Digital Commons Network^™

Grassland Bird Community Responses To Fire Management, Mason H. Dillard

ATU Scholars Symposium

Vegetation structure plays a major role in determining avian community makeup. Controlled burn frequency changes vegetation structure and consequently the makeup of avian communities. To examine this relationship, I surveyed breeding birds in grasslands and savannahs of the Ozark Mountains, Arkansas River Valley, and Northwest Arkansas. I created models to outline the relationship between these three factors (avian community, fire management, and vegetation structure.) I also examined surrounding land cover and patch size as potential variables that may impact avian community structures.

I will outline the role fire management plays in determining the makeup of breeding bird communities in grasslands, …

Proactive Mental Health Assistance Via Agentic Llm Chatbots With Retrieval-Augmented Generation, Shaira Wajiha

ATU Scholars Symposium

Mental health challenges such as anxiety and depression are widespread, yet often remain unaddressed due to stigma, financial barriers, limited access to professionals, or personal reluctance. To address this gap, we present an accessible AI-powered chatbot that provides preliminary conversational support with empathetic, context-aware responses. The chatbot is trained and evaluated on two publicly available counseling conversation datasets from Huggingface, enabling it to learn and maintain therapeutic dialogue patterns. We compare three advanced LLMs, such as Llama3.1, Mistral 7b, and Qwen3, evaluating them on relevance, empathy, conciseness, and contextual understanding, and all models demonstrate high response quality. Incorporation of a …

Developing Machine Learning Algorithms For Highly Imbalanced Neonatal Disorder Data, Ali Nawaz

Thesis/ Dissertation Defenses

Neonatal disorders such as low birth weight, very low birth weight, extremely low birth weight, preterm birth, and very preterm birth increase the likelihood of high neonatal morbidity or mortality and call for early identification. However, the rarity of occurrence of these conditions in the clinical datasets has resulted in a severe class imbalance, raising questions about the application of binary classification models to them. Therefore, this thesis proposes a sequential methodological framework for neonatal disorder detection under different assumptions related to the availability of labels. Initially, binary classification experiments are conducted to analyze the behaviour of commonly used classification …

Conservation Gap Analysis Of The Endemic Flora Of Nevada (U.S.A.)​, Jodi D. Dunn

ATU Scholars Symposium

Introduction. Nevada is the driest state in the U.S. and spans multiple desert and montane biomes, containing over 3,000 species of plants across its varied environmental gradients. Within this flora, 268 species occur as regional endemics, with narrowly restricted distributions contained either fully, mostly, or partly within Nevada’s political boundaries. Preliminary investigation led us to hypothesize that most of the distributions of these rarities occur outside of currently protected areas. Methods. A list of endemic species was derived from the mentor’s work treating all Nevadan plants. Occurrence records with geographic coordinates were extracted into Excel spreadsheets. For occurrences without specified …

Tavern Table: A Peer-To-Peer Online Platform For Collaborative Dungeons & Dragons Campaigns, Dustin Needham, Kristen Avery, Aidan Martin, Seth Poindexter

ATU Scholars Symposium

Designed to address the lack of free, accessible, and feature-complete online Dungeons & Dragons gameplay platforms, Tavern Table gives users the ability to create or participate in Dungeons & Dragons campaigns online via peer-to-peer multiplayer. This platform is targeted primarily for two sets of users: Dungeon Masters (the game masters), who will be creating and hosting campaigns for players to participate in, and the players participating in said campaigns. We chose the Unity Real-Time Development Platform to develop Tavern Table as it was a free and effective platform that supported 2D game development as well as peer-to-peer multiplayer. To create …

Fish Community Assessment Of Goose Pond Natural Area, Macy Sparks

ATU Scholars Symposium

Natural areas play an integral role in the preservation and conservation of unique ecosystems (i.e., natural wetlands). However, many natural areas have never had a biological inventory of species utilizing these areas. Goose Pond Natural Area (Conway County and Pope County, Arkansas) is one of those natural areas lacking species occurrence data. We addressed this data gap by sampling fish species across multiple habitat types (shallow woody wetland, open grassy wetland, and stream). We employed multiple gear types (mesh umbrella minnow traps, seines, gill nets, mini-fyke nets, and backpack electrofishing) in hopes of increasing species detection. Sites within the natural …

Simple D&D: A Web-Based Character Creation System For Dungeons & Dragons, Brennan M. Bondio, Dalton N. Tate, Landon F. Boyd

ATU Scholars Symposium

Dungeons & Dragons, published by Wizards of the Coast, is a widely played tabletop role-playing game that requires players to create detailed characters governed by structured rule systems. Character creation involves managing interdependent attributes, calculations, and constraints that can be difficult for new players and time-consuming even for experienced participants. These complexities create a barrier to entry and reduce efficiency during gameplay preparation.

