Digital Commons Network^™

Bertha Weston Hall

African American Funeral Programs

Funeral program for Bertha Hall. Service was held in Winston, Georgia

Stacy Lanier Danley, Sr.

African American Funeral Programs

Funeral program for Stacy Danley.

White Nose Syndrome In Bats And Infant Mortality In Georgia, Rhys Medcalfe, Sean Medcalfe, Simon Medcalfe

Journal of the Georgia Public Health Association

Background: White nose syndrome (WNS) is a disease in bats caused by the fungus Pseudogymnoascus destructans that can result in bat mortality rates of over 90%. WNS was discovered in Georgia in 2012 in 3 counties but has continued to spread to 14 counties as of 2023, with P. destructans detected in a further seven. Biodiversity loss has been linked to human health outcomes including infant mortality. Understanding the link between WNS, biodiversity loss, and infant mortality in Georgia is important because Georgia ranks 42^nd out of the 50 states for infant mortality rate.

Methods: Using panel data from …

Covid-19 Vaccine Acceptance Among People Who Smoke In Rural Southwest Georgia: Perspectives And Influencing Factors, Shadé Owolabi, Helen Singer, Katherine Reilly, Łucja T. Bundy Ma-Edm, J.K. Veluswamy, Carla Berg, Regine Haardörfer, James Hotz, Ajay Gehlot, Michelle Kegler

Journal of the Georgia Public Health Association

Background: The COVID-19 vaccine is a critical tool in reducing COVID-19 related morbidity and mortality. Unfortunately, vaccine hesitancy is an ongoing public health challenge, especially in certain geographic areas and sub-populations. This study assessed factors associated with COVID-19 vaccine uptake and hesitancy among individuals who smoke in rural communities in southwest Georgia, one of the first COVID-19 “hot spots” in the U.S.

Methods: We conducted qualitative interviews (n=23) using a semi-structured interview guide, informed by the Integrated Behavioral Model (IBM), that assessed vaccine-related behavior, intention to be vaccinated, perceived risk, social norms, attitudes, and environmental barriers and facilitators …

Midweek Memo, Georgia Southern University

Midweek Memo

• Applaud
• Remember
• Share
• Experience
• Around the Nest

Message From The President, Georgia Southern University

Messages from the President

No abstract provided.

Mr. James A. Cole

African American Funeral Programs

Program for the funeral of James A. Cole, held at Ben Samuel Hill Memorial Chapel on December 10, 2025.

Earnestine V. Bonner

African American Funeral Programs

Funeral program for Earnestine Bonner. Service was held in 2011

Jeffery Dean Asberry

African American Funeral Programs

Funeral program for Jeffrey Asberry

Rosetta Wilkins Card

African American Funeral Programs

Funeral program for Rosetta Card. Service was held in Winston, Georgia

Lee Arthur Johnson

African American Funeral Programs

Program for the funeral of Lee Arthur Johnson, held at Robena Raymond Memorial Chapel on December 6, 2025.

The Mosaic, Georgia Southern University

George-Anne Media Group: Newsletters & Magazines

No abstract provided.

The George-Anne Daily, Georgia Southern University

George-Anne Media Group: Newsletters & Magazines

No abstract provided.

Midweek Memo, Georgia Southern University

Midweek Memo

• Applaud
• Remember
• Share
• Experience
• Around the Nest

Anti-Imperialism & Neo-Colonialism, The Philosophical Discussion Group

The Philosopher's Stone

• Anti-Imperialism & Neo-Colonialism

The George-Anne Daily, Georgia Southern University

George-Anne Media Group: Newsletters & Magazines

No abstract provided.

The George-Anne Daily, Georgia Southern University

George-Anne Media Group: Newsletters & Magazines

No abstract provided.

The George-Anne

The George-Anne

No abstract provided.

The George-Anne Inkwell Edition, Georgia Southern University

The Inkwell

No abstract provided.

The George-Anne Daily, Georgia Southern University

George-Anne Media Group: Newsletters & Magazines

No abstract provided.

Educating For Impact: A Prosocial Marketing Approach To Foster Altruism Among Young Consumers, Bela Florenthal

Journal of Applied Marketing Theory

This study explores how a prosocial marketing intervention in a dual-enrollment course fosters altruistic values and emotional development among young consumers while deepening their understanding of cause-related and social marketing. Grounded in holistic and experiential learning, the project required students to engage in weekly acts of kindness, reflect on their experiences, and share their actions on social media to amplify impact. Thematic analysis of qualitative data collected over two academic years revealed personal growth driven by intrinsic motivation (e.g., belonging, self-esteem) and positive emotions (e.g., joy, pride). Students demonstrated greater social awareness and practical application of marketing principles through volunteering, …

Motion Picture Reviews As Determinants Of Box Office Revenue In The Post-Covid Environment, Fernando Comiran, Velitchka D. Kaltcheva, Anthony Patino

