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Spartan Daily, September 26, 2019, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2019

Volume 153, Issue 15

Character Content As An On Line Branding Strategy In Indonesia’S Fashion Creative Industri, Sri Dewi Setiawati 1, Asep Suryana 2, Dadang Sugiana 3, Centurion Chandratama Priyatna 4

Library Philosophy and Practice (e-journal)

The basic problems of SME actors are capital and marketing. the internet and social media have become widely used media in conducting marketing communication strategies. The problem is that there are still a few SME actors who can make optimal use of the internet and social media as a marketing communication strategy. most of the SME actors use influencer strategies from public figures at a high cost. This strategy is considered to be less effective, and burdensome to SME actors, who have problems with capital. Some of the SME actors have succeeded in developing marketing communication strategies by optimizing the …

Volume 116 Issue 1, Southwestern Oklahoma State University

The Southwestern - Archive

No abstract provided.

Ua19/16/1 2019-20 Wku Track & Field Cross Country Record Book, Wku Athletic Media Relations

WKU Administration Documents

WKU track and field media guide for 2019-20 season.

Side Effects Of Self-Referential Discussion: The Impact And Interaction Of Deductive And Inductive Routes Of Identity, Chandler Macswain

Master's Theses (2009 -)

Studies of group communication and group identity rest on two competing theoretical concepts of the group, one that prioritizes examining the relationships between members and one that examines the group as a gestalt construct. For live groups, it is not always clear which style, individual or gestalt, is most appropriate or provides more insight into any specific group because groups’ identities and communication behaviors are sometimes explicable by both theoretical concepts. This occurs because in real-world groups the formation process typically involves an amalgamation of both influences. In other words, live groups form identities built around both members’ individual traits …

”Cyberworld” As A Theme For A University-Wide First-Year Common Course, Kristen Przyborski, Frank Breitinger, Lauren Beck, Ronald S. Harichandran

Engineering and Applied Science Education Faculty Publications

Nowadays we all live in a cyber world and use the internet for emailing, banking, streaming video, shopping, reading news, or other activities. Given all the time people spend online, it is important that all students (regardless of their major) learn some basics about living in a cyber world, e.g., strategies for online safety, impact of artificial intelligence, digital forensics or ancestry.com. To facilitate students from many majors to learn about important issues related to the internet, eight faculty from a variety of disciplines at the University of New Haven integrated the theme of Cyber World into our team-taught, first-year …

Relationship Management Communications By Nhl Teams On Twitter, Kelsey M. Baker

USF Tampa Graduate Theses and Dissertations

The sports industry is massive, bolstered by its relationship with media. A recent development in the sport industry is the advent of social media, which offers the potential for two-way communication between sports organizations and their relevant stakeholders. Relationship management theory helps cultivate an understanding of social media as a vehicle for value creation for an organization and its stakeholders. This thesis is a content analysis of relationship communications strategies on Twitter using the accounts of five National Hockey League teams.

This study builds upon existing literature by identifying stakeholder groups targeted on Twitter by NHL teams, defining subcategories in …

Silence As A Strategy, Jarvis L. Steele

Honors College Theses

Understanding the struggle that is peaceful protest is a task that has two unexplored components. The first is how leaders of political movements and protest groups are able to influence the masses to not waiver in their non-violent, peaceful approach. The second is how political groups learn from the failures and successes of the previous campaigns. We are given these circumstances where governmental violence and abuse would normally lead to a retaliatory response from groups, but in order to maintain the fidelity of the movement leaders of these political protests have to protect the nonviolent approach. These are instances where …

How Successful High School Boys Soccer Coaches Perceive And Develop Cultural Competency: A Grounded Theory Approach, Lauren Jefferson

Masters Theses, 2010-2019

The purpose of this study was to examine how high school athletics coaches conceptualize the knowledge, values, and skills of cultural competence, with specific attention to learning processes and influences. In order to serve the increasingly diverse U.S. student population equitably and to the full holistic potential of extracurricular programming, high school coaches must develop a greater comfort with and capacity for exercising cultural competency. A qualitative approach using a grounded theory was applied. Seven coaches and one athletic director were recruited by purposive sampling. The research suggests a process-oriented, chronological model of how experienced coaches begin to work with …

Volume 115 Issue 11, Southwestern Oklahoma State University

The Southwestern - Archive

No abstract provided.

The Cowl - V.83 - N.22 - Apr 4, 2019

The Cowl

The Cowl - student newspaper of Providence College. Vol. 83 No. 22 - April 4, 2019. 24 pages.

Comparative Analysis Of Honda And Ford's Social Media, Victoria Allen

Spring Showcase for Research and Creative Inquiry

An analysis of Honda and Ford's social media (Twitter and Instagram) and the user interaction for the posts. Ford posted significantly less than Honda during the time period analyzed, but Ford received the higher user interaction on their posts.

