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Graduate Education In Mass Communication: Meaningful Goals, James Fletcher Apr 1988

Graduate Education In Mass Communication: Meaningful Goals, James Fletcher

Association for Communication Administration Bulletin

This article explores the relationship between liberal education and graduate study in mass communication, proposing a definition of the field that emphasizes systems connecting people, institutions, and technologies through mediated messages. It argues that mass communication contributes uniquely to liberal education by equipping students to function independently in a society shaped by complex message systems. The discussion critiques the tension between professional training and liberal learning, noting that graduate programs must balance preparation for media careers, research, and academic teaching. Three functions of graduate study are identified: retraining for media employment, advanced training for specialized industry roles, and doctoral preparation …


Sharing The Responsibility Of Media Literacy: Reaching Out To Other Disciplines, Jeffrey M. Mccall Apr 1988

Sharing The Responsibility Of Media Literacy: Reaching Out To Other Disciplines, Jeffrey M. Mccall

Association for Communication Administration Bulletin

This article argues for expanding media literacy education beyond communication majors to reach all college students, emphasizing the pervasive influence of mediated messages in shaping civic, political, and cultural life. It reviews historical and contemporary calls for media awareness as an essential component of liberal education and highlights efforts at DePauw University to establish a Center for Contemporary Media as a model for campuswide integration. The discussion stresses the importance of defining the fundamental contributions of mass communication to liberal learning, while avoiding overly vocational approaches. Proposals for broadening media literacy include cross-disciplinary team teaching, faculty development initiatives, lecture series, …


Academic Values Are Losing Out To The Narrow Values Of Industry Representatives In The Accreditation Process, Robert O. Blanchard Apr 1988

Academic Values Are Losing Out To The Narrow Values Of Industry Representatives In The Accreditation Process, Robert O. Blanchard

Association for Communication Administration Bulletin

This article critiques the dominance of professional values in the accreditation of journalism and mass communication programs, arguing that academic perspectives have been marginalized in the process. It highlights how accreditation policies, shaped largely by industry representatives, have defined all journalism and mass communication courses as non-liberal arts, a stance that threatens the intellectual and academic identity of the field. The discussion emphasizes that many communication courses contribute directly to liberal education through conceptual and critical content, and rigid vocational classifications risk undermining their value within universities. Historical perspectives and comparisons with liberal arts traditions are used to illustrate the …


The Basics Of Accreditation By Acejmc: Overview, Ed Mullins Apr 1988

The Basics Of Accreditation By Acejmc: Overview, Ed Mullins

Association for Communication Administration Bulletin

This article provides an overview of the accreditation process in journalism and mass communication as administered by the Accrediting Council on Education in Journalism and Mass Communications (ACEJMC). It explains accreditation as a system of certifying whether professional units meet prescribed standards and outlines the conditions required for eligibility, including practitioner-oriented mission statements, governance structures, and budgetary control. Twelve standards guide the process, with curriculum, faculty quality, instruction, resources, and diversity emphasized as central criteria. The article describes the multi-year preparation required for accreditation, the role of self-study, site visits, and evaluation by teams of educators and practitioners. It details …


The Role Of Journalism And Media Studies In The New Era Of Disciplinary Realignments, Willard D. Rowlands Jr. Apr 1988

The Role Of Journalism And Media Studies In The New Era Of Disciplinary Realignments, Willard D. Rowlands Jr.

Association for Communication Administration Bulletin

This article addresses the role of journalism and media studies within the shifting landscape of higher education and disciplinary realignments. It situates contemporary debates about specialization and liberal education within a long historical trajectory, noting that tensions between professional and liberal traditions have existed since classical and medieval times. The discussion critiques views that blame professional fields for undermining liberal education, arguing instead that new specializations have often revitalized intellectual traditions. It emphasizes the interdisciplinary character of journalism and communication, which has historically linked professional practice with philosophical and civic concerns. Examples from Chicago School sociology, Dewey’s pragmatism, and Lippmann’s …


Aca Membership Directory Apr 1988

Aca Membership Directory

Association for Communication Administration Bulletin

The 1988 ACA Membership Directory offers a historical snapshot of the American Communication Association’s membership and institutional affiliations, once a vital professional resource but now serving primarily as an archival record of the field’s landscape at that time.


