Digital Commons Network^™

.#Isoverparty. The Consequences Of Brand Boycotts For Brands In The Social Media Environment After Russia’S Invasion In Ukraine, Katarzyna Sanak-Kosmowska

Journal of Marketing and Consumer Behaviour in Emerging Markets

This study investigated social-media-based anti-brand communication. Guided by consumer boycotts and brand cancellation theory, the author conducted a qualitative study based on content analysis of tweets about 59 international brands that remained in Russia after the invasion in February 2022. The research was conducted on Twitter between August 10 and 17, 2022. The study aimed to determine whether brands that have decided to stay in Russia are still exposed to negative WoM, calls for a boycott or brand cancellation after 6 months since the war began. The obtained results made it possible to identify the number of tweets and their …

Brief For Respondents, Twitter, Inc. V. Taamneh, 143 S.Ct. 1206 (2023) (No. 21.1496), Eric Schnapper, Keith L. Altman, Robert J. Tolchin

Court Briefs

No abstract provided.

In A League Of Her Own: Why Female Student-Athletes Are Poised To Win Big In The Nil Era With A Properly Crafted Federal Law, Anna G. Williams

West Virginia Law Review

No abstract provided.

Comrades Or Foes: Did The Chinese Break The Law Or New Ground Ground For The First Amendment, Artem M. Joukov

West Virginia Law Review

Prior to exiting the White House, President Trump placed a variety of restrictions on Chinese-owned social media applications, TikTok and WeChat, threatening to greatly curtail their influence in the United States. While couching his actions in the context of national security, the former president engaged in viewpoint discrimination in plain violation of the First Amendment to the United States Constitution. The court rulings in favor of TikTok and WeChat were encouraging and should stem the tide of future government regulations of social media platforms. This article discusses how the decisions fit into the greater context of First Amendment jurisprudence and …

Know An Emotion By The Company It Keeps: Word Embeddings From Reddit/Coronavirus, Alejandro García-Rudolph, David Sanchez-Pinsach, Dietmar Frey, Eloy Opisso, Katryna Cisek, John Kelleher

Articles

Social media is a crucial communication tool (e.g., with 430 million monthly active users in online forums such as Reddit), being an objective of Natural Language Processing (NLP) techniques. One of them (word embeddings) is based on the quotation, “You shall know a word by the company it keeps,” highlighting the importance of context in NLP. Meanwhile, “Context is everything in Emotion Research.” Therefore, we aimed to train a model (W2V) for generating word associations (also known as embeddings) using a popular Coronavirus Reddit forum, validate them using public evidence and apply them to the discovery of context for specific …

Ask And You Shall Receive: The Effects Of Negativity And Fundraising Appeals On Facebook Data Replication Files, Amanda Wintersieck, Alex Keena

Political Science Data

We study the fundraising effects of ad campaigns sponsored by The Lincoln Project, a well funded Super PAC. The data includes 100s of millions of ad impressions targeting Facebook users in the 50 states, plus D.C., over 308 days in 2020. Additionally, we coded ads for tone and fundraising appeals. The results suggest that ads that include both negativity and fundraising appeals are associated with the most money: each impression yields an additional $0.52 in itemized donations (campaign contributions).

The Effects Of Disinformation Upon National Attitudes Towards The Eu And Its Institutions, Alex Murphy

Dissertations

This work explores the effects of misinformation and disinformation upon national attitudes towards the EU. Several nations, in particular the Russian Federation, have been working for decades to spread narratives that debase the political processes of healthy democracies around the world. There is strong evidence to show that extensive efforts have been made to disrupt the inner workings and overall membership of the EU, to support disruptive policies in the United States such that political deadlock is maintained indefinitely. These efforts are largely based on the spreading of misinformation and disinformation across social networks that have done very little to …

Social Media On Trial: How The Supreme Court Could Permanently Alter The Future Of The Internet By Limiting Section 230'S Broad Immunity Shield, J. Tyler Wampler

Tennessee Law Review

Section 230 of the Communications Decency Act has allowed the internet to develop and flourish at an unprecedent pace. The law has been interpreted broadly to grant immunity to interactive computer services like social media platforms from liability for content posted by users. Wielding this immunity, internet platforms are empowered to act innovatively without fear of frivolous lawsuits. However, there are ongoing concerns that this broad interpretation shields modern tech companies from liability for actions that were never intended to be protected.

