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Understanding Global Street Food Consumer Behavior And Experience: A Narrative Review Of Literature And Development Of Framework, Samit Chakravorti

Journal of Applied Marketing Theory

This paper explores global street food consumer behavior and consumption experience. The aim of this paper is to gain a holistic comprehension of street food consumption decision making and experience through exploring nature and sources of perceptions, attitude and expectations surrounding street food, the characteristics of the product offering and the domain within which it is served and consumed. To achieve this aim the author engages in a narrative review of academic research on consumer behavior of street food, provides a holistic picture of consumption experience of street food through consolidating and interpreting research findings, and extends the theoretical understanding …

Measuring Social Influence In Online Social Networks - Focused Literature Review On Human Behaviors, Shyamala N. Chalakudi, Gnana Bharathy, Dildar Hussain, Dakshinamurthy Kolluru

Journal of Applied Marketing Theory

Measuring an individual's social influence (SI) capability is gaining traction with the rapid growth and expansive reach of online social networks (OSN). However, most existing frameworks and methods are confined to graphical theories or the structural properties of these networks. Even behavioral investigations are often limited to a narrow set of influencing behaviors and confront significant challenges in encompassing the breadth of human psychological characteristics. This study aims to address this gap through an exhaustive and focused literature review, concentrating on the definitions of human behavior characteristics rooted in established sociology and psychology theories. Beyond providing a comprehensive overview, the …

Advancing Theory In Psychographic Market Segmentation Research, Jack A. Lesser, Suanne M. Barthol

Journal of Applied Marketing Theory

For decades, marketing research has focused on identifying psychographic segments to develop corporate strategy. However, as this article contends, psychographic segmentation research has often lacked sufficient theoretical grounding, particularly in the selection of variables and underlying theories guiding these studies. To address this gap, the present study systematically reviews a broad range of segmentation studies to evaluate their theoretical contributions and identify promising directions for future research. The analysis begins by examining the theories in a comprehensive psychographic segmentation study by Lesser and Hughes (1986a), followed by a review of 38 additional studies to uncover relevant underlying theories. The study …

The Yin And Yang Of Decision Making: Strategic Planning And Improvisation In An Entrepreneurial Culture, Anton Fenik, Ernest R. Cadotte, Helena F. Allman

Journal of Applied Marketing Theory

Only a few empirical studies examine the influence of organizational improvisation on firm performance. Further, more insight is needed regarding the coexistence of normative (i.e., planned) and descriptive (i.e., improvised) forms of decision-making. This paper contributes to the literature by filling these gaps. It investigates the moderating effect of entrepreneurial behaviors on the relationship between improvisation and firm performance. It explores whether improvisational decision-making can improve firm performance beyond planning’s effect on firm outcomes. We employ decision theory and sensemaking literature in our conceptual model. We test our hypotheses with data from a cross-sectional managerial survey and a behavioral simulation …

Trust And Reliability Of Information Sources On Facebook For Presidential Candidates: A Study Of Voter Perceptions, Kristina Harrison, Shawn Thelen, Boonghee Yoo

Journal of Applied Marketing Theory

This exploratory research, utilizing both open-ended and likert-type questions, identifies who voters trust on Facebook for information about Presidential candidates as well as the benefits of using Facebook for obtaining this information. In line with Social Identity Theory, results indicate that some sources, especially those that are respected/intimate are far more trusted than others, e.g., local media, national media, and celebrities. Findings indicate that voters, drawn from a national online sample, enjoy the social aspects of connecting with like-minded individuals, use it to source information about candidates, find the platform convenient, but express some concerns over the reliability of information …

Navigating Crisis: The Intersection Of Politics, Culture, And Suicide In South Korea And Japan, Natasha A. Burke

Honors College Theses

Suicide is an important global issue, and there need to be measures put in place to help prevent such a problem. Existing literature finds that culture and politics do significantly impact suicide rates. I assess how the perceptions of suicide differ from culture to culture and how culture plays a role in the rates of suicide and reasons for it. I also examine at how socioeconomic status, unemployment, and economics affect people as well. In this study, I research how politics and culture affect suicide rates in Asia, specifically how politics and culture influence suicide rates in South Korea and …

Faculty Senate Agenda, Georgia Southern University, Faculty Senate

Faculty Senate Agendas

No abstract provided.

Peter Pans, Captain Hooks, And The Courage To Be Vulnerable, Philosopher's Discussion Group

The Philosopher's Stone

• Peter Pans, Captain Hooks, and the Courage to be Vulnerable

A Fresh Breath: Study Abroad Sustainable Housing Expectations In Higher Education, Mary-Porcher S. Warner, Beth L. Mcgee

Honors College Theses

In 2017, Georgia Southern purchased the Convent of Perpetual Adoration for their latest Campus in Wexford, Ireland. This particular Convent is 147 years old and has a rich history in the community. With the purchase of this Convent, the University plans on repurposing the building into a living quarters for students who choose to study abroad. With this decision comes many more considerations, such as students' needs, comfort, and safety. A survey has been conducted where students from Georgia Southern University who had studied abroad in Wexford, Ireland answered a variety of questions about their experiences and preferences. The participants …

The George-Anne Inkwell Edition, Georgia Southern University

The Inkwell

No abstract provided.

