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Ignition Tradition? A Case Study Of The Florida State University Athletics Department’S 2014 Logo Redesign, David P. Hedlund, Brian S. Gordon, Masayuki Yoshida, Joseph St. Germain, Marlon Mcphatter

Journal of Applied Sport Management

Brand marks are important representations of organizations. Over time, due to a variety of reasons, brand marks may cease to be effective representations and require redesign. In recent years, a number of sport organizations have undertaken efforts to design new or update existing brand marks. In this research, a detailed examination of the opinions and intentions of fans, stakeholders, and the public regarding the Florida State University (FSU) Athletic Department’s redesign of FSU’s primary logo is described, assessed, and discussed. Subscribe to JASM

The “Psychological” Contract Of Employment: A Qualitative Analysis Of Psychological Contract Violation Within English Professional Rugby Union, Mike Rayner

Journal of Applied Sport Management

Recent research illustrates that violated psychological contracts within the sports industry can have negative consequences on organisational relationships and productivity (Barnhill & Turner, 2014; De Ruiter, Schalk, Schaveling, & van Gelder, 2016; Matthijs Bal, Chiaburu, & Jansen, 2010; Nichols, 2013). While these studies contextualise the significance of the psychological contract to organisational behaviour and volunteer practices, little is known with regard to the impact of psychological contract violation within the professional sports industry. Therefore, this study explored qualitatively how psychological contract violation affects attitudes, behavior, and organisational performance of professional rugby union players’ within England. The results illustrate that psychological …

Fine-Tuning Brand Endorsements: Exploring Race-Sport Fit With Athlete Endorsers, Youngmin Yoon, Jun Woo Kim, Mar Magnusen, Michael Sagas

Journal of Applied Sport Management

The present study examines the effect of an athlete endorser’s race-sport fit in the decision-making process of athlete endorsed product selection. The results of this study reveal that the race of athlete endorsers can influence endorsement strategies depending on the sport associated with the athlete endorser. Perceived race-sport fit was also a key factor in creating both positive sport consumer attitudes and increased purchase intentions toward an athlete endorsed product. The findings of this study should be beneficial to athletes and sport business professionals when considering endorsement strategies for sport-related products and brands. Subscribe to JASM

Institutional Leadership That Disrupts: A Case Of The National Football League, Calvin Nite, Briton Hagan

Journal of Applied Sport Management

This research draws upon the concepts of institutional leadership to understand how institutional leaders may work to destabilize the contexts they are trying to maintain. We examined the discourse surrounding the recent controversies with the National Football League (NFL). Our findings suggest that the actions of NFL executives, including problematic decision-making and inconsistent practices, likely led to dissension among executives and an alienated workforce. We theorize that this could be destabilizing and lead to institutional disruption. The implications of this for theory and practice are discussed. Keywords: Institutional leadership, NFL, institutional disruption Subscribe to JASM

Assessing Spectator Response To Sport Sponsorships At Historically Black Colleges And Universities, Kelly Patricia Elliott, Beth A. Cianfrone, Timothy Kellison

Journal of Applied Sport Management

Historically black colleges and universities (HBCUs) have a strong tradition and football following, yet they struggle financially and lack sponsorship revenue. HBCU fans are understudied, and investigating their behavior would help athletic departments. The purpose of this study was to determine HBCU football consumers’ response to sponsorships. Spectators’ team and university identification, awareness, attitude, loyalty, goodwill, gratitude, and trust of sponsors were examined in relation to purchase intentions and positive word of mouth (WOM) of sponsors. Brand loyalty and gratitude led to increased purchase intentions. Brand attitude, brand awareness, brand loyalty, and goodwill led to positive WOM. Subscribe to JASM

Academically Resistant Athletes: Victims Of Aces Or Commodities Of The System, Melnee Berry

Department of Conflict Resolution Studies Theses and Dissertations

Fans of college sports embrace the idea of athletes playing sport and, in turn, receiving tuition scholarships that provide them an opportunity to trade athletic talent for a free education. A contradictory body of research using internal colonization theory posits that the trade of education for playing sports is not a fair exchange but is fraught with exploitation that continues to perpetuate subjugation. An accepted narrative in athletic competition is that the recruiting pipeline draws athletes from impoverished inner-city areas engaging young athletes who experience difficulties keeping up scholastically becoming academically resistant as they focus on their sport at the …

