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2009

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Internal Branding And Brand Commitment: A Quantitative Investigation Into Corporate Brand Building In A Retail Store Network, Edmund O'Callaghan Jan 2009

Internal Branding And Brand Commitment: A Quantitative Investigation Into Corporate Brand Building In A Retail Store Network, Edmund O'Callaghan

Conference proceedings

The aim of this quantitative study was to investigate the relationship between the perceived effectiveness of internal branding activities on brand commitment among owner managers within a retail store network of previously independent retailers. Brand commitment was hypothesized as essential for coherent and consistent corporate brand building within this context. Two new scales were developed and tested to measure internal branding and brand commitment. Perceived clarity of vision, core values and brand communications were highly correlated with strong brand commitment, while lack of perceived business supports and adequate reward systems were potential inhibitors. Interalia, findings validate the significance of internal …

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Development Of Cognitive Capabilities In Humanoid Robots, Vadim Tikhanoff Jan 2009

Development Of Cognitive Capabilities In Humanoid Robots, Vadim Tikhanoff

School of Engineering, Computing and Mathematics Theses

Building intelligent systems with human level of competence is the ultimate grand challenge for science and technology in general, and especially for the computational intelligence community. Recent theories in autonomous cognitive systems have focused on the close integration (grounding) of communication with perception, categorisation and action. Cognitive systems are essential for integrated multi-platform systems that are capable of sensing and communicating. This thesis presents a cognitive system for a humanoid robot that integrates abilities such as object detection and recognition, which are merged with natural language understanding and refined motor controls. The work includes three studies; (1) the use of …

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Physical And Link Layer Implications In Vehicle Ad Hoc Networks, Ghassan Mohammed Taha Abdalla Jan 2009

Physical And Link Layer Implications In Vehicle Ad Hoc Networks, Ghassan Mohammed Taha Abdalla

School of Engineering, Computing and Mathematics Theses

Vehicle Ad hoc Networks (V ANET) have been proposed to provide safety on the road and deliver road traffic information and route guidance to drivers along with commercial applications. However the challenges facing V ANET are numerous. Nodes move at high speeds, road side units and basestations are scarce, the topology is constrained by the road geometry and changes rapidly, and the number of nodes peaks suddenly in traffic jams. In this thesis we investigate the physical and link layers of V ANET and propose methods to achieve high data rates and high throughput. For the physical layer, we examine …

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A Picture Of Health, Iwu Magazine Jan 2009

A Picture Of Health, Iwu Magazine

Illinois Wesleyan University Magazine, 2002-2017

Political scientist Greg Shaw unravels the complex history behind America’s ongoing healthcare debate.

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The Manufacture And Testing Of Perforated Composite Acoustic Panels, Robert Blackburn Jan 2009

The Manufacture And Testing Of Perforated Composite Acoustic Panels, Robert Blackburn

School of Engineering, Computing and Mathematics Theses

The recent expansion of civil aviation has been accompanied by significant growth in the use of advanced composite structures with carbon fibre reinforced epoxy often the material of choice in many structures. Composite structures have a long history in engine nacelles, where an optimised design can both fulfil structural requirements and simultaneously provide an acoustic liner for sound attenuation. The "traditional process" involves the drilling of high-density multiple holes with the twin consequences of extended production times and machining waste. Elimination of this perforation process is an attractive target in a commercial environment. Structural performance could be improved by retaining …

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When Is A Terrorist Not A Terrorist?: American And Chinese Media Portrayals Of The Chinese Uighur Minority Pre And Post 9/11, Anna File, '09 Jan 2009

When Is A Terrorist Not A Terrorist?: American And Chinese Media Portrayals Of The Chinese Uighur Minority Pre And Post 9/11, Anna File, '09

Honors Projects

Over the past sixty years the Uighur population in China has faced a variety of complex issues, both domestically and internationally. In large part due to their geopolitical positioning as inhabitants of Xinjiang Province as well owing to several issues with their Muslim faith, Uighurs have constantly been at odds with the Communist traditions imposed upon them by the central Chinese government. Not only do problems with their religion affect them nationally, but more recently with the trend towards suspicion of Muslim groups by Westerners, the Uighurs are in a seemingly helpless position. This paper hypothesizes however, that this has …

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New Media Matters: Tutoring In The Late Age Of Print, Jackie Grutsch Mckinney Jan 2009

New Media Matters: Tutoring In The Late Age Of Print, Jackie Grutsch Mckinney

The Writing Center Journal

No abstract provided.

