Temporal Impacts Of Problematic Social Media Content On Perceived Employee Hirability, Caleb T. Carr, Mary C. Katreeb, Ertemisa P. Godinez

Faculty Publications - Communications

Job applicants’ social media postings and presence can impact employers’ perceptions during the hiring process. The current study expands this line of inquiry, exploring the effects of both message characteristics (i.e. post temporality) and individual characteristics (i.e. hiring manager’s view about individuals’ ability to change over time). Results of a 2 (problematic content: present v. absent) × 3 (post temporality: recent v. 2 years ago v. 5 years ago) experiment (N = 220) revealed the negative main effect of the presence of problematic social media content was moderated by the temporality of the post: More recent posts more substantively impacted …

Navigating With Sharks: How The Marketing Practices Help To Create Successful Phishing Emails, Erica Castilho

Graduate Thesis and Dissertation 2023-2024

A phishing email is a crime where a scammer sends an email to get sensitive data. Everyday phishing email attacks impact billions of people worldwide. Preparing users to better identify phishing and avoid risky engagement with it is essential to combat this threat. We consider that as phishing emails and email marketing aim to target email clicks, scammers can use marketing practices in phishing emails to achieve their goals. However, the security research community doesn't explore deeply the similarities between phishing and email marketing. This study presents a distinctive framework known as the Phishing Engagement Marketing Optimization (PEMO). The primary …

Partisan Selective Exposure On Social Media During The 2020 Presidential Election, Grayce Lemon

All Graduate Theses, Dissertations, and Other Capstone Projects

This study examines selective exposure and selective avoidance on social media during the 2020 presidential election. 147 voters participated in the survey conducted using Qualtrics. The purpose of this study was to understand whether selective exposure and avoidance behaviors differed based on voting outcome (Trump or Biden), and to test whether political ideological polarization was reflected in news consumption through social media. Taken together, the results indicate that although both voting bases engaged in selective exposure and avoidance, the propensity was the same between Trump and Biden voters. Additionally, results confirm existing hypotheses that the strength of political ideology positively …

Continuing To Do The Work: An Examination Of The Experiences Of Students Of Color In Collegiate Speech, Tennisha Sonsalla

All Graduate Theses, Dissertations, and Other Capstone Projects

This thesis examines how the experiences of students of color in the collegiate speech community are inextricably linked to their race. Students of color, unlike white students, face unique challenges in the predominately white speech community. Using qualitative interviews to uncover the experiences of students of color who have participated in collegiate speech, this project details 6 major themes: Internal Pressures, External Pressures, Navigating Voice, Issues of Representation, Team Dynamics, and Survival Strategies. As well as implications, limitations,and suggestions for future research.

Deep Community Partnerships: The Future Of Community-Based Senior Care In A Value-Driven Era, Diana Wilcox

DSW Capstone Projects

This capstone reviews three scholarly products that examine how chronically ill older adults interact with healthcare systems and senior service delivery systems in the United States. The systematic literature review examines how community-based senior programs that are funded by the Older Americans Act (OAA) positively impact health outcomes and promote health and wellness among the older adult population. The conceptual paper examines how Accountable Care Organizations (ACOs), Managed Care Organizations (MCOs), Area Agencies on Aging (AAA) interact with the patient and with one another using the lens of Systems Theory. The practice application paper examines best practices regarding care coordination …

Exploring First-Generation College Student Experiences Within The Greek Life System, Clare Fiore

Dissertations and Theses

Being a first-generation college student (FGCS) can be intimidating. Being involved in an organization that involves the student in a community of similar minds with different backgrounds can help acclimate the student to college life while giving opportunities for different social and academic growth. Greek life could be that organization. This study aims to learn from FGCS, who are a part of Greek life, what their experiences are like being in both groups. The interviews conducted found that FGCS who are a part of Greek life experience an ease in transition to college life, adjusted expectations, impacted first-year experiences, are …

Analysis Of Peer Influence On Adolescents And Adults, Melody Xiong, Hillary C. Vang

