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Journal Of The Association For Information Science And Technology (Jasist): Bibliometric Analysis From 2014-2019, Ikram Ul Haq, Mumtaz Hussain Satti, Zia Ahmed, Fouzia Yasmin Nov 2020

Journal Of The Association For Information Science And Technology (Jasist): Bibliometric Analysis From 2014-2019, Ikram Ul Haq, Mumtaz Hussain Satti, Zia Ahmed, Fouzia Yasmin

Library Philosophy and Practice (e-journal)

The parent study was conducted with an aim to determine the various bibliometric characteristics of the documents published in Journal of the Association for Information Science and Technology (JASIST) for 2014 to 2019. A retrospective study method was used and the data of JASIST were retrieved from Web of Science – Clarivate Analytics database. A total of 1,196 documents were found, contributed by the authors of 62 countries with average of 199 documents per annum. These documents received 11,941 citations with an average of 9.98 citations per documents. More than half of research were contributed by two countries, and amongst …


Social Sciences Research In Pakistan; Bibliometric Analysis, Ikram Ul Haq Nov 2020

Social Sciences Research In Pakistan; Bibliometric Analysis, Ikram Ul Haq

Library Philosophy and Practice (e-journal)

Aim. The study aimed to explore the progress of social science research carried out by Pakistan for the duration of 59 years.

Method: This retrospective study was carried out on the data retrieved from the Scopus database to determine the research output in the area of social science by Pakistani authors from 1961 to December 2019. The word “Pakistan” has been written in the main search box and “Affiliation” has been selected in the subsequent box. The targeted time duration was selected, further, the social sciences documents were selected and downloaded for data-analysis. Microsoft Excel spreadsheet and SPSS …


Empowering The Girl-Child Through Digital Media Literacy: The Role Of Academic Libraries, Opeyemi R. Oboh Mrs Nov 2020

Empowering The Girl-Child Through Digital Media Literacy: The Role Of Academic Libraries, Opeyemi R. Oboh Mrs

Library Philosophy and Practice (e-journal)

The girl child in times past has suffered marginalization due to the patriarchal sentiment that is pervasive in the society most especially in the developing countries. However, a ray of hope has shone on them as more voices of advocacy have risen to defend and project the value of a girl child towards societal development and the need to empower this class of gender for sustainable development. Technology is a great enabler for the empowerment of the girl-child, however, there are still traces of inadequate of opportunities, skills and the fear of discrimination which serve as stumbling block to the …


Information Needs And Seeking Behaviour Of Pregnant Women In Selected Hospitals In Ile-Ife Metropolis, Osun State. Nigeria, Nike Yetunde Akindeji, Olawumi Rukayat Jimoh, Ibukun Isiaka, Rhoda Osebhahiemen Isiwele-Ishola, Bolanle Clifford Ishola Nov 2020

Information Needs And Seeking Behaviour Of Pregnant Women In Selected Hospitals In Ile-Ife Metropolis, Osun State. Nigeria, Nike Yetunde Akindeji, Olawumi Rukayat Jimoh, Ibukun Isiaka, Rhoda Osebhahiemen Isiwele-Ishola, Bolanle Clifford Ishola

Library Philosophy and Practice (e-journal)

Abstract

Descriptive survey design was adopted for the study. The random sampling technique was adopted to sample 120 respondents, representing 100% of the population target for the study. The gathered information was analyzed using frequency table, simple percentage, pie chart, and bar chart. The result was given along with the data which aid clarity of the result and made it easy for the drawing of the conclusion of the information gathered. Findings showed inter alia that information needs of pregnant women in Ile-Ife needs include: breastfeeding, disease prevention and control, environment cleanliness, after delivery, sickness during pregnancy, and immunization. The …


Research Support Services Of Panjab University Library During Lockdown Period Due To Covid-19: A Survey, Suman Sumi, Jatinder Kumar Nov 2020

Research Support Services Of Panjab University Library During Lockdown Period Due To Covid-19: A Survey, Suman Sumi, Jatinder Kumar

Library Philosophy and Practice (e-journal)

The study explores the problems and prospects of newly introduced service “RemoteXs” by the A.C. Joshi library for the faculty of Panjab University during the lockdown due to COVID-19. The paper discusses expectations and experiences of users, advantages of new research support services, challenges faced by faculty while accessing literature through RemoteXs service. An online survey was carried out; framed questionnaire was sent to 650 academicians through Whatsapp and e-mail. 148 respondents submitted their views on access and usage of e-resources through RemoteXs service of University Library. Data on most frequently used resources and documents type has been analysed. Some …


