Digital Commons Network^™

Applying The Service Profit Chain To The Gaming Industry, Emphasizing On Table Games Dealers, In Las Vegas, David Lee

UNLV Theses, Dissertations, Professional Papers, and Capstones

Gaming has been a significant part of the tourism industry in Las Vegas. Most gamblers come to Las Vegas hoping to win big, but are often disappointed. So what keeps people coming back time and again to contribute to Las Vegas’ economy? The casinos and the gaming industry believe that the unique and individual service guests experience at their establishment is the primary reason why guests return. For example, at Harrah's employees are upbeat and positive in an effort to keep customers returning; at the Venetian the core value instilled in each and every employee is to provide un-matched guest …

The Role Of Tuition In Financing Higher Education, Jay Craddock, Amjad Kisswani, Krista Kurvers, Hillery Leslie, Kumiko Primm, Abigal Sills

UNLV Theses, Dissertations, Professional Papers, and Capstones

In May 2009, six students enrolled in a graduate level policy analysis course at the University of Nevada- Las Vegas engaged in discussion concerning the effects of recent trends in the financing of higher education within the State of Nevada. This discussion was further narrowed down to the effects of tuition revenues. To what extent the University of Nevada-Las Vegas exercises control of their individual tuition revenues (how tuition revenues are expended and/or invested), and the amount of tuition revenues retained (to be expended and/or invested to maintain institutional operations) became the basis of this paper. While comparing the University …

Till, Jonathan Peter Moore

UNLV Theses, Dissertations, Professional Papers, and Capstones

till is a collection of poetry exclusively composed while the poet was a graduate student in the Creative Writing International Master of Fine Arts program at the University of Nevada, Las Vegas. The manuscript includes ekphrastic reflections on William Eggleston's Guide and confronts regionalism, religion and past/present subjectivity.

A Case Study To Examine The Application Of Food Cost Theories In Menu Pricing And Cost Control Management Within A New Restaurant Operation, Mark W. Barnard

UNLV Theses, Dissertations, Professional Papers, and Capstones

Cost accounting principles regarding identification and allocation of direct raw material costs are widely endorsed as "best practices" for profit maximization throughout the food service industry. From its potential role in establishing menu prices to the need for constant monitoring in operations, food cost control is emphasized as a primary responsibility in managing back-ofthe- house operations (Berberoglu, 1993; Dopson, 2008). Investigation of this topic has indicated that a large number of operators are satisfied that their operations are supported by quality cost control procedures. Inquiry as to specific components of any reliable cost control system often reveals inadequacies that preclude …

A Place, Near Water, Kaitlin Mcclanahan

UNLV Theses, Dissertations, Professional Papers, and Capstones

My thesis represents the crux of my goal in coming to UNLV: to begin and successfully complete the first half of a novel that I have spent years developing. I attribute much of my success to the dedication I have learned in pushing through the MFA program with the help of my advisors, and will leave the program with enough vision to complete the novel I have begun.

My novel tells the story of a fictional Pacific Northwest town circa WWII. The novel begins with the discovery of a body.It then goes back in time and follows the lives of …

Agent And Subject Of Discipline: How The Novice Teacher Experiences The Techniques Of Power, Lynn Anne Murray-Chandler

UNLV Theses, Dissertations, Professional Papers, and Capstones

This phenomenological study explored how five elementary school teachers experienced their first year of teaching as both the subject and agent of discipline. Drawing on Michel Foucault’s conceptualizations of power, discipline, and resistance, the investigator analyzed interview data that focused on questions concerning how novice teachers establish their own classroom management techniques, what norms they followed and resisted, as well as how and when they complied (or did not) in order to gain membership into their school/teacher community. Analysis indicated that, although novice teachers expressed many concerns, they largely complied with the norms established institutionally for managing student behavior, and …

Seismic Evaluation Of Clark County Critical Bridges Using Nonlinear Static Procedures, Ahmad Said Saad

UNLV Theses, Dissertations, Professional Papers, and Capstones

Bridges are vital connective elements in community transportation systems. In the past, bridges have been severely damaged by earthquakes. However, with proper mitigation techniques, such as bridge retrofit, severe earthquake damage to bridges can be avoided. Since the 1970’s, design codes underwent major changes with regard to seismic analysis and design provisions of structures and bridges. Meanwhile, one third of the nation’s 600,000 inventoried highway bridges are considered as either structurally deficient or functionally obsolete.