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Mutual Benefits: Pre-Service Teachers And Public School Students In The Writing Center, Emily Isaacs, Ellen Kolba Jan 2009

Mutual Benefits: Pre-Service Teachers And Public School Students In The Writing Center, Emily Isaacs, Ellen Kolba

The Writing Center Journal

No abstract provided.

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Iwca Information Jan 2009

Iwca Information

The Writing Center Journal

No abstract provided.

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From Corporate Social Responsibility To Corporate Responsible Behaviour: A Futures Approach: Proposing A New Conceptual And Operational Framework To Foster Responsibility Within The Commercial Property Industry, Gillian O'Brien Jan 2009

From Corporate Social Responsibility To Corporate Responsible Behaviour: A Futures Approach: Proposing A New Conceptual And Operational Framework To Foster Responsibility Within The Commercial Property Industry, Gillian O'Brien

Doctoral

This research examines corporate responsible behaviour (CRB) and the role of Futures Studies, as both a philosophy and a critical research methodology in fostering a culture of responsibility within the commercial property industry in the UK. More specific objectives are to critically evaluate CRB and its role in business; to explore the potential role, effects and implications of futures in the development of CRB policy and practice; to propose an integrative conceptual and operational framework for guiding the commercial property industry in formulating systematic, executable CRB policies and practices; and to build a set of propositions that may influence the …

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Experiencing Interaction Design: A Pragmatic Theory, Ronald Lengkong Wakkary Jan 2009

Experiencing Interaction Design: A Pragmatic Theory, Ronald Lengkong Wakkary

School of Engineering, Computing and Mathematics Theses

This thesis contributes a theory for the field of interaction design based on philosophical pragmatism. The theory frames interaction design as a pragmatic experience shaped by the inquiries of designers. The contributions of the theory are that it positions the designer at the centre of a theory, describes interaction design practice to be more than a collection of methods and strategies, and provides a sound basis for generating and verifying new knowledge through design. The thesis describes and analyzes two interaction design research projects through self-reflexive accounts that illustrate the proposed theory. The projects are a tangible museum guide and …

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Acute Effects Of Self-Paced Walking On Smoking Withdrawal And Cravings, Magdalena Katomeri Jan 2009

Acute Effects Of Self-Paced Walking On Smoking Withdrawal And Cravings, Magdalena Katomeri

School of Psychology Theses

High relapse rates among smokers attempting to quit have been linked with failure to cope with cigarette cravings and withdrawal symptoms. Smoking cravings and withdrawal behavior is known to be influenced by stress and exposure to smoking cues. Exercise appears to reduce cigarette cravings and withdrawal symptoms. However no study has investigated the effects of exercise on cue-elicited cravings and withdrawal symptoms, or on ad libitum smoking behavior. Aim: Four experimental studies were designed to examine the effects of exercise on smoking behavior. Initial studies focused on the effects of a single session of brisk walk on cigarette cravings and …

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Introduction: Approaches To Qualitative Research, John Hogan, Paddy Dolan, Paul Donnelly Jan 2009

Introduction: Approaches To Qualitative Research, John Hogan, Paddy Dolan, Paul Donnelly

Books/Book Chapters

Undertaking a dissertation can be a daunting prospect, irrespective of whether a student is an undergraduate or a postgraduate. The idea of having to start with a blank sheet of paper and finish with anything between 15,000 words for an undergraduate dissertation, and 100,000 words of a PhD dissertation, is an arresting thought. But, even these coarse figures fail to capture the true extent of the work involved, as a finished dissertation is usually only a distillation of volumes of work and words that far exceed the finished product ultimately presented. The various chapters present examples for dissertation students in …