Information Seeking Patterns Of Small Scale Farmers For Farming Activities In Katsina State, Nigeria, Lawal Mohammed Tukur Nov 2020

Information Seeking Patterns Of Small Scale Farmers For Farming Activities In Katsina State, Nigeria, Lawal Mohammed Tukur

Library Philosophy and Practice (e-journal)

Abstract

This study identified Small Scale Farmers (SSF) information seeking patterns used and types of crops produced for effective farming activities. Three research questions and one hypothesis were developed to guide the study. Cross sectional survey design was adopted in which a total of seven hundred (700) registered small scale farmers’ cooperative associations from three agricultural zones of Katsina state formed the population. A total number of two hundred and eighty (280) respondents were randomly sampled using cluster sampling technique. Data were analyzed using descriptive and inferential statistics in which the null hypothesis was tested using Pearson Product Moment Correlation …


Availability And Utilization Of E-Resources In University Libraries For Effective Research Output By Undergraduates Of Social Studies In South East Nigeria, Joseph C. Onuoha Ph.D, , Lilian Ujunwa Ifeanyi, Abdulrahman Yakubu Yunisa Nov 2020

Availability And Utilization Of E-Resources In University Libraries For Effective Research Output By Undergraduates Of Social Studies In South East Nigeria, Joseph C. Onuoha Ph.D, , Lilian Ujunwa Ifeanyi, Abdulrahman Yakubu Yunisa

Library Philosophy and Practice (e-journal)

This study sought to investigate the availability and utilization of e-resources in university libraries for effective research output by undergraduates of Social Studies in south-east, Nigeria. It is a descriptive survey research design. two research questions guided the study. A sample of 191 students from four stratified randomly selected universities in south east, Nigeria, were used for the study. The instrument for data collection is the researcher’s designed and validated questionnaire, tagged: ‘The Use of E-Resources in University Libraries Questionnaire’ (UERULQ). The instrument was trial tested using Cronbach Alpha, while reliability coefficient of 0.98 was obtained, which was considered high …


Information Seeking Behaviour In Digital Environment : A Study Of Post Graduate Students At University Of Kashmir, Asifa Ali, Sumaira Jan Dr. Nov 2020

Information Seeking Behaviour In Digital Environment : A Study Of Post Graduate Students At University Of Kashmir, Asifa Ali, Sumaira Jan Dr.

Library Philosophy and Practice (e-journal)

Information Seeking Behavior is a “consequence of a need perceived by an information user, who, in order to satisfy that need, makes demands upon formal or informal information sources or services, which result in success or failure to find relevant information”. The present study is an attempt to analyze the information seeking behavior of the PG students of social science faculties in University of Kashmir, Srinagar. The survey method was used as a data collection tool with the help of pre-defined questionnaire and interview was conducted during the month of November, 2019.There were 280 questionnaires distributed among PG students of …


Impact And Scope Of Open Access Research Data: Perceptions Of Library And Information Professionals, Naimat Ullah Shah, Salman Bin Naeem Dr., Rubina Bhatti Prof. Nov 2020

Impact And Scope Of Open Access Research Data: Perceptions Of Library And Information Professionals, Naimat Ullah Shah, Salman Bin Naeem Dr., Rubina Bhatti Prof.

Library Philosophy and Practice (e-journal)

This study aims to prove that those scholarly articles belonging to subjects with changing proportions of open-access implementation have an incredible research impact if the research articles are openly accessible online than by paid access. This study also explores the impact of open access research data in Pakistan through the library and information science (LIS) professionals' perception. The foundation of this study includes surveying the research method. The LIS professionals were surveyed to assess their perception towards the possibly better impact of open access research data than non-OA ones. This study indicates that free-access research data have a better research …


Digital Literacy Skills Among Library Professionals In Jimma University Libraries, Tadele Mulat, Munusmay Natarajan Nov 2020

Digital Literacy Skills Among Library Professionals In Jimma University Libraries, Tadele Mulat, Munusmay Natarajan

Library Philosophy and Practice (e-journal)

