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Full-Text Articles in American Studies

A Guide For The Everyday Woman Surfer: How Surf Culture's Patriarchy Marginalizes Ocean Lovers, Alexis S. Di Stefano Jun 2023

A Guide For The Everyday Woman Surfer: How Surf Culture's Patriarchy Marginalizes Ocean Lovers, Alexis S. Di Stefano

Women's, Gender and Queer Studies

Humans are naturally drawn to the water by wind and tide. It is a place of solace that we have a desire to know deeply, yet we have kept one another from experiencing it through biases that perpetuate inequality. White-supremacist hegemony has historically kept communities of color from coastlines, women from lineups, and queer communities from participating in surf culture. As more people from all social groups return to the water through surfing in the 20th century, surf culture needs to adapt to become more inclusive. This paper outlines surf culture's historical transition into whiteness and how female beauty standards …


Hemingway Drunk: A Study Of Prohibition, Medico-Legal Rhetoric, And The Autonomy Of Masculinity, Graham P. Studdard Jan 2021

Hemingway Drunk: A Study Of Prohibition, Medico-Legal Rhetoric, And The Autonomy Of Masculinity, Graham P. Studdard

Honors Undergraduate Theses

This thesis uses a combination of medical humanities, queer public theory, and literary analysis to showcase the uniquely American connections between alcoholism and masculinity in the literature of Ernest Hemingway. By situating both Hemingway and his characters within the medico-legal rhetoric of modernism’s famous Parisian Jazz-age, which occurred at the same time as American prohibition, I reveal changes in white American men’s relationships with gender, bodily autonomy, and the patriarchy that are often overlooked due to Hemingway’s publicly constructed masculine persona. My work provides new queer interpretations of The Sun Also Rises (1926) and the posthumous Garden of Eden (1986) …


The Cultivation Theory And Reality Television: An Old Theory With A Modern Twist, Jeffrey Weiss Jan 2020

The Cultivation Theory And Reality Television: An Old Theory With A Modern Twist, Jeffrey Weiss

Capstone Showcase

George Gerbner, a Hungarian-born professor of communication, founded the cultivation theory, one of the most popular and regarded theories in the communications world. Developed in the mid 20th century, the theory focus on the long-term effects of television on people. Longer exposure to signs, images and people on television cultivates their perception of reality in the real world. The television became a household staple during this time. Families often spent time together watching programming together, however, it played out different effects for each person. Television's constant visual and auditory stimulation on a person made it easier to cultivate certain messages, …


Moving Foward?: Problematic Ideologies In Twenty-First Century Fairy Tale Films, Alyson Kilmer Jan 2015

Moving Foward?: Problematic Ideologies In Twenty-First Century Fairy Tale Films, Alyson Kilmer

All Master's Theses

Fairy tales, as a reflection of our values and belief systems, are crucial in shaping and maintaining cultural ideologies. In the twenty-first century, cinematic fairy tales have the unique position of representing such values in an expansive and expeditious manner. Audiences must therefore be critically conscious of the messages promoted by these tales. An analysis of the five most popular contemporary fairy tale films, Disney’s Princess and the Frog (2009), Tangled (2010), Universal’s Snow White and the Huntsman (2012), and Disney’s Frozen (2013) and Maleficent (2014), revealed minimal attempts to propitiate critical audiences in regard to changing cultural values, but …


The War Of The Roses: Ritual Shaming, Morality, And Gender On The Radio, Jill M. Potkalesky Jan 2012

The War Of The Roses: Ritual Shaming, Morality, And Gender On The Radio, Jill M. Potkalesky

USF Tampa Graduate Theses and Dissertations

In this thesis, I show how a current radio program, War of the Roses, acts as a ritual of shaming that affirms the social order as moral order, involving moral condemnation, degradation of social identity, and public embarrassment (Goffman, 1956, 1967; Turner 1987). I use discourse analysis (DA) (e.g., Bergmann, 1998; Tracy, 2001; Tracy & Mirivel, 2008) and membership categorization analysis (Baker, 2000; Roulston, 2001) to examine eight transcripts from multiple versions of the War of the Roses radio program across the country. The basic premise of the radio program War of Roses involves a "caller" who suspects her or …


Usf's Coverage Of Women's Athletics: A Census Of The Usf Athletics Home Web Page, Laura Ann Lebeau Jan 2011

Usf's Coverage Of Women's Athletics: A Census Of The Usf Athletics Home Web Page, Laura Ann Lebeau

USF Tampa Graduate Theses and Dissertations

This study examines the coverage of women’s athletics at USF provided through photographic representations on the university’s Athletics Internet home web page during the 2009–2010 academic year. Findings from this census of five areas that comprise the USF Athletics Internet home web page revealed that, consistent with recent research on coverage of female athletes and women’s athletics on university web pages, women, compared to men, were underrepresented in the majority of the five areas of the home page analyzed. The difference in the number of overall total photographs of women and men was not that large—48% and 52%, respectively, not …


Consumer Responses To Stereotypical Vs. Non-Stereotypical Depictions Of Women In Travel Advertising, Jessica Eran Mcdonald May 2010

Consumer Responses To Stereotypical Vs. Non-Stereotypical Depictions Of Women In Travel Advertising, Jessica Eran Mcdonald

USF Tampa Graduate Theses and Dissertations

Women are active travel consumers, yet travel advertising notoriously depicts women stereotypically. If consumers react negatively to these stereotypical portrayals in advertising, they may disregard the ad or brand and purchase a different travel product. The purpose of this study is to determine if consumers react differently to stereotypical versus non-stereotypical depictions of women in travel advertising. The study will examine these reactions, by measuring attitude toward the ad, attitude toward the brand, purchase intention, and cognitive responses to carefully prepared advertisements that are characterized as ―stereotypical‖ or ―non-stereotypical.‖ Ads are defined as stereotypical by utilizing Goffman‘s (1979) framework for …


It’S ‘A Good Thing’: The Commodification Of Femininity, Affluence, And Whiteness In The Martha Stewart Phenomenon, Melissa A Click Feb 2009

It’S ‘A Good Thing’: The Commodification Of Femininity, Affluence, And Whiteness In The Martha Stewart Phenomenon, Melissa A Click

Doctoral Dissertations 1896 - February 2014

This study examines the ideologies of gender, race, and class present in Martha Stewart's unprecedented popularity, beginning with the publication of Stewart's first magazine in 1990 and ending in September 2004, after Stewart's conviction for her involvement in the ImClone scandal. My approach is built on the intersection of American mass communication research, British cultural studies, and feminist theory, and utilizes Hall's Encoding/Decoding model to examine how social, cultural and political discourses circulate in and through a mediated text and how those meanings are interpreted by those who receive them. Drawing from textual and ideological analysis of over thirteen years …