Two companion cases interpreting Section 230 are currently before the U.S. Supreme Court, where the Court is being …

Meta Social Technology And Religion: A Media Ritual Theory Critical Discourse, Maurice Emelu

2023 Faculty Bibliography

This paper explores the proposition that Meta social media and technology functions as a ritual platform and concludes affirmatively. It identifies and critically evaluates ritual elements on Meta’s platform. Employing media ritual theory in the context of religion, it analyzes the Meta for Faith homepage. Consequently, the investigation delves into Meta's role in enhancing or diminishing the sacred rituals integral to religion, one of society's oldest cultural institutions. The discussion expands by considering the implications of Meta for Faith offerings in religious rituals. Thus, this study contributes to the ongoing discourse on the increasing social technology mediatization in the rapidly …

Documenting Privacy Dark Patterns: How Social Networking Sites Influence Users’ Privacy Choices, Dominique Kelly, Jacquelyn Burkell

FIMS Publications

Dark patterns are user interface (UI) design strategies intended to influence users to make choices or perform actions that benefit online services. This study examines the dark patterns employed by social networking sites (SNSs) to influence users to make privacy-invasive choices. We documented the privacy dark patterns encountered in attempts to register an account, configure account settings, and log in and out for five SNSs popular among American teenagers (Discord, Twitter, Instagram, TikTok, and Snapchat). Based on our observations, we present a typology consisting of three major types of privacy dark patterns (Obstruction, Obfuscation, and Pressure) and 10 subtypes. These …

Letter Form The Editor, Wayne Rash, Iii

American University National Security Law Brief

In our last issue of The National Security Law Brief, Vol. 13, No. 1, we highlighted the dynamism that makes National Security Law such an exciting field. In this issue, No. 2, we continue with the dynamism theme. National security law is a field in constant change that often leaves us questioning how these changes will shape the law.

It's Not The Same As It Was: Analysis Of Modern Coping In The Age Of Virtual Media, Elizabeth M. Gajdzisz

Honors Undergraduate Theses

Among young adults, stress triggers social media use, especially as a coping strategy during the COVID-19 pandemic (Wolfers & Utz, 2022). Similarly, video games offer a way for players to engage in escapism to cope with stressors (Prinsen & Schofield, 2021). Increased use of virtual media continues despite social distancing orders being largely lifted; while the risks and potential negative impact of social media on mental health remain uncertain (Orben & Przybylski, 2019). The current study examined the use of virtual media and virtual gaming as coping mechanisms among traditional-age undergraduate students. Undergraduate participants (N=310) attending a large metropolitan university …

Kasaysayan At Propaganda: Pagtutuwid Sa Mga Maling Pahayag Ukol Sa Paglalatag At Deklarasyon Ng Batas Militar Noong Rehimeng Marcos, Roderick C. Javar

Journal Article

Idineklara ni Pangulong Ferdinand E. Marcos noong Setyembre 21, 1972 ang Proclamation 1081 na nagpasailalim sa bansa sa batas militar. Sentral sa kanyang mga batayan ang aniya ay laganap na rebelyon sa Pilipinas na naghahangad na pabagsakin ang kanyang gobyerno. Sinundan ang deklarasyong ito ng kanyang magkakaugnay na pahayag sa mga panayam at talumpati kung saan niya binigyang-diin ang estado ng “anarkiya at kawalang-batas” sa bansa na “isang malinaw at matinding banta” sa kaligtasan ng publiko.

Selektibong pinulot at muling pinaaalingawngaw ng mga propagandistang trolls na pro-diktadura/pro- Marcos sa kasalukuyan ang mga detalye ng deklarasyon ni Marcos noong 1972. Pinakakalat …

Hanging In The Balance: An Assessment Of European Versus American Data Privacy Laws And Threats To U.S. National Security, Dara Paleski

American University National Security Law Brief

Social media has quickly become an integral part of modern-day life, keeping the world connected to friends, family and current events. Social media, and the data collected from it, also play a crucial role in intelligence gathering and the safeguarding of national security. It is estimated that about 80-95% of information that is collected for intelligence missions is found freely throughout the internet or other publicly available sources. This type of information has been dubbed SOCMINT (Social Media Intelligence) and it has become a crucial tool within the intelligence community. After the Edward Snowden leaks in 2013 revealed a global …

Partisan Selective Exposure On Social Media During The 2020 Presidential Election, Grayce Lemon

All Graduate Theses, Dissertations, and Other Capstone Projects

This study examines selective exposure and selective avoidance on social media during the 2020 presidential election. 147 voters participated in the survey conducted using Qualtrics. The purpose of this study was to understand whether selective exposure and avoidance behaviors differed based on voting outcome (Trump or Biden), and to test whether political ideological polarization was reflected in news consumption through social media. Taken together, the results indicate that although both voting bases engaged in selective exposure and avoidance, the propensity was the same between Trump and Biden voters. Additionally, results confirm existing hypotheses that the strength of political ideology positively …

