Open Access. Powered by Scholars. Published by Universities.®
- Institution
-
- San Jose State University (12757)
- Western Kentucky University (7288)
- University of Central Florida (4994)
- Wright State University (4585)
- Colby College (3024)
-
- Lindenwood University (2940)
- Morehead State University (2713)
- University of Memphis (2140)
- Providence College (2072)
- Winthrop University (2025)
- St. Mary's University (1499)
- Columbia College Chicago (1481)
- Hollins University (1401)
- Parkland College (1373)
- University of Nebraska - Lincoln (1185)
- University of Texas at Arlington (1128)
- Minnesota State University, Mankato (1047)
- University of Massachusetts Boston (904)
- Purdue University (854)
- Singapore Management University (813)
- CentraCare Health (780)
- Marquette University (748)
- University of Dayton (737)
- Georgia College (735)
- Old Dominion University (727)
- Eastern Illinois University (655)
- Seton Hall University (650)
- Portland State University (643)
- California Polytechnic State University, San Luis Obispo (622)
- University of Texas at El Paso (616)
- Keyword
-
- Spartan Daily (12401)
- Newspaper (12317)
- Western Kentucky University (6672)
- Student newspaper (4562)
- Student newspapers (3601)
-
- Communication (3429)
- Wright State University (3325)
- American newspapers (3003)
- Agricultural newspapers (3000)
- Central Maine (3000)
- Maine history (3000)
- Popular literature (3000)
- Student life (2775)
- 19th century newspapers (2670)
- Newspapers (2444)
- Future (2302)
- Central Florida Future (2282)
- Athletics (2141)
- Syllabus, syllabi, journalism, communication, media, strategic media (2138)
- African Americans (1966)
- Alumni (1929)
- Blacks (1929)
- Athletics (WKU) (1657)
- Faculty (1650)
- Local History (1554)
- Chester County SC (1552)
- Digital Collections (1552)
- Events (1520)
- Staff (1395)
- Community college (1366)
- Publication Year
- Publication
-
- Spartan Daily (School of Journalism and Mass Communications) (11410)
- WKU Administration Documents (6441)
- The Guardian Student Newspaper (2691)
- Central Florida Future (2281)
- The Waterville Mail (Waterville, Maine) (2161)
-
- Journalism and Strategic Media Syllabi Archive (2139)
- The Cowl (2008)
- Rowan County News Archive (1488)
- The Rattler (Previous issues) (1404)
- Hollins Student Newspapers (1384)
- Jessie Maye Smith Birds and Watchers Columns Collection (1036)
- Theses and Dissertations (1010)
- Columbia Chronicle (932)
- The Eastern Mail (Waterville, Maine) (839)
- On Sport and Society (805)
- Association for Communication Administration Bulletin (764)
- The Linden Bark (1924-1969) (759)
- Colonnade (724)
- Electronic Theses and Dissertations (653)
- Basic Communication Course Annual (641)
- Lindenwood Digest (592)
- CLCWeb: Comparative Literature and Culture (580)
- Masters Theses (575)
- Organization Management Journal (542)
- Kno.e.sis Publications (540)
- Communiqué (527)
- Journal of International and Global Studies (497)
- Morehead Independent Archive (497)
- Chulalongkorn University Theses and Dissertations (Chula ETD) (468)
- College of Communication Faculty Research and Publications (446)
- Publication Type
Articles 2101 - 2130 of 89160
Full-Text Articles in Entire DC Network
Lindenwood Digest, April 23, 2025, Lindenwood University
Lindenwood Digest, April 23, 2025, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
Sustainable Brand Trust In Mobile Banking: A Case Study Of Bsi Mobile User Reviews On Google Play, Novian Tiandini, Haqqi Hidayatullah
Sustainable Brand Trust In Mobile Banking: A Case Study Of Bsi Mobile User Reviews On Google Play, Novian Tiandini, Haqqi Hidayatullah
JURNAL KOMUNIKASI INDONESIA
In contemporary times, communication is important in resolving problems or crises in various field. One of them in digital transactions. The digital transactions are a frequently performed activity, including the use of mobile banking (m-banking), which has become an essential application due to the high volume of transactions utilizing it. Bank Syariah Indonesia (BSI) mobile is one of Indonesia's mobile banking services that experienced disruptions for several days in May 2023. Even BSI issued an official statement regarding the issue through their social media. This has the potential to affect users' trust in their brand, while a brand's strength is …
Shelving Stigma: A Grocery Store Client Choice Pantry Model - A Solution To Food Insecurity In Young Adults Of Marginalized Communities While Eradicating The Stigmatization Of Food Pantry Services, Anna C. Buckley
Honors Theses