The Rise And Fall Of Caribbean Piracy: A Socio-Technical Analysis Of The War Of Spanish Succession, Maritime Innovation, And Edward Randolf’S Policy, Dominique M. Salinski

Armstrong Undergraduate Journal of History

This paper argues that the mode and historical context in which piracy ascended in the Caribbean after the War of the Spanish Succession, as well as the historical interrelation between maritime technology and pirate tactics, coalesced into a diachronic Damocles Sword that resulted in the downfall of piracy in the Golden Age. Sanctioning piratical enterprises as a subconventional maritime strategy displayed a geopolitical reliance on piracy by great powers. However, the depraved treatment conventional sailors received across all major European navies generated a social stratum that eventually bore the Golden Age of Piracy, while simultaneously contributing significantly to British naval …

Unease At Home: Evading And Resisting The Draft During The Vietnam War, Michael R. Beadle

Armstrong Undergraduate Journal of History

In Evading and Resisting the Draft, this work defines and provides examples of draft evasion and resistance by prospective draftees in the United States during the Vietnam War. This work seeks to consider the motives and actions taken by draft evaders and resisters in the context of the overarching Cold War and tumult of the Vietnam War era. Attention is given to various demographic groups from African American, rural, and working-class communities and the disparities faced by many. In understanding these ideas, actions, and motives, readers gain a deeper understanding of the relationships forged between government and individuals during the …

Teaching Literacy: The Intersection Of Social Studies And Language Arts Through Integration, Christopher D. Moore, Jennifer Shiers, Pamela Mccabe, Jeremy Nix

Teaching Social Studies in the Peach State

Social studies education has always been an important component of K-5 education; however, as dedicated, content-specific instructional time has steadily decreased over the past two decades to give more time to mathematics and specifically English Language Arts, literacy scores have also decreased. Partnering ELA and social studies in the K-5 space allows for students to build their background knowledge in social studies, while increasing their literacy by using instructional resources connected to social studies during the ELA block, and then teaching social studies thinking skills during devoted social studies class time.

Revealing The Stories Of A Place: Designing Curricula On An Island, Ariel Cornett, Delandrea Hall, Kathryn L. Haughney, Cynthia C. Massey, Amanda Wall, Kania Greer

Teaching Social Studies in the Peach State

Ossabaw Island is a Georgia barrier island, accessible solely by boat and protected from development through a public-private partnership between a foundation and the state. This site has the potential to serve as a primary resource for inspiration, education, and lifelong learning. Our study illuminates how one pre-service teacher (PST) and six teacher educators (TEs) experienced an immersive site visit to this local learning environment. We highlight the importance of experiencing places first-hand and using sources (e.g., oral histories) to make content connections. Additionally, the immersive site visit experience allowed us to collaboratively brainstorm place-based curricular units.

Divisive Concepts Legislation: Perceptions Of Georgia Social Studies Teachers, Karen Terry, Forrest R. Parker Iii

Teaching Social Studies in the Peach State

This study examines Georgia social studies teachers' perceptions of House Bill 1084, which seeks to limit the teaching of divisive topics in K–12 classrooms. With growing concerns nationwide about how educators address controversial subjects, this bill represents Georgia's stance in the debate, potentially affecting social studies teaching in the state.

The research employs a survey-methods approach, focusing on Georgia's social studies teachers. Using a Delphi method, a pilot survey was first distributed to gather feedback and refine the survey. The study aims to understand teachers' views on House Bill 1084, its impact on their teaching practices, and its broader implications …

Barriers To Help-Seeking Behavior For Maternal Mental Health Disorders: Application Of The Health Belief Model, Tobi F. Oloyede, Joanne Chopak-Foss

Journal of the Georgia Public Health Association

Perinatal mood and anxiety disorders (PMADs) have become a leading cause of maternal mortality due to suicide among women in the first year following pregnancy. Although the profile for new mothers who die by suicide is predominantly white, disparities exist between Black and White women in their seeking help for perinatal and/or post-natal mood disorders. For Black, Indigenous, and People of Color (BIPOC), there are differences in the perceptions of the benefits of seeking help for PMADs. The COVID-19 pandemic exacerbated maternal mental health disorders in the United States particularly for women who live in communities with limited access to …

An Epiq Mass Shelter Training For Public Health Nurses In Georgia To Improve Core Competencies In Disaster Preparedness: A Pilot Study, Ashlie L. Pullen, Sonya Shinhoster