Concordia Journal of Communication Research

Peers are a huge part of life and affect people in many different ways. In adolescence and adulthood, peers have different kinds of impacts. The researchers chose to research how peer influence can affect the decisions, performance and attitudes of adolescents and adults. Specifically, researchers analyzed how lifestyle decisions influenced by peers affect mental health and how the effects differ from gender and age. Participants of the study were selected to fit the three age groups needed for this study and responses were collected via electronic survey. Throughout this study, the relationship that peer influence has with mental health, positive …

Effect Of Gender And Attachment Styles On The Formation Of Parasocial Rleationships, Breanna Carlson, Frank Lien

Concordia Journal of Communication Research

New streaming services, social media platforms, and advances in talk and text are constantly developing in society today. The constant addition to new technological outlets creates a larger platform for viewers to watch and follow their favorite celebrity, television character, or influencers whenever they want. The researchers chose to investigate how a person’s attachment style affects both the likelihood and severity of forming a parasocial relationship with their favorite celebrity or T.V. personality. Specifically, the researchers explored the effect both gender and experiences affect this connection. Participants of the study attend a Lutheran, faith-based institution of college education in an …

An Analysis On Mental Health In College Sports At A Small Faith-Based Midwest University, Terrence Jordan, Mckinley Egland-Young, Kendrick Maynor Jr.

Concordia Journal of Communication Research

Throughout universities around the world, every day, the mental health of college students is tested. Specifically, collegiate athletes may feel uncomfortable, or uncertain seeking out resources to assess their overall mental health. There are numerous reasons athletes may be either comfortable, or uncomfortable seeking out these resources. Some reasons can include being seen as a sign of weakness, there are no resources for athletes, or they are uncertain about what resources are available to them. The researchers chose to investigate the mental health of two different sports teams at a university. Specifically, the researchers explored these athletes and their mental …

Exploring The Impact Of Pediatric Short Bowel Syndrome On Parent Well‐Being Using A Disease‐Specific Pilot Survey, Marie L. Neumann, Jessica Y. Allen, Amy Ladner, Swapna Kakani, Meaghann S. Weaver, David F. Mercer

Department of Communication Studies: Faculty Publications

Background: Children with short bowel syndrome (SBS) have complex care needs, most of which are met in the home by family caregivers who may experience a range of stressors unique to this experience. Prior research suggests that parents of children with SBS have poorer health‐related quality of life than peers parenting children without health needs, but the mechanisms shaping parent outcomes are understudied.

Methods: A pilot survey was developed using a community‐driven research design to measure the impact of disease‐specific items on parent‐perceived well‐being. The cross‐sectional survey, which included both closed‐ended and open‐ended items, was distributed to a …

The Grounded Model Of Communication Savoring: Theory Development And Age Cohort Study, Margaret Jane Pitts, Alice Fanari, R. Amanda Cooper, Jian Jiao, Sara Kim

Communication Faculty Publications and Presentations

Savoring contributes to human flourishing by enabling individuals to optimize, enhance, and prolong pleasurable moments. One unique dimension of savoring, communication savoring, refers to the practice of mindfully attending to and elevating pleasurable or meaningful moments that are experienced in language and social interaction. The grounded model of communication savoring identified the types and phenomenological experiences of communication savoring. The purpose of this study is to continue grounded theoretical development of the communication savoring model by adding new cases to build and refine the model and by applying the model to a novel setting. Using a priori and emergent coding, …

Why Do Relationships Matter To Project Managers? 3 Elements To Integrate Into Every Project Manager Tool-Kit, Sarah M. Dyson, Joe Deklinski

Beyond the Project Horizon: Journal of the Center for Project Management Innovation

Abstract

Emotional intelligence is one of the essential attributes of success in the workplace and life. It is a skill that can be learned and developed. The ability to manage emotions is also a part of it. Emotional intelligence can be taught, practiced, and mastered by anyone who wants to become a better manager. It is not just about managing your emotions but being able to manage them effectively if you want to become a better leader. One of the hallmarks of effective project leadership is building constructive relationships. Relationship building is essential because project managers do not typically have …

