Digital Commons Network^™

Impact Of Customer Engagement, Brand Attitude And Brand Experience On Branded Apps Recommendation And Re-Use Intentions, Nusser Raajpoot, Beth Ghilni-Wage

Atlantic Marketing Journal

Abstract

This paper seeks to understand the impact of customer engagement, brand attitude, and brand experience on branded apps recommendation and re-use intentions. Using structural equation modeling we test a causal model to establish the direct and mediated paths between constructs under study. We found that contrary to popular perceptions, customer engagement does not load directly on the recommendation or re-use intention suggesting that engagement on its own may not be sufficient to elicit recommendation or re-use intention. Other factors and contexts will be necessary to elicit recommendation etc. We also found that recommendation mediates the relationship between brand attitude …

Group Brands As An Innovative Pedagogical Tool: Using Marketing Theory In Real-World Collaborative Teaching, Cheryl A. Tokke

Atlantic Marketing Journal

This teaching and learning pedagogy paper demonstrates how group brands were used as interdisciplinary teaching tools in marketing, business, research, and social science classes by applying theories of branding, collaborative learning, affinity, and social identity in experiential learning. There were two primary reasons why this project was done. First, implementing a pedagogical tool would bring students together in a collaborative team over the period of a semester gaining a critically important business tool; the requirement of working in teams and networked relationships. Second, by enriching the curriculum of business marketing and social science courses through incorporating a semester long term-based …

Hb 239 - Business Courts, Laura A. Shoop, L. Whitney Woodward

Georgia State University Law Review

Georgia voters passed a constitutional amendment in November 2018, endorsing the establishment of a state-wide business court. The Act serves as the enabling legislation for the state-wide business court’s creation and implementation. Among other provisions, the Act provides the court’s location alternatives, jurisdictional limitations, filing fee, amount in controversy requirements, filing and transfer procedures, consent and objection rights for parties with cases and controversies slated for adjudication in state-wide business court, and minimum experience requirements for the presiding judge.

Hb 316 - Voting System, Beth K. Boatright, Andrew Smith

Georgia State University Law Review

The Act authorizes and requires a new voting system be used in all elections, provides for auditing procedures, provides for updates to the voter list maintenance laws, and specifies additional revisions to election processes.

Just Win, Baby: The Tenth Circuit Rejects The Anything Goes Tactics Of The Hail-Litigation Gold Rush, Evan Stephenson, Kayla Scroggins-Uptigrove

Denver Law Review

No abstract provided.

Wait Then Reassess: Antitrust Risks Of Vertical Integration In Healthcare Remain An Open Question, Kathleen Snow Sutton

Denver Law Review

No abstract provided.

The Fundamental Right To Technology, Haochen Sun

Hofstra Law Review

Waves of technological progress in recent decades have tremendously improved quality of life. Meanwhile, concerns about technology-driven injustices, such as unfair distribution of wealth and racial discrimination, have deepened. Experts have cautioned that new technologies could have potentially devastating effects, claiming for instance that artificial intelligence may lead to World War III. We are at a crossroads, and how we harness technology now will determine the future of humanity.

This Article presents a thought experiment, proposing that a new fundamental right to technology be recognized under the U.S. Constitution. Given that technology is of fundamental importance to human dignity and …

Blockchain Jenga: The Challenges Of Blockchain Discovery And Admissibility Under The Federal Rules, Emily Knight

Hofstra Law Review

No abstract provided.

Change In Relationship Satisfaction Among Veterans In Couple Therapy, Grace Boyers Mckee

Psychology Theses and Dissertations

Approximately two-thirds of Americans will live with a romantic partner at some point in their lives, and 75% of individuals marry by age 30. Unfortunately, relationship dissatisfaction is a common occurrence, with as many as one-third of couples reporting relationship distress. Although many forms of couple therapy are effective for improving relationship satisfaction and reduces the risk of divorce among distressed couples, no one form of couple therapy has clearly been established as superior. Moreover, relatively little is known about how and why couple therapy has its effects. Improved understanding of what change may occur, as well as common trajectories …

Brand Linguistics: Study Of Sound Symbolism And Consumer Language Fluency On Brand Name Attitudes And Perceptions, Evita Subkowski

