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Wooing The Hispanic: A Study Of Marketing Communication Strategies Targeting The United States Hispanic Market, Olga I Delgado

UNLV Retrospective Theses & Dissertations

Case studies of three national corporations examine their successful U.S. Hispanic marketing communication strategies. They are Ford Motor Company, Anheuser-Busch Companies, Incorporated, and Metropolitan Life Insurance Company. Similarities of strategies are an emphasis on community relations, reliance on Spanish-language messages, and a geographic concentration in the largest Hispanic markets. Differences are media mix and advertising style. Ford and Anheuser-Busch strive to meet regional needs and focus on electronic media. Metropolitan Life uses a general approach and emphasizes print media. Important trends for U.S. Hispanic marketing are the growing homogenization of Hispanic groups which permitted the introduction of pan-Hispanic strategies and …

How To Prevent Another Larsen Affair, Bruce Ledewitz

Ledewitz Papers

Published scholarship collected from academic journals, law reviews, newspaper publications & online periodicals

The African Independence Movement And United States Foreign Policy, 1945-1960, Vera Mclauchlin Wyche

History Theses & Dissertations

Throughout the Cold War, the United states and the soviet Union competed for the allegiance of the uncommitted areas of the world. Many of these areas, such as the newly emerging states of Africa sought independence from their colonial masters, some of whom were America's major allies. Yet the United States advocated only a gradual transition to independence lest the new states fall prey to instability and communist penetration.

This study examines the early cold war attempts of the Truman and Eisenhower Administrations to fashion a policy toward Africa which would please Europeans and Africans alike while preventing the growth …

Violence Prevention In The Schools, Deborah B. Prothrow-Stith

New England Journal of Public Policy

Violence and its consequent injury and death represent a major health problem in this country. The United States has one of the highest homicide rates in the industrialized world: ten times higher than that of England and twenty times higher than that of Spain. Fatalities from violence represent only the tip of the iceberg: nonfatal intentional injuries occur as many as one hundred times more frequently: assault and intentional injuries identified in medical studies can be four times those reported to the police, suggesting that medical institutions are a primary site for identification of individuals with violence-related problems. Violence and …

Soft Money : Private Foundations Of Party Politics, Erik Belenky

Senior Scholar Papers

In the area of campaign financing in federal elections, one of the most controversial issues is that of soft money. Soft money refers to those funds raised by the national party organizations for use on various grassroots and party-building activities. but which are not subject to the restraints of federal campaign finance law. Critics contend that these party-building activitie, such as generic television advertising, voter registration and get-out-the vote drives, provide ancillary benefits to federal candidates and should, therefore, be subject to federal contribution and expenditure limits. Critics further argue that because these funds are not subject to federal law …

Resource Law Notes Newsletter, No. 31, Spring Issue, Apr. 1994, University Of Colorado Boulder. Natural Resources Law Center

Resource Law Notes: The Newsletter of the Natural Resources Law Center (1984-2002)

No abstract provided.

Labor Adjustment Under Different Institutional Structures: A Case Study Of Germany And The United States, Susan N. Houseman, Katharine G. Abraham

Upjohn Institute Working Papers

Like most Western European countries, Germany stringently regulates dismissals and layoffs. Critics contend that this regulation raises the costs of employment adjustment and hence impedes employers' ability to respond to fluctuations in demand. Other German labor policies, however, most especially the availability of unemployment insurance benefits for those on short time, facilitate the adjustment of average hours per worker in lieu of layoffs. Building on earlier work, we compare the adjustment of employment, hours and inventories to demand shocks in the German and U.S. manufacturing sectors. We find that, in the short run, whereas U.S. employers rely principally on the …

Punishment Most Cruel, Bruce Ledewitz

Ledewitz Papers

Published scholarship collected from academic journals, law reviews, newspaper publications & online periodicals

Towards Integrated Environmental Management: A Reconnaissance Of State Statutes, Stephen M. Born, University Of Colorado Boulder. Natural Resources Law Center

Books, Reports, and Studies

15 p. ; 28 cm

The Children Are Singing. Can You Hear Them?, Kristen Leigh Netsel

Honors Theses

Everyday, millions of people worldwide awake to silence. They don't hear the sounds of mom making breakfast and coffee being made. They don't hear the sound of the neighbors' dog barking as the paper boy rides by on his bike. They aren't awaken by the steady shrill of the alarm clock. These people are deaf and they can barely hear the sound of their own voices, if at all. This is a world inhabited by 14 million Americans but remains unfamiliar to the rest of the population and there is little interaction between their world and ours. In fact, little …

Community/Corridor Traffic Safety Programs: A Resource Manual, Cutr

CUTR Research Reports

No abstract provided.

Implications Of The United States Ratification Of The United Nations Convention On The Rights Of The Child: Civil Rights, The Constitution And The Family, Barbara J. Nauck

Cleveland State Law Review

This note begins with an examination of why the UNCRC has yet to be ratified in this country. The perspective of children's rights advocates is discussed. A comparison of Romano-Germanic and common law is presented to facilitate an understanding of the major differences that affect the way the UNCRC is viewed under the two systems. The effect of a treaty, self-executing or not, in United States' courts is examined. Civil Rights Articles 13, 14,15 and 16 in the Convention are linguistically analyzed and the United States law applicable to each Article is reviewed for its compatibility with the UNCRC. This …

Implications Of The United States Ratification Of The United Nations Convention On The Rights Of The Child: Civil Rights, The Constitution And The Family, Barbara J. Nauck

Cleveland State Law Review

This note begins with an examination of why the UNCRC has yet to be ratified in this country. The perspective of children's rights advocates is discussed. A comparison of Romano-Germanic and common law is presented to facilitate an understanding of the major differences that affect the way the UNCRC is viewed under the two systems. The effect of a treaty, self-executing or not, in United States' courts is examined. Civil Rights Articles 13, 14,15 and 16 in the Convention are linguistically analyzed and the United States law applicable to each Article is reviewed for its compatibility with the UNCRC. This …

Senate Banking Report, United States: Congress: Senate, United States: Congress: House Of Representatives

Documents

No abstract provided.