Incorporating Mini Lessons On The Hidden Curriculum In Communication Classrooms, Sophie Downing, China C. Billoette Verhoff

Communication: Faculty Scholarship

The hidden curriculum (HC) consists of the implicit and embedded knowledge rooted in college curricula and found throughout students’ experiences navigating higher education (e.g., understandings of professional email etiquette, knowledge about graduate school applications and funding opportunities, and often taken-for-granted programs such as Title IX and disability accommodations). In this semester-long activity, we propose that communication instructors integrate HC mini-lessons to share important information that mitigates social capital and knowledge disparities, facilitates student reflection on their own experiences with the HC, and fosters classroom community. Through considering one’s positionality as an instructor, incorporating strategic HC mini-lessons, and seeking student feedback, …

Editor’S Note, Deepak Shimkhada

Monsoon: South Asian Studies Association Journal

This special issue of Monsoon is dedicated to the studies honoring the goddess traditions in South Asia. The onset of the Monsoon Season in South Asia typically commences in June and continues until late August and early September. The publication of this issue, therefore, has been strategically timed to coincide with that season, which is a vital source of sustenance for millions of individuals in this part of the world. This anthology consisting of five papers—written by scholars with expertise in the field of goddess and women studies—speak unequivocally about the goddesses or women for their strength, beauty, wisdom, and …

Constructing Jain Goddess Padmavātī In Gujarati Literature, Venu Mehta

Monsoon: South Asian Studies Association Journal

Worship of the goddess Padmāvatī emerged more than a thousand years ago. This article explores three songs about her in Gujarati by Paṇḍit Vīrvijayajī (1773-1852). By analyzing the style and form of his work, one learns a great deal about devotional liturgies that commemorate goddess Padmāvatī’s protection of the Jina Pārśvanātha and, in turn, his protection of her.

Women’S Voices From History: Gond Rani Durgawati And Rani Lakshmibhai, Nandini Sengupta, Moupia Basu

Monsoon: South Asian Studies Association Journal

Two strong women are compared and contrasted in this article. Gond Rani Durgawati (1524-1564) led a resistance movement in Jabalpur against the Mughal rule of Akbar. Rani Lakshmibai (1828-1858) organized the people of Jhansi against Sir Hugh Rose, an officer defending the interests of the British East India Company. Both women continue to be remembered for their bravery and their loyalty to the people they ruled.

Mai Bhago And Amrita Devi Bishnoi: Women Of Strength, Sowmya Ayyar

Monsoon: South Asian Studies Association Journal

Mai Bhago (1670-1720), also known as Bhag Kaur, distinguished herself on the battlefield to defend the Sikh faith. Amrita Devi Bishnoi (d. 1730) is said to have sacrificed her life with 362 others to protect the Khejari trees in the Rajasthan desert. Both women continue to inspire social justice and ecological activism.

An Examination Of Gandhian Economic And Political Thought And Its Relevance To The Empowerment Of Women, Purnima Mehta Bhatt

Monsoon: South Asian Studies Association Journal

Mahatma Gandhi (1869-1948) sought to alleviate poverty and empower women. His commitment to nonviolence and the economic ideal of “small is beautiful” continue to inspire grassroots movements around the globe. This article discusses the Chipko movement of northern India, the protection of rain forests in Kerala’s Silent Valley, the Self Employed Women’s Association (SEWA), and Medha Patkar’s valiant though ultimately futile attempt to save the Narmada River from a massive government damming project. The ongoing legacy of these movements can be found in AWAG, the Ahmedabad Women’s Action Group and Women’s Shanti Sena (Peace Force).

Indigenous Stitch-Arts Of India: Tradition And Revival In A Global Age, Punam Madhok

Monsoon: South Asian Studies Association Journal

Stitch art allows for the creative expression and economic support of countless women throughout India. This article examines four notable styles: chikankari, flora and fauna stitched in white thread on fine white cotton, rabari, the stitching of mirrors into colorful cloth, phulkari, resplendent flowery motifs sewn into shawls in Punjab, and kantha, Bengali patch work yielding quilts and seating mats. In addition to describing each technique, this article discusses how women have been economically empowered through this art by such organizations as Self-Help Enterprise (SHE) in Kolkata and Adithi, a women’s cooperative, in Bihar.