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Qualitative Methodology Discussion, Marian Crowley-Henry, Paddy Dolan, Paul Donnelly, Olivia Freeman, John Hogan, Conor Horan, Brendan O'Rourke Jan 2009

Qualitative Methodology Discussion, Marian Crowley-Henry, Paddy Dolan, Paul Donnelly, Olivia Freeman, John Hogan, Conor Horan, Brendan O'Rourke

Books/Book Chapters

This chapter presents a discussion on the nature of qualitative research. In it, a number of contributors to the book sit down for a general roundtable discussion on qualitative methodologies. Here they express their thinking in relation to a range of questions on qualitative methodologies put to them by the moderator, one of the editors of the volume. The objective of the chapter is to provide readers with an insight into a free flowing discussion amongst academics on the nature of qualitative research. This takes the readers outside of the carefully structured arguments of the authors, as set out in …

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The Dynamics Of Human Capital And The World Of Work: Towards A Common Market In Contemporary Tertiary Education, Aidan Kenny Jan 2009

The Dynamics Of Human Capital And The World Of Work: Towards A Common Market In Contemporary Tertiary Education, Aidan Kenny

Level 3

The drive for the so-called ‘knowledge society’, and the expected competitive advantage envisioned, has led to ‘power elites’ and vested interests applying pressure on nation states to develop and implement policies that push the balance of national education systems towards the economic imperative and away from the social good. This social inquiry will describe items, strategies and objectives relating to the pursuit of the current higher education change policy agendas, as expressed in key Irish policy documents.

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Uniarab: An Universal Machine Translator System For Arabic Based On Role And Reference Grammar, Brian Nolan, Yasser Salem Jan 2009

Uniarab: An Universal Machine Translator System For Arabic Based On Role And Reference Grammar, Brian Nolan, Yasser Salem

Conference Papers

This paper presents a machine translation system (Hutchins 2003) called UniArab (Salem, Hensman and Nolan 2008). It is a proof-of-concept system supporting the fundamental aspects of Arabic, such as the parts of speech, agreement and tenses. UniArab is based on the linking algorithm of RRG (syntax to semantics and vice versa). UniArab takes MSA Arabic as input in the native orthography, parses the sentence(s) into a logical meta-representation based on the fully expanded RRG logical structures and, using this, generates perfectly grammatical English output with full agreement and morphological resolution. UniArab utilizes an XML-based implementation of elements of the Role …

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Signs Of Access In A Digital World: Online Delivery Of Deaf Studies Curricula In Ireland At Third Level,, Brian Nolan, Lorraine Leeson Jan 2009

Signs Of Access In A Digital World: Online Delivery Of Deaf Studies Curricula In Ireland At Third Level,, Brian Nolan, Lorraine Leeson

Conference Papers

Irish Sign Language (ISL), an indigenous language of Ireland, is recognized by the European Union as a natural language. It is a language separate from the other languages used in Ireland, including English, Irish, and, in Northern Ireland, British Sign Language. Some 5,000 Deaf people use ISL. Given the history of suppression of signed languages across the EU, the average Deaf person leaves school with a reading age of 8.5 to 9 years. Given this, it is no surprise that Deaf people are the most under-represented of all disadvantaged groups at third level. This poses two challenges: (1) getting Deaf …

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Supply Chain Management In A Recession, Edward Sweeney Jan 2009

Supply Chain Management In A Recession, Edward Sweeney

Practitioner Journals

No abstract provided.

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Preparation, Characterization Of Nipam And Nipam/Bam Copolymer Nanoparticles And Their Acute Toxicity Testing Using An Aquatic Test Battery, Pratap Naha, Alan Casey, Tiziana Tenuta, Iseult Lynch, Kenneth Dawson, Hugh Byrne, Maria Davoren Jan 2009

Preparation, Characterization Of Nipam And Nipam/Bam Copolymer Nanoparticles And Their Acute Toxicity Testing Using An Aquatic Test Battery, Pratap Naha, Alan Casey, Tiziana Tenuta, Iseult Lynch, Kenneth Dawson, Hugh Byrne, Maria Davoren