This study is a part of the “Earthquakes in Southern Nevada” project. Earlier in this project, buildings and bridges in southern Nevada were studied in …

Studying Personality In Juvenile Prostitutes: Aren't All Delinquents The Same?, Nina S. Brathwaite

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study was to test whether specific personality traits differentiate juveniles who engage in prostitution from those who do not. Juvenile prostitutes (n =34) and delinquent non-prostitutes (n =33) being detained in the Clark County Juvenile Detention Center were compared on a number of personality variables and offender subtype classifications measured by the Jesness Inventory-Revised (Jesness, 1988). It was hypothesized that the prostitution group would score significantly higher on scales closely related to immaturity, depression, denial, and sensation-seeking. Results of MANOVA and chi square indicated that the two groups did not differ significantly with regard to their …

Stigma Cities: Dystopian Urban Identities In The United States West And South In The Twentieth Century, Jonathan Lavon Foster

UNLV Theses, Dissertations, Professional Papers, and Capstones

This dissertation examines how historical events and representation of those events relative to the wider historical context have allowed the media, opinion setters, and the ordinary public to use the names of San Francisco, California, Birmingham, Alabama and Las Vegas, Nevada as denigrating adjectives and the effect of this usage on those cities. Exploration of Birmingham’s image as a racist city, San Francisco’s as a gay Mecca, and Las Vegas, Nevada’s as an adult playground or sinful city serves this purpose. These case studies support a central argument that the nature of place-based stigmatization’s influence depends upon ever-shifting cultural values …

The Inner Experience Of Older Individuals, Todd Michael Seibert

UNLV Theses, Dissertations, Professional Papers, and Capstones

Older individuals are susceptible to the development of numerous age-related neurodegenerative disorders including Alzheimer’s Disease and Vascular Dementia. This is continuing to become a more serious social, financial, medical, and psychological problem as the average life span continues to increase across the world. Nevertheless, very little is known about the inner experience of older individuals. This study used Descriptive Experience Sampling (DES) to investigate the inner experience of twelve older individuals with and without cognitive impairment. Five of six unimpaired individuals were able to engage successfully in DES compared to only one individual with cognitive impairment. The findings suggest that …

Travelocity And The Opaque Booking Model: New Ways To Stimulate Incremental Revenue, Greg Kinchen

UNLV Theses, Dissertations, Professional Papers, and Capstones

In today economy the declining hotel occupancies are motivating hotels to push deeply discounted rates through online travel agency opaque booking models. Online travel sites like Priceline and Hotwire have benefited from the opaque booking model even though overall travel and the economy is down.

Digital/Social Media As An Audience Marketing Tool To Promote Corporate Events, Corie Rand

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this professional paper, a case study, is to determine the benefits of using digital/social media as an additional audience-marketing tool in promoting and increasing registration for business-to-business (B2B) corporate in-person events. This case study researches the state of the B2B publishing/media industry, and the media company, Reed Business Information (RBI) is the focus of this study. This paper will address RBI's business need to invest in additional revenue streams, and the potential of applying researched marketing tools that could help to promote and drive registration for events. The impact of applying digital/social media, as a marketing tool, …

Americans Abroad: International Hospitality Careers, Julienne Chranowski

UNLV Theses, Dissertations, Professional Papers, and Capstones

This is an exploratory research paper reviewing international tourism and hospitality careers with a focus on Abu Dhabi, the capitol of the United Arab Emirates. The paper reviews the cultural aspects of business life in the country and gives Americans the necessary steps to finding a career in this foreign land

Introducing Pr Strategies Into Chinese Exhibition Planning Services, Fei Xia

UNLV Theses, Dissertations, Professional Papers, and Capstones

This professional paper focuses on case studies from three Chinese companies’ exhibition experiences. This paper will use the case studies to investigate clients’ perspectives on the planning deficiencies of Chinese exhibition companies or professional associations. Finally, this paper will propose a relatively executable guide that includes an advanced U.S. planning process for Chinese exhibition companies.

Self-Actualization In The Lives Of Medieval Female Mystics: An Ethnohistorical Approach, Cherel Jane Ellsworth Olive

UNLV Theses, Dissertations, Professional Papers, and Capstones

This dissertation explores the cultural and psychological factors that permitted six medieval female mystics to assume positions of leadership and innovation in a world marked by extreme gender inequality. Women religious have often been charged with being neurotics, hysterics, narcissists, and nymphomaniacs whereas males with similar experiences are rarely subject to the same degree of criticism. It is argued here that the women may well have been seeking to achieve the form of self-actualization described by humanist psychologist, Abraham Maslow, as a result of the "conversion" experience analyzed by William James. Furthermore, applying modern categories of mental illness to these …

Exploring Erotic Plasticity As An Individual Difference Variable: Theory And Measurement, Lorraine Benuto