An increasing number of young adults, age 18 to 35, are becoming food insecure across America, but disproportionately in urban and people of color communities. However, food pantries have remained a social stigma causing food insecure persons to avoid using a food pantry for hunger relief. Research has shown that the grocery store model for food pantries is most beneficial for staff, while also minimizing the stigma and increasing accessibility for pantry clientele. The purpose of this program proposal is to highlight the feasibility of implementation of a client choice grocery store pantry model at the NY Common Pantry (NYCP) …
Empowering Society Through Digitalization Of Msmes During The Recession, Diah Ajeng Purwani, Etika Prasetyaningrum, Anindya Septiana Arfiani
Empowering Society Through Digitalization Of Msmes During The Recession, Diah Ajeng Purwani, Etika Prasetyaningrum, Anindya Septiana Arfiani
JURNAL KOMUNIKASI INDONESIA
One of the sectors and regions affected by the recession in Indonesia’s economic condition is Micro, Small, and Medium Enterprises (MSMEs) in Yogyakarta. Some of the problems that arise include a decrease in MSME turnover, which leads to a reduction in the number of employees. MSMEs need to maintain their businesses if they need to keep up with increasingly rapid technological developments in the online realm in their marketing strategies. The method used in this research is community-based research (CBR) based on cases in the field, which takes the MSME community as the research objective studied through digitalization on social …
Family-Centered Care In Pediatric Oncology, Olivia B. Hope, Jazminne Orozco Arteaga Otd, Otr/L
Family-Centered Care In Pediatric Oncology, Olivia B. Hope, Jazminne Orozco Arteaga Otd, Otr/L
Spring 2025 OTD Capstone Symposium
Pediatric cancer is a medical condition defined by the development of cancerous cells in children and adolescents. Play is a child’s job; it creates a sense of belonging, fills their internal desire to participate in various environments, and allows them to develop sensory, motor, and cognitive skills. The PEOP model further structured this study by providing a comprehensive framework that considers the interactions between the child, their environment, and their occupational participation. This research project used a qualitative, exploratory design to understand how play-based interventions may enhance FCC in the pediatric oncology setting. Thematic analysis was utilized to create five …
User-Generated Content: A Systematic Literature Review (Slr) Research, Ni Wayan Suryatini, Puput Tripeni Juniman, Anastasia Winanti Riesardhy, Irwansyah Irwansyah
User-Generated Content: A Systematic Literature Review (Slr) Research, Ni Wayan Suryatini, Puput Tripeni Juniman, Anastasia Winanti Riesardhy, Irwansyah Irwansyah
JURNAL KOMUNIKASI INDONESIA
The advancement of technology has given rise to the phenomenon of user-generated content (UGC), which presents an intriguing subject for investigation through various perspectives. This paper aims to conduct an analysis of journal articles focusing on UGC within the context of the Instagram social media platform. To achieve this, the paper employs a systematic literature review (SLR) research method, adhering to the PRISMA protocol, focusing specifically on journal articles discussing UGC on Instagram. The literature search was conducted in April 2023 using the keywords "UGC" and "Instagram" in the Scopus database. After a series of exclusions, the research examined 30 …
Ua12/2/1 College Heights Herald, Vol. 100, No. 3, Wku Student Affairs
Ua12/2/1 College Heights Herald, Vol. 100, No. 3, Wku Student Affairs
WKU Administration Documents
Magazine edition of the College Heights Herald for the period February 17 - April 20, 2025.
- Wilborn, Price. You Matter & You Are Not Alone
- Smith, Kane. Peggy Crowe Reflects on Counseling Center in Face of Staff Shortages
- Stafford, Hallie. Help with Horses – New Beginnings Therapeutic Horse Riding
- Hawkins, Kaylee. How a WKU Professor Helps Improve Student Mental Health – Jay Gabbard, National Alliance on Mental Illness Recovery Support Group
- McMahon, Jake. More Than a Coach – Brent Chumbley, Track & Field
- Simpson, Libby. WKU’s American Foundation for Suicide Prevention Brings Mental Health Into the Light
- Hardesty, Emma. Trans …
The Impact Of Mindfulness-Based Journaling On Psychological Well-Being, Jonah Guthrie
The Impact Of Mindfulness-Based Journaling On Psychological Well-Being, Jonah Guthrie
Honors Projects
This study investigated the effects of mindfulness-based journaling compared to free-form journaling on perceived stress, emotion regulation, and mindfulness in undergraduate students. Participants (N = 43) were randomly assigned to either a mindfulness-based journaling group or a free-form journaling group. Both groups journaled daily for two weeks and completed pre- and post-intervention assessments using the Perceived Stress Scale (PSS), Difficulties in Emotion Regulation Scale (DERS), and Five Facet Mindfulness Questionnaire (FFMQ).
