Digital Commons Network^™

Jour 4140/6140: News Design (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Basic principles of design and production for newspapers and magazines; typography, story and page design, graphics; copy, images and infographics and presentation in clear, well-organized way; headlines, titles, subheads, captions, and other copy.

Jour 4900/6900: Multimedia Mass Communication (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.

Jour 4910: Social Media Practices (Syllabus), Kerry Crawford

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.

Jour 4998: Multimedia News Lab (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.

Jour 4998: Multimedia News Lab (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.

Jour 7330: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: This course will combine theory and practice to help you develop your understanding of the many changes rocking the media landscape and build the skills you will need to join the fray. Social media is altering how journalists, advertisers and public relations professionals do their jobs and how we communicate in a Web 2.0 world. You will read research and theory by some of the most formative thinkers in our field examining the impact of social and new media, and then you will apply these core concepts to your real-world use of digital tools. We will be actively …

Jour 7330: Social Media Theory & Practice (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: This course will combine theory and practice to help you develop your understanding of the many changes rocking the media landscape and build the skills you will need to join the fray. Social media is altering how journalists, advertisers and public relations professionals do their jobs and how we communicate in a Web 2.0 world. You will read research and theory by some of the most formative thinkers in our field examining the impact of social and new media, and then you will apply these core concepts to your real-world use of digital tools. We will be actively …

Jour 3324: Advertising Copywriting/Layout (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Principles of advertising psychology in relation to proven techniques for writing effective copy, approximately half of the course devoted to practice in writing copy and preparing rough layouts. One lecture/four laboratory hours.

Jour 3900: Visual Media (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Media (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Media (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 4910: Social Media Practices (Syllabus), Kerry Crawford

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.

Jour 4998: Multimedia News Lab (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.

Visualization, Viewer And Emotion: An Empirical Study Of Cognition And Affective Responses To Infographics Used For Crisis Communication, Sean M. Stewart

Theses and Dissertations

A 3 (crisis response strategy) x 3 (medium) factorial design experiment was conducted to determine if information graphics conveyed through online news sources may be more beneficial for organizational reputations during some crisis situations than the use of news videos and text-based news stories. Variables examined include cognitive and affective appraisal, third-person effect, behavioral response and crisis response strategy.

Recent research in organizational crisis communications has pointed to the fact that more information is needed regarding how individuals react cognitively and affectively to crisis communications. Current crisis communications literature is also sparse concerning the behavioral aspects of crisis message reception …

Establishing Credibility Online Through Impression Management Strategies, Shauna Vanbogart

Communication & Leadership Dissertations and Theses

This project sought to understand how individuals establish credibility online through impression management strategies. Applying Goffman’s (1959) impression management theory, the literature review highlighted four leading self-presentation tactics that bolster credibility effectively on the Internet: structure and aesthetics of personal websites, publication of content that is consistent, insightful and authentic, the use of self-disclosure, and verification of expertise through testimonials and references. These four self-presentation strategies were applied to analyze eight entrepreneurs who have successfully built a credible presence online. These case studies were further developed through the design of online course that teaches entrepreneurs how to use impression management …

Indigenous Engagement And Resistance In The 21st Century: Empowering Indigenous Identity With Indigenous Film, Heather A. Hafer Cole

Communication & Leadership Dissertations and Theses

Indigenous people of the United States have historically been and continue to be objectified and misrepresented in art, history, science, literature, and mass media. This continued colonization contributes to loss of respect for culture, identity crisis among indigenous youth, health disparities of epidemic proportions, poor performance in education, substance abuse, violence and poverty. This qualitative study expands upon existing scholarship in media anthropology (Dilworth, 1996; Ginsberg, 1991 & 2008; and Prins, 2002) and indigenous studies (Rader, 2011; Singer, 2001; and Tuhiwai Smith, 2012) by analyzing the indigenous voice expressed through media practice, storytelling as a tool for empowering indigenous identity …

Communication And Longevity In Deaf-Hearing Marriage, Michael B. Ballard

Communication & Leadership Dissertations and Theses

"Marriage with a hearing person is frowned upon. Deaf marry Deaf approximately nine times out of ten" (Lane et al, 1996, p. 71). With the assistance of Burgoon's (1988) Expectancy Violations Theory and Philipsen's (1997) Speech Codes Theory, this thesis identifies cultural and language conflicts that may arise in Deaf-hearing marriages and questions the general assumption that 90% of all Deaf-hearing marriages end in divorce. This assumed statistic prompts the research question: What communicative practices do spouses use to contribute to the longevity of Deaf-hearing marriages? Fifty-seven individuals completed an original mixed-method survey identifying how they resolve cultural and language …

Social Media And The Church, Danielle Nicolette Kelley

Honors Capstones

No abstract provided.

