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Strategi Branding Pada Komunikasi Korporat Pt Wargi Santosa, Naldo Noviyan Tantuah, Muhamad Heychael, Adam Esfahan Burhanuddin Jun 2023

Strategi Branding Pada Komunikasi Korporat Pt Wargi Santosa, Naldo Noviyan Tantuah, Muhamad Heychael, Adam Esfahan Burhanuddin

Jurnal Sosial Humaniora Terapan

Corporate Communication is one of a business firm’s most important public identity instruments in the market and society. Due to the latter’s importance in maintaining a firm’s reputation and identity or branding, said role would have more impact for marketing purposes if one invests on its capability. However, before a business firm advances itself in marketing, the creation of a firm’s identity through branding is one of the most important actions and decisions to create a unique identity inside society. The creation of a business’s branding is one of corporate communication’s roles in order to create sales and marketing assets. …


Aktivitas Cross Promotion Dalam Program Youtube Live ! Milik Folkative Studi Kasus The Changcuters, Muhamad Heychael, Hardika Widi Satria, Andrew Christoper Prawira Purba Jun 2023

Aktivitas Cross Promotion Dalam Program Youtube Live ! Milik Folkative Studi Kasus The Changcuters, Muhamad Heychael, Hardika Widi Satria, Andrew Christoper Prawira Purba

Jurnal Sosial Humaniora Terapan

Folkative is a new media platform that focuses on engaging the young audience in Indonesia. Folkative utilizes social media platforms such as Instagram and YouTube to publish its content. One of the programs initiated by Folkative is "Live! At Folkative," a music-based entertainment content that started in mid-2021, with subscribers reaching 39,700. This program features both local and international musicians to promote their latest albums or singles through cross-promotion value or exchanging exposure. The aim of this research is to understand the extent to which Folkative's cross-promotion process has an impact on both collaborating parties. To achieve this, the study …


Arsip Dan Informasi Publik, Ratih Surtikanti, Susi Haryanti Jun 2023

Arsip Dan Informasi Publik, Ratih Surtikanti, Susi Haryanti

Jurnal Sosial Humaniora Terapan

This article discusses the influence of public information services sourced from archives managed by archivists through the Information and Documentation Management Officer (PPID) and the application of legislation to individuals/organizations that require public information according to the classification of information disclosure. This article can contribute to improving information services to the public in the context of implementing bureaucratic reforms to the public. These laws used in the article also ensure that the community actively participates in public bodies' management and supervision processes. The research method of this article uses literature studies on archive management and public information services as well …


Peran Account Executive Dalam Meningkatkan Awareness Program Youtube Jamilo Tv, Putri Ayu Ningtyas, Hardika Widi Satria, Anisah Dini Kamila Jun 2023

Peran Account Executive Dalam Meningkatkan Awareness Program Youtube Jamilo Tv, Putri Ayu Ningtyas, Hardika Widi Satria, Anisah Dini Kamila

Jurnal Sosial Humaniora Terapan

Account Executive is an important role in an advertising company. An Account Executive here is responsible for monitoring the progress of the project, making minutes of meetings in detail, minimizing internal team errors so that the project runs smoothly in order to achieve the targets and objectives of the program. This paper aims to explore the role of the Account Executive in planning to increase awareness of the Offside Jon! #PilDun2022Edition Jamilo TV is owned by Ibnu Jamilo who collaborated with Bhumi Pictures to create a YouTube program for the 2022 World Cup edition. This program was produced for one …


Lindenwood Digest, June 28, 2023, Lindenwood University Jun 2023

Lindenwood Digest, June 28, 2023, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.


