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Developing An Effective Integrated Marketing Communication Game Plan For Today’S Consumers: Examining Marketing Methods That Work And How To Make The Proper Strategy Adjustments To Remain Relevant In The Future, Michele M. Wisnesck
Electronic Theses and Dissertations
As a seasoned marketing professional, I’ve seen marketing trends and gimmicks come and go, but more critically, I’ve seen consumers shift their behavior in significant ways. The guiding research question for this project asks: With the constantly evolving marketing and consumer landscape and regular use of AI agents like ChatGPT or Google Gemini, how can marketing and communication professionals remain relevant? In short, the answer to this question is that integrated marketing communication (IMC) practitioners must adapt to ongoing consumer behavior changes brought on by technology advancements while leveraging a combination of traditional persuasive techniques, a variety of modern marketing …
Speak It Into Existence: Mind Body And Soul In The African American Prophetic Tradition, William Burgess
Speak It Into Existence: Mind Body And Soul In The African American Prophetic Tradition, William Burgess
Electronic Theses and Dissertations
This project offers the term “Speak It into Existence” as a rhetorical practice inherent in the African American Prophetic Tradition. Moreover “Speak It into Existence” highlights the synergetic and systematic characteristics of the African American Prophetic Tradition which speaks to the entirety of the individual mind, body and soul. Rooted inside the field of prophetic rhetoric, the African American Prophetic Tradition affirms the social, political and sacred realities of prophetic rhetoric. The rhetorical theology of the African American Prophetic Tradition rhetorically transfers the social, political, and sacred realities of prophetic rhetoric into its own systematic foci of liberation, transformation …
The Illocutionary Constitution Of Second Nature: An Interpretive Reconstruction Of Hegel’S Philosophy Of Language, Roland William Carspecken
The Illocutionary Constitution Of Second Nature: An Interpretive Reconstruction Of Hegel’S Philosophy Of Language, Roland William Carspecken
Electronic Theses and Dissertations
This dissertation offers an interpretive reconstruction of Hegel’s philosophy of language. Rich reflections on the nature of language and its significance to human life can be found across Hegel’s works. Many of these reflections strongly suggest that language plays a vital role in Hegel’s philosophical project. Yet surprisingly, Hegel never set down a comprehensive account of his view of language. To this day, it remains a matter of dispute whether Hegel’s writings on language are consistent enough to amount to a single ‘philosophy of language’ and, if they are, what sort of philosophy of language they might offer. In the …
The African American Pulpit And The Reconstruction Of Narrative Ground In The Black Community, Nathaniel Cox
The African American Pulpit And The Reconstruction Of Narrative Ground In The Black Community, Nathaniel Cox
Electronic Theses and Dissertations
This dissertation explores how the African American pulpit serves as a living wellspring for rebuilding stories, memory, and identity, a task made urgent by centuries of erasure, from the trauma of the Middle Passage to the ongoing reverberations of that violence. My central claim is that African American preaching, when viewed through the insight-rich frameworks of Gadamer, Burke, and Frankl, becomes not just a form of speech, but a lifeline. It helps reclaim "narrative ground": the deep roots of meaning, belonging, and shared purpose that nourish a wounded people and allow genuine flourishing.
The journey unfolds across six movements. Chapter …
“The Right Of Black Folk To Love And Enjoy”: Black Romanticism, Pleasure, And Poetics, 1900-1920, John D. Hadlock
“The Right Of Black Folk To Love And Enjoy”: Black Romanticism, Pleasure, And Poetics, 1900-1920, John D. Hadlock
Electronic Theses and Dissertations
This dissertation explores poetry written at the turn of the twentieth century in order to closely examine what I call the “Black Romantic” impulse of the Harlem and New Negro Renaissances. I argue that Black American poets turned to a Romantic notion of the poet as cultural representative and of poetry as a radical celebration of beauty that disavowed and disputed social ills, namely racist ideologies in America, while simultaneously demanding the right of Black pleasure-taking. However, I also contend that Black American poets of various backgrounds and identities used different poetic, rhetorical, and artistic strategies to elevate the status …
Navigating Barriers: The Career Challenges Of Chinese Non-Stem Graduates In The U.S. Job Market, Dilin Li
Navigating Barriers: The Career Challenges Of Chinese Non-Stem Graduates In The U.S. Job Market, Dilin Li
Electronic Theses and Dissertations
This qualitative phenomenological study explored the career challenges faced by Chinese international graduates from non-STEM fields as they transition from U.S. higher education to the job market. While prior research has largely focused on STEM graduates who benefit from favorable visa policies and high labor demand, limited attention has been given to non-STEM students navigating structural, cultural, and social barriers to employment. Guided by the intellectual capital framework—which encompasses human, cultural, and social capital—this study examined how Chinese non-STEM graduates experience and respond to these barriers within the intersecting contexts of immigration policy, labor market expectations, and cultural adaptation.
