Digital Commons Network^™

Marketing Plans For Convention And Visitors Bureaus: A Content Analysis, Kelli Kennedy

Theses and Dissertations

The major purpose of this study was to identify convention sales marketing and public relations trends by conducting a content analysis of the tactics in CVB convention marketing plans. By identifying both the common and unique public relations elements in marketing plans, CVBs can draw a relationship between public relations tactics and the success of reaching their mission statements in their own marketing plans.

Five cities' convention and visitors bureaus in the Eastern region of the U.S. were selected. These cities are Atlanta, Boston, Chicago, Philadelphia and Washington, D.C. The researcher obtained three complete marketing plans, one telephone interview and …

A Comparative Study Of Marketing Planning In Higher Education: Is It A Trend?, Janice L. Powers

Theses and Dissertations

The purpose of this study was to determine the status of marketing planning at colleges and universities, and if it helps with recruitment, retention and enrollment.

This study also examined whether marketing planning helps institutions create, guide and coordinate marketing efforts.

The first phase of the research for this study consisted of related findings reviews, in-depth interviews with non-profit, education specific marketing firms, as well as marketing professionals at institutions of higher learning. Next, primary research involved a fourteen item self-administered questionnaire electronically mailed to selected four-year colleges and universities in Northeast/Southeast/Central Pennsylvania and New Jersey. The questionnaire asked respondents …

Optimizing Wastewater Treatment, William Gefroh

Theses and Dissertations

No abstract provided.

Instituting Issue-Based Civics In The 11th Grade Classroom, Nicholas J. Diblasi, Carissa Larkin

Theses and Dissertations

There were several goals of this study. The first goal of this study was to identify if issue-based civics would produce any difference in a student's attitude for and appreciation in civics. The second goal was to identify if issue-based civics would produce any difference in a student's comprehension levels in civics. The last of these goals was to identify if the school a student attended had any impact on their attitude toward and appreciation of civics and comprehension levels in civics. The study was conducted on a sample of 70 11th grade students enrolled in American History II college …

How The Internet Has Impacted College Recruitment And Admissions, Maureen Constantino

Theses and Dissertations

This study provides advice to college admissions and public relations professionals so they can make their college web sites more user friendly.

The author surveyed 275 juniors and seniors from six randomly selected Catholic and public New Jersey high schools. There were 261 viable responses.

The author found that the family is the most influential factor in the student's college search. Participants indicated that the Internet plays a role in most of their searches. The students rely on direct mail and guidance counselors in their search as well.

Participants were interested in visiting college web sites that were easily navigated. …

Transient Fluid Flow And Heat Transfer In Petroleum Production Systems., Dongqing Lin

Theses and Dissertations

Heat transfer is an important phenomenon in both wellbore and reservoir. The pertinent temperature distribution can provide a valuable perspective in analyzing and optimizing the oil production. In this work, two kinds of co-production, production fluid through the annulus and tubing, and through two independent tubings, have been modeled using steady state analysis. The fluid temperatures in the production string and annulus have been solved analytically in both cases. Furthermore, we extended the theory of steady state energy transport to remedy asphaltene deposition problem by circulating the cooling fluid in the annulus. Due to the complex nature of two-phase flow …

Phenotypic Changes In Escherichia Coli Mrca (Pbp 1a) And Mrca-Yrfe-Yrff Mutants., Frances Carol Sailer

Theses and Dissertations

Penicillin-binding proteins (PBPs), a set o f enzymes found in bacteria, are important in the latter stages o f cell wall (peptidoglycan) synthesis. To search for additional roles PBPs may have, Escherichia coli mutants lacking various combinations o f PBPs were screened for the following phenotypic changes: capsule production, responses to antibiotics, motility, biofilm formation, and utilization o f various carbon and nitrogen sources. The experiments described here focused on mutants lacking mrcA (encoding PBP la) and mrcA-yrfE-yrfF. Previously, every time a A(mrcA-yrfE-yrfF) mutant was constructed the strain became mucoid due to the production o f colanic acid which is …

The Roles And Prevalence Of Communication Research In Selected Southern New Jersey School Bond Referenda, Paul Dice

Theses and Dissertations

The purpose of this study was to determine the roles and prevalence of communication research in two successful Southern New Jersey school bond referenda. Both school districts utilized communication research to help them win the support of their communities. The study sought to offer insight into the importance, or lack thereof, of communications research as a tool to be used in assisting school officials to pass their referenda.