Green Lighting The Altruistic Influencer, Savanna Rebecca Bagley Jun 2023

Green Lighting The Altruistic Influencer, Savanna Rebecca Bagley

Theses and Dissertations

This paper comprehensively examines a new type of social media influencer characterized by altruistic tendencies. Utilizing the popular YouTube channel Vlogbrothers as the case study text for a constant comparative analysis, this research explores how the strategies altruistic influencers use to mobilize their community for good, the characteristics of the altruistic influencers, and how altruistic influencers create community. Through an in-depth analysis of 30 Vlogbrothers videos, the themes of education, community, and shared humanity emerged. Education, shared values, and calls to action are discussed as essential for mobilizing communities in charitable endeavors. Authenticity, quality, accessibility, and solutions-focused action were found …


Students’ Knowledge Of And Attitudes Toward Dairy Production: A Survey Methodology Report, Heather Akin, Babatope Akinyemi, Julia Mcquillan, Tami Brown-Brandl Jun 2023

Students’ Knowledge Of And Attitudes Toward Dairy Production: A Survey Methodology Report, Heather Akin, Babatope Akinyemi, Julia Mcquillan, Tami Brown-Brandl

Department of Agricultural Leadership, Education, and Communication: Faculty Publications

This report presents findings from a pilot survey conducted among undergraduate and graduate students (N = 410) at the University of Nebraska-Lincoln about students’ perspectives on technology usage, consumption, and sustainability in dairy production systems. An interdisciplinary research team developed the survey instrument and report. The main purpose of this pilot study was to create and administer survey items to support further research on experiential education and outreach opportunities related to robotics in small-scale dairy production and rural economic development. Descriptive findings indicated that most students had some familiarity with dairy production and the nutritional aspects of dairy products …


The Zionist Organizations’ Recruitment Of Propaganda Techniques On Facebook: An Analytical Study Of ‘Stand With Us’ Arabic Page, Mueen Fathi Al-Koua, Heba Hussein Jun 2023

The Zionist Organizations’ Recruitment Of Propaganda Techniques On Facebook: An Analytical Study Of ‘Stand With Us’ Arabic Page, Mueen Fathi Al-Koua, Heba Hussein

Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث

The study aimed at identifying the extent to which the Zionist organization ‘Stand with Us’ recruited propaganda techniques through its communication on Facebook to persuade Arabic-speaking audiences to accept the occupation entity presence as an “original” part of the Arab World. It also aimed at identifying the most important topics the organization posits and the way it frames its messages through the Facebook platform. The study used content analysis method to analyze the Arabic Facebook page of the organization from the 1st of May to the end of June 2020, which is the period when Israel announced its annexation plan …


The Power Of The Virtual Platform: A Look Into Fandom Interactions Via Twitter (X), Samantha Hacker Jun 2023

The Power Of The Virtual Platform: A Look Into Fandom Interactions Via Twitter (X), Samantha Hacker

Undergraduate Theses

Using social media to communicate has become increasingly popular since the medium was created. Twitter has been a popular breeding ground for fan communities to form social spaces. Parasocial relationship theory, as well as face negotiation theory, tie heavily into the discussion of fandoms and the creation of safe spaces on the platform. How people present themselves online is entirely dependent on the user and their level of comfort on the app. One fandom in particular that utilizes this app the most is the fan base for the seven-member South Korean boy band, BTS, who in reference to the band, …


Netflix’S Role In Reshaping The Global Audience’S Perception Of Arabs And Muslims, Menatalla Abbas Jun 2023

Netflix’S Role In Reshaping The Global Audience’S Perception Of Arabs And Muslims, Menatalla Abbas

Theses and Dissertations

This research study investigates Netflix’s role in reshaping the global audience’s perceptions of Arabs and Muslims. The aim of this study is to understand how Netflix has positioned itself as a powerhouse in the streaming-service industry, and whether or not it has been able to use that power to promote authenticity, diversity, and inclusion. This study employed the triangulation method in order to develop a cohesive understanding of how, and to what extent, Netflix has reshaped the global audience’s perceptions of Arabs and Muslims. A content analysis of four Netflix Original Arabic productions were chosen, consisting of two series: Finding …


The Role Of Online Discursive Action In Subjects' Emancipatory Repositioning In Egypt: Assault Police Case Study, Christine Saad Guirguis Ma Jun 2023

