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Articles 3511 - 3540 of 136190
Full-Text Articles in Entire DC Network
I Remember When…Business Schools Had Standards, James Reardon, Chip Miller, Michael Martin
I Remember When…Business Schools Had Standards, James Reardon, Chip Miller, Michael Martin
Atlantic Marketing Association Proceedings
No abstract provided.
Textbook Publishing For Secondary And Higher Education, Sherry Roberts, Lucy Matthews
Textbook Publishing For Secondary And Higher Education, Sherry Roberts, Lucy Matthews
Atlantic Marketing Association Proceedings
No abstract provided.
Perceptual And Marketing Study Of Personal Water Conservation In A Health-Conscious Environment, Alan D. Smith
Perceptual And Marketing Study Of Personal Water Conservation In A Health-Conscious Environment, Alan D. Smith
Atlantic Marketing Association Proceedings
No abstract provided.
Healthcare Supply Chain Optimization Techniques: Case Studies Of Pittsburgh-Area Healthcare Centers, Alan D. Smith
Healthcare Supply Chain Optimization Techniques: Case Studies Of Pittsburgh-Area Healthcare Centers, Alan D. Smith
Atlantic Marketing Association Proceedings
No abstract provided.
The Body Positivity Movement: Bettering College Women’S Body Image And Health, Emilie Conners, Lucy Matthews, Diane R. Edmondson
The Body Positivity Movement: Bettering College Women’S Body Image And Health, Emilie Conners, Lucy Matthews, Diane R. Edmondson
Atlantic Marketing Association Proceedings
No abstract provided.
Revolutionizing Campus Operations: Using Ai For Intelligent Resource Optimization, Jared Evans
Revolutionizing Campus Operations: Using Ai For Intelligent Resource Optimization, Jared Evans
Staff Professional Development Week
Jared Evans from GTS will present a case study in using AI to combine information from multiple sources to create solutions that save time, achieve more, and maximize the use of limited resources. Technical? Maybe a bit. Boring? Not at all!
Millennials On The Move: Exploring The Importance Of Sustainability, Kimberly Mcneil, George Stone
Millennials On The Move: Exploring The Importance Of Sustainability, Kimberly Mcneil, George Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Mental Accounting And The Green Premium, Omar P. Woodham, George W. Stone
Mental Accounting And The Green Premium, Omar P. Woodham, George W. Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Consumers’ Willingness To Pay: The Price Of Brand Personality, Kenneth Hall, Thomas Tanner
Consumers’ Willingness To Pay: The Price Of Brand Personality, Kenneth Hall, Thomas Tanner
Atlantic Marketing Association Proceedings
No abstract provided.
Franchisee Performance: A Signaling Perspective, Swati Panda, Audhesh Paswan
Franchisee Performance: A Signaling Perspective, Swati Panda, Audhesh Paswan
Atlantic Marketing Association Proceedings
No abstract provided.
To Purchase Or Not To Purchase: An Exploratory Investigation Of Electric/Battery Vehicle Attraction Versus Conventional Gasoline Powered Vehicles Among Potential African American Car Buyers As Moderated By The Individual’S Level Of Environmental Concern., George W. Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Marketing College Football In The “New Normal”, Chris Croft, Tim Wilson
Marketing College Football In The “New Normal”, Chris Croft, Tim Wilson
Atlantic Marketing Association Proceedings
No abstract provided.
An Investigation Of Key Factors In Promoting A New Collegiate Recreation Facility: If You Build It - Will They Come?, Paul J. Costanzo, Cynthia P. Costanzo
An Investigation Of Key Factors In Promoting A New Collegiate Recreation Facility: If You Build It - Will They Come?, Paul J. Costanzo, Cynthia P. Costanzo
Atlantic Marketing Association Proceedings
No abstract provided.
Case: When Free Is Too Much To Pay, Rebecca Burcham
Case: When Free Is Too Much To Pay, Rebecca Burcham
Atlantic Marketing Association Proceedings
No abstract provided.
Bringing Life Back Into Local Museums: A Case Study In Targeting And Engagement, Thomas Tanner, Ronda Mariani, Heather Kirkwood, Tyler Milfeld
Bringing Life Back Into Local Museums: A Case Study In Targeting And Engagement, Thomas Tanner, Ronda Mariani, Heather Kirkwood, Tyler Milfeld
Atlantic Marketing Association Proceedings
No abstract provided.