University Honors Program Senior Projects

Brand names can subtly evoke the practical qualities of a product as well as the positive emotions a company hopes that consumers will feel regarding its product. Because a brand name serves as an identifier for consumers to the product itself, effective branding has the potential to increase sales and customer loyalty. Brand names are essential because they are often the consumer’s first exposure to the product and for this reason they must be configured effectively. There is considerable research in this area that can guide companies toward more effective brand-naming strategies. Unfortunately, a key gap exists in this literature: …

Valley Youth House: A Partnership With The Lehigh Valley Health Network Campus Of University Of South Florida Morsani College Of Medicine, Taylor Jarvill, Jeffrey Downen, Brittney Gaudet, Nina Liu, Amy B. Smith Phd, Marna R. Greenberg Do, Mph, Facep

Department of Emergency Medicine

No abstract provided.

Filipino Postmodernity: Quo Vadis?, Romualdo E. Abulad

Philosophy Department Faculty Publications

In this paper, Romualdo Abulad initially presents variations of postmodernity as distinct historical breaks which feature paradigmatic shifts that lead us to a new beginning. Postmodernity, as Abulad shows, is characterized by a radical openness; this leads him to argue that postmodernity as an event occurred in different moments in the history of thought, from ancient to contemporary. In what seems to be a dialectical description of history, he maintains that an opportunity for a break occurs when the inherent limitations and deficiencies of the prevailing status quo emerge, and as a result, ignite the tensions between the preservation of …

The Audiences Of Statutes, David S. Louk

Cornell Law Review

Although a maxim of statutory drafting is to identify the relevant audience and draft so that the audience can "get the message," conventional theories of statutory interpretation often overlook important considerations about how statutes communicate and delegate to a diverse range of intended audiences. Statutes exist to change the conduct and behavior of many kinds of intended audiences, including administrative agencies, state and local governments, law enforcement officers, corporations, interest groups, lawyers, and laypeople. Influenced by lessons from the philosophies of law and language, this Article contends that Judicial statutory interpretation serves an important yet underappreciated role in providing a …

The Roles Of Intra-Household Gendered Dominance In Unmet Need For Family Planning Across Myanmar, Win Ei Phyu, Chalermpol Chamchan

Makara Journal of Health Research

Background: Unmet need for family planning in Myanmar (estimated 15.8% by the UN in 2017) is relatively high compared to other South East Asia countries. Moreover, Social Institutions and Gender Index in Myanmar is very high and cultural norms promote childbearing. Thus, this paper was conducted to examine role of intra-household gendered dominance (IHGD) in unmet need for family planning across Myanmar to set more effective intervention for family planning. Methods: The study utilized secondary data from 2015–2016 MDHS. Total 7,652 married women in reproductive age (MWRA) were included and 16% of them had unmet need for family …

Baby Girl Z : A Novel, Kathryn Bradley

Legacy Theses & Dissertations (2009 - 2024)

The novel Baby Girl Z examines the worlds of fertility treatment, neonatal intensive care, and early motherhood. The critical introduction highlights the connections between Baby Girl Z and contemporary fiction, autofiction, and memoirs about motherhood while exploring how the traditional tools of literary analysis and creative writing, when paired with feminist rhetorical analysis, promote a new reading of these texts as the literature of lived, traumatic experience. The theoretical underpinnings of the novel can be found in works that explore the intersections of the fields of creative writing, feminist rhetorics and maternal theory, such as Leigh Gilmore’s Autobiographics. The novel’s …

Addressing Barriers To Maternal Healthcare For Marshallese Islanders In Northwest Arkansas: An Internship Experience, Victoria Richardson

The Eleanor Mann School of Nursing Undergraduate Honors Theses

The Marshallese community is a rapidly growing population in Northwest Arkansas. Approximately 12,000 people migrated from the Marshall Islands and settled in the state of Arkansas due to the signing of the Compact of Free Association (COFA) in 1986. Although the population in Northwest Arkansas is experiencing rapid growth, there are significant health disparities that coincide with it. Due to vast cultural differences, language barriers, low economic status, and political barriers, the Marshallese community suffers from prenatal health inequalities and poor maternal and fetal outcomes, including low birth-weight infants, premature births, and increased infant mortality. During my internship, I provided …

