Digital Commons Network^™

Financial Risk Management: A Case Study Of The 2010 Winter Olympic Games In Vancouver, Canada, Jillian R. Shoop

Recreation, Parks, and Tourism Administration

Businesses take risks to progress a company forward, but management of that risk is essential for success. Companies can quickly identify early warning signs by creating an ever-evolving financial plan, which also strengthens the company’s vision, mission, goals, and objectives. The purpose of this study was to conduct a case study in financial risk management of the 2010 Vancouver Winter Olympic Games. The organization was evaluated based on an instrument created by the researcher to examine the Vancouver Organizing Committee’s financial risk management plan. The study showed that the Vancouver Organizing Committee created efficient management plans for potential risks and …

The Link, Winter 2014, College Of Liberal Arts

College of Liberal Arts e-Newsletter

No abstract provided.

The Lean Bookstore, Joshua Hirahara, Scott Santore

Industrial Technology and Packaging

The bookstore industry has been changing in recent years with the growing popularity of e-books and self-publishing. The publishing houses are losing their grip on the industry because a greater portion of books are being sold by companies who don’t need to sell books to stay afloat, and overproduction is rampant, with 40% of all printed books being pulped. Bookstores have been suffering because of the high costs associated with the current value stream. E-books aimed to reduce these costs but have been cannibalizing their print counterpart and do not generate enough revenue to offset the loss of print sales. …

Using Progesterone As An Indicator Of Ovarian Response To Stimulation In Cattle, Kayla Mariah Kauffman

Animal Science

No abstract provided.

High School Curriculum Of Water Conservation, Daniel Ji

Agricultural Education and Communication

The purpose of this project was to create a less plan for high school students to help them understand the importance of water conservation. Through this understanding hopefully generate some ideas to solving the water crisis. The issue of water allocation and usage has been a long standing issue that California has been facing. This lesson plan will give the students a gateway to a topic that is only briefly talked about in the majority of the curriculums.

Supervised Agricultural Experience Handbook: How To Graft Tomatoes, Lauren Elliott

Agricultural Education and Communication

The Purpose of this project was to create a handbook that could be used by high school agricultural programs to implement grafting of tomatoes. It could be used as a Supervised Agricultural Experience entrepreneurship project for a student or a fundraiser for the high school program as a whole. The handbook provides a resource with step-by-step procedures for the entire process grafting tomatoes entails. It is hoped that the handbook gives guidance but also leaves room for interpretation for educational purposes.

An Index Of California Regulations Affecting Rice Growers, Maddie Dunlap

Agricultural Education and Communication

The purposed of this project was to identify and compile California regulations that affect rice growers. The final product was an index designed for rice growers and their representatives to be used lobbying efforts with regulators and elected officials. The index serves to illustrate the intensive regulations that rice growers face in California. Areas of focus include water quality, air quality, labor and pesticides indirectly.

Japanese American Internment: A Historiographical Analysis And Evaluation Of Identity, Megan Nicole Manning

History

No abstract provided.

General Efrain Ríos Montt And The Silent Holocaust: A Guatemalan Genocide, Ana Paula Pereira

History

No abstract provided.

Implementing A Dairy Education Module In Private Inner-City High Schools, Veronica Tabora

Dairy Science

The objective of this project was to determine how knowledgeable private inner-city high school students are about basic information regarding the dairy industry. The project also sought to identify areas of interest these students may have concerning the dairy industry. Upon determining the level of knowledge and areas of interest an online dairy education module covering two main lessons was created. A survey was conducted to identify what type of information to include in the module. The survey was conducted through an online database and consisted of twenty questions. Different styles of questions were used to collect sound data that …

Sustainable Fire Clearance Using Goats Teaching Unit, Elida Noren Moore

Agricultural Education and Communication

This project was created in order to fulfill the need of creating a unit of teaching for sustainable fire brush clearance using goats. The beginning goes over all the literature that was used to help create the project as well as the thought process that was followed in order to write the unit. These decisions were crucial for figuring out what was going to be included in the unit as well as the activities and lecture prompts that are provided. The unit covers everything from fire history and fire regulations in the state of California, to the care and treatment …

Competitive Marketing Strategy: A Best Practices Examination Of Convention Hotels In San Francisco, Jennifer Hardy

Recreation, Parks, and Tourism Administration

The expansion of convention hotels in metropolitan areas has been steadily increasing in recent years. This expansion causes competition between hotels in the same market. The purpose of this study was to examine the best practices for competitive marketing strategies used by convention hotels in San Francisco. The hotels studied were: Westin St. Francis, Fairmont Hotel, Ritz-Carlton, and Four Seasons. These organizations were analyzed based on several questions developed by the researcher. Data were collected from organizational websites and social media pages. The results demonstrate that the companies use many similar marketing practices. In order to market themselves more competitively, …