This paper discussed the contemporary digital literacy skills among library professionals in Jimma university libraries of Ethiopia. The study was guided by six objectives and research questions. The design of the study is descriptive survey and the population consists of all librarians from Jimma university libraries. The instrument used to generate data is the questionnaire and the data generated was analyzed using simple percentages and frequency count for research questions and SPSS version 20.0. The findings show that electronic mailing, internet use, social networking and mobile phones use are the major digital literacy skills amongst librarians. Also found that librarians …


Emerging Challenges In The Provision Of Electronic Information Services On The African Continent : The Role Of Librarians, Raliat Alabi, Adenike Omoike Nov 2020

Emerging Challenges In The Provision Of Electronic Information Services On The African Continent : The Role Of Librarians, Raliat Alabi, Adenike Omoike

Library Philosophy and Practice (e-journal)

Librarians are presently operating electronically in this 21st century and there is a changing role of professional librarians in the academic libraries. Information services are therefore, provided electronically to meet the information needs of thousands of users at a go. The enormous advantage it has is the ease with which the delivery of information is being carried out around the world. Nevertheless, some challenges seems to confront the effective provision of the electronic information services. Literature was reviewed on the electronic information services, provision of electronic information services by professional librarians in African continent and emerging challenges of electronic information …


Statistical Analysis Of The Research Journal Of Physical Education And Sports Sciences The Shield, Saeed Ullah Jan, Dr. Saeed Ullah Jan Nov 2020

Statistical Analysis Of The Research Journal Of Physical Education And Sports Sciences The Shield, Saeed Ullah Jan, Dr. Saeed Ullah Jan

Library Philosophy and Practice (e-journal)

This quantitative study was carried out in 2018 with the analysis of eleven published issues of “Research journal; The Shield” from 2006 to 2016. The authors attempted to find the numbers of articles per year, authorship pattern, length of articles, form of cited documents, the ranking of contributors and country-wise contribution of first authors. The printed version of Shield issues along with web-based issues was consulted for the analysis. The data were entered into Excel sheets for refinement and interpretation. Journal papers are the more cited documents as per the analysis of the research articles. The contribution of Pakistani scholars …


Openathens Odysseys: Implementation Challenges & Lessons Learned At Texas Medical Center & University Of Toledo, Joanne Romano, Nha Huynh Nov 2020

Openathens Odysseys: Implementation Challenges & Lessons Learned At Texas Medical Center & University Of Toledo, Joanne Romano, Nha Huynh

Library Staff Publications

This presentation will review the challenges encountered and lessons learned by two separate library systems in implementing OpenAthens authentication. The Texas Medical Center Library, which replaced EZproxy, serves multiple academic institutions. The University of Toledo Libraries, which replaced WAM, serves two different campuses.


Coronavirus Research Output During 2001-2020: A Scientometrics Analysis, Lambodara Parabhoi, Dr. Manoj Kumar Verma Nov 2020

Coronavirus Research Output During 2001-2020: A Scientometrics Analysis, Lambodara Parabhoi, Dr. Manoj Kumar Verma

Library Philosophy and Practice (e-journal)

COVID-19 virus originated from Wuhan city of China in December 2019. The emergence of COVID-19 the whole world and severely affected by The United States, China, Brazil, and India etc.. World Health Organization (WHO) declared it as a pandemic in March 2020. Due to COVID-19, a large number of literature published in early 2020. However, very few studies address the impact of published related to literature Coronavirus. In response to the current study conducted and reviewed 20 years' period from 2001- May 2020. A total of 14439 documents were found in the Scopus database, which was published during the study …


A Survey On The Influence Of Emotional Intelligence And Self-Esteem On Social Adjustment Of Librarians In Federal Universities, Emmanuel Chidiadi Onwubiko Nov 2020

A Survey On The Influence Of Emotional Intelligence And Self-Esteem On Social Adjustment Of Librarians In Federal Universities, Emmanuel Chidiadi Onwubiko

Library Philosophy and Practice (e-journal)

The study examined the influence of emotional intelligence (EI) and self esteem on librarians’ social adjustment in federal universities in Nigeria. The study seek to ascertain whether emotional intelligence and self esteem predict social adjustment using a sample of 107 librarians drawn from 40 federal universities in Nigeria within the age range of 25 to 60 and a mean (X) age of 36.68) years and SD of 6.21. The multiple regression analysis shows that emotional intelligence has no significant relationship with social maladjustment thus showing a negative relationship. This indicates that there is a significant relationship between emotional intelligence and …