The Role Of Online Discursive Action In Subjects' Emancipatory Repositioning In Egypt: Assault Police Case Study, Christine Saad Guirguis Ma

Theses and Dissertations

The current study's central question is how social change is discursively constructed. I studied an online feminist social movement that sparked in Egypt on Instagram in July 2020 and labeled "Assault Police." Within the critical social theory and feminism framework, I reviewed the literature on (critical) discourse, social change, and social movements. I tried to unravel the complexity around emancipation as a vital concept in the current study. I located and discussed areas of tension and identified a conceptualization that loosens the theoretical entanglement around it. The research problem sought to specify how the online discursive action facilitated desired …


Architectural And Heritage Experience Through Playful Learning (An Interdisciplinary And Exploratory Action Research Focused On The Egyptian Context), Atheer Ahmed Salama Jun 2023

Architectural And Heritage Experience Through Playful Learning (An Interdisciplinary And Exploratory Action Research Focused On The Egyptian Context), Atheer Ahmed Salama

Theses and Dissertations

“The lack of awareness of the value of heritage and the lack of opportunities to engage in preserving and safeguarding heritage in the public sphere not only puts the heritage in risk of being irremediably lost. It also impoverishes the younger generation’s sense of identity and belonging within its respective socio-cultural continuum, and thus limits its ability to engage and contribute meaningfully to society at large” (UNESCO, 2021). With conducting this research, the researcher believes that heritage-themed analog games may carve the younger generation’s memory of heritage, allowing them to boost their sense of identity and belonging; thus, widening their …


Shared Disposition Decision Making In The Emergency Department For Persons Living With Dementia, Justine Seidenfeld, Fernanda Bellolio, Anita Vashi, Courtney Van Houtven, Susan Hastings Jun 2023

Shared Disposition Decision Making In The Emergency Department For Persons Living With Dementia, Justine Seidenfeld, Fernanda Bellolio, Anita Vashi, Courtney Van Houtven, Susan Hastings

Journal of Geriatric Emergency Medicine

N/A


Lindenwood Digest, June 21, 2023, Lindenwood University Jun 2023

Lindenwood Digest, June 21, 2023, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.


Using Ai-Generated Suggestions From Chatgpt To Optimize Clinical Decision Support, Siru Liu, Aileen P Wright, Barron L Patterson, Jonathan P Wanderer, Robert W Turer, Scott D Nelson, Allison B Mccoy, Dean F Sittig, Adam Wright Jun 2023

Using Ai-Generated Suggestions From Chatgpt To Optimize Clinical Decision Support, Siru Liu, Aileen P Wright, Barron L Patterson, Jonathan P Wanderer, Robert W Turer, Scott D Nelson, Allison B Mccoy, Dean F Sittig, Adam Wright

Faculty, Staff and Student Publications

OBJECTIVE: To determine if ChatGPT can generate useful suggestions for improving clinical decision support (CDS) logic and to assess noninferiority compared to human-generated suggestions.

METHODS: We supplied summaries of CDS logic to ChatGPT, an artificial intelligence (AI) tool for question answering that uses a large language model, and asked it to generate suggestions. We asked human clinician reviewers to review the AI-generated suggestions as well as human-generated suggestions for improving the same CDS alerts, and rate the suggestions for their usefulness, acceptance, relevance, understanding, workflow, bias, inversion, and redundancy.

RESULTS: Five clinicians analyzed 36 AI-generated suggestions and 29 human-generated suggestions …


Building Roadmap For Open Science Action: Seizing Global Development Opportunities, Wei Yang, Xiwen Liu, Jinxia Huang, Xuefei Chen, Ruofei Chang Jun 2023

Building Roadmap For Open Science Action: Seizing Global Development Opportunities, Wei Yang, Xiwen Liu, Jinxia Huang, Xuefei Chen, Ruofei Chang

Bulletin of Chinese Academy of Sciences (Chinese Version)

Open science has reached a global consensus, and global open science governance requires the active participation of China. In order to seize development opportunities, this study analyzes the global trend of open science development and its impact on the scientific community. Based on practical cases of open science in China, the current situation and challenges of open science development in China are addressed. A roadmap for open science in China is designed, with open research infrastructure and open science policies as key supports. Recommendations for promoting the development of open science in China are proposed.


