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Articles 1 - 10 of 10
Full-Text Articles in American Studies
Robertson, J. Lee, B. 1922 (Fa 535), Manuscripts & Folklife Archives
Robertson, J. Lee, B. 1922 (Fa 535), Manuscripts & Folklife Archives
FA Finding Aids
Finding aid only for Folklife Archives Project 535. Interview with J. Lee Robertson conducted by Kenneth Hines and Gil Calhoun in Bowling Green, Kentucky. Robertson reminisces about the U.S. Army during World war II and his long association with Western Kentucky University.
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …
Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr
Changing Mutual Perception Of Television News Viewers And Program Makers In India- A Case Study Of Cnn-Ibn And Its Unique Initiative Of Citizen Journalism, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
The Indian television system is one of the most extensive systems in the world. Terrestrial broadcasting, which has been the sole preserve of the government, provides television coverage to over 90% of India's 900 million people. By the end of 1996 nearly 50 million households had television sets. International satellite broadcasting, introduced in 1991, has swept across the country because of the rapid proliferation of small scale cable systems. By the end of 1996, Indians could view dozens of foreign and local channels and the competition for audiences and advertising revenues was one of the hottest in the world. In …
Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr
Community Radio:History,Growth,Challenges And Current Status Of It With Special Reference To India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Community radio is a type of radio service that caters to the interests of a certain area, broadcasting content that is popular to a local audience but which may often be overlooked by commercial or mass-media broadcasters. Modern-day community radio stations often serve their listeners by offering a variety of content that is not necessarily provided by the larger commercial radio stations. Community radio outlets may carry news and information programming geared toward the local area, particularly immigrant or minority groups that are poorly served by other major media outlets. Philosophically two distinct approaches to community radio can be discerned, …
History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr
History Of Communication And Its Application In Multicultaral,Multilingual Social System In India Across Ages, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
The history of communication dates back to the earliest signs of cavemen.Communication can range from very subtle processes of exchange, to full conversations and mass communication. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago and writing about 7,000. On a much shorter scale, there have been major developments in the field of telecommunication in the past few centuries.
Hatfield-Gaines Family, 1834-1981 (Mss 2275), Manuscripts & Folklife Archives
Hatfield-Gaines Family, 1834-1981 (Mss 2275), Manuscripts & Folklife Archives
MSS Finding Aids
Finding aid only for Manuscripts Small Collection 2275. Chiefy receipts, deeds, wills, and other legal and financial documents of the Hatfield and Gaines families of Simpson County, Kentucky. Includes some Civil War-era correspondence of the Hatfield family.
Alvis, Elizabeth Duncan (Stark), 1876-1959 (Mss 320), Manuscripts & Folklife Archives
Alvis, Elizabeth Duncan (Stark), 1876-1959 (Mss 320), Manuscripts & Folklife Archives
MSS Finding Aids
Finding aid for Manuscripts Collection 320. Correspondence, genealogical notes, scrapbook, and photos chiefly related to the Stark family of Allen County and Warren County, Kentucky, especially Confederate veteran John William Stark. Includes a narrative of John William Stark's Civil War service written by his daughter, and World War I discharge certificate of Richard C. Stark (Click on "Additional Files" below).
Cain, Bevie Waughn, 1844-1883 (Sc 2251), Manuscripts & Folklife Archives
Cain, Bevie Waughn, 1844-1883 (Sc 2251), Manuscripts & Folklife Archives
MSS Finding Aids
Finding aid and typescripts (Click on "Additional Files" below) for Manuscripts Small Collection 2251. Letters (31) from Cain to James M. Davis, written mostly during the Civil War from her home and school in Breckinridge County, Kentucky, and from Illinois. A strong Confederate sympathizer, Cain responds to Davis’s support of the Union, criticizes President Abraham Lincoln, and opines freely on love, courtship and marriage. She also writes of mutual friends, family, and social and religious activities. Includes 3 additional letters to Davis from his father, sister, and a friend who writes of an opportunity to manage a store. Also includes …
Over Here, Over There (Fa 480), Manuscripts & Folklife Archives
Over Here, Over There (Fa 480), Manuscripts & Folklife Archives
FA Finding Aids
Finding aid only for Folklife Archives Project 480. Collection contains recorded interviews and transcriptions conducted by David Baxter and Laura Harper Lee. The interviews contain information about the war effort at home and, for those who served, their experiences with the military and their combat experiences specifically.
Mayes Family Papers (Sc 2153), Manuscripts & Folklife Archives
Mayes Family Papers (Sc 2153), Manuscripts & Folklife Archives
MSS Finding Aids
Finding aid only for Manuscripts Small Collection 2153. Miscellaneous materials, primarily deeds and recording clerks' certificates, relating to the Mayes family of Barren County, Kentucky and associated families. Includes Memorial Day gravesite photo and 1903 school program. Also includes Civil War soldier's letter written from Davidson County, Tennessee, 16 March 1862 (Click on "Additional Files" below for scan).