Changing Traditions: Examining The Factors That Determine The Probability Of Bidding To Host The Olympic Games Over Time, Jessie R. Dickens

Honors Undergraduate Theses

In September 2017, the International Olympic Committee (IOC) announced that, for the first time in its history, it would award the hosting of two different Olympic Games at the same time, giving the 2024 and 2028 Summer Olympic Games to Paris and Los Angeles respectively. As a result, the question is raised as to why the IOC broke tradition in its host city selection process. The break of tradition is presumably due to a lack of candidates to host the 2028 Summer Olympics. With prior host cities reporting astronomical costs and high debt balances associated with hosting, many cities have …

Researchers' Participation In And Motivations For Engaging With Research Information Management Systems, Besiki Stvilia, Shuheng Wu, Dong Joon Lee

Publications and Research

Researchers’ participation in online RIMSs

This article examined how researchers participated in research information management systems (RIMSs), their motivations for participation, and their priorities for those motivations. Profile maintenance, question-answering, and endorsement activities were used to define three cumulatively increasing levels of participation: Readers, Record Managers, and Community Members. Junior researchers were more engaged in RIMSs than were senior researchers. Postdocs had significantly higher odds of endorsing other researchers for skills and being categorized as Community Members than did full and associate professors. Assistant professors were significantly more likely to be Record Managers than were members of any other seniority …

Evaluating Crime As A Negative Externality Of Hosting Mega-Events: Econometric Analysis Of The 2012 London Summer Olympics, Nicholas Le

Economics Faculty Working Papers Series

Analysis of the benefits and the drawbacks of hosting large-scale sporting events like the Olympics or World Cup frequently ignore the effects of crime due to its relatively small economic impact in comparison to employment and consumption effects. Literature has frequently tied sporting events and tourism to crime, in addition to observing proximity effects on crime during sporting events. This research seeks to confirm both by implementing a difference-in-difference regression that can show whether crime increased during the Olympics, in particular in London boroughs which hosted venues for the Games. Ultimately, the research concludes that crime in London as a …

Hashmoney: Exploring Twitter Hashtag Use As A Secondary Ticket Market Price Determinant, Brendan O'Hallarn, Stephen L. Shapiro, Ann Pegoraro

Communication & Theatre Arts Faculty Publications

The growth and prevalence of sport event ticket transactions on secondary ticket market platforms such as StubHub has led to the creation of a body of academic research studying this new phenomenon. Factors such as team performance and perceptions of fairness have been explored for their relationship with the price of secondary market tickets. This exploratory study introduces a new potential price determinant – social media activity – itself a popular online phenomenon that has inspired considerable academic research. This exploratory study of prices for eight National Football League games adds use of official team hashtags on Twitter to a …

Baseball In The Background: Season Ticket Holder Retention In Summer Collegiate Baseball, Susan Wallrich

Electronic Theses and Dissertations

The purpose of this study was to investigate season ticket purchasing motives in summer collegiate baseball, specifically in the Northwoods League. The Sport Fan Motivation Scale (Wann, Schrader, & Wilson, 1999) was used in this study to determine fan attendance motives at summer collegiate baseball games. The literature review examines fan motivation, sports as entertainment, and season-ticket holder retention. The results from this study were obtained by administering a modified version of the Sport Fan Motivation Scale (Wann et al., 1999), a 20-question, 5 point, Likert scale survey to season ticket holders of a Northwoods League team. The outcome of …

A Theoretical Framework Of Sports Team’S Well-Being: An Integrative Perspective Of Emotional Intelligence And Equivocality On Trust And Happiness, Drew Sannes, Wooyang Kim