A series of 2 × 2 mixed-design repeated measures ANOVAs revealed a significant main effect of time for perceived stress, F(1, 7) = 28.38, p = .003, …
Partnering With Social Media Influencers To Promote Hpv Vaccination In Diverse Communities, Amy Leader, Amelia Burke-Garcia, Dasha Afanaseva, Erin Cutroneo, Preethi Selvan, Kayla Madden, Joshua Banks, Angela Sustaita-Ruiz
Partnering With Social Media Influencers To Promote Hpv Vaccination In Diverse Communities, Amy Leader, Amelia Burke-Garcia, Dasha Afanaseva, Erin Cutroneo, Preethi Selvan, Kayla Madden, Joshua Banks, Angela Sustaita-Ruiz
Department of Medical Oncology Faculty Papers
BACKGROUND: While human papillomavirus (HPV) vaccination is one of the most effective ways to prevent HPV-related cancers, many children and adolescents remain unvaccinated. Resistance often stems from parental vaccine hesitancy and mistrust of the health care system, both of which may be higher in communities of color. Partnering with social media influencers may be an effective method for disseminating health messages. We tested the impact of HPV social media posts developed by influencers on outcomes of knowledge, attitudes, and intentions to vaccinate.
METHODS: Ten social media influencers who identified as African American or Hispanic created posts about the HPV vaccine. …
The Movies That Make Us: A Qualitative Research Study On How People Interpret Messages In Movies, Ethan Taylor
The Movies That Make Us: A Qualitative Research Study On How People Interpret Messages In Movies, Ethan Taylor
Masters Theses
The purpose of this study, “All Movies Have Messages: A Qualitative Research Study on How People Interpret Messages in Movies,” was to analyze the relationship between an individual’s personal, political, or religious views and the way that individual interprets messages and agendas in film. Using Stuart Hall’s model of encoding and decoding, the researcher discovered how an individual’s personal beliefs affected the way a person interprets messages in movies. Focus groups and a survey were used to collect data. This study served to fill the gap in literature available on Hall’s model and reception theory. Most research conducted has not …
Rhetorical Nation-Building: A Close Textual Analysis Of Macarthur, Heuss, And Karzai As Agents Of Renewal, Josiah J. Mork
Rhetorical Nation-Building: A Close Textual Analysis Of Macarthur, Heuss, And Karzai As Agents Of Renewal, Josiah J. Mork
Masters Theses
Warfare has largely shifted from means of domination into a method of peacemaking. Nations increasingly utilize war to dismantle hostile nations and rebuild them with compatible political identities, which potentially creates more lasting peace than treaties or annexation. However, U.S. attempts at nation-building have varied success and, at times, prolong hostility. This study frames the nation-building process as an act of crisis communication and examines the role of rhetoric in this nation-building process. A close textual analysis was performed to examine discourse of renewal in two successful examples in Japan and West Germany, and in an example of failure in …
Words That Win: A Qualitative Phenomenological Analysis Of Rhetorical Techniques In Forensics, Lindsay Anton
Words That Win: A Qualitative Phenomenological Analysis Of Rhetorical Techniques In Forensics, Lindsay Anton
Masters Theses
This study explores how different rhetorical techniques in collegiate forensics influence college students. Many people do not fully understand how two types of forensic speeches—oral interpretation and platform presentation—affect college students. Using a qualitative approach, this research examines which rhetorical techniques were most influential. A forensics showcase was held. Both an oral interpretation and a platform presentation were performed on the same topic to see how they influenced students. After watching, students answered survey questions about which techniques were most impactful. The results showed that emotional storytelling was the most memorable and persuasive. This study found that a storytelling approach …
From First Draft To Final Frame: Exploring Storytelling Across Mediums, Lydia Cowan
From First Draft To Final Frame: Exploring Storytelling Across Mediums, Lydia Cowan
Honors Theses
This thesis explores the creative adaptation of an original young adult novel into a two-part television screenplay. The story follows Bobbi, a sixteen-year-old girl who is institutionalized after a mental health crisis, as she navigates grief, trauma, and recovery through a voice that is sharp, self-aware, and darkly humorous.
