The Data Driven Body, Kimberlyn P. Konen

Departmental Honors & Graduate Capstone Projects

This paper examines how wearable fitness technologies function as persuasive digital tools that shape cultural understandings of health. Through a qualitative rhetorical analysis of popular devices such as Fitbit, Apple Watch, Garmin, and WHOOP, the study explores how interface design, data visualizations, notifications, and marketing materials communicate implicit messages about wellness. Rather than acting as neutral measurement tools, fitness trackers promote specific values, including quantification, discipline, optimization, and self-surveillance. Findings reveal that these devices define health through numerical metrics, encourage consistent productivity, frame wellness as competitive performance, and use emotional feedback to reinforce success or failure. Additionally, marketing imagery promotes …

'Here's What Bali Can Do For You': Social Media's Impact On Travel Writing, Carlisle Avalon Jarnigan

Senior Honors Theses

This thesis examines how social media has initiated a shift in the genre of travel writing from educational cultural observation to a form of engagement-driven, monetized travel content creation. Historically, the genre has functioned as a descriptive genre dedicated to educating readers who would never get to see the destinations they read about modern travel writing and content creation use emotional persuasion to market travel experience as a product, redefining the genre. Using methods like geotagging, user-generated content (UGC), and emotionally charged storytelling approaches, travel creators no longer just describe locations but instead promise readers that if they visit, they …

Where's The Love: Portrayals Of African American Romantic Relationships In Media, Christopher Johnson

Caravel Undergraduate Research Journal

In today’s world, the media is a pervasive and influential force that has a great impact on an individual’s thoughts, beliefs, and actions. Given this power, it can ingrain images in a person’s mind, that when not properly monitored, can cultivate “realities” that are nonexistent or slightly distorted. This study looks to understand heterosexual romantic relationship behavior in the African American sitcom “The Game” and the potential effects it could have on viewers. Employing a content analysis, interpersonal expressions were measured between characters in this television show that reinforce positive or negative relationship behavior. It was found that there were …

A Cross-Cultural Investigation Of Consumer Hoarding Behavior During Covid-19: Differences Between Sweden And The United States, Christy M. Cook, Pia A. Albinsson, James E. Stoddard

Atlantic Marketing Journal

This study is a cross-cultural exploration of consumer hoarding behavior during Covid-19; specifically, a comparison between Sweden and the United States. This research analyzes whether Swedish and American consumer hoarding behavior factors of prosocial orientation, consumer resilience and consumer risk-taking propensity reflect identical relationships during less predictable environmental forces (i.e., Covid-19 or global pandemic). Results from Partial Least Squares-Structural Equation Modeling (PLS-SEM) show that consumer prosocial orientation is negatively related to consumer hoarding and prosocial orientation is positively related to consumer resilience. In turn, both prosocial orientation and consumer resilience exhibit a positive relationship towards consumer hoarding. Consumer resilience is …

Implementing Engagement Strategies For Growth On Twitch, Chandler Gravely

Communications and Digital Media Theses

Online media sites have changed how viewers’ are taking in content in addition to how content creators engage with their audiences. One of these sites that has proven itself as the main source for live-streaming content, is Twitch. Despite how popular the site is, there is a lack of research on how individual creators can use growth and engagement methods over a period of time to help grow an audience and viewer base. This study will look at how doing so over a three-month period can provide valuable insight into expanding one’s viewer base and channel on Twitch. In order …

From Viewer To Participant: Building Emotional Stakes And Audience Advocacy Through Original Film Marketing In The Internet Age, Andy Joshua Pal

Undergraduate Honors Thesis Collection

Film marketing has always been a vital part of engaging audiences with motion pictures, particularly for original intellectual property (IP) projects striving to build a passionate fanbase. In the 1950s and 1960s, filmmaking pioneers Alfred Hitchcock and William Castle revolutionized original movie campaigns, laying the foundation for audience engagement through two main, opposite strategies: secrecy for horror and horror-adjacent releases and transparency for non-horror releases. The Blair Witch Project (Sánchez and Myrick, 1999)’s marketing became the defining film campaign of the internet age, drawing upon Hitchcock and Castle’s secretive approaches by pioneering alternate reality games (ARGs). This strategy, which lets …

Agritourism Marketing Communications: An Analysis Of Practices And Challenges In Arkansas, Kyla Paige Moseley

Graduate Theses and Dissertations

Agritourism is seen as an avenue for operators as another channel of income, as well as a way for the visitors to learn about and experience agriculture. Marketing communication is needed by these operations to be visible to their communities. However, there is limited literature on agritourism marketing communications practices and challenges, especially in Arkansas, and on the use of word of mouth (WOM). This study aimed to fill that gap and provide practical recommendations to agritourism operators, extension offices, and the Arkansas Agritourism Association (ArAA) on how to better market operations. Using semi-structured interview questions, ArAA operators were asked …

Beyond The Interface: Human Perceptions Of Generative-Ai Chatbots As Conversational Partners, Browning W.E. Blair

