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Using Keyword Analysis For Market Validation Research, Zoeanna A. Mayhook Aug 2024

Using Keyword Analysis For Market Validation Research, Zoeanna A. Mayhook

Libraries Faculty and Staff Scholarship and Research

Market validation is essential for assessing the feasibility of a business idea, product, or service but can involve extensive and costly primary and secondary research. Business librarians are well-positioned to support entrepreneurs and researchers but may be constrained by pricey subscriptions for business resources. While most often associated with search engine marketing, keyword research proves to be beneficial for market validation. This paper proposes integrating keyword analysis into market validation practices. It outlines the process of conducting keyword analysis and opportunities for business librarians to incorporate these strategies in their resource guides and programming.


How To Read A Patent: A Survey Of The Textual Characteristics Of Patent Documents And Strategies For Comprehension, Graham Sherriff Aug 2024

How To Read A Patent: A Survey Of The Textual Characteristics Of Patent Documents And Strategies For Comprehension, Graham Sherriff

Journal of the Patent and Trademark Resource Center Association

Reading patents is an important activity for inventors and anyone seeking to file or defend a patent, as well as for “exploratory” researchers such as students in a range of disciplines. However, they are notoriously difficult to read. This paper examines the characteristics of patent documents that impair their readability and seeks to identify comprehension strategies and techniques that may alleviate this difficulty. Insights were gathered from a review of the scholarly literature on reading and patent literacy, a survey of patent educators affiliated with the US Patent and Trademark Office (USPTO)’s Patent and Trademark Research Center (PTRC) Program, and …


Academic Librarians With Disabilities: A Literature Review, Bridgette L. Whitt Aug 2024

Academic Librarians With Disabilities: A Literature Review, Bridgette L. Whitt

The Southeastern Librarian

Libraries' discussion of disabilities is normally focused on the patrons who are served and not the em-ployees who work within the walls of the institution. The population of adults with disabilities in the United States is growing, and the current research results show that the number of librarians who iden-tify as having disabilities is not close to equally representing the population in the profession. This paper reviews the literature written about academic librarians with disabilities and investigates the issues that are being faced by those librarians with disabilities and the hindrances that are keeping that representa-tion level reduced in the …


A Study Of The Collection Development And Usage Of Vinyl Albums At Huntingdon College From 1970 To The Present, Daniel N. Dubei Aug 2024

A Study Of The Collection Development And Usage Of Vinyl Albums At Huntingdon College From 1970 To The Present, Daniel N. Dubei

The Southeastern Librarian

The author reviews the history of collection development of the vinyl collection at Huntingdon College. With interviews from current and former faculty and staff, the author shows how donations of vinyl al-bums helped propel the extensive quantity of albums. The author discusses how the collection circulated throughout the 1970s to the 1990s, when CDs arrived on the scene. The quick transition to digital streaming along with short staffing has caused these vinyl albums to sit, neglected in a classroom, un-used for decades. The vinyl collection also does not have enough cataloging data for easy discoverability and circulation. The author collaborated …


A Girls Life In New Orleans: The Diary Of Ella Grunewald, 1884-1886, A. Blake Denton Aug 2024

A Girls Life In New Orleans: The Diary Of Ella Grunewald, 1884-1886, A. Blake Denton

The Southeastern Librarian

Hans Rasmussen, ed. Baton Rouge: Louisiana State University Press, 2023 ISBN: 9780807179383 192 p. $35.00 (Hbk)


Wild, Tamed, Lost, Revived: The Surprising Story Of Apples In The South, Tammera Race Aug 2024

Wild, Tamed, Lost, Revived: The Surprising Story Of Apples In The South, Tammera Race

The Southeastern Librarian

Diane Flynt Chapel Hill: University of North Carolina Press, 2023 ISBN: 9781469676944 304 p. $35.99 (Hbk)


Odyssey Of A Wondering Mind: The Strange Tale Of Sara Mayfield, Author, Adam Johnson Aug 2024

Odyssey Of A Wondering Mind: The Strange Tale Of Sara Mayfield, Author, Adam Johnson

The Southeastern Librarian

Jennifer Horne Tuscaloosa: University of Alabama Press, 2024 ISBN: 9780817361365 296 p. $34.95 (Pbk)


Port Cities Of The Atlantic World: Sea-Facing Histories Of The South, David W. Young Aug 2024

Port Cities Of The Atlantic World: Sea-Facing Histories Of The South, David W. Young

The Southeastern Librarian

Jacob Steere-Williams & Blake C. Scott, Eds. Columbia: University of South Carolina Press, 2023 ISBN: 9781643364568 268 p. $49.99 (Hbk)


The Shape Of Normal: A Memoir Of Motherhood, Disability And Embracing A Different Kind Of Perfect, Peter R. Dean Aug 2024

The Shape Of Normal: A Memoir Of Motherhood, Disability And Embracing A Different Kind Of Perfect, Peter R. Dean

The Southeastern Librarian

Catherine Shields Athens: Vine Leaves Press, 2023 ISBN: 9783988320346 219 p. $17.99 (Pbk)


Sela News Aug 2024

Sela News

The Southeastern Librarian

News from the Southeastern Library Association


Sela Officers And Executive Committee, Sela State Representatives Aug 2024

Sela Officers And Executive Committee, Sela State Representatives

The Southeastern Librarian

Current SELA officers and representatives.