Teaching God’S Design: Exploring The Rhetorical And Relational Goals Of Evangelical Leaders During Premarital Education About Sex, Arielle Hodges, Sara Labelle

Faculty Publications - Department of Communication and Cinematic Arts

This study sought to advance the growing body of research on communication and instruction outside of the college classroom by exploring the rhetorical and relational goals of religious leaders facilitating premarital education about sex (i.e., sexuality, sexual health, and intimacy). Specifically, 47 evangelical Christians who had taught premarital education content (e.g., counseling, courses, and retreats) completed open-ended surveys regarding their goals when communicating about sex and the challenges or barriers to accomplishing their goals. Follow-up interviews were conducted with 16 of the 47 participants about their experiences with the topic. A thematic analysis revealed that participants sought to counter myths …

"I'M Not Your Inspiration, Thank You Very Much.", Yoseph Mamo, Justin A. Haegele

Human Movement Studies & Special Education Faculty Publications

The development of interactive social media platforms has expanded how disability is communicated or shared with the public. Despite the potential of social media to challenge and educate nondisabled people's understanding of disability, little empirical research has been conducted in this area. In this study, we analyzed comments from a YouTube video from a seminal TED Talk by the late Australian disability rights activist, educator, and comedian Stella Young. The video titled "I'm not your inspiration, thank you very much | Stella Young" had accumulated 1,374,878 views, 22,000 likes, and 975 interactions (comments and responses) at the time of the …

It's In The Design: Student Perceptions Of Intercultural Interactions In Online Communication Classrooms, Darius Lana

Electronic Theses and Dissertations, 2020-2023

This study identifies how intercultural interaction takes place in online communication courses within higher education. Radically politicized efforts to remove discussion around identity and difference from education and increased enrollment in online courses has raised a concern regarding the degree to which diversity, equity, and inclusion goals are being met in college classrooms generally and online sections specifically. This study identified how current pedagogical content, structure, and delivery of online communication courses may impact intercultural interaction and interaction. Findings indicate a need to address the design of online communication courses to better meet the desired intercultural interaction of the students …

Determinants Of Continuance Intention To Use Mobile Wallets Technology In The Post Pandemic Era: Moderating Role Of Perceived Trust, Shailja Tripathi

Journal of International Technology and Information Management

The Covid-19 pandemic amplified the volume and importance of mobile payments using digital wallets and placed a basis for their continued adoption. The objective of the study is to formulate and test a comprehensive model by integration of the technology acceptance model (TAM) and expectation confirmation model (ECM) with the addition of three constructs, namely perceived trust, perceived risk, and subjective norm, to identify the determinants of continuance intention to use mobile wallets. Questionnaire-based survey method was used to gather the data from 550 users having experience using mobile wallets for more than six months. The data were analyzed using …

Halloween 2023: It's A Barbie World!, Jin-A Choi, Yi Luo, Bond Benton, Keith Green

College of Communication and Media Scholarship and Creative Works

Move over, black and orange, and step aside for the color that is going to dominate Halloween this year, “Barbie Pink.” And yes, Ken, “it won’t matter what you do, you will always be number two,” at least when it comes to Halloween costumes in 2023. And those wildly popular Star Wars and Marvel character costumes traditionally seen during the “spookiest” time of the year? It seems they won’t match the popularity of the fictional character, Barbie, who reemerged this year on the pop culture scene after the incredible success of the Warner Bros. film “Barbie” released in July.