Introduction: It's Time To Hang Together, Robert O. Blanchard, William G. Christ Apr 1988

Introduction: It's Time To Hang Together, Robert O. Blanchard, William G. Christ

Association for Communication Administration Bulletin

This introduction outlines the purpose of a symposium on the role of communication and media studies in liberal education, held at Trinity University in 1987. The gathering sought to address how mass communication could be more fully integrated into the liberal arts through conceptual and collaborative dialogue. Papers prepared for the symposium examined what is fundamental to the discipline, how communication faculty can engage with colleagues in traditional fields, and how undergraduate education might be broadened to balance specialization with liberal learning. Additional contributions addressed accreditation criteria and their impact on the liberal arts, as well as broader historical and …


Professional And Liberal Education: An Agenda For Journalism And Mass Communication, Robert O. Blanchard, William G. Christ Apr 1988

Professional And Liberal Education: An Agenda For Journalism And Mass Communication, Robert O. Blanchard, William G. Christ

Association for Communication Administration Bulletin

This article addresses the challenges of defining liberal education and the place of journalism and mass communication within it. It reviews competing conceptions of liberal education as content, faculty intent, or student outcomes, and argues that professional fields can make meaningful contributions to liberal learning through skills such as communication, contextual awareness, adaptability, and critical inquiry. The discussion critiques the tendency of traditional disciplines to resist emerging fields and the tendency of professional programs to overemphasize narrow vocational goals. To advance a more integrated approach, the article proposes four steps: evaluating journalism and mass communication programs for fundamental commonalities, building …


Aca News Apr 1988

Aca News

Association for Communication Administration Bulletin

This issue announces nominees for the ACA Executive Committee, with candidates representing community colleges, universities, and theatre programs. Each nominee provided background information and statements of objectives, emphasizing commitments to faculty development, curriculum innovation, communication across disciplines, and organizational service. Additional updates include ACA’s election to membership on the Accrediting Council on Education in Journalism and Mass Communications, giving the Association a stronger voice in accreditation processes. The issue also notes a program substitution at the Central States Speech Association meeting and a call for applications to the Program Review Service, which provides consultant evaluations for communication programs. These updates …


Summary Report Burleigh West Leisure Park Charrette, Gold Coast, Queensland, Harrison Price Company Apr 1988

Summary Report Burleigh West Leisure Park Charrette, Gold Coast, Queensland, Harrison Price Company

Harrison "Buzz" Price Papers

Mainsel Investments Pty. Ltd., has proposed the development of a major leisure park attraction on property owned by the company in the Burleigh West area of Queensland's famous Gold Coast. To assist in defining an optimum content and scope for the leisure park component, Mainsel Investments retained Harrison Price Company to conduct a charrette, or “storyboard” conference, to establish preliminary conceptual and economic guidelines for the project.


Central Florida Future, Vol. 20 No. 53, March 24, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 53, March 24, 1988

Central Florida Future

UCF fighting rash of fake IDs; Greeks raise big bucks for charity during week; Sex party gets fraternity kicked off Penn campus; Tuition increases will beat inflation again next year; American science students fare poorly.


The Ucf Report, Vol. 10 No. 19, March 23, 1988, University Of Central Florida Mar 1988

The Ucf Report, Vol. 10 No. 19, March 23, 1988, University Of Central Florida

The UCF Report

All the University invited to witness groundbreaking 88: Historical moment of 21 years ago to be reenacted on campus green April 5; Research for DOD: IST-developed software replaces human readers; London trip.


Central Florida Future, Vol. 20 No. 52, March 22, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 52, March 22, 1988

Central Florida Future

Enrichment for women; Profs pass plan to rebuild college; Expo bringing tips on wellness to campus; Shelter relies on volunteers.