The project consists of eight chapters of prose, totaling 36 pages, and two screenplay episodes comprising 87 pages. The work focuses on how character, tone, and internal voice shift between novel and screen formats. Key themes include mental health, loss, identity, and the use of humor as a survival mechanism. The …
The Lived Experiences Of African American Males With Absent Fathers: A Phenomenological Study, Justin Danta Gravely-Strayhorn
The Lived Experiences Of African American Males With Absent Fathers: A Phenomenological Study, Justin Danta Gravely-Strayhorn
Doctoral Dissertations and Projects
The purpose of this phenomenological study is to explore the lived experiences of African American males who grew up with absent fathers and how this affected them in their homes, schools, and neighborhoods in the rural and urban areas of Chesapeake, Virginia. The theories guiding this study are Bandura's Social Learning Theory, Vygotsky's social learning theory and Bowlby’s attachment theory. These theories explain cognitive development and the influence of social interaction on children’s attitudes and emotional reactions. The theories also explain the role of observation in social interaction and cognitive development, as both explain how cognitive development is influenced by …
Gender Bias Within Ai Imaging, Drew Quattrocchi
Gender Bias Within Ai Imaging, Drew Quattrocchi
Student Publications and Presentations
This study investigates AI-created gender bias in AI-created images through content analysis, contrasting the way gender is depicted in professions in leading AI image-creation tools such as Chat smith, Adobe Firefly, Midjourney, and Stable Diffusion. Employing a quantitative research method, this study contrasts AI-created images of gender-stereotypical careers for both male and female. Non-gendered careers will be used as well to identify patterns of stereotyping and bias. The area of emphasis lies in individual subjects within the images and scrutinizing visual elements such as clothing, accessories, background, face expressions, and gendered roles assigned to each. Particular emphasis is focused to …
The Impact Of Digital Communications And Social Media On Government Officials And The Political Sphere: A Case Study Of The Arab Spring Revolutions, Wurood Shaher
Doctoral Dissertations and Projects
This study investigates the dual role of social media as both a tool for political mobilization and a mechanism for government surveillance during the Arab Spring. Through in-depth qualitative interviews with 22 government officials from various Middle Eastern and North African countries, the research explores how social media influenced internal decision-making processes and external governmental responses during the uprisings. Employing the theory of structuration and the sociocultural tradition as its theoretical frameworks, the study uncovers the profound impact of social media on state power and public activism. Thematic analysis reveals several key themes, including the rapid adaptation of governmental strategies, …
A Qualitative Constant Comparative Analysis Of The Editing Evolution Through Walter Murch’S Fourth Rule: Eye Trace, Emphasizing Its Utilization In Black Cinema By Renowned Black Directors From The Late 1980s To Present, Hakim Robinson
Doctoral Dissertations and Projects
Research using qualitative methods is growing, notably in media and communication studies. The proposed research will explore Walter Murch's fourth rule, Eye Trace, and its film editing guidelines, focusing on Black filmmakers' utilization of it and the evolution of editing overall. The study will use a Constant Comparative Analysis as the foundation of the research, with planned future use of Green and Bock's Transportation Theory to examine how media material immerses people in narratives; this research method often uses content analysis to identify and analyze text themes, patterns, and messages. The study examines whether content analysis can assess Murch's principles …
The Cultivation And Harvesting Of Parasocial Relationships For Evangelism: An Exploratory Multiple Case Study Of Pastors’ Use Of Video On Social Media, Larry D. Witzel
The Cultivation And Harvesting Of Parasocial Relationships For Evangelism: An Exploratory Multiple Case Study Of Pastors’ Use Of Video On Social Media, Larry D. Witzel
Doctoral Dissertations and Projects
The digital transformation of society has resulted in people living much of their lives online. Some believe the command of Jesus to “go into all the world” necessarily includes entering the digital realm for evangelistic purposes, particularly as the effectiveness of traditional evangelistic methods has declined. This research explored the communication techniques used for digital outreach by seven pastors on social media to cultivate parasocial relationships and the calls to action they used to harvest these relationships evangelistically. This qualitative multiple case study analyzed public video communication and other social media, comparing these pastors’ online ministry with the known techniques …