A Phenomenology Of Mimetic Learning And Multimodal Cognition: Integrating Experiential Knowledge Into Programs In Rhetoric, Composition, And Technical Communication, Kevin R. Cassell

Dissertations, Master's Theses and Master's Reports - Open

My dissertation emphasizes a cognitive account of multimodality that explicitly integrates experiential knowledge work into the rhetorical pedagogy that informs so many composition and technical communication programs. In these disciplines, multimodality is widely conceived in terms of what Gunther Kress calls “socialsemiotic” modes of communication shaped primarily by culture. In the cognitive and neurolinguistic theories of Vittorio Gallese and George Lakoff, however, multimodality is described as a key characteristic of our bodies’ sensory-motor systems which link perception to action and action to meaning, grounding all communicative acts in knowledge shaped through body-engaged experience. I argue that this “situated” account of …

A Visually Determined Deutschland: Visual Rhetoric Analysis Of German Culture, Taylor Halversen

Undergraduate Honors Capstone Projects

Within the field of Communication Studies, researchers attempt to define culture and often explain it as shared meanings and values among a group of people. Another subsection of Communication Studies includes the study of how images communicate: the field of visual rhetoric. This paper combines concepts from intercultural communication and visual rhetoric in order to better understand German culture. By examining two culturally significant eras of German artwork through the lens of visual rhetoric analysis, this study seeks to better understand German culture and its values. By analyzing the visual communication of historically significant photographs, one can find common meanings …

Graphic Communications Industry Trends And Their Impact On The Required Competencies Of Personnel, Sara B. Smith

Dissertations and Theses @ UNI

The graphic communications industry is far-reaching and touches most people‘s lives on a day-to-day basis. The products affected are as diverse as computers and medical supplies, business cards and billboards, packaging and photos, and a car’s dashboard to the image on a t-shirt. As the current employees are retiring in record numbers, and the technology and business processes in the field are changing at a rapid rate, the need for well-prepared employees is greater than ever. In order to best prepare current students for positions in the field, educators need specific information to guide their curriculum development. This has been …

The Internet: Friend, Foe Or Target?, Jonathan D. James

Research outputs 2014 to 2021

In this concluding chapter, I give an overview of how the Internet, a byproduct of our times, is shaping our culture and society in profound ways. I note some of the major concerns and perils of the Internet age and I conclude by pointing out how and why certain countries are targeting the Internet in terms of increased regulation and surveillance.

Staging The Voice : Towards A Critical Vocal Performance Pedagogy, Derek Mudd

LSU Doctoral Dissertations

Until the late twentieth century, courses in voice and diction were a staple of the field of communication studies. Increasingly these classes are disappearing from departments around the country, largely over concerns regarding the prescription of strict speech standards. At the same time, an interest in vocal training has increased in BFA and MFA actor training programs. This study looks to the shared history of voice training between the fields of communication studies and theatre instruction to provide a critical pedagogy for vocal performance, specifically for the area of performance studies, but also for use in other disciplines. Informed by …

Media Bias Through Facial Expressions On Local Las Vegas Television News Programs: A Visual Content Analysis, Jessica Zimmerman

UNLV Theses, Dissertations, Professional Papers, and Capstones

Trust in news media has been considered an important base for social order and cohesion in society and is a crucial variable for evaluating news media. Media credibility has been questioned by the audience for some time and the audience's trust in the media has been slowly diminishing over the years. When a news broadcaster communicates a story on local television news, it is possible for his own opinions to leak through nonverbal communication, specifically facial expressions. This thesis explores the six local Las Vegas television news stations' anchors and reporters to visually analyze whether facial characteristics reveal media bias …

Winter 2013

Conversations

Notes from the dean; Renowned journalist Chris Bury joins the faculty; Public relations students shine on national stage; Alumna finds success bringing bands and brands together; Student organization spotlight: SPJ DePaul; All for DePaul campaign; Around the college; Accolades

The Antelope, University Of Nebraska At Kearney

The Antelope

No abstract provided.

The Antelope, University Of Nebraska At Kearney

The Antelope

No abstract provided.

Digital Fluency : Skills Necessary For Learning In The Digital Age, Gerald K. White

Digital learning research

This article examines the skills that will be required for the 21st century that will need to be embedded in educational curricula in order achieve them. It begins by considering how communicating between people has changed and current educational responses. A view of 21st century skills follows with an argument for some core subjects that will be necessary. Learning and teaching are then discussed leading to a view about what is needed in order to develop digital fluency in education, for now and the future.

An Analysis Of The Marketing Tactics Used To Influence Millennial Generation Students In Their Decision To Attend A Two-Year Or A Four-Year College, Andrea Stanton

Theses and Dissertations

This study will attempt to evaluate the effectiveness of college recruitment marketing tactics used to influence Millennial Generation students, ages 17 to 22 years old, in their decision to attend either a two-year or a four-year college. Changing demographics and projections indicate a decline in the number of high school graduates within the next three to five years. This shift translates into fewer college applications and more competition among institutions of higher learning making it easier for most students to get accepted into college. The researcher will use focus groups and a survey to examine the perception of community colleges …

Conversations With Inanimate Objects: A Mortuary Analysis Of Oakland-Fraternal Cemeteries In Little Rock, Arkansas., Jeff L. Wright

Theses and Dissertations

From 2012-2013 a mortuary analysis of Oakland-Fraternal cemeteries in Little Rock, Arkansas was conducted for this thesis. Evidence that this cemetery serves as a cultural database for the city of Little Rock and that resources like this should be preserved as Cultural Resource Management projects are presented in an interdisciplinary approach to mortuary analysis combining the disciplines of Anthropology and Rhetoric. Analysis of iconography found on grave markers was conducted employing Robert E. Horn's visual rhetoric theories and methodologies. Kenneth Burke's Dramatic Pentad was also employed as a tool for measuring the motivations behind the authorship of grave markers. Issues …