Digital Commons Network^™

Cardiovascular Disease In Women: The Differences In Genders, Kayla Sells Exum

Graduate Research Projects

No abstract provided.

Emotional Intelligence: The Antidote To Persuasion?, Rose Opengart, Michael Mccall

AMTP Proceedings 2013

The study of emotion can be traced back to the early work of William James (1884). Consequently, it is hardly surprising that such a fundamental building block of human experience remains a fertile area for academic researchers and practitioners in fields as diverse as psychology, economics and marketing. Although there have been numerous calls for marketers to focus on touching customers’ emotions, a number of important gaps remain. We consider here, the notion that emotional intelligence mediates the impact of social influence attempts in consumer decision making. Specifically, we argue that emotional intelligence may serve to mute and/or lessen individual …

Customer Service Employees In Logistics, Dave Mcmahon, Stephen A. Lemay, Jeff Periatt, Rose Opengart

AMTP Proceedings 2013

This article provides a description of the changing needs and role of customer service employees, their competencies, job requirements, and training needs. Four key findings for developing effective training options are discussed. The data comes from an original research project funded by the Council of Logistics Management (CSCMP).

American Marketing Students’ Attitudes Towards Online Classes, Sam Fullerton

AMTP Proceedings 2013

A sample of 304 American marketing students from four regionally diverse universities provided insight regarding their attitudes towards online education. Positives included scheduling flexibility, opportunities to take more classes offered by their own and by other universities, and the elimination of time and cost constraints. Most disconcerting was the absence of studentteacher interaction. Traditional and hybrid offerings were generally deemed to be superior to those courses using the “delivered entirely online (DEO)” format. Students need to be made more aware of the advantages of online education from both an educational and a temporal perspective. A meaningful segment is comprised of …

Teaching Marketing Science With Sensitivity Analysis, Samuel Wathen, Michael Latta

AMTP Proceedings 2013

In the workplace, marketing managers routinely deal with decision making. The application of Marketing Science to business decision making requires critical thinking in the form of sensitivity analysis to avoid bad outcomes. This paper deals with building quantitative analysis models that must be tested with sensitivity analysis. Two examples, one an advertising mix decision and a second a price and quality tradeoff decision. These examples are offered as illustrations of applying critical thinking thorough sensitivity analysis to make good marketing decisions.

Putting Qr Codes To The Test, Leo Lo, Jason Coleman, Danielle Theiss

Libraries Faculty & Staff Publications

Purpose – The purpose of this paper is to gain insight into patrons' preferences for quick response code (QR code) design as well as data about their potential benefits.

Design/methodology/approach – A survey was used to learn whether patrons find it easy to use a QR code, to gather patrons' opinions about several possible library uses for QR codes, and to solicit additional ideas for using QR codes in libraries. A small-scale pilot project was implemented to learn whether the Libraries' patrons would make use of QR codes. To augment the data gained from the first two studies, five focus …

How About The Real Responders' Perceptions? A Comparative Case Study On School Principals' Perceptions Of School Administration Through Metaphors In Usa And Turkey, Harun Parpucu, Ibrahim H. Karatas

Faculty Publications

Expectations of school administration changed dramatically over the course of the 20th century. Today, the roles and responsibilities of school administrators must be re-defined for success in the 21st century. The current research aimed at revealing the perception of school leadership by school administrators who were expected to cope with problems and enable students to succeed in the U.S. and Turkey. Comparative case study design was used to analyze and compare the U.S. and Turkey school administrators’ perceptions of school leadership through metaphors. The study sample consisted of 47 school administrators employed in K-12 schools in Turkey and the U.S. …

Nsu Center For Psychological Studies: Master's Programs In Counseling: Policies And Procedures Handbook 2013–2014, Nova Southeastern University

College of Psychological Services / College of Psychology Postgraduate Student and Course Catalogs

No abstract provided.

Influence Of Atypical Choices By Dissociative And Aspirational Reference Groups On Preferences Of Consumers Varying On Social Comparison Proneness, Magdoleen Ierlan

AMTP Proceedings 2013

Using Festinger and Tesser’s work on social comparison as the theoretical framework, this study investigates how consumer spending is influenced by atypical spending in comparative reference groups. Specifically, two experiments examine how and why consumers, who exhibit either high or low tendencies to compare themselves with others, will alter their spending when they observe their aspirational (i.e., more affluent) and dissociative (i.e., less affluent) reference groups spending money in ways that are atypical. To test the strength of the influence of these comparisons, participants are asked to make consumer decisions with regard to public products (those used in front of …

Marketing Research Is Power In Negotiations To Sell A Small Business, Michael Latta