Washington Regional Student Nurse Internship-Cardiology, Lillie Watson

The Eleanor Mann School of Nursing Undergraduate Honors Theses

The Student Nurse Internship Program was started as a way to allow nursing students to gain the skill set of patient care and communication while allowing us additional educational opportunities. The first 4 weeks of my internship were the orientation period in which 2 weeks we followed a nurse and then the other 2 weeks we followed a nursing assistant. These initial 4 weeks really gave us the opportunity to have educational opportunities by following the nurse, but also allowing us to work with another nursing assistant before working on our own. Through my internship at Washington Regional, I was …

Addressing Housing Deficit In Nigeria: Issues, Challenges And Prospects, Emmanuel Abolo Moore

Economic and Financial Review

The article examines the dimension of housing deficit in Nigeria, assess government intervention in tackling the problem of house shortages and proffer solutions that can help reduce the deficit considerably. Basic conceptual issues relevant to housing deficit in Nigeria is first discussed. These issues include: housing, housing deficit, urbanisation, and housing policy. This is followed by an examination of the current level of housing deficit in Nigeria which put existing housing stock at 23 per 1000 inhabitant; housing deficit as at December 2018 at 20 million units (15.0 per cent increase); N21 trillion required to finance the deficit. A look …

Second Look Commission 2019 Annual Report, Tennessee. Commission On Children And Youth.

Second Look Commission Annual Report

No abstract provided.

Nurses' Level Of Comfort, Familiarity, And Knowledge About Diabetes Management In Vinmec Central Park International Hospital, Nguyen Thi Xuan Mai

Master's Theses

Clinical nurses have a key role in supporting and management of diabetes patients during hospitalization. The purpose of this study was to evaluate nurses’ level of comfort, familiarity, and knowledge in diabetes management. In this study, 30 full-time nurses working in Vinmec Central Park International Hospital completed a 34-question assessment that included eight questions on comfort, six questions on familiarity, and 20 questions on nursing knowledge. The findings indicated the level of nursing knowledge regarding diabetes management in the hospital was low. The comfort, familiarity, and knowledge scores were not directly proportional to the age, education, and years of clinical …

Preparing Future Dance Educators For Diverse Student Populations, Kaylee Anne Morrison

Master's Theses

The purposes of this study were to create a curriculum map for a potential Bachelor of Arts in Dance Education for a four-year university, promote quality dance education, and find ways to advocate for dance programs in rural communities. To determine the data, the researcher created an electronic survey, met with participants in person, and recorded interviews to collect the evidence. Thirty-six electronic survey participants were current and former dance educators. The participants for the interviews were ten current and former K-12 administrators, seven university faculty, and six general education teachers/curriculum specialist from diverse K-12 campuses. The researcher designed the …

Using Self-Compassionate Focused Writing Prompts By Middle School Students In The Dance Classroom: Shaping How Students Respond To Their Art And View Themselves As Artists, Kathleen Stein

Master's Theses

The purpose of this study was to investigate the effects of using self-compassionate focused journal writing as a way to induce a more self-compassionate and less self-critical view in students of themselves and their art. This study examinedthe connection between the use of self-compassionate focused journal writing prompts and an increase in the levels of self-compassion that a student feltfor him or herself. The purpose of this study was to provide students with the self-compassion tools, strategies, and skills necessary to deal with perceived setbacks in their choreographic process and performance. This quantitative and qualitative study was designed to answer …

The Effects Of Dance On Gross Motor Skills And Strength In Students With Down Syndrome, Jennifer Canfield

Master's Theses

The purpose of this study was to determine if weekly participation in a ballet class improved upon the gross motor skills of students with Down Syndrome. This study is important because the student participants all showed growth in their gross motor abilities as well as overall strength and physical functioning. When students with special needs are regularly exposed to dance, certain physical skills that are normally more challenging for them, improve, including gross motor functioning, increased strength, better coordination, and an increased ability to balance. This research can be used to justify the expansion of inclusive and adaptive dance opportunities …

The Effect Of Interpersonal And Institutional Trust On Organizational Commitment In Voluntary Settings, Kayla Nicole Brewster

Master's Theses

The goal of this research was to explore how institutional and interpersonal trust affect organizational commitment within voluntary organizations. This research focused on civic engagement and religious organizations as forms of voluntary organizations and utilized previously validated instruments as the means to collect data. The participants were obtained by a random sample of students, staff, and faculty from a mid-sized university in the Rocky Mountain Region of the United States and the data collection method was an email with a description of the project and a link to the survey. The survey responses resulted in a sample size of 189 …