Developing Trend Of Global Scientific Journals In Open Science Environment, Zhixiong Zhang, Mengting Zhang, Xin Lin, Kunhua Zhao, Yuan Li Jun 2023

Developing Trend Of Global Scientific Journals In Open Science Environment, Zhixiong Zhang, Mengting Zhang, Xin Lin, Kunhua Zhao, Yuan Li

Bulletin of Chinese Academy of Sciences (Chinese Version)

Open science establishes a new paradigm of reproducible, transparent, shared and collaborative scientific research. As to global scientific journals, open science is essentially bringing about a revolutionary change for scholarly communication. This study briefly reviews the basic concept of open science and its developing trend, analyzes the main challenges that open science brings to global scientific journals, summarizes some of the new initiatives taken by the global scientific journals in response to the challenges of open science, and puts forward some suggestions for Chinese scientific journals for their development in open science environment.


Strengthening Open Data Infrastructure And Promoting Open Science, Huadong Guo, Hesheng Chen, Dongmei Yan, Jianhui Li, Gang Chen, Guojin He, Juncai Ma, Dong Liang, Lingyi Kong Jun 2023

Strengthening Open Data Infrastructure And Promoting Open Science, Huadong Guo, Hesheng Chen, Dongmei Yan, Jianhui Li, Gang Chen, Guojin He, Juncai Ma, Dong Liang, Lingyi Kong

Bulletin of Chinese Academy of Sciences (Chinese Version)

To promote economic development, social progress, and scientific and technological innovation, it is necessary to strengthen scientific cooperation and information sharing. Open data has emerged in response and become a seemingly inevitable development in the evolution of digital technology. Open data, however, must be supported by infrastructure composed of physical entities and virtual systems that meet the needs of data applications in many fields. Constructing and strengthening open data infrastructure should therefore be considered important objectives of information technology development. This study analyzes the elements of open data infrastructure and expounds its significant positive role in implementing open science. Based …


Research On Open Science Governance Framework Model, Yaxiang Yuan, Xin Wei, Yang Wang, Yuanchun Zhou Jun 2023

Research On Open Science Governance Framework Model, Yaxiang Yuan, Xin Wei, Yang Wang, Yuanchun Zhou

Bulletin of Chinese Academy of Sciences (Chinese Version)

Open science is thriving and driving a global paradigm shift in scientific research. Open science governance is designated to gradually increase the transparency and global participation in the process of scientific and technological progress, ensure low-cost openness around the world, accelerate the global dissemination and sharing of results, and improve the scientific and humanistic literacy of the people. With the development trend of open science becoming more and more powerful, a series of challenges emerge gradually. By analyzing and studying the open science governance framework model, it helps to further sort out the governance logic, clarify the governance subjects and …


Research On China’S Open Science Policy System, Wei Yang, Xiwen Liu, Jinxia Huang, Man Xiao, Xinman Zheng, Ruofei Chang Jun 2023

Research On China’S Open Science Policy System, Wei Yang, Xiwen Liu, Jinxia Huang, Man Xiao, Xinman Zheng, Ruofei Chang

Bulletin of Chinese Academy of Sciences (Chinese Version)

Open science has risen to the global strategic level. The open science policy will provide an accelerator for achieving global sustainable development goals. China’s formulation and support of open access policies and open science infrastructure policies are still insufficient. The practical demand for China’s open science policy comes from the emerging open innovation research scenario, while the long- term demand comes from the construction of an open innovation ecosystem. This study proposes an open science policy system that conforms to the framework of China’s science and technology innovation policy system, and proposes policy action suggestions that adapt to the UNESCO …


The Association Of Patient-Provider Language Concordance With Healthcare Comprehension Among Latino/As In Oregon, Grace Parra Jun 2023

The Association Of Patient-Provider Language Concordance With Healthcare Comprehension Among Latino/As In Oregon, Grace Parra

University Honors Theses

Background: The purpose of this study is to describe the need and preferences among Mexican-origin Latinos in Oregon for language-concordant healthcare providers. We hypothesize that the presence of a language concordant provider is associated with greater health care comprehension.