The Decline Of Civil Discourse On Facebook: A Qualitative Content Analysis Of The Comment Sections Of News Organizations' Facebook Pages, Cameron Lawson
The Decline Of Civil Discourse On Facebook: A Qualitative Content Analysis Of The Comment Sections Of News Organizations' Facebook Pages, Cameron Lawson
Doctoral Dissertations and Projects
This study explores the role of Facebook’s comment sections in the decline of civil discourse, examining how the platform’s design influences user behaviors and contributes to increased incivility. Through a qualitative content analysis of 3,030 comments from 12 national and regional news organizations’ posts on both Facebook and their website, the research identifies key structural elements such as engagement-drive algorithms and broader reaction options that amplify uncivil behavior. The study also introduces three prevalent persona types in online discourse—the passionate partisan, the agitator, and the cynical joker. Each of these contributes to the dynamics of incivility in different ways. Grounded …
We Are Our Brains: Disembodied Brain Films In 1950s Cold War America, David P. Pierson
We Are Our Brains: Disembodied Brain Films In 1950s Cold War America, David P. Pierson
Faculty, Staff, and Alumni Books
Personified Body Parts in Cinema, Literature, and Visual Culture investigates the power of personifying body parts in cinema, television, visual culture, literature, erotica, folklore, and mystique.
Culturally, socially, and poetically exposing hidden aspects and subtleties of human existentialism, this book vigorously questions and problematizes numerous artistic, aesthetic, technological, naïve, and macabre manipulations of body parts for various purposes. A diverse team of authors explore how scribing human traits to limbs, eyes, brains, genitalia, hearts, and other inner organs is grotesque and aesthetic, repealing and appealing, intimidating and intimate, rude and enjoyable, material and spiritual, surprising and mundane. Personified organs are …
Capturing Tradition: The Business, Branding, And Personal Identity Of Senior Portraits In The Modern South, Xenia R. Minton
Capturing Tradition: The Business, Branding, And Personal Identity Of Senior Portraits In The Modern South, Xenia R. Minton
Honors Theses
The rise of college students starting photography businesses, particularly in graduation portraits, has transformed the creative and entrepreneurial landscape in the South. This thesis explores the senior portrait culture at the University of Mississippi, analyzing its rapid growth through the perspectives of photographers and academic experts in Southern Studies. Grounded in eight years of experience as a photographer, this study examines the evolution of the industry, business strategies, and cultural significance. Through interviews with seasoned senior portrait photographers and Southern Studies professors, this research investigates how regional traditions, social media, and consumer expectations have shaped the profession. By analyzing these …
Lindenwood Digest, April 16, 2025, Lindenwood University
Lindenwood Digest, April 16, 2025, Lindenwood University
Lindenwood Digest
The Lindenwood Digest has been a digital employee newsletter since 2009.
The Heritage Co's Social Media Strategy, Rylie Cerny, Adyson Ratley, Caitrin Dalton
The Heritage Co's Social Media Strategy, Rylie Cerny, Adyson Ratley, Caitrin Dalton
Undergraduate Research Conference
Objectives • To grow brand engagement. • Build a stronger connection with our audience. • To drive website traffic through social media engagement
Building Wealth One Sentence At A Time: A Capitalist’S Guide To Criminal Justice, Alexandra J. Lindell
Building Wealth One Sentence At A Time: A Capitalist’S Guide To Criminal Justice, Alexandra J. Lindell
Masters Projects
This project explores the underutilized profit potential of criminal justice in the United States. Its systemic design and aggressive market positioning have made long-term success possible. Nevertheless, this is just the beginning; there are new revenue streams to unlock and untapped markets to capture. Using a mixed-methods approach, the research identifies key historical policies, how collateral consequences contribute to customer retention and acquisition, and current barriers to profit maximization. The findings emphasize the importance of a coordinated, multi-level strategy involving lawmakers, media, corporations, and private stakeholders to protect and expand revenue streams, manipulate public perception, and disrupt reform efforts. By …
Tales About Afghan Women After The U.S. Lost The War In Afghanistan In 2021: A Frame Analysis Of Coverage In The New York Times, Ismat Ara Begum
Tales About Afghan Women After The U.S. Lost The War In Afghanistan In 2021: A Frame Analysis Of Coverage In The New York Times, Ismat Ara Begum
Communication ETDs