UNLV Theses, Dissertations, Professional Papers, and Capstones

Baumeister's theory of female erotic plasticity is supported by a significant body of data suggesting that female sexuality is more malleable and more greatly influenced by cultural and contextual factors than male sexuality. Sex differences notwithstanding, it is reasonable to theorize that erotic plasticity might also vary across individuals. Based on a thematic/conceptual organization of relevant current literature, we explored erotic plasticity as optimally encompassed by six dimensions: (1) changes in sexual attitudes over time, (2) changes in sexual behaviors over time and across context, (3) fluidity of sexual behaviors along a same-sex/opposite-sex continuum (evidence of attraction and/or sexual involvement …

The Use Of Policy Analysis In Southern Nevada Planning And Development Departments, Dawn Barlow, Shane Dillon, Lynn Hunsinger, Ted Lendis, Neo Vidal, Wendy Yada

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to investigate the use of policy analysis by planning and development departments throughout the Southern Nevada region. The data for this study was collected from interviewing eight planning and development department heads within various jurisdictions. The interviews consisted of twelve questions that were designed to explore the roles of department heads with respect to the policymaking process as well as whom is conducting policy analysis to assist in Decision-making. The main research question this study attempts to answer is, do Southern Nevada planning and development agencies conduct and use policy analysis?

The data was …

Analysis Of Boys Hope Girls Hope Of Nevada, Andrea Sundberg, Brad Giles, Cedric Pittman, Imelda Delatorre, Rebbeca Morris Fridley

UNLV Theses, Dissertations, Professional Papers, and Capstones

One of the most important components of any business is the ability to effectively market the organization. Marketing is critical in shaping the public's knowledge of services offered and how an organization distinguishes itself from other organizations within a community. This type of recognition ultimately affects an organization's sustainability. To effectively conduct outreach and create an effective marketing strategy nonprofit organizations are increasingly becoming reliant on volunteers to meet these missions. With nonprofit organizations taking on larger caseloads with limited staff, organizations are becoming more reliant on volunteers, which include the Board of Directors, to assist in marketing and fundraising. …

Nonprofits In Crisis: How To Retain Employees In The Nonprofit Sector, Liz Armstrong, Jocelyn Bluitt-Fisher, Lori Lopez-Newman, Diana R. Paul, Keith R. Paul

UNLV Theses, Dissertations, Professional Papers, and Capstones

In today's worsening economy more and more people find themselves seeking help through the services of nonprofit groups. Families are in worsening situations and the need for effective and efficient nonprofit human services is growing faster as more people are put out of work. It is clear that the nonprofit organizations must find a way to retain already trained employees to stave off the cost of finding and training replacements. It would be easy to think that nonprofit employees would stay if only their salaries were to increase, however, the literature review and focus group interviews found that is not …

How Color Affects Food Choices, Costa Magoulas

UNLV Theses, Dissertations, Professional Papers, and Capstones

Color has a very strong influence in the hospitality industry. How much thought has been given to food choices because of color, and how influential is that on customers’ satisfaction of a food product? Staff that prepares food must understand how color and taste work together through presentation and eye appeal to create the WOW factor since customers eat with their eyes first. People associate different foods with different colors. When this perception changes it often has a detrimental effect on the customer’s perception of how that food should taste. Scientific information was gathered on the history of food, the …

Exploring The Impact Of Economic Downturn And Method To Increase Hotel Sales Department Revenues, Amy Forss

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to evaluate how hotel sales are affected by the weak economy and determine a business plan for hotel sales departments to survive through the current economic downturn. The goal is to suggest ways that the sales department can increase revenues and survive through the downturn to come out ahead of the competition. Suggestions will be provided to, in particular, the sales departments of hotels to continue to increase revenues despite travel being down in the United States and internationally. In doing so, it will be important to discuss how down economies have an impact …

Targeting And Positioning Hotel Atlet Century Park In Serving Two Distinct Markets: Commercial And Social, Grace Widiarti

UNLV Theses, Dissertations, Professional Papers, and Capstones

Hotel Atlet Century Park (HACP) is a government owned hotel located in the sports district in central Jakarta, Indonesia. The hotel was opened in November 1991 and is operated by PT. Lingga Hamparan Krida (PT. LHK), a private company. The hotel occupies 1.7 hectares of land and was formerly a dormitory for Indonesian athletes. With 17 stories and 600 rooms, it was indeed a large dormitory. When the government encountered difficulties in managing such a large dormitory, PT. LHK approached the government to discuss the possibility of converting the dormitory into a three-star hotel. The decision of PT. LHK to …

A Comparison Of Hospitality Human Resources Practices In Greece And The United States: An Analysis Of Human Resources Practices And The Potential Effects On Service Quality, John Philippakos

UNLV Theses, Dissertations, Professional Papers, and Capstones

Proper approaches to managing an organization’s human resources are becoming more and more scientific. Most human resource managers would agree that the selection, training, and management of personnel are vital factors in the productivity of the operation. Although this statement has been proven repeatedly, in many industries, it is in the hospitality industry that we understand the true importance of human resource management.