Atlantic Marketing Journal

Abstract – The purpose of this study is to develop and provide an integrative conceptual model of sports teams’ well-being to achieve a win-win situation of happiness for all stakeholders of sports teams, grounded in role theory and commitment-trust theory. We first conceptualized the well-being as an ultimate consequence by exploring sub-dimensions of happiness and provide relevant propositions linking with the respective antecedents. Second, we explored the effect of antecedents of sports team’s well-being in the spectrum of the anchor between positive and negative sides on the resultant outcomes – i.e., trust and happiness. Third, we examined the role of …

Gender, Parasocial Interaction, And Nonverbal Communication: Testing The Visual Effect Of Sports Magazine Cover Models, Ben Wasike

Communication Faculty Publications

An experiment examined gender, parasocial interaction, and nonverbal communication regarding sports magazine cover models. Results indicate that a correlation exists among parasocial interaction, nonverbal communication, and gender, with female cover models eliciting larger effects on test subjects. However, gender did not correlate with parasocial interaction or nonverbal communication among the test subjects, contradicting extant literature. Also, the parasocial interaction and nonverbal communication measurement scales positively correlated. In conclusion, static images are reliable experimental stimuli for parasocial interaction studies and nonverbal measurement scales, and sports magazines are better served by featuring more women.

The Image Of India As A Travel Destination And The Attitude Of Viewers Towards Indian Tv Dramas, Usep Suhud, Gregory B. Willson

Research outputs 2014 to 2021

For a few decades now, various television stations in Indonesia have been broadcasting foreign drama series including those from a range of Asian countries, such Korea, India, Turkey, Thailand and the Philippines . This study aims to explore attitude towards Asian drama in those countries and the destination image of the country where the drama emanates from as perceived by the audiences. This study applied a mixed-methodology approach in order to explore particularly attitudes towards foreign television drama productions. There is a paucity of study exploring the attitudes of audiences towards Indian television dramas and a limited study focussing on …

Female Roller Derby Athletes’ Athletic Identity And Systematic Pursuit Of Leisure, Hungling (Stella) Liu, Timothy Baghurst, Michael Bradley

Health and Nutritional Sciences Faculty Publications

Athletic identity is a foundational element of an individual’s self-concept and affects psychological, social, and behavioral characteristics. The purpose of this study was to investigate a women-dominated sport, roller derby, by exploring the relationships between athletic identity of women athletes and serious leisure pursuit in the sport. Participants were 578 women registered with the Women’s Flat Track Derby Association (WFTDA) who completed an online survey regarding their athletic identity. Hierarchical multiple regression analysis showed demographic variables (family income) were a minor predictor of participants’ serious leisure pursuit. Internal and external components of athletic identity were positively associated with participant’s level …

Why Teams Rebrand: Uncovering The Motives And Process Of Team Rebranding Initiatives, Patrick Walsh, Galen Clavio, Stephen D, Ross, Matthew Blaszka

Journal of Applied Sport Management

While rebranding is very common in professional sport, little research has been devoted to this topic. In particular, no studies have examined the reasons why teams decide to make changes to their names, logos, and/or colors, and the process they go through while doing so. Through content analysis of public statements from teams and interviews with team executives, this study found five common reasons for rebranding, as well as recommendations from team executives for how to handle this process. Based on the results, practical implications are provided for teams who may be deciding to engage in some aspect of rebranding. …

Students Transitioning To College And Out Of Competitive Sport: Athletic Identity, Coping, And Stress, Alex Michael Russell, Michael Cottingham, Adam Barry, Don Lee, David Walsh

Journal of Applied Sport Management

High-school athletes who transition into higher education as non-athlete students encounter several social and emotional difficulties. The purpose of this study is to investigate the influences of aforementioned participants’ athletic identities on their utilization of coping strategies and resulting perceptions of stress. A structural model was developed and empirically tested using a 48-item questionnaire. The sample population consisted of undergraduate students enrolled in freshman-level courses at three public southwestern universities. Structural equation modeling (SEM) indicated a strong model fit, including a significant correlation between various factors of athletic identity and coping, as well as a significant correlation between coping and …

Academic Libraries For Commuter Students: Research-Based Strategies, Mariana Regalado, Maura A. Smale

