Digital Commons Network^™

An Audience Interpretation Of Professional Athlete Self-Presentation On Twitter, Katie Lebel, Karen Danylchuk

Journal of Applied Sport Management

This study explored how sport consumers interpret athlete self-presentation on Twitter and distinguished the perceived importance of digital self-presentation on athlete image. A self-administered online survey based on Goffman’s (1959) theoretical framework of self-presentation was created to measure audience interest in the digital presentation strategies used by athletes. A definition and specific example were provided for 10 self-presentation strategies, after which participants were asked to rate their level of interest ( N = 377). The most salient strategy reported was that of the sport insider. Participants reported greatest interest in the discussion of athlete performance, athlete fitness, and an athlete’s …

The Value Of Managing By Values: A Canadian Sport Organization Case Study, Shannon Kerwin, Joanne Maclean, Dina Bell-Laroche

Journal of Applied Sport Management

The purpose of this study was an in-depth examination of the use of organizational values in the management practices of a nonprofit sport organization. Using a case study approach, interview (n = 13) and video (n = 5) data were examined to determine (1) the nature of employee involvement as it relates to the development of organizational values, (2) the process of enacting and communicating organizational values, and (3) the perceived link between the deliberate implementation of management by values and organizational performance within one national sport organization. Findings demonstrated the need for all employees and internal stakeholders to be …

Kss 2360 : Technique And Theory Of Volleyball, Ultimate Frisbee, And Lacrosse, Kinesiology And Sports Studies

Approved Course Proposals

No abstract provided.

Investigating Personal Fitness Trainers' Qualifications, Michael Akerson

Electronic Theses and Dissertations

A threefold approach was utilized to analyze the problem of defining personal fitness trainers’ qualifications. First, the problem was explored nationally, internationally and locally. Within the local context, the history of the exercise science program, stakeholders and culture at the University of Central Florida and in the central Florida marketplace was examined. Next, a systematic literature review examined possible causes within the knowledge context, learning/motivational context and organizational/cultural context. Then, an original research study investigated the qualifications for Central Florida, Personal Fitness Trainers (PFTs) by examining the relationship(s) and/or differences between variables such as education, certification, years of experience and …

The Daily Gamecock, Wednesday, November 12, 2014, University Of South Carolina, Office Of Student Media

November

No abstract provided.

The Daily Gamecock, Friday, November 21, 2014, University Of South Carolina, Office Of Student Media

November

No abstract provided.

Kss 2101 : Technique And Theory Of Badminton, Tennis, And Pickleball, Kinesiology And Sports Studies

Approved Course Proposals

No abstract provided.

Kss 2102 : Technique And Theory Of Golf, Bowling, And Disc Golf, Kinesiology And Sports Studies

Approved Course Proposals

No abstract provided.

2014 Gsba Conference Abstracts, Gsba

Global Sport Business Journal

No abstract provided.

Board Governance Of World-Class Annual Sport Championships: Learning From Kentucky To Create Tourism Opportunities In The Bahamas, Elvis V. Burrows

Theses and Dissertations--Retailing and Tourism Management

The economy of The Bahamas relies heavily on leisure visitor tourism (cruise ships, resorts, holiday trips) which leaves the country vulnerable to changes in visitor travel habits. Because the country is so reliant on investments in resorts, casinos and cruise ships, it leaves a wide capacity of other touristic opportunities. One opportunity is sports tourism. The purpose of this study is to analyze the strategic board capability of the Rolex Kentucky Three Day Event’s (RK3DE) board governance using the Ferkins and Shilbury (2012) model as the theoretical construct and make recommendations regarding the application of these successful aspects to the …

Information, Prediction Markets, And Ncaa Basketball Attendance: The Big East Conference, Rodney J. Paul, Andrew P. Weinbach, Jonathan C. Plaut

Journal of Business, Industry, and Economics

In recent years, the introduction and investigation of prediction markets and their uses has become very popular in the economics and finance literature. One place where the use of sports prediction markets, more commonly thought of as betting markets, is quite helpful is in exploring the validity of the uncertainty of outcome hypothesis. The uncertainty of outcome hypothesis states that fans prefer to watch games where the expected outcome of the game is close. We test this hypothesis for Big East college basketball, using betting market prices, and find support for this hypothesis in this market. In addition, expected scoring, …

Mr Shen Jinkang, Bbs, Mh 沈金康先生

Honorary Fellowship 榮譽院士

No abstract provided.

