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The Marketing Plan: Using Marketing Plans And Related Resources To Support Experiential Learning In The Classroom, Ronald Dick Ed.D, Dorene Ciletti Ph.D, Audrey Guskey Ph.D

AMTP Proceedings 2017

The marketing plan is the cornerstone of every vice president or director of marketing’s success. At the core the marketing plan is a one to five year plan of the financial future of the organization, and resources are readily available for marketing plan review and development within the structure of a marketing-related course. Recent employer surveys point to critical thinking, problem-solving, and collaborative team experiences as desirable skills for entry-level hires, and applied experiential projects as a desirable educational practice. This session aims to explore usage of the marketing plan as a means to provide employer-desired skills, support course objectives, …

Community Sport Service Provision, Resident Satisfaction, And Participation, Liangjun Zhou, Xiaoying Chen, Beth A. Cianfrone, Jerred Junqi Wang, Nathan David Pifer, James J. Zhang

AMTP Proceedings 2017

Advocating for the “gold medal strategy”, China has made great advancements in elite sports; however, the significant achievement in elite sports has not translated into the development of mass sport participations. To form a stronger foundation of a sport pyramid, more attention should be directed to community sports and promoting healthy lifestyles. The purpose of this study was to examine the impact of community sport service provisions on participants’ satisfaction and in turn on their sport participation behavior. In the current study, the public sport service in community includes sport facilities, sport organizations, sport programs, fitness test, and volunteer services …

Segmentation Of The Aruban Tourism Market: Classification Of Visitors’ On-Island Activities, Deborah J.C. Brosdahl, Roasalind C. Paige

AMTP Proceedings 2017

Travel and tourism offices in destinations throughout the world are keenly aware of the importance of attracting visitors to their locale. This is especially true in places where tourism is an important component of the local economy. Nowhere is tourism more important than for the island nations of the Caribbean, an area that has been called one of the most tourism dependent regions in the world. With approximately 1.22 million people visiting each year, the Caribbean island of Aruba “The World Tourism Council (WTTC) reports Aruba’s GDP is more reliant on travel and tourism than any other nation, relative to …

Research Express News, Georgia Southern University

Research & Economic Development

• Georgia Southern faculty continue excellence in 2015

The George-Anne, Georgia Southern University

The George-Anne

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Chhs News, College Of Health And Human Sciences, Georgia Southern University

College of Health Professions: News & Publications (2012-2023)

No abstract provided.

My News

My News (2014-2020)

• Don’t get ticketed or towed on Game Day
• Register for the inaugural Willie J. Burden Golf Tournament

• Alumna designs 2016 Governor’s Award for the Arts and Humanities

• Botanic Garden Plant Sale kicks off this weekend

• Georgia Southern to host first TEDxGeorgiaSouthernU event

Health & Kinesiology News, Georgia Southern University

Health Sciences & Kinesiology: News & Publications (2015-2023)

• Georgia Southern M.S. Degrees Ranked Nationally

Brown And Hughes Named Preseason All-Sun Belt In Sbc Poll, Georgia Southern University

Athletics: News & Publications

• Brown and Hughes Named Preseason All-Sun Belt in SBC Poll
• The Eagles are picked fourth in the 12-team league

Newsroom, Georgia Southern University

Newsroom (2006-2023)

• Georgia Southern to host first TEDxGeorgiaSouthernUevent
• Georgia Southern M.S. Degrees Ranked Nationally

The George-Anne, Georgia Southern University

The George-Anne

• News
• Features
• Sports
• Puzzles
• Opinions

The George-Anne, Georgia Southern University

The George-Anne

• Opinions
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• News
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Georgia Southern University Alumni Association Announces 2016 40 Under 40 List, Georgia Southern University

Athletics: News & Publications

• Georgia Southern University Alumni Association Announces 2016 40 Under 40 List
• Five Student-Athlete Alumni are honored with recognition

Health & Kinesiology News, Georgia Southern University

Health Sciences & Kinesiology: News & Publications (2015-2023)

• Online Sports Management Degree Ranked No. 5 by OnlineU

Chhs News, College Of Health And Human Sciences, Georgia Southern University

College of Health Professions: News & Publications (2012-2023)

No abstract provided.

Student Managers One Of Many Behind-The-Scenes Heroes Of Camp, Georgia Southern University

Athletics: News & Publications

• Student Managers One Of Many Behind-the-scenes Heroes Of Camp
• Group helps make things run smoothly at practice

Sun Belt Conference Honors 165 Eagle Student-Athletes For Work In Classroom, Georgia Southern University

Athletics: News & Publications

• Sun Belt Conference Honors 165 Eagle Student-Athletes For Work in Classroom
• Commisioner’s List, Academic Honor Roll Released

Arts & Humanities News, Georgia Southern University

Arts & Humanities: News & Publications (2009-2023)

• Honors for Two Foreign Languages Faculty, Students
• 40 Under 40 Alumni List Released

Five Eagles Named Preseason All-Sun Belt In Coaches Poll, Georgia Southern University

Athletics: News & Publications

• Five Eagles Named Preseason All-Sun Belt in Coaches Poll
• The Eagles open their season Sept. 3 against Savannah State

Patrice Butler Interning With Professional Women’S Basketball Organization, Georgia Southern University

Athletics: News & Publications

• Patrice Butler Interning with Professional Women’s Basketball Organization
• Taking part in three month internship with professional women’s basketball team

Cleveland And Challenger Named All-Sun Belt Conference, Georgia Southern University

Athletics: News & Publications

• Cleveland and Challenger Named All-Sun Belt Conference
• Georgia Southern faces No. 3 Little Rock in opening game

Health & Kinesiology News, Georgia Southern University

Health Sciences & Kinesiology: News & Publications (2015-2023)

• Sport Management Students Raise Money for Local Non-profit

My News

My News (2014-2020)

• Seventh annual Farm­to­Table Dinner fundraiser to support Henderson Library
• Office of Pre­Law Advising plays crucial role at University
• RHRI wins national award for DESRE program
• Theatre and Performance Program full member of NAST
• Georgia Southern receives two Emmy® Award nominations
• Join the Faculty and Staff Google+ Community

Eagle Swimming & Diving Adds Three In Late Signing Period, Georgia Southern University

Athletics: News & Publications

• Eagle Swimming & Diving adds Three in Late Signing Period
• Georgia Southern signs a total of 10 for 2016-17 season

The George-Anne, Georgia Southern University

The George-Anne

• Opinions
• News
• Features
• Puzzles
• Sports

The George-Anne, Georgia Southern University

The George-Anne

• Puzzles
• Opinions
• News
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Angel Mcgowan Named To All-Sun Belt Conference Second Team, Georgia Southern University

Athletics: News & Publications

• Angel McGowan Named to All-Sun Belt Conference Second Team
• McGowan earns first-ever All-SBC nod for Georgia Southern women’s basketball

Men's Basketball: Hughes And Brown Named All-Sun Belt, Georgia Southern University

Athletics: News & Publications

• Men's Basketball: Hughes and Brown Named All-Sun Belt
• The Eagles take on South Alabama in the Sun Belt Tournament Thursday

Points Of Pride, Georgia Southern University

Points of Pride (2013-2023)

• Rankings
• Academics
• Athletics
• Facilities
• Outreach
• Research

The George-Anne, Georgia Southern University

The George-Anne

• Opinions
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• Sports