Southeastern Librarian 72(2) Summer 2024 (Full Issue) Aug 2024

Southeastern Librarian 72(2) Summer 2024 (Full Issue)

The Southeastern Librarian

Complete issue of The Southeastern Librarian Volume 72 Number 2


News From The States Aug 2024

News From The States

The Southeastern Librarian

News from participating Southeastern states.


The President’S Column, Crystal Gates Aug 2024

The President’S Column, Crystal Gates

The Southeastern Librarian

No abstract provided.


Journal Evaluation Workflow, Karen Burton Aug 2024

Journal Evaluation Workflow, Karen Burton

Publications

No abstract provided.


Sustainable Curation: Preserving The Furious Flower Poetry Center Conference Recordings, Layne Carpenter, Bodeene Amyot Cairdeas Aug 2024

Sustainable Curation: Preserving The Furious Flower Poetry Center Conference Recordings, Layne Carpenter, Bodeene Amyot Cairdeas

Libraries

JMU Libraries has partnered with the Furious Flower Poetry Center to preserve and provide public access to the decennial Furious Flower Conference recordings. These video recordings feature prominent black poets who participated in the 1994, 2004, and 2014 conferences and will include footage from the upcoming 2024 conference. In support of this work, our team integrated ArchivesSpace, Preservica, and Aviary to steward, curate, and preserve the collection. The integration, which requires cross-departmental collaboration, allows us to harmonize metadata with ArchivesSpace as the system of record. As with all projects of this scope, our team has encountered numerous obstacles yet in …


Exploring The Powell Archives At Washington And Lee University School Of Law, Jennifer Mitchell, Michelle Cosby Aug 2024

Exploring The Powell Archives At Washington And Lee University School Of Law, Jennifer Mitchell, Michelle Cosby

Library Scholarship

Washington and Lee University School of Law has the distinct honor of housing the archives of Virginia lawyer and Supreme Court of the United States Justice Lewis F. Powell Jr. he mission of the Powell Archives is to collect, preserve, and facilitate access to the rare and unique materials held by the Wilbur C. Hall Law Library. Virginia attorneys have access to the Powell Archives and Special Collections, a valuable resource for legal research and exploration.


Deconstructing Ai Literacy For Librarians, Samantha Seah Aug 2024

Deconstructing Ai Literacy For Librarians, Samantha Seah

Research Collection Library

In this presentation, Samantha shares ways we can think about AI literacy - how it is similar and dissimilar from traditional information literacy, what we need to know about the mechanics of AI tools, and how SMU Libraries support the different users within the university in navigating the issues around artificial intelligence.


Walking The Walk: Searches That Demonstrate Commitment To An Inclusive, Diverse, And Equitable Library Workplace, Marlowe Bogino, Ash Lierman Aug 2024

Walking The Walk: Searches That Demonstrate Commitment To An Inclusive, Diverse, And Equitable Library Workplace, Marlowe Bogino, Ash Lierman

Libraries Scholarship

No abstract provided.


Uni Scholarworks Readership Snapshot, July 2024, Bepress Aug 2024

Uni Scholarworks Readership Snapshot, July 2024, Bepress

Library Documents & Reports (entire collection)

No abstract provided.


From The Editor, Laura Pitts Aug 2024

From The Editor, Laura Pitts

Alabama Libraries

No abstract provided.


Developing Recommendations For More Inclusive Academic Librarian On-Site Interviews, Christina M. Miskey, Kathryn M. Houk, Jason Aubin Aug 2024

Developing Recommendations For More Inclusive Academic Librarian On-Site Interviews, Christina M. Miskey, Kathryn M. Houk, Jason Aubin

Library Faculty Research

This chapter will discuss the work of the University of Nevada, Las Vegas (UNLV), library faculty Ad Hoc Committee for Diverse Recruitment and Retention: Campus Visits and Interviews (hereafter referred to as the campus visits committee), which was formed by the library faculty in 2020 to recommend ways for the faculty interview process to be more inclusive and to allow candidates from diverse backgrounds to excel during their interview process. The culmination of the committee’s work was the internal report for library faculty, Recommendations for Hosting UNLV Library Faculty Candidates, which is in the process of being implemented for …


Summer 2024, Georgia Library Quarterly Aug 2024

Summer 2024, Georgia Library Quarterly

Georgia Library Quarterly

No abstract provided.