Keeping It Real With Virtual Reality: A Case Study On Student Performance, Ronda Mariani, Monica Favia, Thomas Tanner
Keeping It Real With Virtual Reality: A Case Study On Student Performance, Ronda Mariani, Monica Favia, Thomas Tanner
Atlantic Marketing Association Proceedings
No abstract provided.
Analyzing The Impact Of Key Social Media Strategies On Online Social Media Video Engagement, Michael A. Petrochuk
Analyzing The Impact Of Key Social Media Strategies On Online Social Media Video Engagement, Michael A. Petrochuk
Atlantic Marketing Association Proceedings
No abstract provided.
Emotional Intelligence Training For Salespeople And Sales Managers, Charles Shepherd
Emotional Intelligence Training For Salespeople And Sales Managers, Charles Shepherd
Atlantic Marketing Association Proceedings
No abstract provided.
Selling In The Digital Era: The Power Of Artificial Intelligence, George Morrone Iv, Monica Wei, Rex Mcclure
Selling In The Digital Era: The Power Of Artificial Intelligence, George Morrone Iv, Monica Wei, Rex Mcclure
Atlantic Marketing Association Proceedings
No abstract provided.
Adoption And Diffusion Of At-Home Medical Tests, Jerome Christia
Adoption And Diffusion Of At-Home Medical Tests, Jerome Christia
Atlantic Marketing Association Proceedings
No abstract provided.
Do The Effects Of Ethnocentrism And Cosmopolitanism Depend On Countries-Of-Origins? A Study Of U.S. Consumers, Thomas Tanner, Ronda Mariani
Do The Effects Of Ethnocentrism And Cosmopolitanism Depend On Countries-Of-Origins? A Study Of U.S. Consumers, Thomas Tanner, Ronda Mariani
Atlantic Marketing Association Proceedings
No abstract provided.
Validation Of Entrepreneurial Marketing Dimensions In North Carolina Wineries, G. David Shows, James Stoddard, Pia A. Albinsson
Validation Of Entrepreneurial Marketing Dimensions In North Carolina Wineries, G. David Shows, James Stoddard, Pia A. Albinsson
Atlantic Marketing Association Proceedings
No abstract provided.
Impressionism And Brand Identity, Rene Desborde, Kimball P. Marshall
Impressionism And Brand Identity, Rene Desborde, Kimball P. Marshall
Atlantic Marketing Association Proceedings
No abstract provided.
The Use Of Music In Retro Branding, Jon Littlefield, Cortnee Young
The Use Of Music In Retro Branding, Jon Littlefield, Cortnee Young
Atlantic Marketing Association Proceedings
No abstract provided.
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Joe Cangelosi, George Stone
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Joe Cangelosi, George Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Dr. Joseph Cangelosi, George Stone
Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Dr. Joseph Cangelosi, George Stone
Atlantic Marketing Association Proceedings
No abstract provided.
Using Location Tracking And Gis Tools To Investigate Customers’ Cluster Shopping Behavior, Mark J. Sciuchetti Jr, Jianping Huang, Brent Cunningham
Using Location Tracking And Gis Tools To Investigate Customers’ Cluster Shopping Behavior, Mark J. Sciuchetti Jr, Jianping Huang, Brent Cunningham
Atlantic Marketing Association Proceedings
No abstract provided.
Can A College Website Be Used To Recruit Majors? A Research Agenda For Transforming College Websites From Informational To Conversional, Julie M. Pharr
Can A College Website Be Used To Recruit Majors? A Research Agenda For Transforming College Websites From Informational To Conversional, Julie M. Pharr
Atlantic Marketing Association Proceedings
No abstract provided.
Learning In A Hyflex Model, Kirsten Passyn
Learning In A Hyflex Model, Kirsten Passyn
Atlantic Marketing Association Proceedings
No abstract provided.
Examining The Consumer Purchase Shares Of Plbs Across Cultures: A Comparison Of The U.S. And Turkish Plbs, Musa Pinar, Tulay Girard, Nilay Bicakcioglu-Peynirci, Ilayda Ipek, Tanses Gulsoy
Examining The Consumer Purchase Shares Of Plbs Across Cultures: A Comparison Of The U.S. And Turkish Plbs, Musa Pinar, Tulay Girard, Nilay Bicakcioglu-Peynirci, Ilayda Ipek, Tanses Gulsoy
Atlantic Marketing Association Proceedings
No abstract provided.