General Media Publicity And Jury Deliberations, Steven A. Westby

Theses and Dissertations

No abstract provided.

Legal Remedies For Domestic Violence In Chile And The United States: Cultural Relativism, Myths, And Realities, Katherine M. Culliton

Case Western Reserve Journal of International Law

No abstract provided.

State Anti-Smoking Legislation And The Demand For Cigarettes, Jean Mcintire

Honors Papers

This paper evaluates the effects of anti-smoking legislation on cigarette sales across the fifty states for the years 1975 through 1990. The relevance of this issue can be entertained from several perspectives as it pertains to both smokers and non-smokers contrasting the right to smoke with the right to breathe clean air. Anti-smoking legislation was initiated from early on in our country's legal history, not as a method of protecting non-smokers from the externalities imposed upon them by smokers with respect to their right to clean air, but rather in light of smoking's inherent fire hazards. The most significant development …

Public Policy Issues, Aaron J. Heffron

Honors Theses

The following pages are a collection of three case studies assembled with the intent to facilitate discussion about key leadership issues related to the public policy realm. Critics of leadership studies have often posted to the theoretical nature o the discipline to criticize the worth. One method to teach leadership is the utilization of case studies, or "real world" examples. If your position is that leadership can only be taught through practical experience, these case studies should present an interesting exercise. They seek to inculcate the idealistic world of theoretical studies with doses of realistic situations.

For these case studies …

A Suicide Profile Of Native Americans In North Dakota, Duane L. Gourneau

Theses and Dissertations

No abstract provided.

Lost In Space : Nasa Under Fire, Shawn Deaver

Theses and Dissertations

No abstract provided.

"Artificial Conscience": Professional Elites And Professional Discipline From 1920 To 1950, James A. Smith

Osgoode Hall Law Journal

Recent historical studies of the British and American Bars have identified their professional elites' willingness to define and enforce a concept of legal ethics which restricted less fortunate members' ability to practice and less fortunate individuals' ability to obtain legal assistance. This essay applies the thesis to the Canadian Bar's and especially the Law Society of Upper Canada's use of their increasing control over professional discipline from 1920 to 1950. Identifying similar trends in the Canadian profession's evolution, while emphasizing effects rather than intentions, it makes similar conclusions about the Canadian professional elite's use of such powers during this period.

A Branch Apart: East Asian Collections In A Research Library Context, Diane E. Perushek

Journal of East Asian Libraries

Much has been written in library literature of late about access and ownership and how libraries should respond organizationally to the new role libraries are developing to meet the dual challenges of pervasive information technology and reduced budgets. There are repeated calls for libraries to give customized service, be intimately aware of users' needs and deliver documents at the point of use. In an article on the efficacy of branch libraries entitled "Organization Misfits," it is posited that departmental (or "branch") libraries, due to their size and flexibility, can provide models for this type of service with little change to …

Japanese Studies Collections In The United States: A Historical Perspective, Eizaburo Okuizumi

Journal of East Asian Libraries

No abstract provided.

Senate Banking Committee Report For The Community Development, Credit Enhancement, And Regulatory Improvement Act Of 1993, United States: Congress: Senate, United States: Congress: Senate: Committee On Banking, Housing, And Urban Affairs

Documents

No abstract provided.

Origins And Causes Of The S&L Debacle: A Blueprint For Reform, United States: National Commission On Financial Institution Reform, Recovery And Enforcement

Documents

No abstract provided.

Clinic Bill Strikes At Nonviolent Protest, Bruce Ledewitz

Ledewitz Papers

Published scholarship collected from academic journals, law reviews, newspaper publications & online periodicals

Mishandling The Current Crisis, Bruce Ledewitz

Ledewitz Papers

Published scholarship collected from academic journals, law reviews, newspaper publications & online periodicals

Reflections On The American And Talmudic Death Penalty, Bruce Ledewitz

Ledewitz Papers

Published scholarship collected from academic journals, law reviews, newspaper publications & online periodicals.

Technology Transfer From Military Applications To Intelligent Vehicle Highway Systems, Amy Polk

CUTR Research Reports

No abstract provided.

Reporting The Truth And Setting The Record Straight: An Analysis Of U.S. And Japanese Libel Laws, Ellen M. Smith

Michigan Journal of International Law

This Note argues that U.S. courts and lawmakers should adopt some aspects of Japanese libel law. Part I compares the balances struck in U.S. and Japanese libel law between promoting press freedoms and protecting individual interests. Part II focuses on the extent to which each system succeeds in addressing the objectives of encouraging aggressive, accurate reporting, and compensating libel victims. Finally, Part III proposes a new U.S. libel standard that would adopt, with some modifications, key elements of Japanese libel law without running afoul of established U.S. constitutional requirements.