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College Of Education News, College Of Education, Georgia Southern University

College of Education: News & Publications (2003-2023)

• COE welcomes new faculty and staff for 2018-19

The Relationship Between Consumer Sentiment Towards Advertising And Ad Credibility, Ad Likeability, And Attention To Ads: The Case With Visual Metaphors, Vivek Madupu, Sampathkumar Ranganathan, Sandipan Sen

Journal of Applied Marketing Theory

Popularity of ads with visual metaphors are on the rise. The present study examined the relationship between consumer sentiment towards advertising and ad credibility, ad likeability, and attention towards ads when ads contain visual metaphors. Specifically, this study tested ads which are “A is like B’” (comparison for similarity) and replacement type (only either source or the target is present while the other is absent) metaphors. Sixty-four students from a regional university in the mid-west completed surveys. Our study results indicate that when sentiment towards advertising is high, consumers find ads more credible and pay more attention to ads. However, …

A Model For Perceived Destination Value And Tourists' Souvenir Intentions, Wei Wang, Gallayanee Yaoyuneyong, Pauline Sullivan, Brigitte W. Burgess

Journal of Applied Marketing Theory

This research explores the influence of value perception on tourists’ souvenir purchase decisions. A convenience sample of 380 respondents from a Southeastern U.S. university completed survey instruments regarding their destination, shopping venue, and souvenirs purchased. Results revealed significant positive influences between five value perceptions (functional, emotional, novelty, value for money, and social) and tourists’ souvenir purchase intentions. These results provide valuable marketing and strategic planning insights to destination retailers.

An Exploratory Study Of The Interaction Effects Of Student Service Employees' Job Resourcefulness And Organizational Support In A Campus Setting, Shawn Clouse, Simona Stan, Nader H. Shooshtari

Journal of Applied Marketing Theory

This paper investigates the interactive effects of student service employees’ job resourcefulness and organizational resource support on employees’ commitment and ability to provide high quality customer service, which in turn results in higher job satisfaction and performance outcomes. This exploratory study’s goal was to help campus managers improve service employee development practices. This study involved a survey sample of 98 student employees working in customer service roles at a mid-sized university campus recreation center. The study finds that job resourcefulness is the most important factor that positively determines student employees’ commitment to service quality and skill proficiency, along with job …

Understanding Differences In The Dimensions Of Brand Loyalty Among Generational Cohorts In The Carbonated Beverage Category, Neleen S. Leslie-Piper, Petula Senior

Journal of Applied Marketing Theory

This study explores generational differences in the antecedents of brand loyalty in the carbonated beverage category. Eight loyalty dimensions were examined across three generational cohorts: Millennials, Generation X and Baby Boomers. Results indicate partial support for the study hypothesis. Significant generational differences were only observed for some loyalty dimensions and in most of those cases, Baby Boomers recorded significantly higher scores than Millennials but were not significantly different than other groups. There were also very few differences between Millennials and Generation X.

The New In-Store Consumer: Digital, Engagement, Innovativeness Impact On Unplanned Grocery Shopping And Spending Behavior, Dale A. Cake, Vikas Agrawal, Doug Johansen

Journal of Applied Marketing Theory

Digital technologies are having a profound effect on the grocery retail environment worldwide. Marketers have been intrigued by potential for digital technologies to influence consumers at the point of purchase, yet little is known about how digital technologies impact consumer purchasing decisions. An exploratory PLS-SEM model is used to analyze U. S. panel data and the effect of in-store digital use, consumer innovativeness and engagement on unplanned grocery shopping behavior and spending. This study finds that consumer engagement, rather than in-store digital use, is found to be the key variable when it comes to predicting unplanned shopping and spending. Findings …

Georgia Southern Magazine, Georgia Southern University

Georgia Southern Magazine

• News and Events
• Introducing the Parker College of Business
• Meet the Interim President
• What 'Right' Looks Like
• From Savannah to Hollywood and Back
• Finding Fulfillment
• Something to Believe In
• 40 Under 40

College Of Education News, College Of Education, Georgia Southern University

College of Education: News & Publications (2003-2023)

• Thompson receives 2018 staff award
• Four faculty members recognized for Jack Miller Awards

• Georgia Southern alumna, principal applies doctoral research to prepare others for administration jobs

University Honors Program News, Georgia Southern University

Honors College: News & Publications (2008-2020)