Dmca: Professional Sports Leagues' Answer To Protecting Their Broadcasting Rights Against Illegal Streaming, Stephanie N. Horner

Marquette Sports Law Review

No abstract provided.

Uf Law Fall 2014, University Of Florida Levin College Of Law

UF Law Magazine

College Athletics For Sale? Gator Lawyers Ready for Legal Gusts in University Sports; Cannabis Confusion; Gone Fishing at Supreme Court; Law in the Shade of Chocolate

2013-2014 Georgia Southern University Basketball Media Guide, Georgia Southern University

Men's Basketball Records

• Men's Basketball 2013-14 Media Guide

Prevalence And Incidence Rates Are Not The Same: Letter To The Editor, Yuri Feito

Faculty Articles

I recently became aware of an article by Weisenthal et al,² “Injury Rate and Patterns Among CrossFit Athletes,” published in the April 2014 issue of your journal. Considering this is a topic of interest to me, I read the article with great expectations and detail. I commend the authors for their fantastic job, both in their methodology as well as in their interpretation of their findings. They truly did a great job explaining their definition of what constituted an injury, which has been lacking in several studies, as well as providing great recommendations for the “safe” participation in this …

An Analysis Of A University Reclassification Effect On Applications Following A Move To A New Intercollegiate Athletic Association, Dylan P. Williams

LSU Doctoral Dissertations

Scholars have argued that athletics are utilized by universities to advertise their school to all individuals (Collins, 2012; Dwyer, Eddy, Havard, & Braa, 2010; Toma & Cross, 1998; Washington & Ventresca, 2004; Weaver, 2010). Expectedly, university officials are willing to contribute resources in order to develop an effective athletics program to establish an institution’s legitimacy among other universities (Collins, 2012; Toma & Cross, 1998; Washington & Ventresca, 2004). One tactic employed by schools focuses on the process of athletic association reclassification into the National Collegiate Athletic Association (NCAA) from other member associations (e.g., National Association for Intercollegiate Athletics). Officials consider …

The Power Of Facebook For Universities: A Study Of Official Facebook Pages Of Florida's Universities, Jerrett R. Dumouchel

UNF Graduate Theses and Dissertations

The purpose of this mixed methods study was to investigate the potential power of Facebook to be used by higher education institutions as a key communication tool to provide viewers’ emergent impressions, or frames, of the institution. This study was intended to contribute to the knowledge base of social media and higher education by studying the emergent frames formed from the posts on the official Facebook page of each member university of the Florida State University System.

Parental Involvement In The College-Going Process: A Q Methodology Study, Glori White Peters

UNF Graduate Theses and Dissertations

This study explored parent perspectives about their participation in a federal TRIO pre-college program. Specifically, parents were asked to identify the program elements that encouraged and supported their participation in the college-going process of their child in a TRIO pre-college program. Forty parents of low-income, first generation TRIO students were purposefully selected for this study because they had participated in the parent component and because their child had enrolled in college within a year of high school graduation.