Spring 2019

Conversations

Play Ball! The College of Communication kicks off a new degree program in sports communication; Forging Futures: DePaul and Harper College partner to give community college students an easier path to a bachelor's degree; Can We Talk? Associate Professor Tim Cole teaches the art and science of interpersonal communication; Fred Astaire's Dancing Lessons: Professor Dustin Goltz bridges the LGBTQ generation gap with his solo performance piece; Bookshelf; In Pursuit of Impact: Investigative journalist Prabjot "PJ" Randhawa garners her first Emmy Award; Around the College; Accolades: A Life of Purpose and Passion: Communication double major trains at the Climate Reality Project.

The Antelope, University Of Nebraska At Kearney

The Antelope

No abstract provided.

My Linfield Leadership Experiences, Nathan Saragoza

Student Engagement Posters

Nathan Saragoza discusses student engagement at Linfield College with regard to the impact of athletics, Residence Life, Greek life, and academics on his career goals.

Spartan Daily, February 19, 2019, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily, 2019

Volume 152, Issue 11

Prospectus, February 14, 2019, Parkland College, Nic Hansen, Paul Benson, Ayla Mcdonald, Emma Fleming

Prospectus 2019

VALENTINE'S DAY SPECIAL EDITION, Love Across the Globe, Falling in love and love Poetry, Cobra Romance: A Valentine's Day Parkland Couples Blurb, Simon Says: A Review of Parkland's Student Production, Sojourner Truth

Volume 115 Issue 4, Southwestern Oklahoma State University

The Southwestern - Archive

No abstract provided.

Chimes: February 8, 2019, Calvin College

Chimes

Calvin defeats Hope in 200th matchup by Patrick Roelofs

Sexuality Series hosts gay Christians with differing views on same-sex marriage by Katherine Benedict

"Spinning into Butter": CTC play explores themes of race and white guilt by Yolanda Chow

Severe winter weather postpones Cold Knight Plunge twice by Ellington Smith

Student Senate and CCW bring happiness to campus with light boxes by Sam Ballast

CCW workshops set out to address drugs, alcohol by Michelle Merritt

Who are the Calvin College Republicans? by Joshua Polanski

Religion department hires new professor by Joshua Polanski

Lindenwood Digest, January 25, 2019, Lindenwood University

Lindenwood Digest

The Lindenwood Digest has been a digital employee newsletter since 2009.

Prospectus, January 24, 2019, Parkland College, Nic Hansen, Ayla Mcdonald, Paul Benson, Emma Flemming, Chad Beyler

Prospectus 2019

The Prospectus:Engaging the Present-Preserving the Past, Meet the Editors, The Banquet of American Dreams, Check out the Tutors in D120, Trimble, Meinert December Parkland Athletes of the Month, Cobra Excel in Fall 2018 Classroom, Meet the Parkland Hall of Fame Class of 2018

Ua19/16/2 Volleyball Press Releases, Wku Athletic Media Relations

WKU Administration Documents

Press releases regarding WKU's volleyball team for 2019.

Ua19/16/1/5 Lady Topper Golf 2018-19 Season Statistics, Wku Athletic Media Relations

WKU Administration Documents

Statistical analysis of the 2018-19 women's golf team season.

Ua19/16/2 Athletic Media Relations Press Releases, Wku Athletic Media Relations

WKU Administration Documents

General WKU athletic press releases for 2019.

Ua19/16/1/5 Hilltopper Golf 2018-19 Season Statistics, Wku Athletic Media Relations

WKU Administration Documents

Statistical analysis of the 2018-19 men's golf team season.

Ua19/16/1/1 100 Seasons Of History, 2019 Wku Baseball Media Guide, Wku Athletic Media Relations

WKU Administration Documents

2019 baseball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua19/16/1 Hilltopper Basketball 2019-20, Wku Athletic Media Relations

WKU Administration Documents

2019-20 men's basketball media guide produced by WKU Athletic Media Relations, includes athletic records and statistics, photographs, schedule and information regarding opponents.

Ua3/4/9 President's Office-Downing Scrapbooks, Wku Archives

WKU Archives Collection Inventories

Scrapbooks created during Dero Downing's tenure as president of WKU.

Fighting Cancer With Purpose: Best Practices For Charity Event Planning, Emily Bower

Williams Honors College, Honors Research Projects

The 2017-2018 school year was the first year The University of Akron competed in the Bateman competition, a national public relations competition. The Bateman competition challenges students to research, execute, and evaluate a public relations plan within their college campus and the surrounding community. Two teams at The University of Akron successfully created and implemented a plan that benefitted the non-profit With Purpose, an organization dedicated to increasing funding and research efforts allocated toward pediatric cancer. As a member of one of those teams, the author was responsible for planning the Bateman team’s large event during the implementation period. This …

Social Media And Collegiate Athletic Recruitment: Friends Or Foes?, Brittney Nicole Jackson

Honors Theses

The purpose of this thesis is to better understand the effects of social media on college athletic recruitment through student-athlete exposure, the transition from a coach-controlled recruitment process to a player-controlled recruitment process, student-athlete and collegiate athletic program reputation management, and overall increased revenue. The effects will be examined through a review of nineteen published literature sources and the qualitative analysis of interviews conducted with high-school senior student-athletes, university recruitment and media relations staff, and college freshmen student-athletes. Qualitative research will be conducted with interviews of high-school seniors who are at least 18 years of age who are currently going …