Digital Commons Network^™

Analysis The Influence Of Product Attributes On Purchase Decision In Choosing A Smartphone Apple Or Samsung., Arumadina Islamiq, Indrawati Indrawati

International Conference on Business and Management Research (ICBMR)

Smartphones are currently a very important and necessary means of communication for the public. Two of the most popular smartphone brands are Samsung and Apple. The purpose of this study is to measure respondents' assessments of product attribute variables (quality, features, brand, design style, and support services) in purchase decisions.

This research is descriptive. It uses quantitative methods. This study examines two variables in detail, namely product attributes (X) as the independent variable and Purchase Decision (Y) as the dependent variable. The respondents in this study consisted of all consumers who currently use Samsung or Apple smartphone products, with 400 …

Predicting Medical Tourism Destination Preference Of Indonesian Patients: The Roles Of Patient Experience Quality, Perceived Ai Intelligence And Humanness, Eddy Eddy, Sabrina O. Sihombing, Ferdi Antonio

International Conference on Business and Management Research (ICBMR)

This study proposes an investigation on the antecedents of medical tourism destination preference among Indonesian patients, with a specific focus on the novel moderating role of Artificial Intelligence (AI) chatbots. Driven by a significant financial drain from outbound medical travel, this study aims to understand the key factors that influence Indonesian patients to seek care abroad. The proposed conceptual framework posits that medical tourism destination preference is positively predicted by medical technology advancement, service quality, price transparency, and geographical accessibility. Patient experience quality is also hypothesized to mediate these relationships, serving as a critical psychological bridge. The most innovative aspect …

Unraveling The Evolution Of Customer Perspectives In Ride-Hailing And Ridesharing: A Bibliometric Analysis, Arga Hananto, Rhenald Kasali Ph.D, Sri Rahayu Hijrah Hati Ph.D

International Conference on Business and Management Research (ICBMR)

Ride-sourcing services (i.e., ride-hailing and ridesharing)—represent one of the fastest-growing segments of the sharing economy. Although their success fundamentally depends on customer engagement, scholarly reviews have often focused more on operational and technical developments than on customer behavior, satisfaction, and loyalty. This study examines the evolution of ride-sourcing research during the COVID and post-COVID period (2020–2025) through a bibliometric and content analysis of 297 journal articles retrieved from Scopus. While earlier reviews often emphasized operational and technological aspects, this analysis focuses on customer-centered perspectives such as adoption, satisfaction, loyalty, and attitudes.

The findings show a substantial increase in research output …

Competing For Indonesian Film Audiences During The Eid Holiday Season - How Big Is The Role Of Social Media?, Denisha Wahyuni Dekaputri Miss, Elevita Yuliati

International Conference on Business and Management Research (ICBMR)

This study investigates the role of social media electronic word of mouth (e-WOM) in shaping movie ticket purchase intention among Indonesian film audiences. The data was collected using a quantitative online questionnaire survey of 442 Indonesians respondents aged 17 years old and above who have watched Indonesian cinemas in the past six months. The data was analyzed using PLS-SEM software. The findings reveal that information credibility and information usefulness are the most significant predictors of purchase intention. Furthermore, information usefulness plays a strong mediating role between credibility and intention. In contrast, Attitude towards Information and Information Adoption show weak and …

Job Seeking Or Creating An Exploratory And Confirmatory Study In Higher Education, Dian Rachmawati, Sheerad Sahid, Mohd. Izwan Mahmud

International Conference on Business and Management Research (ICBMR)

This study examines the career pathways of economics education students in Indonesia, focusing on their orientation toward job seeking or entrepreneurial creation while exploring the educator’s role through the lens of equity and inclusion. Using a quantitative approach, this research employed Exploratory Factor Analysis (EFA) in a pilot phase with 120 participants, followed by Confirmatory Factor Analysis (CFA) with 455 respondents drawn through stratified random sampling from seven major universities offering economics education programs across Indonesia. The instrument’s content validity was confirmed by five expert reviewers, and its construct validity and reliability were tested using SPSS version 26 through factor …

Assessing The Impact Of Economic And Social Dynamics On Domestic Tourism In Indonesia: An Econometric And Cluster Analysis, Darol Arkum, Mudrajad Kuncoro, Ghardapaty Ghaly Ghiffary, Diah Setyorini Gunawan

International Conference on Business and Management Research (ICBMR)

ABSTRACT

Introduction: A strategic method of evaluating the economic impact of tourism across regions while taking into consideration Indonesia's geographical and socioeconomic diversity is to divide tourist destinations according to the reasons for travel. Background Problems: This study introduces an integrated statistical framework to assess the economic impact of domestic tourism in Indonesia, emphasizing regional heterogeneity and evolving travel behavior. Research Methods: A novel clustering approach is developed based on travel motivations—rather than geographical proximity—utilizing hierarchical clustering in conjunction with time series analysis and ANOVA techniques. The time series analysis identifies pronounced seasonal trends and fluctuations in spending, influenced significantly …