Five …
Values-Based Clinical Ethics: A New Model Of Health And Ethics Consultation For Patients Suffering In Extremis, Adam Trainer
Values-Based Clinical Ethics: A New Model Of Health And Ethics Consultation For Patients Suffering In Extremis, Adam Trainer
Electronic Theses and Dissertations
This dissertation argues that contemporary clinical ethics is inadequately equipped to support patients suffering in extremis because it relies on an insufficiently discriminating account of health and a constrained model of moral reasoning. Drawing on Bernard Lonergan, it reconceives health as an emergent, multi-layered, heuristic notion shaped by biological, psychological, social, and existential goods. On that basis, it critiques principlism’s global applicability thesis and the undergirding claim that its principles form part of the common morality, arguing that this justificatory structure is philosophically insufficient and practically limited for clinical ethics in cases marked by profound suffering, moral plurality, and normative …
The Ethical Imperative Of Public Health Institutions To Protect The Reproductive Autonomy Of Vulnerable Populations, Kennethea Wilson
The Ethical Imperative Of Public Health Institutions To Protect The Reproductive Autonomy Of Vulnerable Populations, Kennethea Wilson
Electronic Theses and Dissertations
This dissertation establishes the ethical responsibility of public health institutions to safeguard reproductive autonomy, especially among vulnerable populations. While reproductive decision-making is traditionally framed within individual clinical encounters, this work contends that reproductive autonomy is fundamentally a matter of public health ethics. Socioecological determinants, including social, legal, environmental, and structural factors, often constrain individuals’ ability to make meaningful reproductive choices, leading to preventable harm.
Reproductive autonomy is defined as the capacity to make informed decisions about whether and when to conceive, as well as how to parent. The dissertation critiques the sufficiency of clinical ethics frameworks, such as informed consent …
Phenomenological Philosophy Of Psychedelics: Psychedelic Experience In The Modes Of Saturation And Flesh, Michael V. Kramer
Phenomenological Philosophy Of Psychedelics: Psychedelic Experience In The Modes Of Saturation And Flesh, Michael V. Kramer
Electronic Theses and Dissertations
This work seeks to develop the nascent sub-field of the phenomenological philosophy of psychedelics. Beginning with a general overview of key aspects pertinent to psychedelic studies, the focus then turns to a general disciplinary discussion of current approaches within the philosophy of psychedelics, as well as psychedelic philosophy—a distinction which is technically deployed. Special consideration is given to the specific approach known as the “natural philosophy of psychedelics,” which is taken as the philosophical foil to the preferred approach of phenomenological philosophy. A survey of the extant literature regarding the implementation of phenomenology within psychedelic discourse is then provided …
Does Self-Compassion Buffer Against The Potential Effects Of Perfectionism And Psychopathology On Non-Suicidal Self-Injury?, Natasha Bourgoin
Does Self-Compassion Buffer Against The Potential Effects Of Perfectionism And Psychopathology On Non-Suicidal Self-Injury?, Natasha Bourgoin
Electronic Theses and Dissertations
University students with increased rates of reported perfectionism, anxiety, and depression, are vulnerable to non-suicidal self-injury (NSSI). However, not all students with psychological distress engage in NSSI, suggesting protective factors may help to mitigate this risk. The present study examined the relation between perfectionism and NSSI, via the mediating effects of anxiety and depression, and the moderating role of self-compassion. Participants were 338 university students (67% female; 87% White) who completed several self-report measures. Students with greater perfectionism reported higher levels of anxiety and depressive symptoms and, in turn, more NSSI engagement. Self-compassion and several self-compassionate domains attenuated connections between …
Reforging Sales: The Rise Of The Sales Bricoleur In Dynamic Ecosystems, Donovan Gordon
Reforging Sales: The Rise Of The Sales Bricoleur In Dynamic Ecosystems, Donovan Gordon