Q methodology was used for this study because it is designed to address the subjective first person viewpoint. In this Q study, …

The Impact Of Multi-Dimensional Sport Service Quality On Game Attendance Associated With Professional Sports: A Case Of Major League Baseball Spectator, Kevin K. Byon, Younghwan Choi, Brian H. Yim

AMTP Proceedings 2014

The purpose of this study was to examine the effects of the four-factor sport service quality model on future game attendance associated with Major League Baseball (MLB) spectators. Based on the extensive review of literature, four factors of sport event quality model was developed, which included: (a) ticket services, (b) game amenities, (c) venue services, and (d) venue accessibility. Data (N = 266) were collected from spectators of a MLB team. Confirmatory factor analysis (CFA) and structural equation modeling (SEM) were utilized to estimate the measurement model and the hypotheses. The SEM revealed that ticket services, venue services, and venue …

2014 Aasu Men's Basketball Guide, Armstrong State University

Armstrong Athletics: Men's Basketball Records (Archived)

No abstract provided.

2014 Georgia Southern University Women's Soccer Media Guide, Georgia Southern University

Women's Soccer Records

• Georgia Southern 2014 Women's Soccer Media Guide

2014 Georgia Southern University Women's Soccer Roster, Georgia Southern University

Women's Soccer Records

• 2014 Women's Soccer Roster

Show Me The Mediation!: Introducing Mediation Prior To Salary Arbitration In Major League Baseball, Sam B. Smith

Hofstra Law Review

No abstract provided.

Business Startup And Cause Marketing In The Running Apparel Industry, Zachary Barker

Senior Honors Theses

Entrepreneurship has been the backbone of the American economy since the penning of the Declaration of Independence. Small businesses help the United States prosper and help create jobs for the American people. As today’s business world is increasingly changing in a technological and global way, entrepreneurs must consider many environmental conditions in their small business planning. Business start-up is a long process backed by research and market testing that will maximize the opportunity for success. One way many business start-ups have become successful is through cause-related marketing programs that many people support. Additionally, a particular industry that has proven to …

Relationship Marketing In United States Professional Sport: Attitudes, Opinions, And Viewpoints Of Sport Professionals, Rebecca M. Achen

Global Sport Business Journal

This study explored sport professionals’ viewpoints on relationship marketing in United States professional sport leagues to inform future research and affirm the legitimacy of relationship marketing in the sport industry. Professionals representing the National Basketball Association, Major League Soccer, National Hockey League, Major League Baseball, and Women’s National Basketball Association were interviewed about their familiarity with and opinion of relationship marketing, specific tactics used in their organizations, and assessment and evaluation of relationship marketing strategy. Respondents viewed relationship marketing as essential for the survival of professional sport teams and used numerous tactics to build and maintain customer relationships. Responses also …

A Survey Of Social Media: Perceived Effectiveness In Marketing Among Individual Nascar Tracks, Amanda E. Greene, Andy Dotterweich, Mauro Palmero, Don Good

ETSU Faculty Works

The purpose of this study was to examine the use of and attitudes toward social networking as a tool for use by NASCAR speedways and to gauge track perceptions on the effectiveness of social media as a marketing tool. Individual NASCAR tracks were surveyed (n=22, 84.6% response) to explore current track social media practices and the potential impact of social networking sites on NASCAR marketing and consumer relations. Results found that individual tracks as well as the two major ownership groups highly agreed about issues concerning the use of social media to increase sales and to develop fan bases. However, …

Bgsu Football Media Guide 2014, Bowling Green State University. Department Of Athletics

Football Media Guides

Media guide for Bowling Green State University's 2014-2015 football season.

The Interaction Between Learning Styles, Ethics Education, And Ethical Climate, Leanna Lawter, Tuvana Rua, Chun (Grace) Guo

WCBT Faculty Publications

The purpose of this paper is to investigate how learning styles and learning spaces interact to stimulate deep learning. Specifically the paper investigated the interaction of learning styles with ethics education and the ethical climate to influence the likelihood of engaging in ethical behavior.

Framebuilder Entrepreneurship, Joshua Shuart

New England Journal of Entrepreneurship

The handmade bicycle industry has grown exponentially over the past decade. Although existing for decades in much smaller numbers, the popularity and credibility of framebuilder entrepreneurship —custom, handmade bike frames—has increased significantly in the past 10 years. The companies that specialize in custom-producing bicycle frames vary in size, scope, reputation, profitability, and even building materials.