Methods: This is a cross sectional study in collaboration with the General Consulate of Mexico. We developed a 20-item survey that includes questions about socio-demographics, a validated language-based acculturation scale, and questions regarding language concordant care experience and preferences used in previous studies. We are recruiting at the Mexican Consulate 500 Latino/as ages 18 or older who had a healthcare visit …


It's A Mean, Mean World: Social Media And Mean World Syndrome, Samantha Kemp Jun 2023

It's A Mean, Mean World: Social Media And Mean World Syndrome, Samantha Kemp

University Honors Theses

Born from cultivation theory, which suggests that media has a profound effect on viewers' perceptions of the world around them, Mean World Syndrome is a psychosocial phenomenon that describes increased levels of fear, anxiety, and pessimism, as well as an overall perception of the world as "meaner" than it actually is, as a result of heavy viewership of violence-related mass media. Mean World Syndrome has primarily been associated with television consumption, but a major societal shift towards consumption of social media instead of television over the last two decades necessitates investigation into how social media affects its users. Through an …


A Handmaid’S Tale: Amy Coney Barrett, Originalism, And The Specter Of Religion, Calvin R. Coker, Joel L. Reed Jun 2023

A Handmaid’S Tale: Amy Coney Barrett, Originalism, And The Specter Of Religion, Calvin R. Coker, Joel L. Reed

Faculty and Staff Scholarship

In this essay, we analyze the Supreme Court confirmation hearings of Amy Coney Barrett to identify and explain the interaction between religion and jurisprudential philosophy. By tracing rhetorical scholarship on religion, politics, and the Supreme Court, we highlight tension engendered by both the members of the Senate Judiciary Committee and Barrett herself in locating her Catholicism as a desirable attribute for a nominee while at the same time espousing the importance of judicial objectivity. We suggest Barrett and her supporters on the committee invoked the judicial philosophy of originalism to allay this tension while occluding conversations about Barrett’s prior ideological …


Heterotopia As A Site Of Resistance In A Global City: How Informal Practices Can Subvert The State And Finance Capital, Micky Lee Jun 2023

Heterotopia As A Site Of Resistance In A Global City: How Informal Practices Can Subvert The State And Finance Capital, Micky Lee

College of Arts & Sciences Faculty Works

David Harvey and Michel Foucault have both theorized the concept “heterotopia” as a site of resistance. In this site, “informal” and mundane activities are enacted to resist measures and practices imposed by the state and finance capital. To Harvey, heterotopia is constituted by acts, affects, and meaning-making among residents in an urban space. To Foucault, heterotopia is formed when the wrong people showing up in the wrong place doing the wrong thing. Both senses of heterotopia threaten spaces that the state designed to maximize capital flows in a global city.

Hong Kong is a good case study because recent crises …


Can The Global City Enable Democratic Autonomy? Re-Reading David Harvey And Saskia Sassen, Micky Lee Jun 2023

Can The Global City Enable Democratic Autonomy? Re-Reading David Harvey And Saskia Sassen, Micky Lee

College of Arts & Sciences Faculty Works

The global city is imagined to be a space that accommodates flows of people, ideas, cultures and—most importantly—capital. It is also imagined to enjoy a high degree of decision-making autonomy from the nation. However, the rise of nationalism and covid lockdowns have called into question what a global city means when nation-states can stop global flows in and out from a city. Hong Kong is a good case study because the international community has been questioning this former British colony's global status due to overt political control from the Central Chinese government and stringent border control during the pandemic. However, …