This study investigates how U.S. news media framed Afghan women’s identities and experiences in the context of the Taliban’s return to power after the U.S. military withdrawal of troops from Afghanistan. In this qualitative inquiry, I examined 11 in-depth, human-interest stories in The New York Times, a mainstream news organization known for its influence on coverage of international and global affairs. A frame analysis was applied to identify salient frames and their ideological underpinnings. The findings show two dominant frames in the coverage, women’s rights and victimhood, articulated through three rhetorical strategies—binary oppositions, comparing loss vs. gain, and emphasis on …
The Force Will Be With You"¦ Won't It? How In-Groups Grow And Develop Around Fandom Through The Lens Of Star Wars, Joseph R. Wirthlin Jr
The Force Will Be With You"¦ Won't It? How In-Groups Grow And Develop Around Fandom Through The Lens Of Star Wars, Joseph R. Wirthlin Jr
Theses and Dissertations
The creation of Star Wars by George Lucas sparked the creation of a vast universe of films, books, television shows, toys, games, and more. Star Wars fans quickly took the reins, fleshing out the universe Lucas had created in new and exciting ways. Decades after the conclusion of the Original Trilogy, the Prequel Trilogy arrived on the scene, sparking excitement and trepidation among fans of the Original Trilogy. A decade after the Prequel Trilogy concluded and three years following the acquisition of Lucasfilm by The Walt Disney Corporation, the Sequel Trilogy arrived at an even more significant wave of mixed …
What You See Is Not What You Get: Food Advertising Amidst The Global Overweight And Obesity Pandemic, Marija Ocokoljic
What You See Is Not What You Get: Food Advertising Amidst The Global Overweight And Obesity Pandemic, Marija Ocokoljic
Journal of Marketing and Consumer Behaviour in Emerging Markets
The tandem issue of obesity and overweight is a serious global issue that has attained pandemic scale. Media, particularly advertising, plays an active role in shaping perceptions and behavioural patterns, influencing both how and what people eat. This paper analyses food advertising in Serbia in 2023 in the context of promoting dietary habits. Content analysis of commercials aired on a selection of television stations during the year showed the overwhelming prevalence of ads for food high in fat, sugar, and salt (HFSS), with confectionary products in lead positions. Commercial narratives centre on framing them as sources or catalysts for joyful, …
You Tube Et Les Représentations De La Femme Dans Le Contexte Multilingue Marocain, Naima Wahbi
You Tube Et Les Représentations De La Femme Dans Le Contexte Multilingue Marocain, Naima Wahbi
Dirassat
New forms of communication and expression have emerged through the participatory web and its numerous Digital Social Networks. This infutation is in a constant global progression. Our country has a total of 31.59 million Internet users, 63.4% of which are on social media.
This new digital discursivity has allowed them to express themselves anonymously on all types of subjects and also to openly broadcast their personal representations.
This article will examine how YouTube contributes to the broadcasting of women's representations. We also intend to highlight the correlation between the choice of language, the speaker's gender and the position expressed.
In …
Sebta / Ceuta : Entre Marketing Architectural Et Communication Identitaire À Outrance : Quelle Éthique ?, Amal Ben Attou
Sebta / Ceuta : Entre Marketing Architectural Et Communication Identitaire À Outrance : Quelle Éthique ?, Amal Ben Attou
Dirassat
Spanish architecture, in its volume, aesthetics, and architectural details, is of great importance in its northern Mediterranean context. However, its implantation, its duplication, and, above all, its communication to politics, both cosmopolitan and transnational, without any idealistic or imaginative connection, nor with the local vernacular, the native society, and with the aim of profit and the affirmation of a power apparatus focused on a bygone past, seriously lays the foundations for a communication devoid of ethics or morality.
Etude De L’Appareil Énonciatif De La Publicité Marocaine Post-Covid, Abdelmajid Aboutarik, Abderrahmane Talibi
Etude De L’Appareil Énonciatif De La Publicité Marocaine Post-Covid, Abdelmajid Aboutarik, Abderrahmane Talibi
Dirassat
In the digital age, social media have supplanted traditional media, and social media have developed new forms of communication and expression. Moroccan Internet users have also seized this tool to freely express their opinions on many topics that occupy and concern them, including the one in our article: women. Through a corpus of video comments, our analysis revealed the following points: three languages are used by Moroccan Internet users: first, French, then Darija, and finally Standard Arabic. But a correlation quickly emerged between the gender of Internet users, the theme, and the language used; Standard Arabic is thus favored by …