This project addresses that challenge through the development of Simple D&D, a web-based character creation system designed to streamline and automate rule-driven character configuration. The system aims to reduce manual calculation errors and setup time while maintaining …

The Influence Of Fairytales On American Children’S Literature, Victoria Gómez

Research Days

Fairy tales have played a crucial role in children's literature, shaping cultural narratives and imparting moral lessons to young readers. This research examines how traditional European fairy tales, particularly those from the Brothers Grimm and Charles Perrault, have been adapted within American children's literature. This study explores the significant role of Disney in reshaping these narratives for mass audiences and analyzes how core fairy tale themes persist in contemporary children's books. Through literary analysis, this study investigates how European originals, such as Cinderella, Sleeping Beauty, and Beauty and the Beast, have evolved in American adaptations. Additionally, historical research will trace …

Automatic Labeling Of Real-World Pmu Data: A Weakly Supervised Learning Approach, Yunchuan Liu

Research Days

This paper presents a weakly supervised learning framework for real-world event identification in transmission networks using phasor measurement unit (PMU) data. The growing integration of renewable energy sources has introduced greater variability in grid conditions, intensifying the need for accurate event detection. Although high-resolution PMU measurements enable event identification to be formulated as a classification problem, traditional supervised learning approaches are hindered by the scarcity of labeled data, and acquiring large-scale, high-quality labeled PMU datasets remains prohibitively expensive. To overcome this challenge, we propose an automated PMU data-labeling method that combines domain knowledge with machine learning techniques through the use …

Inflation Rates Have A Tailwind, Francis R. Whitehouse Jr.

Atlantic Marketing Association Proceedings

No abstract provided.

Inflation And Interest Rates, Consequences And Prospects For Marketing, Francis R. Whitehouse Jr.

Atlantic Marketing Association Proceedings

No abstract provided.

Brand Voice: A Proposed Integrative Model Approach, Stephen Carlson

Atlantic Marketing Association Proceedings

No abstract provided.

‘Ghost Franchises’ And Their Branding Challenges: Have They Eliminated Too Many ‘Touchpoints’?, Marko Grunhagen

Atlantic Marketing Association Proceedings

No abstract provided.

Ceo Integrity's Influence On Firm Digital Orientation: How Cmos And Ad Intensity Drive Digital Orientation, Prachi B. Gala, Saim Kashmiri, Iason Koufodontis, Heather Morgan

Atlantic Marketing Association Proceedings

No abstract provided.

Overcoming Negative Perceptions Of The Sport Of Hockey When Promoting Hockey To African American Parents Of Young Athletes: An Exploratory Study Of Potential Obstacles, George W. Stone

Atlantic Marketing Association Proceedings

No abstract provided.

An Exploratory Investigation Of College Student Betting Behaviors: How Pervasive Is Sports Betting In The Age Of Legalized Gambling?, George W. Stone, Kirsten Passyn, Michael A. Jones

Atlantic Marketing Association Proceedings

No abstract provided.

The Effective Use Of Social Media By Universities May Be More Complicated Than We Think: Toward A Better Understanding Of Social Media’S Impact On College-Related Decisions, Julie M. Pharr

Atlantic Marketing Association Proceedings

No abstract provided.

Examining Net Promoter Score And Factors As Predictors Of Recommending Influencers: From The Perspectives Of Customer, Musa Pinar, Munise Hayrun Saglam Dr., Ibrahim Kircova Dr.

Atlantic Marketing Association Proceedings

No abstract provided.

Beyond The Screen: Unveiling Ethical Dimensions Of Consumer Relationships With Virtual Influencers, Heather Morgan, La Toya M. Russell

Atlantic Marketing Association Proceedings

No abstract provided.

Brokerage Competition In Demographically Differing Neighborhoods: A 25-City Study, Jason Beck

Atlantic Marketing Association Proceedings

No abstract provided.

Impact Of Hallyu On Korean Tourism, Bomi Kang

Atlantic Marketing Association Proceedings

No abstract provided.

Cross-Cultural Insights For Customer Engagement With Access And Lateral Services Systems, Michael Peasley

Atlantic Marketing Association Proceedings

No abstract provided.

Counterproductive Work Behaviors To Cope With Person-Organization Misfit, Subhra Chakrabarty, Brian R. Kinard

Atlantic Marketing Association Proceedings

No abstract provided.

Insights On How To Align Sales Curriculum With The Modern Sales Environment, Lisa Scribner, Duleep Delpechitre, Matthew Lastner

Atlantic Marketing Association Proceedings

No abstract provided.

Generative Artificial Intelligence In Professional Selling Course: The Art (And Science) Of Prompt Engineering, Michael Rodriguez, Kevin Trainor, Michael Rodriguez

Atlantic Marketing Association Proceedings

No abstract provided.

Team Selection Applications Using Subjective And Objective Factors: An Analytic Approach, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.

Examining Digital Transformation In Maritime Logistics: A Big Data Perspective, Jiyoon An

Atlantic Marketing Association Proceedings

No abstract provided.

Global Apparel Companies Adjusting Their Supply Chain Strategies To Post-Covid-19, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.

The Impact Of The Covid-19 Pandemic On The Us Logistics Industry, Ahren Johnston

Atlantic Marketing Association Proceedings

No abstract provided.

Smart Compassion: Engaging Donors With Virtual Reality To Donating Cash For Disaster Relief, Hee Yoon Kwon, Koray Ozpolat, Anis Triki, James Bezjian

Atlantic Marketing Association Proceedings

No abstract provided.