Articles

Poly N-isopropylacrylamide and N-isopropylacrylamide / N-tert-butylacrylamide copolymer nanoparticles of 50 to 70 nm were prepared by free radical polymerisation. The particle sizes of the copolymer nanoparticles were measured in the test media MilliQ water, Algae Media, Daphnia Media and Microtox Diluent as a function of temperature. Whereas in MilliQ water the particle size was seen to decrease above the lower critical solution temperature of the thermoresponsive polymer, in the test media it was seen to increase significantly, indicative of aggregation. At the temperatures employed for the ecotoxicological studies all particles, with the exception of the 50:50copolymer existed as nanoparticles, however. …

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Integrating Learning Technologies With Experiential Learning In A Postgraduate Teacher Education Course, Roisin Donnelly Jan 2009

Integrating Learning Technologies With Experiential Learning In A Postgraduate Teacher Education Course, Roisin Donnelly

Journal Articles

This paper discusses how a Postgraduate Certificate Course in Third Level Learning and Teaching for academic staff in the Republic of Ireland has adopted a particular approach in teacher education. As an important aspect of the successful integration and use of learning technology is the way in which it effectively reflects and articulates a given learning model, this course has its theoretical basis on the Kolb Experiential Learning Cycle (Kolb, 1983). The work illustrates that no one technology can support all types of third level learning and teaching; an effective approach is to combine a range of technologies. The self-study …

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Beg, Steal Or Borrow?: The Challenges Faced By Borrowing The Failure Mode And Effects Analysis Method To Elicit The Unintended Consequences Of Implementing Elearning In The Higher Education Context, Frances Boylan Jan 2009

Beg, Steal Or Borrow?: The Challenges Faced By Borrowing The Failure Mode And Effects Analysis Method To Elicit The Unintended Consequences Of Implementing Elearning In The Higher Education Context, Frances Boylan

Papers, presentations and other resources

Effective project management, change management and risk management are key to the successful implementation of elearning. Connected to risk is the notion of unintended consequences, and it is with the issues and concerns surrounding the borrowing of the Failure Mode and Effects Analysis method for a research study to elicit the unintended consequences of the processes and policies put in place at one higher education institute in Ireland to facilitate the roll out of elearning there, that this paper is concerned. The Law of Unintended Consequences holds that any action undertaken can result in desirable and undesirable, as well as …

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Identity Management To Support Access Control In E-Health Systems, Xu Chen, Damon Berry, William Grimson Jan 2009

Identity Management To Support Access Control In E-Health Systems, Xu Chen, Damon Berry, William Grimson

Conference Papers

The related and often challenging topics of identity management and access control form an essential foundation for e-health infrastructure. Several approaches and supporting specifications for electronic healthcare record system (EHR-S) communication have been proposed by research projects and standards development organizations in recent years. For instance, part four of the CEN TC251 EN13606 EHRcom standard and the HL7 Role Based Access Control Draft Standard for Trial Use have helped to specify the nature of access control behaviour in relation to EHR communication within and between healthcare organisations. Access control services are a core component not only of the integrated care …

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Reflections Of A Layman On The Ryan Report, Eamon Maher Jan 2009

Reflections Of A Layman On The Ryan Report, Eamon Maher

Books/Chapters

The Ryan Report on abuse of children in institutions of the state which were run by religious orders caused outrage and confusion among all the people of Ireland, both members of the Catholic Church and others. In the aftermath of the immediate shock and the widespread media coverage, it seems useful to reflect on the roots of the problems that gave rise to these horrors and to try to set out a way forward which might help to avoid such things happening in the future. Tony Flannery set about seeking views, comments and analysis which might add some breadth and …

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Enabling Adaptation In Trust Computations, Luca Longo, Pierpaolo Dondio, Bresciani Riccardo, Andrew Butterfield, Stephen Barrett Jan 2009

Enabling Adaptation In Trust Computations, Luca Longo, Pierpaolo Dondio, Bresciani Riccardo, Andrew Butterfield, Stephen Barrett