A Feasibility Study On Possible Uses For A Common Area Greenbelt In A Southern California Neighborhood, Sarah J. Doherty

Horticulture and Crop Science

Common greenbelt areas within residential neighborhoods are capable of existing as multi-function zones. ‘The Village’ in Southern Orange County, California, envisions its greenbelts as benefiting the homeowners, both in cost and esthetics, all beneficial insect and plant species, and the surrounding micro-climate. Research was conducted on three different systems, aimed at improving the areas of ‘The Village’ both economically and environmentally; the areas of focus were vineyard installation, fire resistant landscaping, and low impact development installations. The process began with evaluating the sites physical and judicial restraints. Soils tests, topography calculations, climate records, and preexisting species identifications were conducted; documents …

Impact Testing Of Youth-Level Helmets Versus College-Level Helmets, Nicole Hermann

Industrial Technology and Packaging

With so many studies being conducted on professional football players regarding concussions and other related brain injuries, it’s amazing that such an important demographic has been missed. While NFL players are just as subjected to serious injuries as anyone else or even more so, it is important to remember that these players are outfitted, in most cases, with top-of-the-line equipment -- especially their helmets. If the focus is shifted to a younger demographic, youth football players in middle school and high school, the equipment is far less advanced and in a vast majority of cases, has been previously used by …

Improving The Online Accessibility Of The Cal Poly Dairy Science Department, Taylor E. Pires

Dairy Science

The objective of this project was to provide the Cal Poly Dairy Science Department with additional tools to recruit new students, maintain current students’ interest, and update alumni on Department happenings. This was accomplished through initiating an update of the Department website and developing a social media presence through a Facebook page. In addition, a photo shoot was organized to submit a photo for the Holstein World 2014 Collegiate Photo Contest, which was later used as a promotional tool. The update of the Department website was made possible through working with Cal Poly’s Information Technology Services, Cal Poly Web Services …

The Deceptions Of Powerful Female Roles: A Feminist Critique Of Homeland, Shelby C. Murray

Communication Studies

No abstract provided.

Use Of Peripheral Route Triggers To Test Buying Habits On Social Curating Sites, Kellie K. Brown

Communication Studies

Ecommerce has become an increasingly visual activity as images of product fill websites, social media, and social curation sites. The Elaboration Likelihood Model has often been used to examine and explain online purchasing behavior; however, this previous research barely touches on the use of peripheral cues. In analyzing the effect of peripheral cues on buying habits when searching social curation sites, statistical results from a survey conducted using women aged 18 to 34 in the San Luis Obispo area showed that these cues made no difference on the activity of a user. Regardless of their awareness to the visual cues, …

Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke

Communication Studies

This study investigated how media portrayals of individuals in the lower class affect people’s beliefs about educational hardships in lower socioeconomic areas. Specifically, this study looked at the attributions of these hardships to determine if media consumption had an effect on the internality of attributions. It was hypothesized that increased media consumption would be related to an increased tendency toward internal attributions. It was hypothesized that increased media consumption would lead to lower support for policy changes regarding education. A survey was distributed to assess media consumption habits and attitudes toward educational hardships in the lower class. Correlation results yielded …

The World Is My Classroom, Dante Pisana Logie

Communication Studies

The purpose of this paper is to use retrospective sensemaking to analyze and dissect my experiences abroad. Retrospective sensemaking can be defined as the act of reevaluating past experiences and attaching in-depth meaning to them. In my case, I will outline different interactions I had abroad, and use other scholars’ research in intercultural communication, to form a more educational understanding of my trip. The first portion of my paper will be an introduction to the general themes of cultural identity and intercultural communication. After defining and analyzing these terms, I present a call to action for institutions to utilize intercultural …

A Study Of The Effect Of Product Placement In Television Shows And Its Influence On Consumer Behavior, Danielle Patton

Communication Studies

This study investigated the use of product placement in television shows as a catalyst for product purchasing behavior. It was hypothesized that television viewers would be more likely to purchase a product seen through a product placement in a television show than in a commercial advertisement. Furthermore, it was also hypothesized that viewers would be more influenced to buy a product if they saw a favored television character interacting or promoting the product. These hypotheses were tested by running a bivariate correlation to determine the correlation between television viewing and purchasing habits, a paired sample t-test to determine whether there …

Studying Communication: Deepening My Understanding And Insights, Katie Sepa

Communication Studies

This paper shows the great impact that studying communication can have on an individual. It provides descriptive insights that are highly applicable to daily life. It also aims to spread that knowledge onto others, as the lessons revealed are quite valuable.