Ai In Libraries, John Mack Freeman, Anita Foster, Tara Kunesh, Jonathan H. Harwell, Lee Bareford, Catherine Bowers, Jessica Swaringen, Nancy Shore, Justin Ellis Aug 2024

Ai In Libraries, John Mack Freeman, Anita Foster, Tara Kunesh, Jonathan H. Harwell, Lee Bareford, Catherine Bowers, Jessica Swaringen, Nancy Shore, Justin Ellis

Georgia Library Quarterly

This article features firsthand accounts of library workers in Georgia talking about how they have integrated AI into their professional work.


Georgia Public Library Service Empowers Library Staff To Serve Their Communities, Deborah Hakes Aug 2024

Georgia Public Library Service Empowers Library Staff To Serve Their Communities, Deborah Hakes

Georgia Library Quarterly

Georgia Public Library Service offers professional development for public library staff to enable them to use the latest technology, learn new skills, and strengthen their ability to meet local community needs. It’s one way that GPLS empowers libraries to improve the lives of all Georgians. So far in 2024, GPLS has hosted two conferences, each uniquely designed to help staff who work in different areas of libraries.


Hightower Library Hosts A Mental Health Day For Campus Community, Angiah L. Davis Aug 2024

Hightower Library Hosts A Mental Health Day For Campus Community, Angiah L. Davis

Georgia Library Quarterly

This article describes a Mental Health Awareness Day event hosted by the Dorothy W. Hightower Collaborative Learning Center & Library at Gordon State College (GSC) during Mental Health Awareness Month. The purpose of the event was to help alleviate stress for the GSC college community during the final exam period by providing mental health resources and low-stress activities participants.


Digitization Of Photo Archives As An Effort To Preserve Information At The Library And Archives Service Of Bantul, Yogyakarta - Indonesia, Yeni Rahmawati, Dwi Ridho Aulianto Aug 2024

Digitization Of Photo Archives As An Effort To Preserve Information At The Library And Archives Service Of Bantul, Yogyakarta - Indonesia, Yeni Rahmawati, Dwi Ridho Aulianto

Library Philosophy and Practice (e-journal)

Photo archives are valuable sources of information with historical and cultural significance and, therefore, need to be preserved. However, the fragile and vulnerable physical condition of photo archives and the limited adequate storage facilities pose particular challenges for regional archival institutions like the Library and Archives Service of Bantul Regency (DISPUSIP Bantul). To address this issue, DISPUSIP Bantul has undertaken efforts to digitize photo archives to preserve the information they contain. This research aims to understand the process of digitizing photo archives undertaken by DISPUSIP Bantul. The research method used is descriptive qualitative, with data collection techniques through interviews and …


Two Academic Libraries, One Study: Using Project Outcome For Assessment And Advocacy Across Partner Institutions, Rachel E. Trnka, Karen F. Kaufmann, Katy Miller Aug 2024

Two Academic Libraries, One Study: Using Project Outcome For Assessment And Advocacy Across Partner Institutions, Rachel E. Trnka, Karen F. Kaufmann, Katy Miller

Faculty Scholarship and Creative Works

Assessment and Advocacy: Using Project Outcome for Academic Libraries is a collection of case studies to mark the fifth’s anniversary of Project Outcome and share how various institutions have utilized the toolkit to improve their services. This chapter provides details on a cross-institutional study conducted at the University of Central Florida (UCF) and Seminole State College of Florida, the second largest feeder school of transfer students to UCF. During the Spring 2022 semester, students in English composition II courses are both institutions completed the Project Outcome immediate instruction survey. The chapter details the results of the surveys and discusses how …


University Of South Carolina Libraries Collection Development Policy, University Of South Carolina Libraries Aug 2024

University Of South Carolina Libraries Collection Development Policy, University Of South Carolina Libraries

University Libraries Policies and Reports

University Libraries supports the mission and vision of the University of South Carolina by building and managing general collections that support student success and research excellence. In developing its general collections, University Libraries strives to respond to current and anticipated teaching and research needs, to provide the broadest possible access to library resources, and to responsibly steward materials of enduring academic value.


Archiving Living Historical Narratives With Youth Participatory Action Research, Leah Panther, Elizabeth Burbridge, Robbie Barber, Rosi Sanchez Aug 2024

Archiving Living Historical Narratives With Youth Participatory Action Research, Leah Panther, Elizabeth Burbridge, Robbie Barber, Rosi Sanchez

Georgia Library Quarterly

As part of an interdisciplinary place-based summer program, the three adults and nine youth explored local communities as a co-researchers, seeking to preserve and sustain their community’s literacies, histories, and stories. Youth co-researchers led the data collection, analysis, and creation of archival resources to capture community literacies, histories, and stories that expanded beyond traditional print-centric resources and archival collections management systems. From our youth co-researchers we learned: (1) prioritizing people as archival sources, (2) living historical narratives lead to critical readings of historical artifacts, and (3) public digital composing practices with historical narratives and historical artifacts. The implications result in …