Investigating Organizational Commitment Of Information Professionals Working At University Libraries In Pakistan, Muhammad Ahmed Shah, Haroon Idrees, Muhammad Asif Naveed Nov 2020

Investigating Organizational Commitment Of Information Professionals Working At University Libraries In Pakistan, Muhammad Ahmed Shah, Haroon Idrees, Muhammad Asif Naveed

Library Philosophy and Practice (e-journal)

This study investigated the organizational commitment of information professionals working at university libraries in Pakistan. Survey method was adopted using a questionnaire to collect data from 329 information professionals of Punjab and Islamabad. The questionnaire contained 18-items measure of organizational commitment, developed by Meyer, Allen and Smith (1993), along with certain demographic variables. Each statement was measured on 5-point Likert scale (e.g. 1=Strongly Disagree, 2=Disagree, 3= Neutral, 4=Agree, 5= Strongly Agree). The collected data were analysed by applying descriptive as well as inferential statistics in SPSS. Results indicated that information professionals were slightly committed to their organizations and most of …


Fifth Generation Antennas: A Bibliometric Survey And Future Research Directions, Amruta S. Dixit, Laxmikant K. Shevada, Hema D. Raut, Rajeshwari R. Malekar, Sumit Kumar Nov 2020

Fifth Generation Antennas: A Bibliometric Survey And Future Research Directions, Amruta S. Dixit, Laxmikant K. Shevada, Hema D. Raut, Rajeshwari R. Malekar, Sumit Kumar

Library Philosophy and Practice (e-journal)

As the 5G technology is going to be deployed soon, so the research on the 5G antennas as a part of communication devices becomes an important aspect. One of the important components of the 5G communication system is an antenna that is essential for the transmission and reception of the 5G signals. The international telecommunication union (ITU) has provided different specifications for the 5G communication system. The 5G antenna should operate at frequency range 1 and 2 (FR1 and FR2) specified by the ITU. The proliferation of various 5G antenna designs is surveyed in this bibliometric paper. The bibliometric survey …


Halal Value Chain: A Bibliometric Review Using R, Muhammad Syafii Antonio, Aam Rusydiana, Nisful Laila, Yayat Rahmat Hidayat, Lina Marlina Nov 2020

Halal Value Chain: A Bibliometric Review Using R, Muhammad Syafii Antonio, Aam Rusydiana, Nisful Laila, Yayat Rahmat Hidayat, Lina Marlina

Library Philosophy and Practice (e-journal)

This study aims to determine the development and trend map of Halal Value Chain (HVC) outbreak research that is published by a reputable journal in the theme of Islamic economics and finance. The data analyzed were more than 163 publications of indexed research publications. The export data is then processed and analyzed using the R Biblioshiny application program to find out the bibliometric map of the development of the role of Islamic economics and finance in the Halal Value Chain. The results showed that the number of publications on the development of the role of Islamic economics and finance …


Assessment Of Occupational Stress Among Library Professionals In University Libraries Of Assam, India, Pallabi Devi, Research Scholar, Dlisc., Narendra Lahkar, Former Prof. & Head, Dlisc. Nov 2020

Assessment Of Occupational Stress Among Library Professionals In University Libraries Of Assam, India, Pallabi Devi, Research Scholar, Dlisc., Narendra Lahkar, Former Prof. & Head, Dlisc.

Library Philosophy and Practice (e-journal)

Occupational stress has become presently a vital issue for research and a major concern for human resource management in any organization. The present study intends to categorize and assess the levels of occupational stress faced by the library professionals in university libraries of Assam, India and also to identify the most powerful stressors generating occupational stress amongst them. Descriptive research design and survey method was used for this study to obtain data from 66 Library Professionals working in the libraries of Central universities, State universities, and the Institution which has been given the status of a university. A structured questionnaire …


Library Services Needed By The Disabled In Iran: A Qualitative Study, Mansoureh Feizabadi, Esmaeil Vaziri, Seyed Ali Hosseini, Nazila Akbarfahimi, Ayoub Sakhaei, Leila Ghaneifard Nov 2020

Library Services Needed By The Disabled In Iran: A Qualitative Study, Mansoureh Feizabadi, Esmaeil Vaziri, Seyed Ali Hosseini, Nazila Akbarfahimi, Ayoub Sakhaei, Leila Ghaneifard

Library Philosophy and Practice (e-journal)

Persons with Disabilities are the world's largest minority. This group, like others, needs information and skills to play a positive role in the community. Public libraries play an important role in providing services to the community, including People with Disabilities, by providing a variety of sources and services. The present study has been conducted using the qualitative content analysis method for identifying the types of library services and programs required for people with visually impaired, physically disabled, and hearing impaired using a semi-structured interview. The sample of the study consisted of 84 individuals, including librarians of public libraries and the …


News Literacy Skills Among Undergraduate Law Students In The Age Of Infodemic, Jibran Jamsheed Mr., Salman Bin Naeem Dr. Nov 2020

News Literacy Skills Among Undergraduate Law Students In The Age Of Infodemic, Jibran Jamsheed Mr., Salman Bin Naeem Dr.