Journal of Applied Marketing Theory

The decline in motion picture box office receipts and shortened release windows following the COVID-19 pandemic have placed heightened pressure on early performance as a critical determinant of commercial viability. Building upon earlier research suggesting that, as moviegoing frequency decreases, consumers are more likely to rely on audience reviews than critics’ reviews when making a decision to see a movie (Chakravarty et al., 2010), we examine which source of early reviews—professional critics reviews or audience reviews (WOM)—has an impact on early performance following the COVID-19 pandemic. We estimate a linear regression model using actual behavioral data—namely, eight years of motion …

Armando’S Case: Diagnostic Emergent Literacy Assessment For Children With Complex Communication Needs, Bronwyn A. Harris, Tonya R. Moore, Ashley E. Pennell

Journal of Case Learning & Exceptional Learners

This practice-based case study is designed to offer a tutorial on how to adapt an informal, diagnostic emergent literacy assessment to meet the needs of students like six-year-old Armando, a Latino, multilingual learner with autism spectrum disorder (ASD) and complex communication needs (CCN) in an inclusive kindergarten classroom. Armando’s informal literacy assessment adaptations and outcomes are discussed, including descriptions of his emergent literacy skills observed through his engagement in literacy stations, small group reading instruction in his classroom, and his use of alternative and augmentative communication (AAC) in both instructional and assessment settings. This case study illustrates how traditional literacy …

Involvement Of Students With Extensive Support Needs In Pbis: Middle School Educator And Administrator Perspectives, Virginia L. Walker, Megan E. Carpenter, Sheldon Loman

Journal of Case Learning & Exceptional Learners

School-wide positive behavioral interventions and supports (PBIS) is a widely adopted multi-tiered system of behavioral supports designed to promote a safe, predictable, and inclusive school environment for all students. Despite the positive outcomes associated with PBIS, students with extensive support needs (ESN) may have limited access to and involvement in all aspects of PBIS. In this article, we describe the perspectives of three staff members––an administrator, general education teacher, and special education teacher––who participated in interviews about the involvement of students with ESN in PBIS. These staff members provided insightful information about how students with ESN were involved in PBIS …

An Examination Of Brand Avoidance Among Consumers Of Membership Business Models, Cara Peters, Bradley W. Brooks

Journal of Applied Marketing Theory

The purpose of this study is to examine how the increasingly prevalent business membership model is linked to potential brand avoidance. Based on a qualitative examination of consumer complaints from two organizations that utilize membership business models, this research demonstrates how consumer complaints are highly consistent with established brand avoidance antecedents. The findings offer a cautionary warning to business decision-makers who manage membership business models with consumers as well as to those who are considering implementing such an approach. The implications for these decision-makers are discussed.

Is Political Information Over Facebook Credible? A Look At The 2020 Presidential Election, Kristina Harrison, Shawn Thelen, Boonghee Yoo, John B. Ford

Journal of Applied Marketing Theory

Much controversy still exists surrounding the events before, during, and after the 2020 U.S. presidential election. Some of this is attributable to voters’ uncertainty, driven by conflicting messages transmitted over social media, about the credibility of information surrounding the candidates and election results. Examining data collected shortly before the 2020 election, this study investigates how consumers perceive political information presented on Facebook. Drawing from Source Credibility Theory and the Elaboration Likelihood Model (ELM), the research tests a model that includes medium dependency, medium interactivity, information quality, information presentation, personal expertise, and power perception. Data from 407 participants were analyzed using …

Comments From The Editors, Tulay Girard, Brian Whelan

Journal of Applied Marketing Theory

Comments from the Editors

Learning From Unique Approaches And Challenges, Kathryn L. Haughney, Jeongae Kang, Aftynne E. Cheek

Journal of Case Learning & Exceptional Learners

No abstract provided.

The Role Of Apparel In College Student Athletic Affiliation, Robin Hardin, Michelle L. Childs

Journal of Applied Marketing Theory

Athletics is often considered the virtual front porch of a university, as it is often the most recognizable aspect of a college or university. This study examines how college students use apparel to affiliate with their university’s athletic brand. Results revealed three key factors influencing athletic-related merchandise preference: fashionable appeal, uniqueness, and official merchandise. Further analysis found that merchandise featuring official logos, colors, and recognizable branding elements significantly enhances consumers’ ability to associate with the university’s athletics brand. Gender differences emerged in preferences for fashionable items, with men showing greater interest. These findings provide valuable insights for marketers and university …

Decoding The Dynamics Of Ceo Sociopolitical Activism And Stakeholders’ Response, Nayyer Naseem, Yuqi Wang, Faraz Moin

Journal of Applied Marketing Theory

Business leaders today function as powerful symbolic figures whose sociopolitical stances can transform consumer loyalty, investor confidence, and organizational stability. This study decodes how stakeholders interpret executive actions and respond through behaviors such as boycotts, divestment, or heightened advocacy, highlighting both short and long-term consequences. Drawing on signaling, stakeholder, social identity, social influence, intrinsic motivation, and reputational risk theoretical frameworks, this study develops a four-stage interpretive model that links leadership behavior to stakeholder perceptions, reactions, and market outcomes within varying contextual and environmental conditions. Through a case-based analysis, it illustrates how CEO stance, media framing, and ideological alignment shape these …