Electronic Theses and Dissertations
Bricolage refers to the ability of individual actors to intuitively and creatively integrate and orchestrate resources within a firm's ecosystem to provide solutions and co-create value in constrained environments. Recently introduced to the sales literature, bricolage is a dynamic capability that enables salespeople to adapt, reallocate, innovate, and navigate their ecosystem with constrained resources to drive performance (Epler et al., 2024; Epler & Leach, 2021). Despite roots in management and entrepreneurial research, bricolage remains underexplored within the sales literature. The purpose of this research is to advance the sales literature by integrating Service-Dominant Logic (SDL), Resource-Based View (RBV), Knowledge-Based View …
Social Reading And #Booktok: Exploring Emotion, Community, And Book Promotion On Tiktok, Courtney B. Thompson
Social Reading And #Booktok: Exploring Emotion, Community, And Book Promotion On Tiktok, Courtney B. Thompson
Electronic Theses and Dissertations
This study examines how BookTok, a subcommunity centered on reading, functions as a social and emotional domain that shapes contemporary reading culture. Discourse analysis of the most popular videos within the BookTok subspace revealed commonalities in how creators expressed their emotions through text, language, and audio. Patterns of emotional devastation were also present in the discourse, pointing to affective-discursive practices circulating the community. Moreover, a content analysis of the books being promoted across highly engaged BookTok videos uncovered significant themes of romance and an appreciation for modern fiction novels.
Findings suggest that reading functions as a social experience that is …
Empowering Women Journalists’ Preparedness: An Evaluation Of Hostile Environment First Aid Training (Hefat) And Its Implementation In Academic Journalism Programs, Vanessa Charlot
Electronic Theses and Dissertations
This Dissertation in Practice examines the potential integration of gender-sensitive Hostile Environment and First Aid Training (HEFAT) into journalism education to enhance the preparedness of women journalists for high-risk reporting contexts. Manuscript I investigates existing gaps in curricula, highlighting the distinct physical, psychological, and ethical risks encountered by women in hostile environments. Manuscript II outlines a framework for qualitatively evaluating an adapted HEFAT program, considering how identity-informed and trauma-sensitive approaches might strengthen student safety, resilience, and ethical decision-making. Manuscript III explores leadership strategies for implementing inclusive, trauma-informed HEFAT curricula, emphasizing reflexive practice and self-authorship as mechanisms for fostering transformative, equity-driven …
Murdoch's Metaphorical And Mystical Moral Metaphysics, William Jade Langley
Murdoch's Metaphorical And Mystical Moral Metaphysics, William Jade Langley
Electronic Theses and Dissertations
In this project, I explain the mysticism found in Iris Murdoch’s The Sovereignty of Good, emphasizing what the illustrative thought experiments and metaphors are meant to explain. To do this, I introduce her understanding of G. E Moore’s moral realism and compare this with how Bertrand Russell understands mystical intuition and revelation. Then, to understand how we can still do moral philosophy when morality is fundamentally mystical, I compare Murdoch’s usage of metaphor with that of Victoria Welby, who also takes metaphorical understanding to be crucial to our understanding of the world. Though Welby goes further than Murdoch in saying …
Secondary English Teachers’ Perceptions Regarding The Impact, If Any, Of Shifts In The Emphasis Of History Education On Students’ Comprehension Of Literature, Bailey J. Poole
Electronic Theses and Dissertations
This qualitative study explored secondary English teachers’ perceptions of the emphasis on history education and its perceived impact on their students’ comprehension of literature. This research used an interpretivist approach and a conceptual framework shaped by schema theory and constructivism to understand whether teachers perceived a shift in the value of history education, how they described such shifts, if any, and how they responded instructionally to those shifts, if necessary.