Development Of A Metal-Based Catalyst For The Ammonia Dehydrogenation Reaction, Othman Mohammed Abdullah Al-Amodi

Thesis/ Dissertation Defenses

Developing cost-effective and active catalysts that would replace noble metals is desirable for the ammonia decomposition reaction. Hence, this thesis focuses on the development and evaluation of a 10Ni/0.75TiO2-0.25CeO2 catalyst for ammonia decomposition, a promising route to carbon-free hydrogen production. The system parameters investigated include the effect of reaction temperature (550, 650, and 750°C) and the catalyst mass (100, 200, and 300 mg) on the performance of the ammonia decomposition process. The primary objective of this work is to investigate how catalyst composition and metal-support interactions influence activity, hydrogen production, and ammonia conversion. Catalysts were prepared by the incipient wetness …

Little Africa In Global China: Transnational Nigerians In Guangzhou And The Making Of Xiaobei, Tess L. Nestel

Young Historians Conference

This paper will examine the history and development of transnationalism fostered by Nigerians in Guangzhou, China, after the late 1990s. Spurred in part by the Asian Financial Crisis, Nigerian men flocked to Guangzhou’s thriving import-export economy. They established the ethnic enclave of Xiaobei, where many lived and engaged in the informal wholesale economy. Nigerians existed between the cultural boundaries of Xiaobei and Lagos, where they constantly returned. Both the export economy in Guangzhou and the resale economy in Lagos’ street markets were deeply influenced by one another through entrepreneurial migrants. This paper will provide a general overview of the many …

Blueprints Of City Planning: How Function And Symbolism Have Shaped Our Cities, Elinor J. Stoll

Young Historians Conference

Today, more than half of the world’s population lives in cities. While that wasn’t always the case, cities have existed for millennia, and humans have been planning them for just as long. This paper examines the history of urban planning, from the Indus Valley civilization to Washington DC and New Orleans, into the future of planned cities like the NEOM project in Saudi Arabia. It examines the commonalities between cities across time and establishes a timeline of the emergence of different patterns in city planning history. Among the examples discussed are the Indus Valley civilization, the Ancient Greek city of …

Golden Age Or Gilded Cage? The Rise And Dissolution Of The Olympic Art Competitions, 1912–1948, Stella E. Gatziolis

Young Historians Conference

In 1912, Baron Pierre de Coubertin’s modern day Olympics celebrated not only its five year anniversary, but the first inclusion of the Olympic Art Competitions. Resembling a neo-Renaissance, Coubertin envisioned a “balance of the muscle and the mind” through the unity of the physical and intellectual. But by 1948, the art competitions had collapsed, leaving the social experiment to be forgotten by future generations. Drawing upon personal testimony from Coubertin and his loyal successors, and records from the International Olympic Committee, this paper explores how Coubertin’s extreme dedication to a pure and sanctified Neoclassical ideal led to the art competition’s …

Nation-Building On Pillars Of Fascism: How Italian Fascist Ideals Have Remained Alive In Eritrean Identity Through The Asmaran Urban Landscape, Caspian Green

Young Historians Conference

Roughly a third of Eritrea’s time as an Italian colony was spent under fascist rule, during which the Italian colonists dramatically changed the Asmaran urban environment, as well as its relationship with the rest of the Eritrean colony, to reflect fascist principles. After the fall of the Italian colonial empire, Eritrean political leaders sought to use the physical landscape to justify their claims to sovereignty, reapplying those pre-existing fascist principles to Eritrean nationalism. By examining Italian-Asmaran buildings, roads, and legal structures in their contexts, common threads between past fascist beliefs and the modern Eritrean military state emerge, offering a better …

Portland Public Schools ' Board Meeting Attendance And Awareness, Matan Schoenfeld

Thinking Matters Symposium

Portland Public Schools District Board meetings are the primary

touchpoint for parents, students, and staff to engage with their educational

leadership. They provide transparent communication about current and

upcoming initiatives within the district, and allow for attendees to voice questions,

concerns, and opinions. The political culture cultivated by these meetings is on

with heavy emphasis on dialogue and citizen participation. Yet there is one large

problem: many members of the PPS district community are unable (due to lack of

awareness or other practical obstacles) to attend the meetings. I believe the PPS

district would better function as an extension of …

From Mogadishu To Minneapolis: Transnational Political And Social Ties In The Somali Diaspora, Kate E. Mcfarland