Under-Tree Sprinkler Design In A Walnut/Cherry Orchard, Edward Caminata

BioResource and Agricultural Engineering

The goal of this project is to design a permanent under-tree sprinkler system for a 50 acre walnut and cherry orchard in Linden, CA. This will allow irrigation water to be delivered to the trees more uniformly and decrease the labor requirements needed to irrigate. This design will target a value of 0.92 for the Distribution Uniformity of each set throughout the system.

Compacting Loads And Stores For Code Size Reduction, Isaac Asay

Master's Theses

It is important for compilers to generate executable code that is as small as possible, particularly when generating code for embedded systems. One method of reducing code size is to use instruction set architectures (ISAs) that support combining multiple operations into single operations. The ARM ISA allows for combining multiple memory operations to contiguous memory addresses into a single operation. The LLVM compiler contains a specific memory optimization to perform this combining of memory operations, called ARMLoadStoreOpt. This optimization, however, relies on another optimization (ARMPreAllocLoadStoreOpt) to move eligible memory operations into proximity in order to perform properly. This mover optimization …

Trends In Midwifery In The United States, Alexandra P. Alvarez

Social Sciences

Midwives have become more popular in recent years, and a rising percentage of women have been choosing midwives over doctors. Originally midwives were mostly used by minority women, but now more caucasian women are finding midwives to be a natural and preferable way to give birth. Due to this change in trend, midwives are becoming more accepted in society. This paper examines and defines the reasons behind the changing trends of midwifery in the United States. Specifically, if this changing trend has to deal with interventions, such as pitocin or cesarean sections, by doctors to speed up the delivery process. …

A Spatial Analysis Of Crime In The City Of San Luis Obispo Using Free And Open Source Gis Software, Chad Bunn

Social Sciences

A study of crime in the City of San Luis Obispo using FOSSGIS programs including CartoDB and QGIS. The study was for the perio of January 1, 2012 through June 30, 2013.

User Interface Design For Online Social Media, Jackie R. Hayes

Graphic Communication

The purpose of this study was to identify implementation techniques of a successful user interface for an online social media application. Interviews were conducted with three employees from three separate social media applications to compare how designers approach user interface design differently. The working professionals were asked a series of user interface design questions about the social media application for which they work and help design. The interview responses were compared to the results of the Voice of the Customer (VOC) survey where 100 online social media (OSM) users were surveyed at random about their user interface design preferences within …

The Quincy Brand, Jessica Pelton

Graphic Communication

The purpose of this study was to find how to effectively brand the Quincy brand by designing multiple platforms that will communicate the company’s intended message to the consumer. After researching the Western industry, designs were created for the brand based on the company’s target market and intended product. Designs were created for a logo, package, and website. A survey was conducted to determine which designs most effectively represented the company and appealed to the consumer. The results of this study can be used to develop Quincy into a distinctive and established brand in the marketplace.

Analyzing Organizational Consulting As A Professional Practice: An Exploration Of The Theoretical And Attitudinal Assumptions, Kristina Rose Cosgrave

Communication Studies

This project (with both theoretical and applied portions) serves to enrich understanding about the vicissitudes of organizational consulting while simultaneously serving as preparation for working in this field. With such a wide spectrum of approaches and disciplines among professional consulting occupations, an important objective of this project is to explore underlying theoretical principles that generally influence the field of organizational consulting. In this project, theoretical insights from many pertinent organizational communication and persuasion concepts, especially Edgar Schein’s (1969, 1988, 2009) behavioral models of organizational consultation (purchase-of-expertise, doctor-patient, and process), are offered to accompany the professional correspondences with which they correspond. …

A Reusable Wine Package That Also Serves As A Wine Rack, Mariah Cochiolo

Graphic Communication

The purpose of this study was to design and create a prototype of a reusable wine package that would be used primarily to transport a bottle of wine home, but also serve as a piece to build a wine rack when it reaches the consumer’s home.

This study investigated the factors to take into consideration when designing a wine package and coming up with a plan to build a product that met all those needs. One hundred questionnaires were sent to people over the age of twenty one to find out what they thought of the prototype and idea. The …

The Sustainability Movement And Its Effects On Package Design, Gillian Mcglynn

Graphic Communication

The goal of this study was to examine how the sustainability movement has affected the packaging industry and how packaging design has changed to appeal to the more environmentally-friendly consumer. Furthermore, it examined how sustainability is defined and the specific design aspects that suggest a package is “green”. Consumer price and quality perceptions of green products were analyzed. The objective of this study was to expand consumer’s knowledge of what is sustainable and find how effectively consumer product companies are marketing to the “green” consumer.