This study does not present a "how-to" manual for passing a bond referendum. Rather, it offers insights into how school officials can make use of research to enhance their chances of passing …

Performance Analysis Of A Secure Ieee 802.11b Wireless Network Incorporating Personal Digital Assistants, John L. Camp

Theses and Dissertations

Research results of this thesis indicate very poor performance of a Wireless Local Area Network (WLAN) utilizing PDAs. Network throughput is adversely effected most by VPN implementation and slightly by increased file size. The client distance factor has virtually no effect on the throughput. The impact of each of these factor levels is small when compared to the magnitude of the overall mean throughput (<6%). The average network throughput with the PDA client is much lower than expected (=11,500 bps). This is attributed to several factors with degradation primarily resulting from limitations of the PDA hardware and O/S. Because of the low throughput values achieved (regardless if VPN is on or off), an operational WLAN with PDAs (as tested) is not feasible. Operational use of the network tested would require an in-depth analysis of the type of network traffic and performance required to maintain functionality. To deploy such a system, custom designed Winsock controls would need to be implemented to minimize limitations imposed by the PDA. As PDA technology continues to develop, future hardware and O/S functionality may provide a more robust platform for network communications. The battery life of the PDA and packet battery combination is observed to be about 164 minutes with additional jackets adding about 90 minutes each.

The General Public's Knowledge And Perceptions Of The Certified Athletic Trainer's Professional Role And Educational Background, Casey Christy

Theses and Dissertations

This study's purpose was to determine the general public's knowledge, attitudes and behaviors relative to the certified athletic trainer's professional role and educational background.

Two-hundred and seventy-nine people completed an 11-question intercept survey. Results indicate the athletic training professional faces many perception barriers with the general public.

Only 12 percent identified an "athletic trainer" as one of the on-field healthcare providers for injured professional football players. More than half failed to correctly describe what an athletic trainer does. Many responses indicate the public confuses certified athletic trainers with "personal trainers" and other strength and conditioning professionals. Eighty-four percent of the …

Study Of The Use Of Telecommunications In The Classroom, Ed Ewing

Theses and Dissertations

The purpose of this study was to investigate the level of integration of technology in the classroom. Specifically, the study was to look at computer software and related Internet and telecommunication usage.

The study took place in Camden, Cumberland, Gloucester, and Salem Counties in New Jersey. Teachers in four public school districts from each county were invited to participate. A letter was sent to the chief administrator of each selected school district, explaining the purpose and significance of the study. A packet was also sent to each teacher in the participating schools. The packet included an introductory letter and a …

Inclusion, The Forced Game Plan For Levelling The Playing Field: One High School's First Attempt, Rebecca Tribbett

Theses and Dissertations

The purpose of this study was to evaluate the effectiveness of the co-teaching as an inclusionary technique in a high school setting. Co-teaching in this study consisted of a general and special education teacher collaborating in the instruction of a group of general and special needs students.

The participants included 140 students, the general education and special education teacher. The teachers completed an Inclusion Survey that contained a twenty-item, four points, forced-choice Likert Scale. The survey measured the teachers' beliefs in four domains: Teacher training, Academic Content/Teacher Effectiveness, Social Atmosphere (students) and Academic Climate.

Interviews of the teaching staff and …

Elasticity In Microstructure Sensitive Design Through The Use Of Hill Bounds, Benjamin L. Henrie

Theses and Dissertations

In engineering, materials are often assumed to be homogeneous and isotropic; in actuality, material properties do change with sample direction and location. This variation is due to the anisotropy of the individual grains and their spatial distribution in the material. Currently there is a lack of communication between the design engineer, material scientist, and processor for solving multi-objective/constrained designs. If communication existed between these groups then materials could be designed for applications, instead of the reverse. Microstructure sensitive design introduces a common language, a spectral representation, where both design properties and microstructures are expressed.

Using Hill bounds, effective elastic properties …

Electronic Teacher Portfolio, Linda H. Drucker, Marguerite A. Paolone

Theses and Dissertations

The purpose of this research project is to determine the value of using an electronic teacher portfolio to document instructional methods and strategies. Research suggested the possible use of electronic portfolios by teachers to compile genuine representations of their personal style, creativity, and methodology.

As models of electronic teacher portfolios were limited, we created a template using HyperStudio 4.0 and an accompanying guidebook, so teachers could easily create a personalized electronic teacher portfolio.

To evaluate the guidebook's ease of use, we disseminated the materials to one technologically experienced teacher and one with basic computer knowledge. While creating their own electronic …

The Effect Of Collaborative Teaching On The Academic Achievement, Incidence Of Discipline Referrals, And Attitudes Toward School Of Fourth, Fifth, And Sixth Grade Regular And Special Education Students, Kathleen N. Papa

Theses and Dissertations

The purpose of this study was to determine if collaborative teaching had a positive effect on the academic achievement, incidence of discipline referrals, and attitudes toward school of fourth, fifth, and sixth grade regular and special education elementary school students.