Data was collected through six semi-structured interviews with 11th and 12th grade English Language Arts teachers from public high schools in Mississippi, each with a minimum of ten years teaching …
Timing Of Parental Divorce And Spiritual Behavior In Young Adulthood: A Quantitative Study, Marcus A. North
Timing Of Parental Divorce And Spiritual Behavior In Young Adulthood: A Quantitative Study, Marcus A. North
Electronic Theses and Dissertations
Background: While the literature on divorce and its impacts on children currently is quite robust, additional information can be contributed to specific factors that impact spiritual outcomes later in life. This research study sought to investigate the relationship between a child’s age at the time of their parents’ divorce and their subsequent spiritual behavior in young adulthood.
Methods: Cross-sectional survey was created, utilizing two previously validated instruments: Daily Spiritual Experiences Scale (DSES) and the Centrality of Religiosity Scale (CRS-15). The survey was administered online through Qualtrics software; participants were recruited through non-random purposive sampling, as well as participant snowballing.
Results: …
A Phenomenological Study: Examining Organizational Change Initiatives Within The U.S. Army To Influence Racial Climate, Reginald Gerald Dash Ii
A Phenomenological Study: Examining Organizational Change Initiatives Within The U.S. Army To Influence Racial Climate, Reginald Gerald Dash Ii
Electronic Theses and Dissertations
This research study was aimed at examining organizational change initiatives influencing the racial climate among African American soldiers in the United States (U.S.) Army. African Americans comprise a significant portion of the U.S. Army. However, African Americans’ significant contributions do not readily translate into “equal treatment”, which includes proportional representation at the highest levels of leadership. African Americans in the U.S. Army face career navigation challenges rooted in systemic racial division. The goal of this qualitative phenomenological study was to add African American soldiers’ voices to the existing literature by interviewing African American soldiers with at least five years of …
Educational Placemaking: The Radical Power Of Play, Hillary René Spencer
Educational Placemaking: The Radical Power Of Play, Hillary René Spencer
Electronic Theses and Dissertations
Too often, play is dismissed as a simple childhood pastime, but what if it were understood as a radical tool for transformation? This research examines how play-based learning (PBL) interventions can serve as a framework for systemic change. Grounded in Edward Soja’s theory of spatial justice, which holds that socially valued resources and opportunities are unevenly distributed across geographic spaces (Soja, 2010), the study investigates how public spaces can serve as culturally reflective sites of learning and, when co-created with children and their communities, help address historical structural inequities. This research establishes educational placemaking as a framework for understanding play-based, …
Listening To Those Who Stay: Support Systems Influencing Special Education Teacher Retention, Carol Jean Dawson
Listening To Those Who Stay: Support Systems Influencing Special Education Teacher Retention, Carol Jean Dawson
Electronic Theses and Dissertations
Retention among special education teachers is a constant challenge across the country. Educators in these positions often have heavy workloads, emotionally demanding responsibilities, and complex caseloads leading to burnout and high turnover rates. Despite these challenges, most of them persevere in the field for extended periods, which indicate that robust and effective support systems are essential to aiding their commitment. In examining this phenomenon, this qualitative study focused on the lived experiences of six special education teachers who worked in the same school setting for a minimum of five years with the aim of identifying support structures that affect motivation, …
A Phenomenological Study: The Cultural Identity Of Black Transfer Students In Higher Education, Briana Lashon Levi
A Phenomenological Study: The Cultural Identity Of Black Transfer Students In Higher Education, Briana Lashon Levi
Electronic Theses and Dissertations
This qualitative phenomenological study explored the lived experiences of Black transfer students from the California Community College system to Southern Historically Black Colleges and Universities (HBCUs). Guided by two theoretical frameworks, Afrocentric Pedagogy and Black Identity Development Theory (BIDT), the study investigated how participants described and interpreted their cultural identity as they transitioned from a community college to a Southern HBCU. In this study, cultural identity was understood as a holistic construct that included students’ sense of belonging and their experiences of cultural affirmation, which functioned as core components rather than separate constructs from cultural identity. This research specifically focused …