Journal of the Georgia Public Health Association

Background: Research shows that nurses are often ill-prepared for disaster response. A survey conducted by the Georgia Department of Public Health Office of Nursing in April of 2021, demonstrated that 45% of the public health nurses surveyed had never deployed to a mass congregate shelter, and 43% reported they had no formal training related to emergency preparedness or mass sheltering. The purpose of this pilot study was to measure public health nurses’ improvement in familiarity with emergency preparedness and disaster response core competencies as defined by the Emergency Preparedness Information Questionnaire (EPIQ) after a focused educational program and tabletop workshop. …

Understanding The Role Of Perceived Racial Discrimination On Adolescent Mental Health During The Covid-19 Pandemic, Jill V. Klosky, Delia Lang, Briana Woods-Jaeger, Julie Gazmararian

Journal of the Georgia Public Health Association

Abstract

Background: Adolescent mental health declined during the COVID-19 pandemic. Racial discrimination, which may negatively affect adolescent mental health, has increased. This study sought to understand whether pre-pandemic reports of racial discrimination predicted changes in adolescent depression, anxiety, and self-esteem from before to during the COVID-19 pandemic.

Methods: Two online surveys were administered at two public high schools in semi-rural, north-central Georgia; one in Spring 2020, just before the closing of public schools due to COVID-19; the other to the same students in Fall 2020.

Results: Most participants were White (62%) and the majority (88%), reported the same or better …

Dei Corner: Introducing The Diversity, Equity, & Inclusion Committee: Our Purpose And What It Means For Manuscript Submissions & Reviews, Victoria Vanuitert, Lauren Zepp, Stacy Mcguire, Gwendolyn Deger, Jennifer Malone

Journal of Case Learning & Exceptional Learners

Toward the goal of publishing high-quality case studies and related research, the Diversity, Equity, and Inclusion (DEI) Committee of the Journal of Case Learning and Exceptional Learners (JCLEL) created guidelines for authors and reviewers. These guidelines focus on presenting cases with clear and balanced descriptions, as well as utilizing bias-free language so that students from traditionally marginalized backgrounds are represented in respectful and inclusive ways. Additional components specific to intervention-based case studies are also addressed, including the social validity of the intervention. Rubrics are included to be used by prospective authors as they prepare manuscripts for submission, as well as …

Check-In-Check-Out Intervention For Jose: A Collaborative Approach To Behavioral Intervention For A Student From A Cld Background, Robai N. Werunga Phd

Journal of Case Learning & Exceptional Learners

Engaging families from culturally and linguistically diverse (CLD) backgrounds has been found to yield collateral effects that include positive school outcomes for CLD students with disabilities. However, fostering active CLD family engagement, including those of immigrant status has historically posed some challenges. Additionally, when the student in question has a diagnosis that involves behavioral challenges, school and family interactions tend to be adversarial in nature. In this case study, the author describes the procedures undertaken to implement an intervention that not only addresses targeted behaviors of a student from CLD background, but also solicits and fosters parental involvement.

Empathy And Political Skill: Improving Salespeople’S Value Enhancing Behavior Performance, Megan C. Good, Charles H. Schwepker Jr.

Journal of Applied Marketing Theory

Little is known about the interface between empathy and political skill in sales. This study develops a model to reflect these characteristics and their impact on performance. Results from a study of 240 B2B salespeople contradict the a priori assumption that empathy may not be positively related to sales performance and challenge existing stereotypes that salespeople are not empathetic. Importantly, the findings show sellers employing empathy can generate enhanced outcomes. Also, this study extends our understanding that utilizing political influence spreads the benefit of empathy beyond the impact itself. Politically skilled B2B salespeople can better understand and display their empathy …

Whose Opinions Do We Listen To? The Influence Of Online Product Ratings And Price On Consumers, David Ackerman, Jing Hu, Barbara L. Gross

Journal of Applied Marketing Theory

User-generated reviews have become important to consumers in evaluating market offerings and making purchase decisions. This study takes an overall look at the evolving sources of information from which consumers draw to get information about products and services and focuses specifically on an electronics product, a smart phone. We examine the influence of online product ratings and reviews on consumers. Results from data analysis found that online consumer ratings may have more of an impact on consumers than do the ratings of experts. Consumers were more likely to purchase products receiving high ratings from consumers despite receiving low ratings from …

Emerging Themes Regarding Customer Perception Of A Third-Party Online Food Delivery Provider And The Implications For Operators, Shian-Lih Chen Mccain, Jeff Lolli, Emma Liu