• Supplying New Ideas
• Summer Research at a Children’s Hospital
• Lifting the Heavy Weight in the Classroom and in the Gym

The George-Anne, Georgia Southern University

The George-Anne

• GAME DAY READY
• Campus Life
• Opinions
• News
• Puzzles
• Features
• Sports

Sun Belt Conference Honors 158 Eagle Student-Athletes For Work In Classroom, Georgia Southern University

Athletics: News & Publications

• Sun Belt Conference Honors 158 Eagle Student-Athletes For Work in Classroom
• Commissioner’s List, Academic Honor Roll Released

Sociology & Anthropology News, Georgia Southern University

Sociology & Anthropology: News & Publications (2012-2020)

• Deb Pless Recognized for Outstanding Senior Companion Program

• Dr. Sweeney Tookes Work with GA Fishing Industry Recognized

• Sociology Alum Providing Support to People with Cancer

European Union General Data Protection Regulation Compliance

Legal Affairs Policies

Georgia Southern University takes seriously its duty to protect the personal data it collects or processes. In addition to Georgia Southern University’s overall data protection program, the European Union General Data Protection Regulation (EU GDPR) imposes obligations on entities, like Georgia Southern University, that collect or process personal data about people in the European Union (EU). The EU GDPR applies to personal data Georgia Southern University collects or processes about anyone located in the EU, regardless of whether they are a citizen or permanent resident of an EU country.

My News, Georgia Southern University

My News (2014-2020)

• Faculty, staff kick off new academic year during annual convocation ceremony
• Georgia Southern announces ‘40 Under 40’ Class of 2018
• College of Education alumna, staff member selected as a Google Innovator

• Georgia Southern University Police Department’s K-9 Bear to get donation of body armor

• Follow Georgia Southern on Snapchat!

• On-Campus News

• In the Media

Pubh 6535: Theoretical Perspectives Of The Social & Behavioral Sciences In Public Health, Stacy W. Smallwood

College of Public Health: Faculty Syllabi (2014-2021)

This course is designed to familiarize students with the history and current applications of social and behavioral sciences as they are applied to public health practice and research. It explores social and behavioral science models, theories, and approaches that inform public health, and their philosophical roots. The course also examines social and behavioral determinants of health equity across the ecological spectrum. Emphasis is placed on critical thinking skills to help students synthesize and utilize information in research and practice. An important contribution of this course is the emphasis on recognizing the contributions of social and behavioral science research and practice …

Pubh 7090– One Health, Jessica Smith Schwind

College of Public Health: Faculty Syllabi (2014-2021)

Our world is becoming increasingly connected due to globalization. As a result, challenges arise that directly affect human, animal, and environmental health. One Health is an integrated approach that focuses on improving communication and collaboration across human, animal, and environmental health sectors. Because emerging infectious diseases, antimicrobial resistance, climate change, and food safety represent a significant threat to health across all populations, the One Health approach is increasingly important to our comprehensive understanding of and response to global health challenges. This course will provide students an introduction to One Health and the skills needed to address issues at the human-animal-environmental …

Pubh 7090 – Public Health Practice Trends, Gulzar H. Shah

College of Public Health: Faculty Syllabi (2014-2021)

Today’s public health landscape is increasingly complex and constantly changing. This course focuses on emerging trends and challenges in public health practice that epitomize the increasing complexity and nature of challenges facing public health practitioners.

Pubh 7890 – Directed Independent Study, Jian Zhang

College of Public Health: Faculty Syllabi (2014-2021)

Provides the student with an opportunity to investigate an area of interest under the direction of a faculty mentor

Pubh 8136: Theoretical Perspectives Of The Social And Behavioral Sciences In Public Health, Stacy W. Smallwood

College of Public Health: Faculty Syllabi (2014-2021)

This course will explore social and behavioral science theories, models, and approaches that inform public health research and practice, as well as their philosophical foundations. With emphasis on an ecological perspective, students will apply relevant theories to understanding community health issues and to developing interventions. The course also examines social and behavioral determinants of health equity across the ecological spectrum. In this course, students will gain an enhanced understanding of the contributions of the social and behavioral sciences to public health.