Reconstituting Digital Counterpublics In Times Of Crisis: The Case Of The United States And The Republic Of Georgia, Byron B. Craig, Stephen E. Rahko, Nathan Carpenter

Faculty Publications - Communications

Since the advent of social media at the turn of the 21st century, scholars of communication, cultural studies, and media studies have long been invested in the question of the relationship between social media platforms and the discursive formation of counterpublics for social movement mobilization. In this article, we seek to pose a new question for scholarly inquiry: How do citizens leverage the tools of social media platforms to reconstitute counterpublics in times of crisis? Toward this end, we conduct a comparative case study of the way citizens leverage platforms for counterpublic formation in the Republic of Georgia and the …

Effect Of Gender And Attachment Styles On The Formation Of Parasocial Rleationships, Breanna Carlson, Frank Lien

Concordia Journal of Communication Research

New streaming services, social media platforms, and advances in talk and text are constantly developing in society today. The constant addition to new technological outlets creates a larger platform for viewers to watch and follow their favorite celebrity, television character, or influencers whenever they want. The researchers chose to investigate how a person’s attachment style affects both the likelihood and severity of forming a parasocial relationship with their favorite celebrity or T.V. personality. Specifically, the researchers explored the effect both gender and experiences affect this connection. Participants of the study attend a Lutheran, faith-based institution of college education in an …

Hisat: Hierarchical Framework For Sentiment Analysis On Twitter Data, Amrutha Kommu, Snehal Patel, Sebastian Derosa, Jiayin Wang, Aparna S. Varde

School of Computing Faculty Scholarship and Creative Works

Social media websites such as Twitter have become so indispensable today that people use them almost on a daily basis for sharing their emotions, opinions, suggestions and thoughts. Motivated by such behavioral tendencies, the purpose of this study is to define an approach to automatically classify the tweets on Twitter data into two main classes, namely, hate speech and non-hate speech. This provides a valuable source of information in analyzing and understanding target audiences and spotting marketing trends. We thus propose HiSAT, a Hierarchical framework for Sentiment Analysis on Twitter data. Sentiments/opinions in tweets are highly unstructured-and do not have …

Everyone Is On Their Phones: Eighth Graders' Struggle With Social Media In School, George Weinhardt

West Chester University Doctoral Projects

This qualitative study examined social media in the school setting from the point of view of eighth-grade participants. This study implemented a focused ethnography, examining a group of individuals’ perspectives on a focused area of their shared culture. Using critical theory, this study examined qualitative data with the concepts of structures, subjectivity, and power at the confluence of social media and school for eighth-grade students. Qualitative data were collected using five semi-structured focus groups, artifact analysis, fieldnotes, and memos. The findings highlighted that eighth-grade students acknowledge that there is a struggle between social media and school. This struggle alters their …

Social Media Use In Adolescence: Longitudinal Relationships With Social Functioning And Psychopathology, Aidan P. Schmitt

Master's Theses and Doctoral Dissertations

Social media use and psychopathology are both prevalent during adolescence; however, the relationship between these two variables is not yet fully understood. Research on these topics is generally myopic in that it focuses on a brief window of time (e.g., cross-sectional studies), a small number of variables (e.g., hours spent per day; depressive symptoms), and uses single reporters and measures (e.g., adolescent report using a questionnaire). Extant literature shows moderate relationships between frequency of social media use and depressive symptoms; however, most studies do not use statistical methods that investigate bidirectionality or parse apart between-person and within-person effects, so effects …

"I'M Not Your Inspiration, Thank You Very Much.", Yoseph Mamo, Justin A. Haegele

Human Movement Studies & Special Education Faculty Publications

The development of interactive social media platforms has expanded how disability is communicated or shared with the public. Despite the potential of social media to challenge and educate nondisabled people's understanding of disability, little empirical research has been conducted in this area. In this study, we analyzed comments from a YouTube video from a seminal TED Talk by the late Australian disability rights activist, educator, and comedian Stella Young. The video titled "I'm not your inspiration, thank you very much | Stella Young" had accumulated 1,374,878 views, 22,000 likes, and 975 interactions (comments and responses) at the time of the …

My Parents Don’T 💬 Like I Do, Will Jent

Emerging Writers

Social media is no longer a platform solely for the youth. People of all age groups have found social media, and the language that these groups use can be an indicator of how they use the platforms. Through the analysis of language use pulled directly from social media posts and data collected by other researchers, I found that older generations tend to use social media to gather information, while younger groups use social media for its titular function. By interpreting others’ language use online, people can become more understanding of those they encounter, creating a friendlier space for all.