Publications and Research

This volume brings together research from multiple perspectives on the experiences of commuter college students in academic libraries. The majority of American college students are commuters and are more likely than residential students to have responsibilities apart from their roles on campus; the commute itself may impact the student experience. Each chapter is a case study of research on serving commuter students at a particular institution, encompassing a detailed description of the research methods used, analysis of what was learned during the research, and specific interventions or changes made in library services, resources, or facilities as a result. Taking into …

The Effectiveness Of Promotions In Minor League Baseball : A Study Of The Eastern League, Collin R. Zucker

Honors Theses

Minor League Baseball (MiLB) is comprised of 247 teams playing in 17 leagues at six different levels. Every team in these leagues is an affiliate of a Major League Baseball (MLB) team, but many are privately owned and are therefore financially independent. While MiLB primarily serves as a development environment for future MLB players, profit maximization is still a goal of various front offices. Minor League Baseball has existed for over a century but only recently have teams been regarded as profitable investments. In Forbes’ “Most Valuable Minor League Teams” list published in 2016, the average value of the top …

Mapping A Subfield’S Sociology Of Science: A 25-Year Network And Bibliometric Analysis Of The Knowledge Construction Of Sports Crisis Communication, Jennifer L. Harker, Adam J. Saffer

Faculty & Staff Scholarship

Sport crisis communication research has emerged as a substantial subfield of communication, sport communication, and crisis communication. The purpose of this study is to assess the development and diffusion of the subfield’s scholarly works to uncover the influential authors, theories, and journals central to the subfield’s knowledge construction process. We chart the development of the subfield by combining network analysis and bibliometric methods. Our analysis of 25 years of scholarship in 25 journals reveals seven major areas of focus in sport crisis communication with an emphasis on applied and critical cultural scholarship. Furthermore, our research indicates that the Journal of …

Perspectives Of Female Athletic Trainers Working In Male Professional Sports, Taylor Mae Temnick

Online Theses and Dissertations

"In athletic training, males have dominated the profession for the initial 30 years of its existence, opening the doors for women only as recently as the 1970s" (Dieringer, 2007, p. 106). There has been a limited amount of research and data regarding female athletic trainers working with and at the level of professional sports, particularly with male teams. Within the last decade there has been an increase in interest of female athletic trainers and their professional pursuits; especially since 2007, there have been more females in the field of athletic training than males. The following literature and results provide various …

Confidence In Academic Testing: The Effect Of Induced Checking And Anxiety On University Students' Emotional Responses To, And Performance In, Academic Challenge, Elijah Bruner

All Master's Theses

Academic tests such as the American College Testing (ACT), Scholastic Aptitude Test (SAT), and National Assessment for Educational Progress (NAEP) have been used to assess academic aptitude. Research suggests that both test anxiety and test emotions (positive and negative) influence academic performance. The purpose of this study was to investigate the effects of test anxiety and uncertainty (i.e., re-checking items) on performance and test emotions. It was hypothesized that induced checking and participant anxiety would negatively predict performance and positive testing emotions, and positively predict negative testing emotions. It was also hypothesized that induced checking and anxiety would interact, with …

A Communication Plan For Organizational Effectiveness In A Youth Development Organization, Allison Foster

University of the Pacific Theses and Dissertations

This project addresses communication issues within a youth development organization, Northern California DeMolay, which endures an annual change in youth leadership. This paper relies on the foundation of research within the field of youth development organizations and incorporates public relations strategies to provide specialized help for the organization. The outcome of this project is a communication plan for Northern California DeMolay developed through research, strategies, and the strategic plan for the organization. The balance of power between youth and adult leadership highlighted in youth development organization research is manifested in the communication plan through the division of responsibility between youth …

Fandom In Politics: Scale Development And Validation, Won-Ki Moon

Theses and Dissertations

Despite the importance of fandom in politics to understanding individuals’ political behaviors, reliable scales measuring political fandom are lacking. To fill this gap, the present study constructs and validates a new scale for political fandom. First, by reforming existed questions and making new questions, the author derived 42 questions belonging to seven dimensions as an initial item pool based on conceptualization. Second, to refine and develop the scale, the researcher conducted exploratory factor analysis and confirmatory factor analysis. According to the result of the studies, the final factor model of political fandom retained 25 questions and seven dimensions. In addition, …