Why Do Teachers Leave? Investigating Teacher Attrition In A New Orleans Charter School: A Qualitative Phenomenological Case Study, Carlos J. Machuca Rivera
Why Do Teachers Leave? Investigating Teacher Attrition In A New Orleans Charter School: A Qualitative Phenomenological Case Study, Carlos J. Machuca Rivera
Electronic Theses and Dissertations
The purpose of this phenomenological case study was to investigate the lived experiences of former teachers who worked at Goodlife Academy (GLA), a charter school in New Orleans, Louisiana, between 2019 and 2025, with particular attention to how teachers experienced job satisfaction and job dissatisfaction and how those experiences influenced their decisions to leave Teacher attrition—defined as educators leaving their school or the profession—has been associated with factors such as burnout, inadequate support, low compensation, and persistent challenges in addressing achievement gaps. Although these factors are well documented in the literature, many existing studies rely on quantitative methods and focus …
Staying In Stem?: A Qualitative Exploration Of Women’S College Classroom Experiences In Stem Education, Sarah Dapaah
Staying In Stem?: A Qualitative Exploration Of Women’S College Classroom Experiences In Stem Education, Sarah Dapaah
Electronic Theses and Dissertations
Women leave STEM not because of a lack of ability, but because of the classroom and institutional conditions they encounter once they arrive. This study examines how classroom experiences shape women’s decisions to persist in or leave STEM majors at the college level. Drawing on the sociological frameworks of doing gender, gendered organizations, and intersectionality, this study explores how gender, race, and class shape women’s experiences of belonging, support, discouragement, and recognition in STEM. Using 21 semi-structured interviews and 4 classroom observations at the University of Mississippi, the study analyzes the experiences of undergraduate women who remained in STEM, women …
Examining The Relationship Between Co-Curricular Programming And Burnout Among Medical Students At An Academic Medical Center, Lauren Williams
Examining The Relationship Between Co-Curricular Programming And Burnout Among Medical Students At An Academic Medical Center, Lauren Williams
Electronic Theses and Dissertations
This three-manuscript dissertation examines the relationship between co-curricular programming and burnout among Doctor of Medicine (MD) students at the University of Mississippi Medical Center (UMMC), situating the issue within broader concerns about physician well-being and institutional responsibility.
Manuscript I establishes the conceptual and empirical foundation for the study by reviewing the prevalence, consequences, and theoretical framing of burnout in medical education. Drawing on Maslach’s three-dimensional model of burnout—emotional exhaustion, depersonalization, and reduced personal accomplishment—and Astin’s Student Involvement Theory, the manuscript situates co-curricular engagement as a potential protective factor against distress. The literature review highlights alarming rates of depression, suicidal ideation, …
A Needs Assessment For College Students Of Incarcerated Parents (Csips), Deetra A. Wiley
A Needs Assessment For College Students Of Incarcerated Parents (Csips), Deetra A. Wiley
Electronic Theses and Dissertations
The presence and needs of children of incarcerated parents are largely invisible within higher education, even though they experience a variety of adverse social, emotional, and academic outcomes. A population that navigates complex trauma, financial instability, stigma, and institutional neglect with limited support is the focus of this dissertation in practice (DiP): College Students of Incarcerated Parents (CSIPS). This manuscript assesses the availability of institutional services and examines the academic challenges faced by CSIPS, as guided by the Advocacy Strategy Framework (Kozleski, 2010). A thorough examination of the literature has revealed that a sense of belonging and academic persistence are …
Exploring Academic Support And Motivation Among Current And Prospective Adult Learners In Mississippi Pursuing A Diploma Through The University Of Mississippi Online High School Program, Reham Helal
Electronic Theses and Dissertations
This qualitative study examined the academic support systems and motivational factors influencing adult learners in Mississippi who are enrolled in or consider enrollment in the University of Mississippi High School (UMHS) online diploma program. Grounded in Self-Determination Theory (Deci & Ryan, 2000), the research examined how autonomy, capability, and connection influence adult learners’ motivation to return to and persist in education after periods of interruption.