Perinatal Mental Health: Improving The Quality And Consistency Of Health Care Delivery In Kootenai County, Leanne Elisha

Doctoral Scholarly Projects & Capstones

Elisha, Leanne. Perinatal Mental Health: Improving the Quality and Consistency of Health Care Delivery in Kootenai County. Unpublished Doctor of Nursing Practice scholarly project, University of Northern Colorado, 2019. Perinatal mental health issues including depression, anxiety, posttraumatic stress disorder, mania, and psychosis occur frequently during pregnancy and after delivery; these issues have potentially devastating impacts on mothers, infants, other family members, and communities. Despite increasing awareness of perinatal mental health issues and formal recommendations to implement universal screening and ensure access to appropriate follow-up, there is wide variation in clinical practice across regions and providers. Inconsistent screening, paired with limited …

Musician Earplugs: Knowledge, Attitudes, Beliefs, Behaviors, And Experiences Among Small Music Venue Workers, Kathryn Hickey

Doctoral Scholarly Projects & Capstones

Hickey, Kathryn Michelle. Musician earplugs: Knowledge, attitudes, beliefs, behaviors, and experiences among small music venue workers. Unpublished Doctor of Audiology capstone, University of Northern Colorado, 2019. Music venue workers are frequently exposed to high levels of music without access to hi-fidelity (musician’s) hearing protection or hearing health education. The purpose of this study was to describe the changes in knowledge, attitudes, beliefs, behaviors, and experiences of small music venue workers before and after wearing high-fidelity musician’s earplugs at work for five work shifts. A modified pre-questionnaire and post-questionnaire were administered including the Youth Attitude to Noise Scale (YANS), the Beliefs …

Reassessing Self-Dealing: Between No Conflict And Fairness, Andrew F. Tuch

Fordham Law Review

Scholars have long disagreed on which of two rules is more effective when a fiduciary engages in self-dealing. Some defend the “strict” no-conflict rule, which categorically bans self-dealing. Others prefer the “flexible” and “pragmatic” fairness rule, which allows self-dealing if it is fair to beneficiaries. The centrality of this debate cannot be overstated: corporate law as a field is fundamentally concerned with self-dealing by fiduciaries. Yet a lack of firm data means that this debate has dragged on for decades, with no end in sight. This Article makes a simple but powerful point: the entire debate is somewhat misguided because, …

Reciprocity Through Ratings: An Experimental Study Of Bias In Evaluations, Simon Halliday, Jonathan Lafky

Economics: Faculty Publications

This paper studies the potential for ratings of seller quality to be influenced by side payments to raters. In a laboratory setting, we find that even modest side payments from sellers to raters have large effects, with the type of rating (favorable or unfavorable) given to a seller determined primarily by how large a monetary transfer the seller makes to the rater. Our results demonstrate that side payments can crowd out a rater’s concern for buyers, even in situations where there is no potential for long-term relationship building.

The Roper Extension: A California Perspective, Zoe Jordan

UC Law Journal

Although adulthood legally begins at age eighteen, young adults between the ages of eighteen and twenty-one are distinct from the rest of the adult population. Many studies conducted over the last two decades have revealed that the prefrontal cortex, the part of the brain responsible for social and emotional maturity as well as impulse control, is not fully developed until near the age of twenty-five. Thus, young adults have a neurobiologically-compromised ability to exercise self-control, adequately consider the consequences of their actions, and resist coercive pressures from others. Notably, the California Legislature has acknowledged the need to treat young adults …

Natural Resource Condition Assessment, Homestead National Monument Of America, David S. Jones, Roy Cook, John Sovell, Christopher Herron, Jay Benner, Karin Decker, Andrew Beavers, Johannes Beebee, David Weinzimmer

United States National Park Service: Publications

Executive Summary

The National Park Service (NPS) Natural Resource Condition Assessment (NRCA) Program administered by the NPS Water Resources Division evaluates current conditions for important natural resources and resource indicators using primarily existing information and data. NRCAs also report on trends in resource condition when possible, identify critical data gaps, and characterize a general level of confidence for study findings. This NRCA complements historic resource assessments, is multi-disciplinary in scope, employs a hierarchical indicator framework, identifies and develops reference conditions/values for comparison against current conditions, and emphasizes spatial evaluation of conditions and GIS (map) products.

Congress established the Homestead National …