Loyalty Program Effectiveness: An Examination Of Mainstream And Niche Sport Fan-Team Relationships, Lisa S. Rufer

Theses and Dissertations

The purpose of this study was to explore the efficacy of using loyalty programs on sport fans’ relationship quality and fan engagement toward sport organizations. This study also sought to explore which relationship quality and fan engagement factors potentially differed as a result of using loyalty programs. Since there are two major defined sport levels, differences were explored across niche and mainstream sport organizations. Using relationship marketing as the theoretical framework, participants (n = 678) were administered a 55-item instrument that included revised relationship quality and fan engagement scales. Quantitative data were used to run confirmatory factor analyses, analyses of …

Alternative Models Of Sports Development In America: Solutions To A Crisis In Education And Public Health, B. David Ridpath

Ohio University Press Open Access Books

In the United States, the entanglement of sports and education has persisted for over a century. Multimillion-dollar high school football stadiums, college coaches whose salaries are many times those of their institutions’ presidents, psychological and educational tolls on student-athletes, and high-profile academic scandals are just symptoms of a system that has come under increasing fire. Institutions large and small face persistent quandaries: which do they value more, academic integrity or athletic success? Which takes precedence: prioritizing elite teams and athletes, or making it possible for all students to participate in sports? How do we create opportunities for academic—not just athletic—development …

Case Study On Inclusive Design And Operations At One Campus Recreation Center, Kelly Cartner

University of the Pacific Theses and Dissertations

The case study highlights the evaluation of one campus recreation center in terms of its inclusive design and operation on the basis of physical disability inclusion. Because of the plethora of barriers in campus recreation centers, those with physical disabilities are limited in their recreation choices and do not take part in recreation as their able-bodied counterparts. This study measures, observers, and evaluates one campus recreation center to determine its level of inclusiveness for those with physical disabilities. The AIMFREE survey was conducted along with observations and extensive interviews with staff that run the campus recreation center and those with …

Reducing Sport-Related Injuries: Perspectives From Nfl High School Coach Of The Year Recipients, Lalisa Anthony

Walden Dissertations and Doctoral Studies

American football sport-related injuries have negatively affected millions of high school students' quality of life. Although there are studies about types, conditions, and psychological effects of injuries, a gap remained in the literature that involved injury prevention from the head coach's perspective. The purpose of this qualitative phenomenological study was to fill this gap by exploring how head coaches perceive their role and responsibility in reducing sport-related injury occurrences. Sabatier and Weible's advocacy coalition, Diener and Dweck's achievement goal theory, and Fishbein and Ajzen's theory of reasoned action framed this study. The research questions focused on the lived experiences from …

Monetary Incentives And Adolescent Males' Athletic Performance, Sean Jones

Walden Dissertations and Doctoral Studies

Although the use of monetary incentives as motivational tools has been studied by previous researchers, the mechanism of the relationship between monetary incentives and behavior/performance remains poorly understood. The purpose of this quasi-experimental investigation was to explore the relationship between 3 levels of monetary incentives ($0, $3, and $10) and the athletic performance of adolescent male soccer players. The moderating effect of perceived physical self-efficacy or intrinsic motivation on the relationship between athletic performance and monetary incentives was also investigated. The framework for the study was comprised of expectancy theory, the theory of planned behavior, and self-determination theory. Study participants …

Priorities For School Safety: The Alignment Between Federal And State School Safety Legislation And Safety Needs As Perceived By Education Stakeholders In Florida Private Schools For Exceptional Students, Anthony D. Mortimer

UNF Graduate Theses and Dissertations

This study investigates the apparent threat assessment priorities of potential risks to safety in the school environment in the United States and whether stakeholders in Florida private schools that serve exceptional students agree with the priority given to specific identified potential threats. Faculty and staff, high school students, and the students’ parents and guardians at four Florida private schools for exceptional students rated their perceptions of the severity and likelihood of occurrence of nine potential threats identified in a review of federal and Florida state school safety laws and national and state government surveys of incident occurrences. Results showed that …