Central Florida Future, Vol. 20 No. 51, March 17, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 51, March 17, 1988

Central Florida Future

Officials hope ed majors will like revamped career day; Honor group inducts 167; Once-ran Hart pleases crowds at Rollins.


Central Florida Future, Vol. 20 No. 50, March 15, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 50, March 15, 1988

Central Florida Future

Students dance for free; Big budget gets too big for SG, SG hires business manager to oversee million-dollar budget; Libertarian stumps for limited government, The Central Florida Future Sex Survey.


Central Florida Future, Vol. 20 No. 49, March10, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 49, March10, 1988

Central Florida Future

Board selects new editor for newspaper; Bikes, spokes only business for this campus attraction; GSL deadbeats would like to pay, but can't; Computer viruses spreading Malignant programs eating up memories across U.S. schools.


The Ucf Report, Vol. 10 No. 18, March 9, 1988, University Of Central Florida Mar 1988

The Ucf Report, Vol. 10 No. 18, March 9, 1988, University Of Central Florida

The UCF Report

UCF's role in Florida into Century 21: To meet developing needs of mid-Florida; Alafaya bridge a year off--low bid nearly $2.5 million; Major 1988 events to highlight UCF's 25th anniversary theme.


Central Florida Future, Vol. 20 No. 48, March 8, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 48, March 8, 1988

Central Florida Future

Working the road for Dad; University should try to mirror Orlando area growth; Students "stop out" Many drop semesters to raise money.


Central Florida Future, Vol. 20 No. 47, March 3, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 47, March 3, 1988

Central Florida Future

UCF 4th and rising in school tag game; Campus Democrats favor Durakis, Jackson on Tuesday; Time has passed to register for primary; Guest walks with loot Dorm thief claimed to be SAC performer.


Seattle Center Economic And Conceptual Development Study Phase 1 Report And Executive Summary - Draft, Walt Disney Imagineering, Harrison Price Company, Peter Moy & Associates, Sharon J. Dalrymple Mar 1988

Seattle Center Economic And Conceptual Development Study Phase 1 Report And Executive Summary - Draft, Walt Disney Imagineering, Harrison Price Company, Peter Moy & Associates, Sharon J. Dalrymple

Harrison "Buzz" Price Papers

The City of Seattle retained Walt Disney Imagineering, Inc. and Harrison Price Company, a Joint Venture, to prepare a master conceptual and economic development plan for Seattle Center. The six-month work program was initiated in December 1987 and encompassed a thorough examination of the physical condition, structural and use characteristics, and financial performance of Seattle Center buildings and grounds, both individually and collectively. It is emphasized that this new study is not simply an update of earlier planning work conducted over the past few years. Rather the scope and depth of this work program transcends these earlier efforts and formulates, …


Memorandum Report Planning Parameters For The Coca Cola Pavilion At Atlanta Underground, Harrison Price Company Mar 1988

Memorandum Report Planning Parameters For The Coca Cola Pavilion At Atlanta Underground, Harrison Price Company

Harrison "Buzz" Price Papers

The report assesses opportunities and options at the Coca Cola Pavillion in the Atlanta Underground and includes the following sections: introduction, description of the Atlanta Underground Project, market support, projected unduplicated attendance, concept, development cost, attendance, and summary.


Central Florida Future, Vol. 20 No. 46, March 1, 1988 Mar 1988

Central Florida Future, Vol. 20 No. 46, March 1, 1988

Central Florida Future

UCF union leaving dorm issue lonely for attention; They're not just Book Exchange, this frat is into helping all sorts; Navy coming in May; Arizona blacks recall injustice Students pass out 1962 literacy test given to Miss, blacks; Grads of '88 doing better in job market.


Sandspur, Vol 94, No 07 Special Edition, February 29, 1988, Rollins College Feb 1988

Sandspur, Vol 94, No 07 Special Edition, February 29, 1988, Rollins College

The Rollins Sandspur

Rollins College student newspaper, written by the students and published at Rollins College. The Sandspur started as a literary journal.