Library Philosophy and Practice (e-journal)

Objectives: The objective of this study is to identify the news literacy skills of law students, their ability to encounter fake news, as well as their news sharing behavior.

Research Methodology: A survey was conducted in two public sector universities of South Punjab i.e. The Islamia University of Bahawalpur and the Bahauddin Zakariya University of Multan. The population of the study comprised of undergraduate law students of the participating universities. The three-part questionnaire was used to collect the data on demographic information, perceived news literacy skills, and news sharing behavior. The collected data were analyzed using a statistical …


Saudi Arabian Top Four Medical Journals Bibliometric Study, Manuelraj Peter, Spurgeon Anandraj Samuel, Mohamed Idhris, Arun Vijay Subbarayalu Nov 2020

Saudi Arabian Top Four Medical Journals Bibliometric Study, Manuelraj Peter, Spurgeon Anandraj Samuel, Mohamed Idhris, Arun Vijay Subbarayalu

Library Philosophy and Practice (e-journal)

Introduction: The purpose of this study was to measure the progress of scientific research outcomes of four medical journals, which are indexed to National Library of Medicine (USA) PubMed published from Saudi Arabia during the period from 2000 to 2019

Methods: Scientific papers that are published under the category of original and review articles, short communications, case, and short reports were downloaded from the top four medical journals indexed in the PubMed database viz. (i) Saudi Medical Journal (SMJ) (ii) Neurosciences (iii) Saudi Journal of Kidney Diseases and Transplantation (SJKDT) and (iv) The Annals of Saudi Medicine (ASM) and their …


Measuring Knowledge Acquisition And Knowledge Creation: A Review Of The Literature, Abdoulaye Kaba, Chennupati K. Ramaiah Nov 2020

Measuring Knowledge Acquisition And Knowledge Creation: A Review Of The Literature, Abdoulaye Kaba, Chennupati K. Ramaiah

Library Philosophy and Practice (e-journal)

This paper presented a review of the literature related to knowledge acquisition and knowledge creation. The paper discussed the nature and types of knowledge, knowledge acquisition, theories and models of knowledge acquisition, in addition to the review of empirical studies measuring knowledge acquisition. For knowledge creation, the paper discussed the definition of knowledge creation, theories and models of knowledge creation, and review of empirical studies measuring knowledge creation. Findings of the review revealed how researchers and scholars have used a variety of variables in investigating and measuring knowledge acquisition and knowledge creation among managers, engineers, and faculty members.


A Study On Attitude Of Library Users Of Colleges Towards The Social Media Usage For Promoting Library Services, Rubi Baishya Nov 2020

A Study On Attitude Of Library Users Of Colleges Towards The Social Media Usage For Promoting Library Services, Rubi Baishya

Library Philosophy and Practice (e-journal)

Purpose: Information and communication technology has influenced every aspects education including libraries. Now some modern tools and techniques have been applied in libraries for enhancing library services. Social media is most used modern tools in the age of technology, which can be also used to promote library services effectively to its user’s community. That is why the present study was conducted to explore the attitude of library users of Colleges towards the Social Media usage for Promoting Library Services.

Study Design/Methodology/Approach: The area of the study was delimited to the library users of Provincialised degree colleges of Guwahati city only …


Research Trends In Hepatitis C At Pakistan From 2014 – 2018, Zia Ahmed, Zameer Hussain Baladi, Tahira Yasmin Nov 2020

Research Trends In Hepatitis C At Pakistan From 2014 – 2018, Zia Ahmed, Zameer Hussain Baladi, Tahira Yasmin

Library Philosophy and Practice (e-journal)

Abstract:

Purpose: This retrospective study, evaluate the publications published in PubMed Indexed journals through authors who participated as the first or as a participatory author associated with institutes functioning in Pakistan.