Social Media And Society: An Investigation Of How Female Athletes Use Instagram, Kathleen Amore Jun 2023

Social Media And Society: An Investigation Of How Female Athletes Use Instagram, Kathleen Amore

University Honors Theses

Athletes increasingly leverage social media so they can share experiences first-hand, sell products, and promote their personal ideas and skills. Female athletes can become empowered through Instagram's ability to give a 'voice' to the object through captions, as well as its' ability to generate revenue through endorsements. Female athletes who find the most success on Instagram often post content that highlights their sexuality and personal life over their sport. Their success is found through a form of 'self-objectification', which can be seen as empowering and/or regressive to women’s sports. To explore this tension, my research project focused on the intentions …


Exiles: Trauma, Art & Design, Edwin Lew-Højbak Paquette Jun 2023

Exiles: Trauma, Art & Design, Edwin Lew-Højbak Paquette

University Honors Theses

A BFA thesis about the researching, writing, illustrating, and printing of a graphic novel. The story, an auto-biographical exploration of trauma using magical realism, is based on the Jungian psychology concept of shadow work and Internal Family Systems (IFS).


Queering/Querying Educational Spaces: The Lgbtqia2+ Learning And Affirming Challenge, Jennifer L. Bonnet, Liliana Herakova, Tausif Karim Jun 2023

Queering/Querying Educational Spaces: The Lgbtqia2+ Learning And Affirming Challenge, Jennifer L. Bonnet, Liliana Herakova, Tausif Karim

Feminist Pedagogy

Legislation regulating learning content and approaches seek to limit exposure to and consideration of non-cis-heteronormative ways of being and knowing (Sawchuk, 2022). Denial of access to a more difference-affirming curricula reinforces hegemonic cultural norms (Chen & Lawless, 2018). Research on the college experiences of LGBTQIA2+ identifying individuals indicates a generally chilly campus climate, recognizing that “colleges and universities have historically been shaped by and for cisgender, straight individuals” (Pryor, 2017, p. 36). Educators can play a key role in reshaping this reality by co-constructing affirming environments where learners can generatively engage with difference and grow their capacities for cultural responsiveness …


“I Can’T Learn When I’M Hungry”: Responding To U.S. College Student Basic Needs Insecurity In Pedagogy And Praxis, Jasmine R. Linabary, Rebecca Rodriguez Carey Jun 2023

“I Can’T Learn When I’M Hungry”: Responding To U.S. College Student Basic Needs Insecurity In Pedagogy And Praxis, Jasmine R. Linabary, Rebecca Rodriguez Carey

Feminist Pedagogy

Food insecurity and other basic needs insecurities were pressing concerns for U.S. college students prior to the COVID-19 crisis and are even more so now. These issues disproportionately impact minoritized students, making addressing basic needs an issue of educational equity. As feminist teacher-scholars, we reflect in this essay on what it means to teach in the context of student basic needs insecurities, drawing on our experiences from launching an interdisciplinary initiative dedicated to combatting food insecurity on our campus. In doing so, we seek to catalyze changes within and beyond the classroom to better support students.


Historical Trauma: Literary And Testimonial Responses To Hiroshima, Mariam Ghonim Jun 2023

Historical Trauma: Literary And Testimonial Responses To Hiroshima, Mariam Ghonim

Theses and Dissertations

The concept of trauma is controversial in literature. While one may be able to come up with ways to describe trauma in fiction, representing historical trauma is a hard task for writers. Some argue that trauma can not be described through those who did not experience it, while others claim that, provided some elements are added, one can represent trauma to the reader. This thesis focuses on twentieth-century historical traumas related to a nuclear catastrophe and explores the different literary and testimonial responses to the catastrophic man-made event of Hiroshima (1945). In this thesis, Kathleen Burkinshaw’s historical fiction The Last …