By conducting semi-structured interviews with five adult learners aged 27 to 51, the study revealed the real-life experiences and challenges that shape their educational journeys. The findings showed that participants’ initial withdrawals from high school …
School Counselor Preparation For Supporting Special Education Competencies In Mississippi, Rachel Mcclain
School Counselor Preparation For Supporting Special Education Competencies In Mississippi, Rachel Mcclain
Electronic Theses and Dissertations
School counselors play a critical role in supporting the academic, social, emotional, and career development of students with disabilities (SWD) in K-12 educational settings. However, current preparation standards provide limited guidance regarding how school counseling programs should prepare school counselors-in-training to work with special education populations. This qualitative case study explored how two CACREP-accredited school counseling programs in Mississippi prepare school counselors-in-training to support SWD. Participants included school counselor educators, site supervisors, and school counseling interns affiliated with the programs. Data were collected through semi-structured interviews and a document review of course syllabi and analyzed using thematic analysis. Findings revealed …
Invisible: An Autoethnographic Study Of Teaching And Learning With Physical Disabilities And Neurodivergence, Amanda Josephine Austin Goodwin
Invisible: An Autoethnographic Study Of Teaching And Learning With Physical Disabilities And Neurodivergence, Amanda Josephine Austin Goodwin
Electronic Theses and Dissertations
In this autoethnographic study, vignettes of a female high school teacher and graduate student with invisible disabilities are analyzed through the lens of Critical Disability Theory. This study provides teachers, administrators, and policy makers with a first-hand account of some of the barriers individuals with invisible disabilities face. Policies, environments, and practices in K-12 education, higher education, and broader society are analyzed. Advancements in inclusivity and accessibility as well as improvements in teacher education programs are suggested. Reflection throughout this study, three core themes emerged: listen, believe, and support individuals with invisible disabilities.
Exploring Integrated Arts Education For Students With Autism, Karen Denise Harrison
Exploring Integrated Arts Education For Students With Autism, Karen Denise Harrison
Electronic Theses and Dissertations
Students with autism spectrum disorder (ASD) are often misunderstood because of challenges in communication, social-emotional development, and sensory processing. Neuroscience research highlights that individuals with ASD process information and stimuli differently, particularly in areas related to sensory integration, executive functioning, and emotional regulation. Traditional educational methods often isolate these students from their neurotypical peers, reducing opportunities to engage meaningfully with standards-based curricula. Integrated arts education offers an alternative approach, aligning with neuroscience principles by engaging multiple brain regions through movement, rhythm, imagery, and creativity, allowing students with ASD to demonstrate their learning through project-based and creative experiences that meet diverse …
Faculty Socialization In Physical Therapy Residencies, Joseph Michael Meurrier
Faculty Socialization In Physical Therapy Residencies, Joseph Michael Meurrier
Electronic Theses and Dissertations
Therapy schools. Many of the new faculty members will be composed of former clinicians who have made the transition to academia without any prior preparation or experience in the academic sphere. To help with this transition, the American Physical Therapy Association (APTA) has accredited Faculty Development Residencies (FDRs) to help prepare new faculty for academic life. However, many clinicians transitioning to faculty life are not in a position to go through a residency prior to starting an academic position. Therefore, my goal with the Dissertation in Practice (DiP) was to take the socialization elements from the FDRs and propose a …
Exploring Mississippi Valley State University’S First-Year Experience Program: Students’ Perceptions Of Its Impact On Their Sense Of Belonging, Jordan Freeman
Exploring Mississippi Valley State University’S First-Year Experience Program: Students’ Perceptions Of Its Impact On Their Sense Of Belonging, Jordan Freeman
Electronic Theses and Dissertations
Colleges and universities have a primary goal of providing quality education to their students with the hope that those students go on to make positive contributions to society. While many people tend to credit classroom learning for those societal contributions, an argument can be made that supplementary experiences are just as valuable. At Mississippi Valley State University (MVSU), a small, public Historically Black College/University in the Mississippi Delta area, student engagement initiatives are of extreme importance for first-year students. Students at MVSU face several challenges including college readiness, ability to afford college, and desire to persist and earn their degrees. …