Pubh 6533 – Epidemiology, Logan Cowan

College of Public Health: Faculty Syllabi (2014-2021)

This course provides an introduction to many important topics in epidemiology for public health practice, including but not limited to the evolution of the discipline, causal concepts in the natural history of disease, critical features of infectious and chronic diseases, elements of public health screening, basic measures used in epidemiology, design of epidemiologic investigations, consideration of random error and systematic bias, calculation and interpretation of confidence intervals and p values, discussion of confounding and interaction, criteria for evaluation of cause and effect relationships and the implications for ethical public health practice. Students are expected to gain a foundation in epidemiologic …

Pubh 6532-F – Environmental Health Fall, Asli Aslan

College of Public Health: Faculty Syllabi (2014-2021)

This course is designed for graduate students and provides students with an introduction and overview of the key areas of environmental health. Students will gain an understanding of the interaction of individuals and communities with the environment. Impact of environmental agents on human and ecosystem health will be analyzed. This course will also introduce current topics in environmental health and challenges faced under the changing climate and socio-economic needs and examine recent case studies and their outcomes related to environmental policy and management.

Pubh 6532-A – Environmental Health, Asli Aslan

College of Public Health: Faculty Syllabi (2014-2021)

This course is designed for graduate students and provides students with an introduction and overview of the key areas of environmental health. Students will gain an understanding of the interaction of individuals and communities with the environment. Impact of environmental agents on human and ecosystem health will be analyzed. This course will also introduce current topics in global environmental health and challenges faced under the changing climate and socio-economic needs and examine recent case studies and their outcomes related to environmental policy and management.

Pubh 4330- Promotional Strategies For Health Programs, James Thomas

College of Public Health: Faculty Syllabi (2014-2021)

This course explores the application of social marketing and communication theory to the development of strategies to enhance health education and promotion programs.

College Of Education News, College Of Education, Georgia Southern University

College of Education News

• i2STEMe School Outreach accepting memberships for 2018-19 school year

• School psychology graduate student attends advocacy institute in Washington, D.C.

• College of Education alumna, staff member selected as a Google Innovator

• COE invited to serve Savannah community on Aug. 17

College Of Education News, College Of Education, Georgia Southern University

College of Education: News & Publications (2003-2023)

• i2STEMe School Outreach accepting memberships for 2018-19 school year

• School psychology graduate student attends advocacy institute in Washington, D.C.

• College of Education alumna, staff member selected as a Google Innovator

• COE invited to serve Savannah community on Aug. 17

Pubh 4330- Promotional Strategies For Health Programs, Tilicia Mayo-Gamble

College of Public Health: Faculty Syllabi (2014-2021)

This course explores the application of social marketing and communication theory to the development of strategies to enhance health education and promotion programs.

Hall Ways Magazine, Georgia Southern University

Auxiliary Services (2013-2021)

• Housing Guide 101
• Ramen Recipes
• Bathroom Cleaning Tips
• Armstrong Halls
• Statesboro Halls
• Resources Around You
• Eagles Football Schedule

Pubh 4234 – International Development In Health, Nandi A. Marshall

College of Public Health: Faculty Syllabi (2014-2021)

This course will describe key cultural, social, and economic issues and methods in global health, and thus provide essential background for other core courses. The course is interdisciplinary, emphasizing the fields of anthropology, sociology, public health, global health, and critical global health studies. This course explores aspects of health inequalities and demonstrates how the sources of health inequalities (including globalization, the impact of social, economic, and political systems, the local and global economy, transnational organizations, culture, race, class, gender, and sexuality) are rooted in injustices that create and sustain the conditions that lead to disparities in health status and health …

Pubh 4231- Health Aspects Of Aging, James Thomas

College of Public Health: Faculty Syllabi (2014-2021)

This course examines the aging process from a health education perspective. Students will become acquainted with the process of and problems associated with aging in order to effectively manage this important public health issue. Knowledge and understanding of biological, psychological, and sociological aspects of aging as related to health and wellness will also be addressed. (2018-2019, Georgia Southern University Undergraduate and Graduate Course Catalog) Access to course materials are available for up to one year after graduation.

Pubh 4134 A & B – Research Methods And Evaluation (Crn A=86030, B = 87523), Helen W. Bland

College of Public Health: Faculty Syllabi (2014-2021)

This course introduces the student to research methods used in health education and promotion. In addition, this course examines the rationale and procedure to evaluate health education/promotion programs. The course focuses on several topics including: research design, methods of program evaluation, planning research and evaluation, the politics and ethics of evaluation, measurement, sampling logistics, data analysis, and the development, in conjunction with Program Planning I (PUBH 4132), of a student project. 3 credits (3-0-3).