Digital Commons Network^™

A Social Marketing Plan For The Arkansas Miracle League, Abby Stuart

Graduate Theses and Dissertations

Miracle League is a baseball league specially designed to allow disabled children, teens, and adults have the same opportunity to play baseball as able-bodied individuals on a field specifically designed to accommodate all disabilities. This thesis offers the Miracle League of Arkansas a specified Social marketing plan. In order to assist Miracle League in the acquisition of new players, volunteers, and donors, research was compiled and conducted to implement a successful Social marketing plan for the spring 2016 Miracle League season. This Social marketing plan gives Miracle League recommendations on how to appeal to parents of potential Miracle League players, …

Suggestion, Perception, Reality: A Study Into The Relationship Between Suggestion And The Reality It May Produce, Perception, Reality: A Study Into The Relationship Between Suggestion And The Reality It May Produce., Scott Whippo

Communication & Leadership Dissertations and Theses

Suggestion is a part of communication that cannot be stripped from or be considered separate from verbal and nonverbal communication. It is through the need to view the communication processes from a complete understanding that this study investigated the possible influence that suggestion may have on an individual’s perception of reality. The existing literature was reviewed with various results from different researchers, however, much of the literature supported previous research done by Spanos et al. (1984) and Bartels et al. (2006). Their research showed some indications that suggestion, and possibly priming may have an influence on an individual’s perception. Using …

Place, Space, And Family: A Rhetorical Analysis Of The Resistance Rhetoric Of Judy Bonds, Alex K. Davenport

Masters Theses, 2010-2019

This thesis examines the ways that rhetorics of resistance can operate in contemporary social conditions. I do this specifically by examining the rhetoric of Judy Bonds, an environmental justice activist who opposed mountaintop removal (MTR) mining in Appalachia. I utilize a qualitative rhetorical approach to examine 34 instances of Bonds’ discourse as well as my own autoethnographic reflections focused on my work with Mountain Justice, a regional anti-MTR activist organization. Pairing the constant comparative method with principles of ideological criticism, informed by theories of place, voice, memory, and narrative, forms this qualitative rhetorical approach. The postmodern turn allows for the …

Social Media Good Practices, Kai Alexis Smith

Law Library Staff & Faculty Works

It was the start of summer 2014 when the University of Notre Dame (ND)’s Kresge Law Library (KLL) started to make its entry into social media with a Twitter account@NDLawLibrary. The accountgrew a following to focus on library related topics. In Fall 2014, the KLL conducted a social media survey focusing on graduate students.Participants in the survey included 355 graduate students that completed the survey out of the 629 that received it. Of the participants that responded to the question as to whether they would follow the KLL in social media,66% (212 of 320) of participantsresponded that they would. In …

#Handsonlearning: Lessons From Student "Takeover" Of Csb/Sju Social Media, Tiffany Clements, Kelly Berg

Forum Lectures

In a first-of-its-kind collaboration, CSB and SJU communication students "took over" CSB/SJU institutional profiles on Instagram and Vine for six weeks in the spring of 2014. Students in the Communication Department's New Media Applications and Analysis course planned, prepared and shared photos and video for their assigned profile. Groups were responsible for setting goals for their takeover, creating a profile of a target audience and applying lessons learned about effective branding through visual communication.

In this presentation, Associate Professor Kelly Berg and CSB/SJU Social Media Specialist Tiffany Clements discuss learning outcomes from the collaboration and takeaways for future Communications and …

The Blending Of The Traditional And Professional Approaches To Communication: Department Chairs Share Administrative Challenges, Opportunities, And Best Practices, Rod Troester, Molly Wertheimer

Journal of the Association for Communication Administration

The genesis of this article was a 2013 Eastern Communication Association panel that gathered department chairs of blended communication programs (those combining a traditional communication studies perspective with a mass media perspective) to exchange challenges, opportunities, and best practices of administering such programs. The article reviews the available literature and synthesizes and summarizes the experience of participating department chairs tasked with administering blended departments.

