of reputation, elegance, substance and style, 3) education and public discourse, 4) phronesis and praxis, and 5) truth and verisimilitude. These 5 principles can form a constructive and practical advertising approach. This study is important. It examines Isocrates through the lens of advertising and extends the research done about him by leading Isocrates scholars who have looked primarily at his …


Poetic Justice: Connecting The Modern American Prosecutor To Her Rhetorical Roots, Michael Caves May 2022

Poetic Justice: Connecting The Modern American Prosecutor To Her Rhetorical Roots, Michael Caves

All Dissertations

Poetic Justice: Connecting the Modern American Prosecutor to her Rhetorical Roots explores the gap between rhetoric and the American prosecutor, to eventually advocate for a more creative, inventive trial practice for prosecutors that embraces the spirit and methods of narrative, poetics, and Ulmeric mystories, with the prosecutor’s unique ethical obligations forming the basis of a new prosecutor’s rhetoric. This research opens with an autoethnographic account of the author’s own path to criminal prosecution, to give the reader a sense of the author’s ethos, to identify the shortcomings of rhetorical training in law school pedagogy, and to outline the rhetorical …


Seeking Vita Contemplativa: A Search For Contemplation In A Secular World, Rosette Marie Cirillo Jan 2014

Seeking Vita Contemplativa: A Search For Contemplation In A Secular World, Rosette Marie Cirillo

Senior Projects Spring 2014

Senior Project submitted to The Divisions of Languages and Literature and Social Studies of Bard College


Plato’S Gorgias: Rhetoric, The Greatest Evil, And The True Art Of Politics, Paul A. George Dec 2010

Plato’S Gorgias: Rhetoric, The Greatest Evil, And The True Art Of Politics, Paul A. George

UNLV Theses, Dissertations, Professional Papers, and Capstones

The interweaving of rhetoric, the greatest evil, and the true art of politics create the unity of the dialogue. Whereas Gorgianic rhetoric is pleasure seeking flattery which inspires belief without knowledge, noble rhetoric is refutative, inspiring the acknowledgment of falsity or ignorance. Moreover, it is self-refutation, meaning that the person being persuaded arrives at the conclusion of his ignorance by his own realization; the noble rhetor does not connect all the dots for them. The greatest evil is to have a false opinion about justice. A just penalty for suffering from the greatest evil is to face selfrefutation in hopes …


Collapsing The Philosophy/Rhetoric Disjunct: Nietzsche, Plato And The Perspectival Turn, Ned Vankevich Apr 1998

Collapsing The Philosophy/Rhetoric Disjunct: Nietzsche, Plato And The Perspectival Turn, Ned Vankevich

Institute for the Humanities Theses

Often overlooked within the standard views of academe lie hidden a number of tacit assumptions. Until the time of Nietzsche, the status of rhetoric as a discourse formation in Western intellectual history was often colored by the unflattering view generated by Plato in a number of his dialogues. In this thesis I present a case that revisits Plato and Nietzsche with an eye toward understanding the reasons why these two highly influential figures in contemporary philosophy adopt the views they advocate. In doing so, I attempt to illumine the reason Plato forms a fundamental split between philosophy and rhetoric and …