The report card grades and incidence of discipline referrals (demerits, detentions, and suspensions) from the first two marking periods of the 2000-2001 school year (prior to collaborative teaching) were averaged and compared to the report card grades and incidence of discipline referrals of the first two marking periods of the 2001-2002 school year of fourth, fifth, and sixth grade students …

Webquest Depository, Ella Lee

Theses and Dissertations

The purpose of this project was to create a web site that teachers could use to assist them to integrate technology into their classroom and to create a constructivist learning environment that would be conducive to teaching and learning higher order thinking skills.

The federal government requires technology integration in academic institutions. As, a result, every classroom is to be equipped with five computers. Teachers must update their pedagogical proficiencies to include technology. In addition, teachers must adapt their curriculum to accommodate the use of technology. Research has shown that a constructivist teaching style is an excellent means for students …

Midi Sequencing In The Elementary Classroom, Jann M. Bradshaw

Theses and Dissertations

The purpose of this project is to provide students and educators with an easy to follow manual that will help them learn and successfully participate in MIDI sequencing in an elementary educational and personal setting.

Research for the study involved the review of the New Jersey Core Standards and national standards for music and music technology in education. Music technology websites for educators were also reviewed. A case study group of seven fifth grade students was formed for the project. This group was known as the Music Technology Club. The purpose of the group was to learn MIDI sequencing through …

Nukes Or No Nukes: How Does The Community View The Salem & Hope Creek Nuclear Generating Stations, David S. Burgin

Theses and Dissertations

This study addresses resident and political opinion surrounding the Salem and Hope Creek Nuclear Generating Stations (SHCNGS) owned by Public Service Enterprise Group (PSEG) by analyzing survey responses of residents and politicians living within 0-10 miles, 11-30 miles and from 31-50 miles from the stations in New Jersey and Delaware.

The study also investigates resident and political opinion since September 11, 2001, and how residents and politicians receive information about SHCNGS. In addition, resident and political opinion on four key issues facing the future existence of SHCNGS is also captured. Those four key issues are license renewal, environmental impact, safety/security, …

Multiple Intelligences And Teachers' Use Of The School Library Media Center, Jacqueline Albright Pugh

Theses and Dissertations

Howard Gardner's theory of Multiple Intelligences asserts that each person has a unique cognitive profile made up of several different types of intelligences. This theory is being incorporated into school curricula in lesson planning. Gardner has identified eight types of intelligences that humans can possess. In order to plan instruction that develops each of the different types of intelligences, teachers need access to a wide array of resources. In this study, surveys were sent to 150 classroom teachers from grades K-6 in each of the elementary schools in Burlington County to assess teachers' familiarity with Multiple Intelligences and to assess …

A Comparative Study Of Third-Grade Students' Use Of Children's Web Directories, Kristin Montanero

Theses and Dissertations

The purpose of this naturalistic case study was for 72 third-grade students to effectively use the children's Web directories Yahooligans and Kidsclick to locate specific information on the Internet and then to compare the success rates of the two directories. The researcher taught a three-week unit of instruction on searching children's' Web directories to locate information. Students completed a five-question worksheet in which they were required to do a keyword search on a specified directory to answer each question. Students recorded their answers, the number of Websites visited to locate each answer, and the URL of the Website where the …

The Effects Of A Social And Emotional Learning Curriculum On The Academic Achievement Of High School Students, Lyn J. Langford

Theses and Dissertations

The purpose of the study was to determine the effects of a Social and Emotional Learning (SEL) Curriculum on students' academic achievement, classroom behavior and SEL skills. An SEL curriculum was administered to 105 randomly selected college preparatory United States History 10th grade students. Students received a pretest and a posttest measuring their perception of SEL skills. This was administered before the 10 lesson unit was facilitated and after the action research was completed. The curriculum combined SEL and American Government. Various forms of assessment were used to measure academic achievement.

Survey results were analyzed and comparison percentages tabulated to …

Restructuring The District's High School Guidance Department, Margaret L. Corcoran

Theses and Dissertations

The purpose of this study was to identify and obtain the resources to create a comprehensive guidance department that would meet the needs of our school population in preparing them for the 21st century. Survey questionnaires provided quantitative data for needs analysis. The questionnaire utilized a Likert Scale. All high school students were given the student survey, approximately one-third responded. The purpose was to have an in-depth understanding of which students' needs were being met and which were not. The students were asked to only identify their grade. A stratification by grade of the high school population allowed for a …

A Study Of The Changing Face Of Newspaper Journalism And Its Effect On Public Relations, Eva Marnie

Theses and Dissertations

The purpose of this study was to examine three newspaper markets within the Philadelphia region to determine how journalism is changing and how this change affects the practice of public relations.

The study compared and contrasted the results of a nationwide survey given to editors of all major newspaper markets.