Based …

2023 Scotus Report: Americans Reacted With Disgust And Sadness Toward The Scotus' Recent Rulings, Yi Luo, Bond Benton, Jin-A Choi, Keith Strudler, Keith Green

College of Communication and Media Scholarship and Creative Works

On June 29, SCOTUS struck down affirmative action, ruling the race-conscious admissions programs at colleges and universities unconstitutional. Then, on June 30, SCOTUS handed down another landmark ruling which outlawed student loan forgiveness and terminated President Biden’s plan to provide student loan reliefs for tens of millions of Americans. This high court’s decision on student loans will likely affect one in eight Americans, leaving student loan borrowers feeling frustrated, defeated, and angry. As online media have increasingly played a central role in facilitating civic engagement and shaping individuals’ decisions on contested issues, this study thus examines how social media users …

Supply Chain Insights From Social Media Users’ Responses To Panic Buying During Covid-19: The Herd Mentality, Violetta Wilk, Saiyidi Mat Roni, Ferry Jie

Research outputs 2022 to 2026

Purpose:

This study applied the herd mentality theory to explore local and global social media users’ responses to panic buying across the USA, UK and Australia during the COVID-19 crisis to understand the implications on operations and supply chains.

Design/methodology/approach:

A total of 208,806 social media user-generated content (UGC) pieces were collected from Twitter in three countries – the USA, UK and Australia. The analysis of this big qualitative data was performed using machine learning–based software – Leximancer.

Findings:

Positive and negative sentiment towards panic buying during the COVID-19 crisis was observed in the UGC. No significant differences in social …

เทคโนโลยีการสื่อสารความเป็นจริงเสมือนและความรอบรู้ทางดิจิทัลของคนไทย, กมลรัตน์ กิจรุ่งไพศาล

Chulalongkorn University Theses and Dissertations (Chula ETD)

การวิจัยนี้มีวัตถุประสงค์เพื่อสำรวจและอธิบายเทคโนโลยีการสื่อสารวีอาร์ (Virtual Reality; VR) ด้านความไร้เดียงสาของผู้ใช้งานที่มีต่อวีอาร์ ความเสี่ยงจากการใช้งาน การตอบสนองต่อสถานการณ์วีอาร์ และความรอบรู้ทางดิจิทัลที่มีต่อวีอาร์ ใช้ระเบียบวิธีวิจัยแบบผสานวิธี โดยใช้การวิจัยเชิงสำรวจ กลุ่มตัวอย่าง 400 คน อายุ 18-59 ปี ในกรุงเทพฯ และทดสอบใช้วีอาร์เนื้อหาแนวผจญภัยที่สร้างขึ้นสำหรับการวิจัย โดยผู้เข้าร่วมวิจัยเข้าถึงเนื้อหาผ่านแว่นวีอาร์และสัมภาษณ์เชิงลึก จำนวน 13 คน นำผลการวิจัยสองส่วนมาสังเคราะห์และเสนอแนวทางเสริมสร้างความรอบรู้ทางดิจิทัลที่มีต่อวีอาร์ และตรวจสอบด้วยวิธีการประเมินอิงผู้เชี่ยวชาญ ผลการวิจัยเชิงสำรวจพบว่า กลุ่มตัวอย่างมีประสบการณ์เกี่ยวกับวีอาร์น้อย มีความรู้เกี่ยวกับวีอาร์และรับรู้ผลกระทบด้านจิตใจจากการใช้วีอาร์ปานกลาง มีความเสี่ยงปานกลางที่จะมีใจจดจ่ออยู่กับความเป็นจริงเสมือน ละเลยสภาพแวดล้อมทางกายภาพ และเข้าถึงเนื้อหาที่มีความเสี่ยง ด้านการตอบสนองต่อสถานการณ์วีอาร์ มีพฤติกรรมจมดิ่งอยู่กับสถานการณ์ในวีอาร์มาก ทำเหมือนที่ทำในชีวิตจริงปานกลาง แต่ละเลยต่อผู้อื่นน้อย ด้านความรอบรู้ทางดิจิทัลที่มีต่อวีอาร์พบว่า แยกแยะระหว่างโลกชีวิตจริงกับโลกวีอาร์ได้ปานกลาง ผลการทดสอบสมมติฐานสรุปได้ว่า ความไร้เดียงสาของผู้ใช้งานที่มีต่อวีอาร์ (β = 0.396) และความเสี่ยงจากการใช้งาน (β = -0.466) สามารถพยากรณ์ความรอบรู้ทางดิจิทัลที่มีต่อวีอาร์ได้อย่างมีนัยสำคัญทางสถิติที่ระดับ .05 ผลการสัมภาษณ์เชิงลึกหลังทดสอบเนื้อหาวีอาร์พบว่า ผู้เข้าร่วมวิจัยมีความรู้และประสบการณ์เกี่ยวกับวีอาร์ค่อนข้างน้อย ยังไม่ตระหนักถึงความเสี่ยงและผลกระทบของวีอาร์ด้านจิตใจมากนัก การรับรู้ความเสี่ยงของเนื้อหาความเป็นจริงเสมือนแตกต่างกันไปตามภูมิหลัง ผู้ใช้งานที่ยังมีประสบการณ์ในการใช้วีอาร์ไม่มากควรพิจารณาแนวเนื้อหาและประเมินความเสี่ยงที่มีต่อจิตใจและร่างกายก่อนตัดสินใจเข้าถึงเนื้อหา แนวทางเสริมสร้างความรอบรู้ทางดิจิทัลที่มีต่อวีอาร์ ได้แก่ 1) ให้ความรู้ความเข้าใจเกี่ยวกับวีอาร์และเนื้อหาความเป็นจริงเสมือน 2) สร้างทักษะและความสามารถในการใช้วีอาร์อย่างปลอดภัยผ่านกิจกรรมเชิงปฏิบัติ 3) กำหนดนโยบายกำกับการเข้าถึงเนื้อหาความเป็นจริงเสมือนอย่างปลอดภัยและมีคุณภาพ

