Digital Commons Network^™

Central Florida Future, Vol. 40 No. 01, January 7, 2008

Central Florida Future

2 students die in crash over holiday; Ethics investigation spawns new lender laws; Gays can be more open in college; Law student applications fall.

Cumulating Evidence About The Social Animal: Meta-Analysis In Social-Personality Psychology, Blair T. Johnson Dr., Marcella H. Boynton Dr.

CHIP Documents

Like most scientific fields, social-personality psychology has experienced an

explosion of research related to such central topics as aggression, attraction, gender,

group processes, motivation, personality, and persuasion, to name a few. The

proliferation of research can be a monster unless it is tamed with the scientific

review strategy of meta-analysis, literally analyses of past analyses that produce

a quantitative and empirical history of research on a particular phenomenon. The

purpose of this article is to outline the basic process and statistics of meta-analysis,

as they pertain to social-personality psychology. Meta-analysis involves: (i) defining

the problem under review; (ii) gathering qualified …

Message Framing And Interactivity In Direct-To-Consumer Internet Advertisements: Visual And Textual Cues On Web Sites For Prescription Medications, Brooke Alayne Harrington

LSU Master's Theses

Americans’ adoption of the Internet has spawned the increased usage of this medium for direct-to-consumer advertising by pharmaceutical manufacturers, despite the widespread controversy over the ethics of the practice, the educational value of direct-to-consumer advertising, and the ultimate cost of the practices to the public. While the U.S. Food and Drug Administration regulates the industry’s advertising within traditional media, the agency does not yet impose standards for direct-to-consumer advertising of prescription medications on the Internet. This content analysis of the visual and textual cues of 100 direct-to-consumer Web sites for prescription medications identifies the unexpected strong presence of gain frames …

Seeing (Red): A Qualitative Analysis Of The Product (Red) Campaign And Integration Of Public Relations And Marketing Theory, Amy Elizabeth Martin

LSU Master's Theses

In an effort to combat the AIDS epidemic around the world, the Product (RED) campaign aims to engage consumers in an “economic initiative” with exclusive products from their corporate partnerships. Academic journals claim that this effort is a new form of Cause-Related Marketing (CRM), even though it involves many Public Relations strategies and tactics. Product (RED)’s unique nature is unlike previous CRM campaigns due to its corporate partnership agreements. Researchers have not previously studied initiatives such as Product (RED) through either Public Relations or Marketing theories. David’s (2004) Convergence Theory creates a cyclical model to merge both Public Relations and …

Advertising Appeals In Magazine : A Framing Study, S. Aparna Gayatri

Master's Theses

No abstract provided.

Renaissance Web Tv: New Media Promoting Sphere Participation & Information Society Increasing Innovative Business Practices, Joanna James

Graduate Student Dissertations, Theses, Capstones, and Portfolios

New media have emerged over the last decade and are increasingly changing business practices within the media industry. Specifically this creative project addresses some of the challenges the television market is encountering, and how it is currently in the process of migrating to the World Wide Web. During this transitional moment in technology, this creative project introduces the proposal for Renaissance Web TV, an interactive Web platform that creates and produces its own original broadcast quality programming for the Web. This is an opportune moment to enter into the television market through Web video. This creative project explores how a …

Central Florida Future, Vol. 39 No. 148, December 10, 2007

Central Florida Future

Thanks for the memories; DUI charges follow hit-run; Counseling program addresses suicide; Board allots tuition money.

Prospectus, December 6, 2007, Chuck Shepherd, Kathleen Serino, Mandy Robinson, Stephanie Gomez, Beth Voigt, Daniel Kolb, Judy Seyb, Briana Stodden, Cameron Brown, Aaron Geiger, John Eby, Shane Swearingen

Prospectus 2007

No abstract provided.

Ua12/2/1 College Heights Herald, Vol. 83, No. 25, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Spartan Daily, December 3, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 50

Central Florida Future, Vol. 39 No. 145, December 3, 2007

Central Florida Future

Champs; Hitt's pay high among colleges; Master's programs approved to improve; Judge argues for softer drug laws.

Central Florida Future, Vol. 39 No. 143, November 28, 2007

Central Florida Future

Enrollment outpaces hiring of faculty; Parents plant tree for slain son; Think it, dream it, achieve it; FIEA grads have 97 percent placement, $50K salaries.

Central Florida Future, Vol. 39 No. 141, November 21, 2007

Central Florida Future

Armed home invasion spikes security; going green; Lending changes affect UCF; Student open forum now first on agenda.

Ua12/2/1 College Heights Herald, Vol. 83, No. 23, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Spartan Daily, November 19, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 45

Prospectus, November 19, 2007, Chuck Shepherd, Stephanie Gomez, Beth Voigt, Daniel Kolb, Briana Stodden, Kathleen Serino, Mandy Robinson, Aaron Geiger, Judy Seyb, John Eby

Prospectus 2007

No abstract provided.

Central Florida Future, Vol. 39 No. 140, November 19, 2007

Central Florida Future

March for Mary Jane; 2 alarms go off in Union; Conference title game tix offered; UCF cleans up by raising laundry prices.

Central Florida Future, Vol. 39 No. 139, November 16, 2007

Central Florida Future

Puppy power; UCF OKs tuition hike; Some bikes sell for just $5 at annual auction; Theta Chi BBQ honors brother.

Spartan Daily, November 15, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 44

Ua12/2/1 College Heights Herald, Vol. 83, No. 22, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Central Florida Future, Vol. 39 No. 138, November 14, 2007

Central Florida Future

Nader wants to go green; Food for the student soul; Knights question senators; Group rocks out for the homeless.

Ua12/2/1 College Heights Herald, Vol. 83, No. 21, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Spartan Daily, November 8, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 42

Prospectus, November 8, 2007, Chuck Shepherd, Shane Swearingen, Aaron Geiger, Mandy Robinson, Judy Seyb, Beth Voigt, Kathleen Serino

Prospectus 2007

No abstract provided.

Central Florida Future, Vol. 39 No. 136, November 7, 2007

Central Florida Future

College of Nursing accredited again; Bowling for nation; Mitt's bus visits UCF; 100 homeless fed every Mon.

The Guardian, November 07, 2007, Wright State University Student Body

The Guardian Student Newspaper

Twenty page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Spartan Daily, November 6, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 40

Spartan Daily, November 5, 2007, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 129, Issue 39

Islamophobia And The U.S. Media, Michelle Maria Nichole Diamond

Dissertations and Theses

The following paper examines the growing fear and discrimination currently projected towards Islam and Muslims in the United States. This thesis will specifically focus on what role the U.S. mainstream media has played in either increasing or decreasing Islamophobia amongst the American public post September 11, 2001. The research collected to conduct this study came from theories of political science, conflict resolution, international affairs, psychology, sociology, and personal interviews. I conclude that Islamophobia has increased in the United States since the attacks of September 11, 2001 and that Islamophobia, due to the mainstream media, is more pervasive in the U.S. …

Central Florida Future, Vol. 39 No. 134, November 2, 2007

Central Florida Future

SDS rallies against the Burger King; Get ready for Splashdown; UCF has campus psych shortage; Students get 25 percent off gold apparel at Bookstore.