A Model Modality: Assessing The Educational Integrity Of The Blended Basic Course, Michael G. Strawser

Theses and Dissertations--Communication

The creation of a hybrid/blended basic course aligns with university goals and may increase viable curricular options for student success. If universities offer hybrid courses, they ought to do so based on data-driven evidence confirming that face-to-face (F2F) and hybrid courses are comparable. Thus, the purpose of this study was to assess the learning outcome achievement of students enrolled in a blended (hybrid) version of the basic course. More specifically, a comparative analysis of student affective, cognitive, and behavioral learning outcome achievement in face-to-face sections and hybrid sections was conducted. This study also examined affect for course delivery format for …

Transforming Teachers: Exploring Changing Perceptions Through Participation In A Professional Development Program, Taylor Brashear

Theses and Dissertations--Communication

Communication across the curriculum (CXC) programs are becoming increasingly common as institutions of higher learning recognize the need for improving communication skills in college students. Consequently, the University of Kentucky (UK) is piloting Presentation U, a multimodal communication across the curriculum (MCXC) program. This study examines the degree to which the Faculty Fellows program succeeds in helping faculty across the university integrate effective communication instruction and assignments into their courses. For this study, all faculty members participating in cohort #2 of the program responded to surveys and wrote reflection papers regarding their experiences. Their responses were analyzed and conclusions drawn. …

Complete Issue, Volume 34, Issue 1

Journal of the Association for Communication Administration

This is the complete issue for Volume 34, Issue 1 of the Journal of the Association for Communication Administration.

Lobbying As A Means For Expanding The Communication Instructional Base. A View From The Outside Looking In, Craig Newburger

Journal of the Association for Communication Administration

No abstract provided.

All The Science That Is Fit To Blog: An Analysis Of Science Blogging Practices, Paige Brown Jarreau

LSU Doctoral Dissertations

This dissertation examines science blogging practices, including motivations, routines and content decision rules, across a wide range of science bloggers. Previous research has largely failed to investigate science blogging practices from science bloggers’ perspective or to establish a sociological framework for understanding how science bloggers decide what to blog about. I address this gap in previous research by conducting qualitative in-depth interviews with 50 science bloggers and an extensive survey of blogging motivations, approaches, content decisions rules, values and editorial constraints for over 600 active science bloggers. Results reveal that science blog content is shaped heavily by not only individual …

Jour 3120: Reporting (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.

Jour 3120: Reporting (Syllabus), Pamela Denney

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering news using basic journalistic tools and techniques. Writing assignments will take place in lab and field.

Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.

Jour 3526: Photojournalism/Digital Image (Syllabus), Jay Adkins

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.

Jour 3900: Visual Journalism (Syllabus), David L. Morris

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), David L. Morris

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Journalism (Syllabus), Tori Cliff

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 4900/6900: Multimedia Visual Communication (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Using computers to learn process/software/production design concepts involved in multimedia primarily designed for computer communication; digital editing of still images, off-line video editing, animation and production techniques for assembling all into a single CD or video to convey advertising, public relations, or news editorial concepts.

Jour 4910: Social Media Practices (Syllabus), Kerry Crawford

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.

Jour 3526: Digital Imaging (Syllabus), Jay Adkins

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.

Jour 3900: Visual Communication (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Communication (Syllabus), Jason R. Terrell

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3526: Digital Imaging (Syllabus), Jay Adkins

Journalism and Strategic Media Syllabi Archive

Course Description: Photograph as narrative; see, interpret and capture images that communicate information and have meaning and storytelling power; manipulation of digital media with software for use in broadcast, web and print; ethical problems related to digital manipulation. One lecture hour, four laboratory hours per week.

Jour 3900: Visual Communication (Syllabus), Robert Byrd

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 3900: Visual Communication (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to design software of Photoshop and InDesign; application of fundamental design principles and visual journalism principles; development of publication projects.

Jour 4910: Advanced Social Media (Syllabus), Kerry Crawford

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.

Relationship Management On Facebook: Male College Students, Kathleen M. Aikin

Communication & Leadership Dissertations and Theses

Facebook as a social media technology is prominent in a variety of scenarios, including interpersonal relationship management. There have been numerous studies on how social dynamics are informed by social media, especially in regards to young adults. Within this group, female social dynamics have garnered much attention; however, there is a dearth of research, which explicitly examines how males utilize the technology. Thus, this study collected data via an online survey of college students that examined various aspects of online interpersonal relationship dynamics. The theoretical framework of this study was based on Petronio’s (1991) communication privacy management theory, Baxter and …

Communicating Sustainability With Visuals: Issue Perception And Issue Engagement, Zeynep Melis Altinay

LSU Doctoral Dissertations

Today the list of environmental disasters threatening lives and natural resources has expanded to include many causes. Even though sustainable solutions have never been so urgent, public still issues low priority to many of these serious threats. Many impacts of environmental deprivation, such as coastal land loss, are invisible to the untrained eye, causing individuals to distance themselves psychologically from the risks. The slow pace of environmental degradation constitutes one of the biggest challenges in sustainability communication. The success of sustainable development will require the public to undergo a significant shift in thinking about environmental issues. This dissertation systemically investigates …