Central Florida Future, Vol. 20 No. 45, February 25, 1988 Feb 1988

Central Florida Future, Vol. 20 No. 45, February 25, 1988

Central Florida Future

Students' choice for president? 'Nobody' Many say no Democrats or Republicans impress them; say they wouldn't vote at all; UCF more than foreign land to international students; Psychology Dept. gets new doctorate program;


The Ucf Report, Vol. 10 No. 17, February 24, 1988, University Of Central Florida Feb 1988

The Ucf Report, Vol. 10 No. 17, February 24, 1988, University Of Central Florida

The UCF Report

Surprise! This is you life on videotape, Joan Ruffier; Staff Council's good news: financial affairs on the mend; Drinking water emergency proves employees can rise to the occasion; Lex Wood appointed chain or Educational Foundations.


Central Florida Future, Vol. 20 No. 44, February 23, 1988 Feb 1988

Central Florida Future, Vol. 20 No. 44, February 23, 1988

Central Florida Future

Communicating; [Wellness] Center offering help for adults raised by alcoholic parents; Fewer students think they need escorts at night; Pipe near Health Center cause of 'slimy' water; SG election season coming soon; News clips; Grads finding more jobs despite market crash; Opinion: When people die, it's OK to point out Greek system's bad apples; Voice from the wilderness: The decadence-of America (by Andy Campanaro); Health Bolt (presented by the UCF Student Health and Wellness Center); Sports.


Burbank Entertainment Center Summary Observations, Harrison Price Company, Winslow, Nicholas S. Feb 1988

Burbank Entertainment Center Summary Observations, Harrison Price Company, Winslow, Nicholas S.

Harrison "Buzz" Price Papers

This document summarizes the observations of the Burbank Entertainment Center project meeting held by the economic planning team on Friday, February 19, 1988 at WDI. The meeting aimed to reconcile sizing and economics for the various components proposed for inclusion in the project, and produced an overview assessment of the project, an examination of the design and analytical work conducted, and the implications of the Burbank Center findings on the "Disney Center" concept. The document includes the first draft and final copy. Handwritten "202D C" (Report no. 202, Subject category D, Restriction code C) on p. 10.


Central Florida Future, Vol. 20 No. 43, February 18, 1988 Feb 1988

Central Florida Future, Vol. 20 No. 43, February 18, 1988

Central Florida Future

Reid working to keep promises (photo of student government president Roy Reid); University conducting Star Wars' research?; UCF has scholarships to spare; News clips; Opinion: SG is in the right, feds are in wrong, and much more; Sports: UCF's Bernard Ford blazes Way through NFL combine; Confetti: The entertainment and feature supplement of the Central Florida Future.


Central Florida Future, Vol. 20 No. 42, February 16, 1988 Feb 1988

Central Florida Future, Vol. 20 No. 42, February 16, 1988

Central Florida Future

Congress' inaction means lower Pell Grants next year; What 1 in 5 graduates can look forward to; SG says jazz club will have to earn funding; CEBA II coming in under cost, ahead of schedule; SG looks for new ways to fund student union, Students go to legislators to ask for more money, say $2.3 million isn't enough for project; News clips; Ethics debate over killing animals in the classroom getting professors fired; Opinion: Koop has right idea with AIDS testing, colleges being selfish; A voice from the wilderness: The Presidency, Art and the question why?' (by Andy Campanaro); Health …


Central Florida Future, Vol. 20 No. 41, February 11, 1988 Feb 1988

Central Florida Future, Vol. 20 No. 41, February 11, 1988

Central Florida Future

Koop wants all university students tested for AIDS; Percentage of UCF students who have tried drugs or alcohol; Former student honored; Court: students don't need due process; Students plant tree on green (photo); Fuji, Kodak Still Fighting on College Campuses; 13 beagles kidnapped; CC [community college] leaders urge higher minority recruitment; Med school tries lower tuition; Judaic Studies offers more than classes; News clips; Opinion: Look at home· before accusing paper of racism; Confetti: The entertainment and feature supplement of the Central Florida Future.