The Financial Performance Of Two Singapore Boutique Hotels: A Comparative Analysis, Kah Seng Fong

UNLV Theses, Dissertations, Professional Papers, and Capstones

During the decades when business and international travel expanded, the leading hotels began to set typical formats for their room layouts and décor, their restaurants, and their related services. For example, everyone recognizes that successive corporate decision-makers in hotels like Starwood, Hyatt, and Marriott converted their individual properties so each looked and acted like the others. Part of the motivation toward standardization was intended to comfort the traveler who then could depend on the expected quality no matter where the hotel was located.

Nation Branding: A Case Study Of Singapore, F. Woo Yee

UNLV Theses, Dissertations, Professional Papers, and Capstones

Nation branding, or country branding is a relatively new concept. The purpose of this paper is to develop a case study of Singapore as a nation brand. It will first review the conceptual foundation of nation branding and study nation branding application. This study will use the case study approach to gain insight into nation branding concept and inspect Singapore as a nation within the parameters of nation branding. The specific objectives of this paper are to first review the conceptual and theoretical foundation of nation branding by leading researchers in the marketing field; second, to examine and define nation …

Hopelink: A Program Evaluation, Cheryl Edwards, Telma Lopez, Bryan Osborne, Erik Pappa

UNLV Theses, Dissertations, Professional Papers, and Capstones

In January 2009, a four-member team of University of Nevada, Las Vegas (UNLV) Department of Public Administration students set out to evaluate the effectiveness of HopeLink, a transitional housing program in Henderson, Nevada. The research team was tasked with evaluating the effectiveness of the agency and assisting the Committee on Homelessness in deciding future funding allocations. This paper provides our review and analysis, including program strengths and weaknesses, and recommendations for future program and funding improvements.

According to the 2007 U.S. Census, there are approximately 11,000 homeless people in Clark County, Nevada, with 75% of those utilizing transitional housing programs, …

'So Manie Gallant Gentlemen': Imperial Humanists And Tudor Imperial Identity, Karin Alana Amundsen

UNLV Theses, Dissertations, Professional Papers, and Capstones

This thesis examines the intersection of imperialism, humanism and gender to argue that the Elizabethan period enabled imperial humanists to develop an identity for England as an empire of liberation rather than conquest. A subset of the imperial faction at Court, imperial humanists sought to reconcile activist and pragmatist agendas by marrying civic humanism with chivalry. Imperial humanists deployed this humanist chivalry--with an emphasis on temperance, wisdom, and justice--to elaborate a national mythos of pious restraint that denied avarice and oppression were inherent to extending English dominion overseas and envisioned empire as a virtuous pursuit for gentlemen. With increasing unemployment, …

Examining The Impact Of Drug Court Participation For Moderate And High Risk Offenders, Kara Kobus

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study was to examine the impact of drug court participation among moderate and high risk offenders. While studies have found that intensive programs, such as drug courts, are more effective when focusing their services on high risk offenders, few studies have examined the relationship between offender risk and drug court effectiveness. Using the Level of Service Inventory-Revised (LSI-R) as a measure of offender risk, the study employed a quasi-experimental design to compare outcomes of drug court participants (n=228) and a matched sample of probationers (n=252). The analyses showed that drug court participants had lower rates of …

Experimental Evaluation And Modeling Of Engine Driven Heat Pump, Isaac Y. Mahderekal

UNLV Theses, Dissertations, Professional Papers, and Capstones

Recently, the Gas Engine-Driven Heat Pump (GHP) System has become an economic choice and more attractive climate control system than the conventional air conditioner due to its advantage in reducing fossil fuel consumption and environmental pollution. The GHP is a new type of heat pump in which the compressor (the core part) is driven by a gas engine. The GHP typically uses the work produced by the engine to drive a vapor-compression heat pump. At the same time, the waste heat rejected by the engine is used for heating purposes.

To improve the system performance of the GHP, a numerical …

Internal Communication In Organizations And Employee Engagement, Lynn Kalani Terumi Hayase

UNLV Theses, Dissertations, Professional Papers, and Capstones

Employee engagement is a fairly new phenomenon that continues to gather the attention of and implementation into organizations. While communication has been identified as a factor affecting engagement, no scientific research has concentrated solely on the relationship between the two. Taking this into account this study sought to find whether there is a relationship between internal communication and employee engagement.

Results indicated that there is a positive relationship between factors of internal communication and factors of employee engagement. The current research found that internal communication is linked to commitment, discretionary effort, and meaningful work; all factors of engagement. In addition, …