Young Historians Conference

Beginning in the 1980s, Somalis have fled Somalia in order to escape persecution and political violence, find new economic opportunities, and achieve a better life. One major destination of these migrants is Minneapolis, Minnesota, which is now home to over 80,000 Somalis, making up 18% of Minneapolis’ population. Due to this sizable Somali enclave, Minneapolis and Somalia have created and maintained a transnational relationship. This paper examines that relationship, focusing on the causes of the Somali diaspora, evidence of transnational connections (such as remittances, cultural exchange, and political effects), and the challenges that threaten this tie. Understanding this relationship is …

Subversive Shooting: How Annie Oakley Rose To Nationwide Notoriety, Sycan I. Jones

Young Historians Conference

Annie Oakley was a famous female sharpshooter in Buffalo Bill’s Wild West Show for over 16 years. Despite being a woman in a largely male-dominated profession, she became a nationwide sensation in the late 19th and early 20th centuries, outpacing other female shooters who followed her example. This paper seeks to analyze how specific attributes of Oakley’s feminine persona supported her unprecedented success amidst changing cultural values. Photos and videos of Oakley and secondary scholarship focused on Oakley’s role in western expansion reveal how Oakley leveraged her femininity to create a name for herself and took advantage of burgeoning new …

The Prominent Voice Of Cold War Era Radio: The 1968 Soviet Union Invasion Of Czechoslovakia, Zuzana E. Langer

Young Historians Conference

This paper explores the influence of radio and free press during the Prague Spring and subsequent Soviet Union invasion of Czechoslovakia during the Cold War. After the Prague Spring, a brief period of growing freedom stemming from Alexander Dubček’s transition out of strict socialist censorship, the Soviet Union orchestrated a military invasion of the socialist satellite state. During this invasion, radio transmitters in Prague informed listeners that the invasion was against the Czechoslovak’s government’s will and instructed Czech and Slovak citizens to remain calm and protest nonviolently. By analyzing the emergence of the free press from the Prague Spring and …

The Great Plague Of Marseille, Lucy Herzig

Young Historians Conference

This paper examines the causes and consequences of the Great Plague of Marseille (1720-1722), which was one of Western Europe's last major outbreaks of the bubonic plague. Although European port cities had developed quarantine systems to prevent epidemics, Marseille’s outbreak revealed how these protections failed in practice. This paper argues that the plague became so devastating not because of a lack of institutional systems, but due to fragmented local authority, delayed government intervention, and the prioritization of economic interests over public health. Focusing on the arrival of the merchant ship Grand-Saint-Antoine, this paper analyzes how merchant elites influenced quarantine decisions, …

Artificial Light: A Conduit Of Human Productivity Through The Ages, Elias M. Henkle

Young Historians Conference

This paper takes a sharp look at three innovations in artificial light, examining their impact on human productivity through history, and on our global society today. It posits that light technology has played a pivotal role in human productivity. From conversation around campfires, to handheld lighting technologies (such as candles, oil lamps, and other such crude— yet compact— lighting devices), to fiber-optic cables that carry information across oceans through the power of light— humanity’s productivity has been massively impacted by innovations in light technology.

Rhetoric, Shakespeare, And Tony Soprano: The Influence Of Suetonius's The Life Of Julius Caesar In Personalizing The Leader, Eben N. Cole

Young Historians Conference

History has presented a group of leaders who have been frequently studied and written about; Julius Caesar is among these leaders. The common historical narrative which examines his life has brought particular attention to not only Julius Caesar's leadership, but also Caesar as an individual. During the 2nd century CE, in Ancient Rome, the writer Suetonius published his 12 Caesars, a collection of biographies that included Suetonius's biography of Julius Caesar. Throughout the 12 Caesars, Suetonius would depict his subjects in a manner that was less factual than other biographies which preceded his, yet the 12 Caesars became more influential …

Taxidermy And Technology: A History Of Climate Change Exhibitions At American Museums Of Natural History, Laura Haushalter

Undergraduate Library Research Awards

No abstract provided.

M4health: A Multi-Modal, Multi-Domain, Multi-Platform, And Multi-Task Benchmark For Video-Driven Health Communication On Social Media, Nick Aurino, Raihana Zahra

Undergraduate Library Research Awards

No abstract provided.

Mitochondrial Dysfunction And Immunometabolic Reprogramming In Lyme Disease Associated Fatigue, Presley A. Taylor

Undergraduate Library Research Awards

No abstract provided.

The Nicolay Hours: William H. Hannon Library’S New Medieval Manuscript, Ava Lehrman

Graduate Library Research Awards

No abstract provided.

Between God And Gender: Rereading Śiva As A Proto-Hijra, Brock Herrington

Graduate Library Research Awards

No abstract provided.

