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Full-Text Articles in American Studies

Unraveling Ethos: The Commodification Of Ethical Clothing, Oliva Hanson Apr 2019

Unraveling Ethos: The Commodification Of Ethical Clothing, Oliva Hanson

Cultural Studies Capstone Papers

In the last decade there has been a noticeable attempt to subvert traditional modes of clothing production. The recent emergence of “ethical consumption” in the fashion industry is a case in point. This project argues that these new formations and practices around ethical consumption are mere appropriations of anti-corporate politics and sentiments for consumers in the West. Signification of ethical consumption through language and cultural capital give more value to individual articles of clothing and branded entities. This reformation of the clothing industry towards an ethical attitude is a rebranding tactic that avoids the source-issue altogether. Through advertising and normalization …


Everything I Know About Gender I Learned From A Little Golden Book!, Chandler Clifford Apr 2019

Everything I Know About Gender I Learned From A Little Golden Book!, Chandler Clifford

Cultural Studies Capstone Papers

This feminist cultural intervention examines the power children’s literature has in its ability to interpellate its readers and normalize dominant gendered identities for them. It draws on the work of feminist theorists, such as bell hooks, Judith Butler, and Sandra Bem to interrogate the politics of gender and sexuality in The Little Golden Book series and to examine how the latter has actively worked to create specific cisnormative gender identities for its readers. In this project, Chandler Clifford shows how children’s literature is used as an ideological tool to teach children how gender is performed in the outside world and …


The "Fat Acceptance And Fat Pride Movements" And Consumer Culture: A Critical Intervention On Popular Obesity Discourses, Gabriella Josephine Papas Apr 2019

The "Fat Acceptance And Fat Pride Movements" And Consumer Culture: A Critical Intervention On Popular Obesity Discourses, Gabriella Josephine Papas

Cultural Studies Capstone Papers

This project is presented as a critical intervention into the larger debates surrounding the U.S. fat acceptance and fat pride political ‘movements,’ at a historical moment when the country is suffering from a deep obesity epidemic and crisis. At a time of deep concern about increasing healthcare costs and overall societal health, the fact that the dominant discourse among fat activists tends to contradict prevalent positions and findings of contemporary medical research calls for a critical ideological critique of the movements and an interrogation of their rhetoric. In this project Gabriella Papas’ critique combines concepts from both cultural studies and …


Queering Dominant Modes Of Writing And Identity Formation In Audre Lorde’S Zami: A New Spelling Of My Name, Charlie Martin Apr 2019

Queering Dominant Modes Of Writing And Identity Formation In Audre Lorde’S Zami: A New Spelling Of My Name, Charlie Martin

Cultural Studies Capstone Papers

As part of a historical formation of marginalized authors who interrogate dominant modes of writing and identity formation in their work, self-described “Black lesbian mother warrior poet” Audre Lorde remakes and reimagines dominant conventions of identity and literary genres in her novel Zami: A New Spelling of My Name to articulate her unique subjectivity as a Black American lesbian writer. Drawing on the work of scholars and activists in the fields of queer theory and feminism, including Cheryl Wall, Eve Kosofsky Sedgwick, and Audre Lorde herself, Charlie Martin uses textual and contextual analysis to examine the indelible link between Lorde’s …


Through The Looking Glass: The Perpetuation Of Homelessness Through Awareness Media, Ashley Lauren Knight Apr 2019

Through The Looking Glass: The Perpetuation Of Homelessness Through Awareness Media, Ashley Lauren Knight

Cultural Studies Capstone Papers

The definition of who the homelessness are has historically been defined by media. This project performs a genealogical analysis influenced by the work Foucault has done in Madness and Civilization to contextualize the way different forms of media through the years has constructed the homeless stereotype we live with today. By zeroing in on awareness media that is produced by independent documentarians, it becomes apparent the goal is not to educate on the systemic issue of homelessness, but more so to create an empathy-based connection between the subject and the viewer. This paper argues that an empathy-based production is not …


Looking At People Watching People- A Comparative Approach Of American And British Advertising, Kyle Heger Apr 2019

Looking At People Watching People- A Comparative Approach Of American And British Advertising, Kyle Heger

Cultural Studies Capstone Papers

Advertising reaches millions of audiences every day, yet some of the most impactful ads only appear once, while other advertisements thrive in a world where audiences are most receptive to what the campaign is feeding to the masses. Spaces like the Super Bowl, ads created for the wonders of television are the bridge between artificial realism and situational experiences that most people can relate or aspire to, but what if one person’s experience is leaning towards misrepresentation? In this paper, I’ll be using media studies to dissect American advertising, through its construction of non-profit advertising and responding to the form …


Collective Political Action And Activism On Twitter: The Merits And Limitations Of The Framing Tactics And Strategies Of The 2018 National Prison Strike, Philip Wasserburg Apr 2019

Collective Political Action And Activism On Twitter: The Merits And Limitations Of The Framing Tactics And Strategies Of The 2018 National Prison Strike, Philip Wasserburg

Cultural Studies Capstone Papers

The success of any collective political action relies heavily on public opinion. The leaders of these actions use framing techniques to optimize the reach of their message and convince broader portions of the population to sympathize with their cause. Today, most political conversations and debates about pressing social issues takes on social media platforms such as Twitter, which could be conceptualized as a virtual public sphere, where different individuals meet and discuss political events and issues as equally empowered citizens and active members of society. However, in practice, some individuals remain unable to participate in these discourses and conversations. Philip …


“This Is The True Story:” The Representation Of The Lgtbq Community In Mtv’S The Real World, Morgan Rae Ohman Apr 2019

“This Is The True Story:” The Representation Of The Lgtbq Community In Mtv’S The Real World, Morgan Rae Ohman

Cultural Studies Capstone Papers

In this project, Morgan Ohman seeks to explore the MTV reality show The Real World by analyzing several cast members of the show who identify as part of the LGBTQ community. MTV’s The Real World, a reality TV show that first aired in 1992, captures the lives of seven young people between the ages of 18-24 that are selected to live in a house together for several months. The show’s dramatic the opening title sequence, “what happens when people stop being polite and start getting real?” raises fundamental questions about the relationship of reality TV and the politics of …