A Comparative Analysis Of Political Message Strategies And Transmedia Storytelling Techniques In The Electoral Campaigns Of Leni Robredo's Rosas And Ferdinand Marcos Jr's Unity Campaign, Rayns Keneth Sabalboro Ampon

Chulalongkorn University Theses and Dissertations (Chula ETD)

Electoral campaigning plays a vital role in any democratic society. The 2022 Philippines presidential election has been among the most divisive and digitally active campaigns. Numerous political messaging strategies have been used to create a compelling and persuasive message to engage the electorate. This comparative study contributes to the growing global literature on message and platform studies by focusing on political message strategies and the emerging concept of transmedia. This research utilized qualitative content analysis of online and offline campaign materials and in-depth interviews with campaign strategists to identify and compare the political message strategies of Ferdinand "Bongbong" Marcos Jr. …

Brand Experience Of Thai Consumers Towards Let's Relax Spa And Massage, Sasachol Chumnanvej

Chulalongkorn University Theses and Dissertations (Chula ETD)

This study aimed to explore the brand experience of Thai consumers toward Let’s Relax Spa and Massage across four dimensions. Using qualitative methodology, nine participants were purposively selected for on-site and online in-depth interviews, ensuring diversity based on specific criteria. The participants, actual consumers aged 27-33, shared their experiences using open-ended questions guided by Brakus et al.'s (2009) brand experience dimensions and the 7Ps of service marketing. The findings indicated an overall positive brand experience, particularly in sensory and behavioral aspects, with outstanding experiences in sight, sound, and taste senses. While most participants had a positive affective experience, some expressed …

Speaking To The Head And The Heart: Prioritizing Empathetic Communication In The Post-Covid Workplace, Kevin T. Caffrey

Administrative / Professional Faculty Articles

As of August 2022, COVID-19 continues to affect our daily lives in physical, psychological, and financial ways. Many vulnerable individuals are struggling to adapt to returning to work and as a result, employee morale is at risk. In times of crises, empathy is needed in the workplace to support one another, but many leaders and employees may not have a firm grasp of the concept. This article seeks to define empathetic communication and explore the need for prioritizing empathy amid the current post-COVID-19 workplace. Through a literature review of empathy, psychological safety in the workplace, and crisis leadership, the author …