Revolutionary Resistance In Denmark: The Impact Of Grundtvigism On The Danish Resistance To Nazi Occupation, Holland Burd

Young Historians Conference

This paper examines the impact of nineteenth century philosopher and theologian Nikolaj Frederik Severin Grundtvig on the Danish resistance during World War II. Born in 1783, Grundtvig established a framework that paved the way for Danish national pride, setting the stage for a united resistance effort against Nazi occupation in October of 1943. His beliefs inspired movement towards the common good and allowed the Danes to reconnect with their cultural identity. Nazi Germany invaded Denmark in 1940, initially preserving an image of peace through a model protectorate. However, the image of peace was destroyed in 1943 after Nazi Germany ordered …

The Revolutionaries Of Mt. Tabor: Religion, Radicalism, And Propaganda Of The Taborites In Hussite Bohemia, India L. Black-Mitchell

Young Historians Conference

This paper explores the formation of the radical Hussite group, the Taborites, in fifteenth century Bohemia, and their eventual decline and absorption into other religious groups. Tabor was founded in the rural countryside of Bohemia, populated by an impoverished working class, Under the leadership of Jan Zizka, and the influence of Jan Hus and Bishop Nicholas Biskupec of Pelhrimov, Tabor was able to establish itself as a highly successful military and religious force despite the opposition of the powerful Catholic Church. Tabor promoted literacy in the Bible to its working class members, including women, which set them apart from their …

Heavenly Righteousness: How Religion Facilitated The Rise Of The Order Of The Knights Templar, Morgan M. Henderson

Young Historians Conference

The Order of the Knights of the Temple of Solomon, commonly known as the Knights Templar, was a critical organization in the Christian occupation of the Holy Land during the 11th to 14th centuries. This paper explores how the Templars’ relationship with the papacy and the Catholic Church enabled the order to amass its power. Through its doctrine, papal grants, and founding council, the Templars structured their order to be a military force used to attack the Muslim infidel. Religion was the unique element that enabled the Knights Templar to become the most significant military order of their time, greatly …

Integration As Resistance: How Palestinian Chileans Have Acted As Transnational Activists From 1870-2008, Eloise H. Brentano

Young Historians Conference

Spurred by violence and persecution, countless groups across the Middle East have engaged in transnational migration across history. One such group, Palestinians, have embraced transnationalism as a cornerstone of their identity as a stateless nation. Beginning in the wake of the Crimean War, and later following the establishment of the state of Israel, many Palestinians immigrated to Chile’s capital, Santiago de Chile. There, they have engaged in cross-cultural interactions with Chileans in order to harness their economic, political, athletic, and artistic customs as unique forms of activism in the absence of proper diplomacy with any Palestinian state. While some Palestinian …

Catholic Syncretism: A Framework For Understanding Post-Colonial Religious Identity, James A. Hennessey-O'Connor

Young Historians Conference

Syncretic Catholicism, the blending of Catholic Christianity with Indigenous, African, and other pre-existing belief systems, represents a recurring and globally consistent pattern of religious adaptation arising from colonial encounters. This essay examines syncretic Catholic traditions across three regions: Latin America, Asia, and North America. In Latin America, where Spanish and Portuguese colonization imposed Christianity through force, syncretism functioned as a strategy of cultural survival. In Asia, where early Catholic missions relied more on persuasion than conquest, syncretism relied on voluntary negotiation and creative religious blending, producing hybrid traditions. In North America, African-derived traditions demonstrate that syncretic adaptation operated as a …

A Battle Of Will And Wisdom: Polar Opposites In The Polar Extremes Of The Viking World, Lily C. Manne

Young Historians Conference

This paper explores the connection between the polar climate of Viking-age Scandinavia and the success of the Vikings through examining the dual nature of their culture brought about by their environment. The Scandinavian peninsula is known for its harsh, variable climate full of cold winters and unpredictable harvests that turned into long summers and melting fjords. Outside of shaping survival strategies and material culture, this polar environment seeped into the fundamental cultural values the Vikings exhibited, creating the foundation for a society that understood the value of destruction and violence as well as creation and craftsmanship. Using Norse mythology as …

The Kraken Wakes: Myth, Science, And The Rise Of A Maritime Sensation, From 1750-1900, Leif G. Crockett

Young Historians Conference

Since the 1800s, the legend of the Kraken has pervaded literature, but this creature is much older, figuring in Norwegian myths as early as the 13th century. The modern understanding of the Kraken can be traced back to the 1750s writing of Bishop Erik Pontoppidan, who described the monster with fantastical and analytical detail. An interrogation of Pontoppidan’s text, as well as novels, poetry, and other media sources from the 19th century—many of which reference the Bishop by name—uncovers Pontoppidan’s influence on later stories of the Kraken. Coupled with an analysis of secondary scholarship on the changing dynamics of science …