In-depth interviews were conducted, followed by a survey, to determine the attitudes and opinions of the Philadelphia region's major newspaper editors.

The research of the newspaper industry led to the trend of civic journalism. Much research was conducted about civic journalism and its role in the newspaper industry.

From the …

The Design And Implementation Of A Yield Monitor For Sweetpotatoes, Swapna Gogineni

Theses and Dissertations

A study of the soil characteristics, weather conditions, and effect of management skills on the yield of the agricultural crop requires site-specific details, which involves large amount of labor and resources, compared to the traditional whole field based analysis. This thesis discusses the design and implemention of yield monitor for sweetpotatoes grown in heavy clay soil. A data acquisition system is built and image segmentation algorithms are implemented. The system performed with an R-Square value of 0.80 in estimating the yield. The other main contribution of this thesis is to investigate the effectiveness of statistical methods and neural networks to …

Development Of A Sag Monitoring Instrument Based On An Embedded System Platform, Anish Madhukar Gaikwad

Theses and Dissertations

Small size, low weight and rugged environmental specifications characterize embedded systems. PC/104 is an embedded system architecture that implements the compact version of the PC (ISA and PCI) buses. The PC/104 architecture uses 104 pins for stacking different boards and eliminates the need for card edges and backplanes. Standardizing hardware and software around PC architecture substantially reduces the development cost, time and risks involved. The purpose of this study is to develop an environmentally rugged and portable instrument based on the PC/104 architecture for measuring and recording voltage sags as per the International Electrotechnical Commission (IEC) standards 61000-4-30 and 61000-2-8. …

Study Of The Effectiveness Of A Web-Based Interactive Homework, Jie Liang

Theses and Dissertations

With increased use of the web in teaching there is growing interest in the effectiveness of web-based tools in facilitating student learning. I have conducted a case study on the effectiveness of web-based tutorial alternative. I designed a web-based homework tutorial about two-dimensional kinematics and conducted two experiments to evaluate its effectiveness. The evaluation focused on student?s performance and attitude. In Experiment 1, the experimental group and control group worked with the interactive web-based and regular homework respectively. Both groups worked at home. In Experiment 2, the experimental group worked with the interactive web-based homework used in Experiment 1 in …

Teachers' Attitudes Toward Inclusion: What Did They Say?, Lisa R. Waligore

Theses and Dissertations

This study used a survey to obtain information regarding regular education teachers' and special education teachers' attitude toward inclusive education and other related issues in inclusive classrooms, such as co-teaching, teaching strategies, instructional planning, learning capabilities, accommodations, and mutual respect. Two hundred copies of the surveys were distributed to 7 public schools, 105 were returned. Of those, 60 were elementary teachers, 14 were special education teachers, 16 were middle school teachers, and 10 were high school teachers.

The responses were analyzed using 1-5 points, 1 to indicated strongly agree, 2 to indicate agree, 3 to indicate neither agree nor disagree, …

The Impact Of Computer-Assisted Mathematics Instruction For Secondary Students With Learning Disabilities, Shirley A. Celentano

Theses and Dissertations

The purposes of this explorative study were to (a) compare results of the mathematics achievement of a group of secondary students with learning disabilities with and without computer-assisted instruction (n = 10) ; and (b) examine student satisfaction with computer-assisted instruction. The participants, ages 14-16 years old, were classified with SLD, or "Specific Learning Disability", and had mathematics performance significantly below grade level according to their IEPs. Procedure included ten weeks of teacher-direct instruction and ten weeks of computer-assisted instruction in the computer lab. A total of eight mathematics units were covered, four during each condition of the study. Students …

Aftermath Of 9-11: Stress Levels During January 2002 From Manhattan To California, Terryl Chapman

Theses and Dissertations

In September of 2001, the world entered a period of recovery from the terrorist attacks on our nation which will engender decades of struggle to study, analyze and express the effects of that day by almost every conceivable field of human endeavor. The purpose of this study was to describe levels of stress throughout the nation during the first two weeks of January 2002. It was hypothesized that those people who were in closest geographic proximity to the disasters would have the highest levels of stress. The present study consisted of 96 respondents. 22 of those were within a 20-mile …

The Effects Of Character Education On The Moral Decision Making Of A Selected Sample Of High School Students, Carol E. Lively

Theses and Dissertations

The purpose of this study was to determine if a program of character education implemented in a public high school over a 6 month period would lead to measurable changes in value judgments as measured by the Student Survey of Social and Emotional Learning. The instrument contained 21 items requiring value based judgments to be responded to using a 5-point likert scale. One sample T-test showed no difference at the .001 level of confidence across the 21 items assessed. Also measured were teachers' perceptions of change in student behavior and attitudes toward school. Teachers felt there had been some improvement …