Conference papers

Digital systems have been rapidly evolving within highly dynamic and unstructured environments, where the lack of a central authority forces entities to interact with each other through collaboration and negotiation. Digital agents often use Trust models in order to compute the level of trustworthiness of the partner they want to collaborate with. Unfortunately, due to the evolution speed of open and collaborative environments, the trustworthiness of an agent varies over time, and as a result, Trust models must be continuously adapted to the changing context. In this work we address the problem by presenting a self-adaptive model for Trust computations. …

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An Enhanced Data Mining Life Cycle, Markus Hofmann, Brendan Tierney Jan 2009

An Enhanced Data Mining Life Cycle, Markus Hofmann, Brendan Tierney

Conference papers

Data mining projects are complex and can have a high failure rate. In order to improve project management and success rates of such projects a life cycle is vital to the overall success of the project. This paper reports on a research project that was concerned with the life cycle development for data mining projects, its team members and their role. The paper provides a detailed view of the design and development of the data mining life cycle called DMLC. The life cycle aims to support all members of data mining project teams as well as IT managers and academic …

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An Enhanced Data Mining Life Cycle, Markus Hofmann, Brendan Tierney Jan 2009

An Enhanced Data Mining Life Cycle, Markus Hofmann, Brendan Tierney

Conference papers

Data mining projects are complex and can have a high failure rate. In order to improve project management and success rates of such projects a life cycle is vital to the overall success of the project. This paper reports on a research project that was concerned with the life cycle development for data mining projects, its team members and their role. The paper provides a detailed view of the design and development of the data mining life cycle called DMLC. The life cycle aims to support all members of data mining project teams as well as IT managers and academic …

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Changing Times: The Changing Role Of Assistant Librarians In Dit's Aungier St. Library, Allison Kavanagh Jan 2009

Changing Times: The Changing Role Of Assistant Librarians In Dit's Aungier St. Library, Allison Kavanagh

Articles

An examination of the changing role of subject librarians at Technological University Dublin's Aungier St library.

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Shear Class: A Visual Ethnography Of The British Hair Salon: Part Of Portfolio Kurl Up N Dye, I Rae Jan 2009

Shear Class: A Visual Ethnography Of The British Hair Salon: Part Of Portfolio Kurl Up N Dye, I Rae

School of Art, Design and Architecture

In his book The Ongoing Moment, the English writer Geoff Dyer (2005) draws out some of the common themes that have concerned photographers over the last century. His focus is the documentary tradition, primarily American, and within it he notes the homage that younger photographers pay to the history of image making that has gone before them. Barbershops are one example. Tracing a lineage from Walker Evans through Robert Frank to Michael Ormerod, with a short detour by way of Diane Arbus, he notes the ways in which the barbershop has been a recurring motif, how different people have photographed …

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Design, Manufacture, Mechanical Testing And Numerical Modelling Of An Asymmetric Composite Crossbow Limb, Amandeep S. Virk, J. Summerscales, W. Hall, S. M. Grove, M. E. Miles Jan 2009

Design, Manufacture, Mechanical Testing And Numerical Modelling Of An Asymmetric Composite Crossbow Limb, Amandeep S. Virk, J. Summerscales, W. Hall, S. M. Grove, M. E. Miles

School of Engineering, Computing and Mathematics

This paper considers the design, manufacture, mechanical testing and numerical analysis of a crossbow beam (limb). The limb should be lightweight and permit a high deflection of the beam's tip in order to achieve a good ballistic performance. Consequently, fibre-reinforced polymer matrix composites are suitable candidate materials. However, carbon fibres were considered too brittle for this application. Aramid fibres combine low density and high stiffness but are weak in compression. E-glass fibres are relatively flexible but are of high density. The optimised design developed here uses aramid fibres on the tension face with E-glass fibres on the compression side. This …

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Statistics Of Natural Movements Are Reflected In Motor Errors, Ian S. Howard, James N. Ingram, Kp Koerding, Daniel M. Wolpert Jan 2009

Statistics Of Natural Movements Are Reflected In Motor Errors, Ian S. Howard, James N. Ingram, Kp Koerding, Daniel M. Wolpert

School of Engineering, Computing and Mathematics

No abstract provided.

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