AMTP Proceedings 2013

Small firms are at a disadvantage in negotiations with larger firms and need to have something on their side of the table to give them power in the process. Primary marketing research can provide proprietary information for the smaller firm that may be used to support a forecasting model to be used in evaluating offers during negotiations. This paper describes such a negotiation supported by a proprietary forecasting simulator that created an advantage for the smaller firm over the larger firm. As a result, the smaller firm had a go-it-alone baseline revenue forecast to determine the incremental value of a …

A Narrative Approach To Delivering Bad News In Organizations: Effective Or Not?, Michael S. Carriger

WCBT Faculty Publications

Purpose: This paper presents empirical evidence for the use of narrative to deliver bad news within an organization, specifically bad news about layoffs. The attempt is to extend previous empirical work, using narrative by senior leadership to convey corporate strategy, to a different leadership challenge and further explicate a model for understanding the effectiveness of narrative as a leadership communication tool. Design/Methodology/Approach: The paper presents further original research on the effectiveness of narrative as a leadership tool. And theoretical implications for leaders seeking effective communication tools are explored. Findings: Data presented to substantiate that narrative use, as opposed to a …

Leadership Development In Academics: What Can Be Learned From Industry?, Michael S. Carriger

WCBT Faculty Publications

The article discusses management lessons that can be learned by educational leaders and administrators from the business sector. The necessity of developing the management and leadership potential of departmental chairs and deans is mentioned. Combining classroom instruction, mentoring, and leadership coaching to help staff in the transition from faculty to administration is recommended. The leadership development program of General Electric is cited as a model to emulate.

Admissions Viewbook, 2013-2014, Illinois State University, Office Of Admissions

Admissions Viewbook

Recruitment booklet created by Illinois State University's Office of Admissions

Technopanics, Threat Inflation, And The Danger Of An Information Technology Precautionary Principle, Adam Thierer

Minnesota Journal of Law, Science & Technology

No abstract provided.

Mistake-Proofing Medicine: Legal Considerations And Healthcare Quality Implications, John R. Grout, John W. Hill, Arlen W. Langvardt

Minnesota Journal of Law, Science & Technology

No abstract provided.

Addressing Looming Prescription Drug Shortages Through Legislative And Regulatory Approaches, Eric Friske

Minnesota Journal of Law, Science & Technology

No abstract provided.

Localizing Climate Change Action, Myanna Dellinger

Minnesota Journal of Law, Science & Technology

No abstract provided.

Floating Toward A Sky Near You: Unmanned Aircraft Systems And The Implications Of The Faa Modernization And Reform Act Of 2012, Brandon Bellows

Journal of Air Law and Commerce

No abstract provided.

The Role Of Trickster Humor In Social Evolution, William Gearty Murtha

Theses and Dissertations

Trickster humor is ubiquitous. Every society has some version of trickster and each society tells the stories of trickster over and over again to both enlighten and entertain. This thesis argues that trickster humor plays a fundamental role in helping society adapt by challenging social norms. Because trickster stories are humorous they are entertaining, because they critique social behaviors they are instructive. Tricksters break social rules, leaving society to remake them. This thesis examines the works of American Humorists Tom Robbins and Edward Abbey, particularly Still Life with Woodpecker and The Monkey Wrench Gang, arguing that these authors are contemporary …

A Prospective Study Of Differential Sources Of School-Related Social Support And Adolescents' Global Life Satisfaction, James D. Siddall

Theses and Dissertations

This study examined the cross-sectional and prospective relationships between three sources of school-related social support (parent involvement, peer support for learning, and teacher-student relationships) and early adolescents’ global life satisfaction. The participants were 597 middle school students from one large school in the Southeastern United States who completed measures of school social climate and life satisfaction on two occasions, five months apart. The results revealed that school-related experiences in terms of social support for learning contributed substantial amounts of variance to individual differences in adolescents’ satisfaction with their lives as a whole. Cross-sectional multiple regression analyses of the differential contributions …

Synthetic Drugs - Emergence, Legislation, And The Criminal And Legal Aftermath Of Broad Regulation, Zunny Losoya

SMU Law Review

No abstract provided.

