Digital Commons Network^™

Trailblazing Healthcare: Institutionalizing And Integrating Complementary Medicine, Barbara F. Sharf, Patricia Geist Martin, Kevin-Khristián Cosgriff-Hernández, Julia Moore

Department of Communication Studies: Faculty Publications

Objectives — This study examines three integrative health centers to understand their (1) historical development, organizational goals, and modalities, (2) the processes and challenges of integrating complementary and allopathic medicine, while encouraging staff collaboration, and (3) how each center becomes institutionalized within their community.

Methods — We focus on three organizational case studies that reflect varying forms of integrative health care practices in three U.S. cities. Participant-observation and in-depth interviews with center directors were analyzed qualitatively.

Results — Important patterns found within the three cases are (1) the critical role of visionary biomedical practitioners who bridge complementary and allopathic practices, …

Parenting Blog Coverage Of The Autism-Vaccine Controversy, Aidan Bryant

Media Studies - Theses

This study examines source type, citation accuracy, and anecdotal reliance in parenting blog articles about the autism/vaccine controversy. Existing literature on common errors and shortcomings of traditional health journalism, in conjunction with existing guidelines and suggestions for optimal health journalism practices, were used to synthesize a content analysis code structure. The code structure was used to examine 122 parenting blog posts from 18 different blogs, spanning a time period from June 22, 2005 to January 9, 2012, for details including the following:

• author demographics (gender, profession, parenthood, vaccination patterns)

• type of blog the article appeared in

• author stance of the …

"Make Over Your Body": Conflicting Messages In Women's Fitness Magazines, Joy Zoodsma

Masters Theses

SHAPE Magazine is a women's fitness magazine that has been consistently popular since its initial publication in 1981. This study explores how the messages of health and beauty in this publication have evolved over the last three decades, especially in response to the cultural imperatives of consumerism and feminism. It critically analyzes the visual and textual messages on SHAPE Magazine covers and in letters from the editor, which offer important examples of the ways in which SHAPE attempts to “hail” readers – to draw them in, to convince them that what the magazine has to offer is relevant to their …

Effect Of Sustainability Package Advertising On Consumer Purchases, Ronald Ringler

Graphic Communication

This research project focused on factors influencing consumers’ purchasing behavior. Specifically, the project focused on sustainability of packaging and attempted to find if sustainability of a package (represented by post-consumer content) affected a consumer’s decision to buy that product. The specific question asked was: “Are consumers willing to purchase a product based on the environmental friendliness of its package even if it goes against the consumer’s brand preference, or if it has a higher price point than competing products?” Research data was gathered through a multi-page survey comprised of seven questions of varying complexity. Participants were primarily aged 18-25 and …

The Beacon - Vol 11 No. 5 - November 30, 2012, Merrimack College

The Beacon

The Beacon - the student newspaper of Merrimack College. Volume 11, Number 5 - November 30, 2012. 12 pages

Prospectus, November 14, 2012, Casey Digan, Javier Murillo, Nick Laptew, Jojo Rhinehart, Stephen Tamm, Mace Mackiewicz, Spencer Brown, Alex Wallner, Ted Sutterlund

Prospectus 2012

PARKLAND INCREASES CAMPUS SURVEILLANCE, Parkland College Recognizes Veterans, You Might be a Parkland Student, How to Stay Active in any Weather, Hate Speech in the Gaming Community, Athlete of the Month: Priscila Azuaga De Barros, Cobras Volleyball Team Prepares for Nationals, New Holiday Show Opens at Staerkel Planetarium

Columbia Chronicle (11/12/2012), Columbia College Chicago

Columbia Chronicle

Student newspaper from November 12, 2012 entitled The Columbia Chronicle. This issue is 44 pages and is listed as Volume 48, Number 11. Cover story: "What's next?" Editor-in-Chief: Heather Schröering

Spartan Daily November 6, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 38

Spartan Daily November 5, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 37

Prescribed Reading: November 2012, Centracare Clinic

Prescribed Reading

• Health Care Matters: Health literacy on your radar screen
• Leading with Care until the end
• Are you registered to vote?
• Are you traveling out of the country?
• Welcome to these new providers
• Welcome to our new employees
• Recognizing years of service
• Please complete mandatory education
• Kudos to . . .
• 2013 employee benefits update

State Sponsored Famine: Conceptualizing Politically Induced Famine As A Crime Against Humanity, Jlateh Vincent Jappah Md, Msc, Danielle Taana Smith

Journal of International and Global Studies

This paper argues for the codification of politically induced famine as a crime against humanity. We use the term “state sponsored famine” to reflect the conceptualization of famine as not merely nature-induced but also as a willfully orchestrated state policy. The specification of faminogenic practices as criminal would subject perpetrators to international jurisdiction and provide deterrence to future offenders. We review traditional conceptualizations of famine as a geophysical event. We explore Amartya Sen’s concept of famine as caused by the collapse of individual entitlement and market exchange dynamics; we also discuss commentary on Sen’s approach. Further, we analyze the limits …

Ua12/2/1 College Heights Herald, Vol. 88, No. 18, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

The Beacon - Vol 11 No. 3 - October 26, 2012, Merrimack College

The Beacon

The Beacon - the student newspaper of Merrimack College. Volume 11, Number 3 - October 26, 2012. 12 pages

Spartan Daily October 25, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 31