Methods: The information related to literature in hepatitis C was published, and retrieved on October 1st, 2019 from the PubMed/Medline database to tabulate in Microsoft Excel 2010. Yearly growth of articles, the pattern of authorship, position and participation of the author in manuscript, subject-wise distribution of research, the involvement of institutes, and frequency of journals were objectives from the period 2014 - 2018.

Results …


Applied Data Management And Analysis Ii Nur 656, Joanna Burkhardt Nov 2020

Applied Data Management And Analysis Ii Nur 656, Joanna Burkhardt

Library Impact Statements

No abstract provided.


Sharpgrads: Development And Assessment Of A Research Skills Workshop Program For Graduate Students At The University Of South Carolina, Stacy L. Winchester, Amie D. Freeman Nov 2020

Sharpgrads: Development And Assessment Of A Research Skills Workshop Program For Graduate Students At The University Of South Carolina, Stacy L. Winchester, Amie D. Freeman

Faculty and Staff Publications

INTRODUCTION Academic libraries are placing increasing emphasis on the provision of instruction for graduate students in non-traditional research skills and competencies such as scholarly communication concepts, data management and visualization, and text mining. Since proficiency in these concepts is often expected of graduate students but training may not be offered in the classroom, the library is a natural home for such instruction. DESCRIPTION OF PROGRAM Librarians at the University of South Carolina created a two-day workshop series for graduate students called SHARPGrads. This paper describes the planning process, survey method used to develop and assess the program, and findings obtained …


Using Robot Animal Companions In The Academic Library To Mitigate Student Stress, Autumn P. Edwards, Chad Edwards, Bryan Abendschein, Juliana Espinosa, Jonathan Scherger, Patricia Fravel Vander Meer Nov 2020

Using Robot Animal Companions In The Academic Library To Mitigate Student Stress, Autumn P. Edwards, Chad Edwards, Bryan Abendschein, Juliana Espinosa, Jonathan Scherger, Patricia Fravel Vander Meer

University Libraries Faculty & Staff Publications

The purpose of this paper is to interrogate the relationship between self-reported levels of acute stress, perceived social support, and interactions with robot animals in an academic library. The authors hypothesized: 1. participants would report lower stress and higher positive affect after their interaction with a robot support animal; 2. perceived supportiveness of the robot support animal would positively predict the amount of stress reduction the participants reported.

The authors hosted a robot petting zoo in the main library at a large Midwestern university during finals week. Participants were asked to rate their stress level prior to interacting with the …


Impact Of Journalists’ Twitter Use On Their Perceptions Of Job Performance In The Pakistani Context, Muhammad Arif, Maqsood Ahmad Shaheen, Saima Kanwal (Corresponding Author), Miguel Baptista Nunes Nov 2020

Impact Of Journalists’ Twitter Use On Their Perceptions Of Job Performance In The Pakistani Context, Muhammad Arif, Maqsood Ahmad Shaheen, Saima Kanwal (Corresponding Author), Miguel Baptista Nunes

Library Philosophy and Practice (e-journal)

Purpose –This study investigated factors affect the use of Twitter by Pakistani journalists and to what extent Twitter usage impact on their job performance.

Design/methodology/approach –This study opted for a quantitative survey research design. The theoretical lens used in this study was the Theory of Planned Behavior (TPB), extended to include the impact of Twitter usage on job performance. A pilot-tested structured questionnaire was used to collect data from the journalists working in the mainstream media houses of Pakistan.

Findings – The study’s findings revealed that the majority of the journalists leveraged the platform for tweeting and to read tweets. …


A Bibliometric Survey Of Fashion Analysis Using Artificial Intelligence, Seema Wazarkar, Shruti Patil, Satish Kumar Nov 2020

A Bibliometric Survey Of Fashion Analysis Using Artificial Intelligence, Seema Wazarkar, Shruti Patil, Satish Kumar

Library Philosophy and Practice (e-journal)

In the 21st century, clothing fashion has become an inevitable part of every individual human as it is considered a way to express their personality to the outside world. Currently the traditional fashion business models are experiencing a paradigm shift from being an experience-based business strategy implementation to a data driven intelligent business improvisation. Artificial Intelligence is acting as a catalyst to achieve the infusion of data intelligence into the fashion industry which aims at fostering all the business brackets such as supply chain management, trend analysis, fashion recommendation, sales forecasting, digitized shopping experience etc. The field of “Fashion …