Social Workers As Senior Executives: Does Academic Training Dictate Leadership Style?, Lauri Goldkind, Manoj G. Pardasani

Social Service Faculty Publications

The range and patterns of leadership styles in human service organizations are important for social work educators and their students to understand if social work administrators are to compete successfully in the marketplace for executive director and other top management roles. Using a sample of executive directors of human service organizations located in a state in the Northeast section of the U.S., the Multifactor Leadership Questionnaire (MLQ) was used to explore their leadership style. The authors compare various elements of leadership style (charisma, inter-personal transactions, reactions to work issues, etc.) as well as perceptions of effectiveness and satisfaction with leadership …

Building Resiliency: Supporting Elementary School Students Through Parental Bereavement, Sandra Kerr Ray

Theses and Dissertations

This study employed qualitative methods to learn what understandings, practices, and interventions were used by educators from one elementary school to support bereaved children in the classroom and as members of a school community. Educators reported uncertainty about how children grieve, how to talk with children about a deceased parent, how to talk with the bereaved child’s peers about parental death, and how to balance the bereaved child’s emotional and academic needs. Educators were also uncertain about how to recognize and intervene when a parental death was remote in time and the child’s grief response was attenuated (e.g., anxiety, disengagement, …

Snapchat And Sexting: A Snapshot Of Baring Your Bare Essentials, Nicole A. Poltash

Richmond Journal of Law & Technology

The usurpation of personal pictures posted on social media websites is not uncommon.

Deconstructing Books, Reconstructing Women, Summers Esther Morris

Theses and Dissertations

The goal of my thesis project is to examine the notion of choice encountered by females with respect to gender roles. I intend to underscore the turmoil which often comes from choices that leave many classic feminine roles left unattended by either sex. I have created three altered books that address these struggles, as I have personally experienced these, regarding marriage, motherhood, and domesticity. Each book analyzes the conflicting nature of choice and, according to my own decisions as a modern feminist, concludes accordingly. This in-depth look at the struggle for women to not only choose gender roles to adopt, …

Egocentric Biases In Consumer Judgment Of Products With And Without Target Market Labels, David Norton

Theses and Dissertations

Consumer research to date has posited that if we are cued to think of others, then we are likely to be influenced by the type of others we consider. Thus, research on product evaluations has focused on motivational accounts of either favoring or disfavoring a product contingent upon which specific reference group the product is associated with. In this dissertation I advance the theory that product evaluations are also cognitive in nature. Due to egocentric biases of self availability and self positivity I propose that the cueing of an 'other' lowers the valence of thoughts available (relative to thoughts of …

When Less Is More: The Effect Of Reducing Auditor Liability On Auditor Judgments In Principles-Based And Rules-Based Environments, Linda Quick

Theses and Dissertations

The purpose of this paper is to investigate the joint effects of accounting guidance type (principles-based versus rules-based) and legal liability regime (unlimited versus limited) on auditor decisions. Both the Securities and Exchange Commission (SEC) and the Financial Accounting Standards Board (FASB) believe that moving to more principles-based standards in the United States will allow companies and auditors to more appropriately reflect the economic substance of transactions in the financial statements. However, very little attention has been paid to the possibility that principles-based standards will be applied differently in the United States than in other countries due to a different …

The Effects Of Social Costs And Internal Quality Reviews On Auditor Consultation Strategies, Tammie Janell Schaefer

Theses and Dissertations

Seeking advice from knowledgeable individuals within the firm is an essential feature of firms' quality control systems and is intended to improve auditor decision making. It is important to understand factors that encourage or discourage auditors from proactively seeking out help and relying on the 'right' people because advice can influence audit judgments. Existing studies in accounting focus on factors that affect how auditors use the advice they obtain during informal consultations. In this study, I examine factors that affect when auditors seek advice, to whom auditors go for advice, and how they present audit issues to the advisor, which …

Variability Across Repeat Assessment Of Working Memory And Processing Speed In Referred Populations, Dawn Baker

Theses and Dissertations

Developmentally, it is expected that the processes of working memory and processing speed will improve throughout childhood as a child's brain develops. However, students with learning, attention, and other childhood disorders often display difficulties in these areas. This study investigated the use of repeated measures to ascertain variability over time of two important cognitive processes: Working Memory and Processing Speed in a clinically referred population as measured by the WISC-IV to determine if a significant discrepancy exists between administrations. The study also investigated whether differences in Working Memory and Processing Speed from administration to administration would be greater in children …

The Rhetorical Event Of Modern Southern Humor: "A Requisite Element In Discourse", David Allen Wright

Theses and Dissertations

This dissertation examines the rhetorical nature and dynamics of Southern humor in the second half of the twentieth century by analyzing, from a distinctly rhetorical perspective, a selection of popular Southern humor texts. It seeks to understand how Southern humor happens--its methods and techniques--and it also seeks to understand, as much as possible, the implications of these events for the various interlocutors and participants involved. By investigating the stylistic, storytelling, and linguistic techniques of Southern humor, while relying on the scholarship of writers in a variety of academic disciplines, I hope to answer the following research question: how does Southern …