Prospectus, October 24, 2012, Jojo Rhinehart, Javier Murillo, Nick Laptew, Ted Sutterlund, Katie Kretchmer, Spencer Brown, Alex Wallner, Mace Mackiewicz

Prospectus 2012

PARKLAND CELEBRATES CIVILITY WEEK, Parkland, Park District Host "Zombie Run!," The Archives: A Preservation of Parkland's History, Behind the Scenes of Parkland College TV, Eat Right Now: Nutrition Essentials Made Easy, God Bless You? No Thank You!, Holes in U.S. Internet Security, Cobra Golf Sustains Confidence, A Review of "Sinister"

Spartan Daily October 23, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 29

Ua12/2/1 College Heights Herald, Vol. 88, No. 16, Wku Student Affairs

WKU Administration Documents

WKU campus newspaper reporting campus, athletic and Bowling Green, Kentucky news.

Prospectus, October 17, 2012, Javier Murillo, Ted Sutterlund, Nick Laptew, Jojo Rhinehart, Spencer Brown, Alex Wallner, Mace Mackiewicz

Prospectus 2012

PARKLAND CELEBRATES 45 ACADEMIC YEARS, Parkland Observes National Coming Out Day, Food for Thought Brings New Food, New Hours, Stop the Stress and Get Ready for Midterms, Pell Grants Boost College Access for Low-Income Students but Money is Only Half the Story, Gangnam Style? Not in N. Korea, Shelby Geers: October Athlete of the Month, Parkland Volleyball Streak Reaches Record 23 Games, Planetarium Features "Songs in the Key of Earth"

Spartan Daily October 4, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 20

Communications Connection - Fall 2012, Nova Southeastern University

Communications Connection

No abstract provided.

Manna From The Glossy Pulpit: Food Advertising In Women's Magazines, Kira-Lynn Reeves

Master's Theses (2009 -)

Women’s magazines reach millions of readers each month, and have been the subject of many academic inquires from media effects studies to feminist analyses. While many studies have investigated female readers’ experience with these texts, or examined the advertising content of women’s magazines, little research to date has focused on food advertising. This liberal feminist critique explores the experience of reading the 2011 issues of the three popular women’s magazines, Glamour, SELF, and Family Circle. Using Stern’s (1996) textual analysis method for advertisements, this study examines how food advertisements in women’s magazines encourage women to think about …

The Antelope, University Of Nebraska At Kearney

The Antelope

No abstract provided.

Using Public Relations Techniques To Market Organic Food: Understanding Consumer Buying Behavior, Catherine Girone

Theses and Dissertations

The purposes of this research were to determine which consumers tend to purchase fresh organic food and which consumers tend to purchase packaged organic food, which type of messaging organic food distributors rely on to entice customers and which messages work most effectively to promote organic food consumption, and which channels different organic consumers use to gain knowledge about organic food. Implications for organic food marketing are discussed.

The Antelope, University Of Nebraska At Kearney

The Antelope

No abstract provided.

The Guardian, September 12, 2012, Wright State University Student Body

The Guardian Student Newspaper

Twelve page issue of The Guardian, the official student-run newspaper for Wright State University. The Guardian has been published regularly since March of 1965.

Spartan Daily September 6, 2012, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 139, Issue 5

Landscape, Culture, And Education In Defoe's Robinson Crusoe, Geert Vandermeersche, Ronald Soetaert

CLCWeb: Comparative Literature and Culture

In their article "Landscape, Culture, and Education in Defoe's Robinson Crusoe" Geert Vandermeersche and Ronald Soetaert discuss Daniel Defoe's Robinson Crusoe as a narrative that translates nature and our dealings with it into a literary text. Vandeermeersche and Soetaert postulate that the novel can be read as a quintessential fable of humans' cultivation of nature and the creation of individuality, which, at the same time, provides its readers with strategies for describing processes such as education. Robinson Crusoe and its characters, metaphors, and scenarios function in the "auto-communication" of culture as an enduring equipment for living (Burke), a company …

Principles And Best Practices, Timothy L. Sellnow

Communication Presentations

No abstract provided.

The Relationship Of Women's Magazines And Their Websites: A Comparative Analysis Of Print And Web Content, Allison Walker Ruff

Graduate Theses and Dissertations

With the digital expansion of magazines, it is essential to determine how a magazine's online and digital content compares to its print content. The editorial strategy for print content versus Web content could make a difference in consumers' brand attachment and loyalty to a magazine. Magazines must have a dynamic online strategy that offers a different experience than printed material in order to gain new relationships and strengthen those relationships people already have with the brand. A comparative analysis of the print content versus the online website content of four separate women's publications can help determine if each magazine is …

Prospectus, June 27, 2012, Spencer Brown, Matt Crosby, Buster Bytes, Mark Roughton, Mace Mackiewicz

Prospectus 2012

NEW FITNESS CENTER TO AID IN RECRUITING, Rural Newcomers: Young, Educated, There by Choice, A "Healthy" Food Stamp, or Just a Heavy Hand?, Construction of the Student Services Center Continues, Up-and-Coming Social Media Websites, Title IX Anniversary Brings Out the Statistics, Nostalgia and Knives, The Story the Media Got Right, Essay Mills - a Coarse Lesson on Cheating, Two Former Cobras Taken in MLB Draft, Products, Games Unveiled at E3 Expo