The Negative Impact Of Social Media's Algorithms On Society, Julia S. Tucker

Emerging Writers

The tools utilized by social media, including algorithms and curation of media feeds, contribute to media phenomenon such as filter bubbles and confirmation biases. These agents transfer from the digital world to the real world, negatively affecting our society, and changing our behaviors. Some examples include political polarization, imposter syndrome, and extremism. These attributes of social media also promote the spread of mis and dis- information, which can negatively impact our social and personal health.

You Don’T Know Me, But I Love You: Parasocial Relationships And Their Impacts, Joy Weru

Emerging Writers

From alphabet and numerical melodies to High School Musical songs. From platforms like Facebook and MySpace to TikTok, Twitter, Instagram, and YouTube. Today’s younger generations have grown up on technology and social media, but like numerous things in life, there is a good and a bad to this constant consumption of social media and exposure of each other. Social media has and continues to offer a space for people to connect with their friends and loved ones when distance tries to pull them apart, but it can also drive a wedge between people online and in real life. Social …

Sb 93 - Government Devices, Social Media Platforms, And Foreign Adversaries, Kelsey V. O'Neill, Rachel Gadra Rankin

Georgia State University Law Review

The Act prevents state employees from using state devices or equipment to install, use, or visit social media platforms owned, operated, or influenced by foreign adversaries.

Managing The Content Of Linkedin Posts: Influence On B2b Customer Engagement And Sales?, Roberto Mora Cortez, Wesley J. Johnston, Ayan Ghosh Dastidar

School of Business

This study investigates whether LinkedIn content in a business-to-business (B2B) service setting affects how firms generate engagement and sales revenue. Drawing on social media marketing theoretical underpinnings, we explain how a new post typology (sales, technical, and social) and customer engagement (likes, clicks, shares, and comments) are relevant to increase firm performance. We specify a VAR model with exogenous variables (VARX) using 106 weeks of data from a new, steadily growing B2B firm. We focus on the cumulative effects (i.e., short- and long-term effects) of the types of posts, website visits, new followers, and a composite of engagement behaviors over …

Reckless Associations, Jane R. Bambauer, Saura Masconale, Simone M. Sepe

UF Law Faculty Publications

This Article provides a theoretical foundation and practical guide for a new form of liability that has proven necessary in the Internet era: the tort of Reckless Association. This tort would hold de facto leaders of informal networks responsible when radicalized members of the network cause physical harm to others. Recent prosecutions of the leaders of the Oath Keepers and other white supremacists who organized the Charlottesville protest, and rumblings of a similar prosecution against Donald Trump, demonstrate that there is a public appetite for this form of legal responsibility. To date, these prosecutions proceed on theories of incitement or …

The Grass Is Greener On The Other Screen : A Moderated Mediation Analysis Of Social Media Use, Upward Social Comparison, And Social Support On Depression And Social Satisfaction Among College Students, Phoebe Edgerton Long

Legacy Theses & Dissertations (2009 - 2024)

Over the past decade, levels of depression and levels of social media use have risen considerably among college students in the United States. As such, a growing body of research has examined the relation between social media use and negative mental health outcomes among this population. However, research on the link between social media and depressive symptoms produces mixed and at times contradictory results. One evidenced mechanism is upward social comparison, by which a person perceives a peer to be better off than they are on social media, and subsequently makes negative evaluations about themselves. This study seeks to confirm …

How Covid-19 Stole Christmas: How The Pandemic Shifted The Calculus Around Social Media Self-Disclosures, Teagen Nabity-Grover, Christy M. K. Cheung, Jason Bennett Thatcher

IT and Supply Chain Management Faculty Publications and Presentations

During the COVID-19 pandemic, social media use increased significantly, and news media also reported increased levels of social shaming for behaviors that were now deemed high-risk for spreading or contracting the virus. This study examines how this pandemic-afflicted environment changed what and how individuals disclosed online during the 2020 holiday season. Using data collected at two time periods in December 2020 from Facebook and Instagram users, the data show that social calculus constructs comprise most of the significant predictors for online self-disclosure; evaluation apprehension is also a significant moderator. In a post-hoc analysis with 2019 disclosure data, this study finds …

Emirati Woman Illustrator On Instagram: “Let’S Go And Get The Bread!”, Sarah Nesti Willard

CoHSS Faculty Work

An Instagram post by hand of an Emirati illustrator garnered significant attention: the image represents a Muslim woman from an unusual perspective, rather defiant and avant-garde.