Journal of Applied Marketing Theory

This study discusses third-party online food delivery providers' (OFDPs) continuing dominance post-pandemic and provides recommendations for providers and foodservice operators by analyzing customer comments regarding a third-party OFDP. Thematic Analysis, a data-driven inductive approach, was applied in this study to identify four emergent themes. 1) App Technology- Oriented Quality Attributes, 2) App Service-Oriented Quality Attributes, 3) Delivery Person’s Performance, and 4) Restaurant Food Quality. Technology-Oriented Quality Attributes had the highest frequency of mentions (533), followed by Deliverer’s Performance (531), Service-Oriented Quality Attributes (524), and Restaurant Food Quality (115) for a total of 1,703 mentions of which 461(27%) were positive and …

Understanding Course Success In Mandated Online Learning: The Role Of Computer And Computer- Mediated Communication Anxiety, Chris Zimmer

Journal of Applied Marketing Theory

Amidst the COVID-19 pandemic, many universities shifted to fully online learning. This study contributes to the existing online learning literature by examining the connection between course success, student engagement, and levels of computer and computer-mediated communication anxiety. The research delves into understanding the impact of anxiety on course engagement and the relationship between engagement and overall course success. Regression analyses were used to test hypotheses, revealing an interaction between computer anxiety and computer-mediated communication anxiety. The study underscores the importance of student engagement with course materials, particularly for assignments that require higher-order thinking. In contrast, objective quizzes and tests that …

When Consumer Brand Advocacy Goes Bad: A Study Of Key Drivers Of Extreme, Negative Activism, Esta D. Shah, Julia E. Blose, Reagan C. Kilpatrick

Journal of Applied Marketing Theory

This paper uses an active, two-party political landscape in the U.S. as a testing ground to study the effects of an individual’s level of perceived political identification, fantasy proneness, and conspiracy mentality as possible antecedents of extreme, negative activism (e.g. attacking a police officer) undertaken to protect one’s brand community. Two independent, national surveys conducted one week prior to the November 2020 presidential election (N=481) and again in March 2021 after the presidential transition (N=465) allowed us to study the relationship between the three variables among U.S. citizens with liberal or conservative perceived political identifications, and measure likelihood to engage …

Food Insecurity Amongst Urban College Students, Gerron Scott

Journal of Higher Education & Student Affairs

Food insecurity is a growing concern among college students. With the rising food and housing costs, more students are going hungry. This narrative inquiry provides a greater understanding of food insecurity's impact on the college-going experience for urban students. Interviews were conducted with five college students who attend a large public urban university in the mid-Atlantic and use the on-campus food pantry. As a result of the narrative inquiry, six themes emerged. They are peer relationships, government assistance, cost of living, access to healthy food, institutional help, and navigating college. As a result of the study, there are several actionable …

Grace Marcella Chance Fuller

African American Funeral Programs

No abstract provided.

Overcoming The Bottlenecks In Teaching Psychological Statistics, Lisa J. Elliott, Joan Middendorf

International Journal for the Scholarship of Teaching & Learning

Teaching and learning undergraduate statistics has been a most challenging task for undergraduate psychology majors (Salkind, 2017). A seasoned statistics instructor consulted with a seasoned instructional designer on a method to improve a particularly demanding course using a performance improvement approach to address learning difficulties she had noted in previous semesters. The Decoding the Disciplines methodology identified the most challenging concepts and provided a methodology to improve student learning performance. The methodology focused on five core concepts in psychological statistics: probability, variability, central limit theorem, independent/ dependent variables, and degrees of freedom. The Decoding the Disciplines curriculum was used for …

Gaining Ground: Toward The Development Of Critical Thinking Skills In A Social Problems Course, Ada Haynes, Jacob Kelley, Andrea Arce-Trigatti

International Journal for the Scholarship of Teaching & Learning

The purpose of this article is to contribute to the scholarship of teaching and learning in sociology by examining a set of course redesign improvements made in a Social Problems course at the undergraduate level. These improvements center on increasing students’ critical thinking skills by integrating research-based, innovation-driven learning and student-centered strategies into a four-part course assessment redesign. Using a primarily case study approach, we examine quantitative data in the form of an interdisciplinary pre- and post- Critical thinking Assessment Test (CAT) from students enrolled in one iteration of the redesign for this particular course. Results from this analysis highlight …

Designing An Effective Motivational Climate: Effects On Students’ Effort And Achievement, Margaret Ellis, Brett D. Jones, Fei Gu, Hande Fenerci

International Journal for the Scholarship of Teaching & Learning

We present a case study that demonstrates how instructors can intentionally design a positive motivational climate in online and hybrid courses. We also examine the extent to which students’ perceptions of the motivational climate predict their effort and achievement across three different modalities (face-to-face [FTF], online, and hybrid) of the same course. We surveyed students in an undergraduate computer science course once a semester for three consecutive years (FTF in Year 1, online in Year 2, and hybrid in Year 3). Measures included motivation-related scales and final course grades. Our findings, based on survey responses from 981 students, demonstrate that …