All Theses

Generative AI (gen-AI) chatbots are becoming embedded in everyday communicative life, yet it remains unclear whether users perceive these systems as socially reciprocative conversational partners. Therefore, this study examines how young adults understand and interact with gen-AI chatbots, focusing on perceptions of conversational partnership, anthropomorphism, politeness, discomfort, and technical understanding. Guided by the CASA framework, Media Equation Theory, and the uncanny valley hypothesis, this study employed four semi-structured, online focus groups with 15 undergraduate students and recent college graduates in the United States. Findings indicate that participants did not broadly perceive gen-AI chatbots as conversational partners in the interpersonal sense. …

Connection Through Crisis: A Thematic Analysis Of Dialogic Public Relations And Renewal In Social Media Posts From Nonprofit Organizations During Hurricane Helene, Cassidy L. Gruber

All Theses

During a crisis, nonprofit organizations must communicate quickly and ethically with their stakeholders to maintain a good relationship. Data was collected from nonprofit organizations’ Instagram and X accounts during a one-month period surrounding Hurricane Helene in 2024 to see how organizations were communicating with their stakeholders during a crisis. This study found that nonprofit organizations were implementing elements of dialogic communication and renewal into their social media messages. It was also found that national and global organizations were more vocal than local and regional organizations during the crisis. This research highlights the importance of communicating ethically with stakeholders during a …

A Curriculum To Empower And Equip Women For Leadership In The Monash City Church Of Christ In Melbourne, Australia, Devni Yasindra Attygalle

Doctor of Ministry Theses and Dissertations

This thesis addresses women in Christian leadership in the Monash City Church of Christ Melbourne, Australia. The problem identified within this ministry context was a lack of appropriate theological teaching around women in leadership, especially in the areas of preaching, teaching, and leading, which has led to misconceptions and prejudices in the minds of church members, negatively impacting the congregation’s mission. The purpose of the project was to develop a curriculum specific to MCCOC that provides a theological foundation for advocating for future senior leadership roles for women. The curriculum provides biblical teaching on women in leadership that will equip …

The Goad, The Bad, & The Ugly: The Livestreamed Vice Signaling & Body Fascism Of Clavicular & Asmongold, Jacob T. Fry

Department of Communication Studies: Dissertations, Theses, and Student Research

This thesis explores the rhetorical, material, and symbolic implications of fascist livestreaming in the United States through two popular streamers: Clavicular and Asmongold. These two streamers represent a small slice of the rise of different reactionary rhetorics online and how the use of different masculine subcultures—in this case ‘Looksmaxxing’ or Gamer inspired rhetoric—are used as ideological texts for white male supremacy. Whether in front of the glow of their gaming monitor or the flashing lights of a nightclub, the livestreaming of the body, home, relationships, and lifestyles challenge rhetorical conceptions of style, the ‘public/private sphere,’ and political communication. As different …

How Does The Rise Of Ai-Generated Media Influence Public Trust In Audiovisual Communication?, Danny Mathew

Communications and Digital Media Theses

This study examines how the rise of AI-generated media influences public trust in audiovisual communication. As artificial intelligence technology advances, they have become capable of producing highly realistic images and videos that challenge traditional assumptions about the credibility of audiovisual media. This research uses a qualitative visual content analysis to compare AI-generated and authentic audiovisual content shared on social media platforms, specifically on platforms such as Instagram and Facebook. A dataset of 30 media samples was evaluated using a structured coding framework that evaluated visual realism, facial and visual inconsistencies, contextual presentation, indicators of AI generation, and perceived credibility. The …

Building Collaborative Capacity For Coexistence With The Montana Beaver Working Group, Shane Randle

Graduate Student Portfolios, Professional Papers, and Capstone Projects

Despite beavers’ recent surge in popularity, prevailing negative attitudes and the persistence of beaver removal practices remain obstacles for those advocating living with beavers. The Montana Beaver Working Group (BWG) advances beavers’ role in ecological and community resilience through members’ collaborative efforts, including beaver-related restoration and conflict resolution projects. Bringing together people with diverse values and perspectives, the BWG builds collective understanding, develops a holistic vision for beavers in Montana, and supports members in pursuing it. As the group’s impacts and membership have grown, so too has their need to adapt. For my Civic Engagement Project, I strengthened the BWG’s …

Romanticizing 'Monsters': Sexualized Digital Fandom Of The Menendez Brothers, Kimberly M. Brooks

All Theses

This study was conducted to explore the expressions of sexualized fandom and parasocial relationships within the context of true crime. The Menendez Brothers were chosen as the case to focus on due to the Netflix dramatization ‘Monsters: The Lyle and Erik Menendez Story’ release and online popularity. Reddit was the platform chosen for data collection because of the longstanding presence of true crime followers participating in dialogue on the platform. The r/MenendezBrothers thread was chosen to collect data from because of its large following and large number of weekly contributions. Sprinklr, the social media analytics platform, was employed to gather …

Portrayals Of Miscarriage In Film And Television: A Qualitative Analysis, Geovana Leonetti Saraiva

All Theses

Entertainment media may serve as a primary source through which individuals learn about miscarriage; however, little research has examined how miscarriage is portrayed in film and television. This study addresses this gap by conducting a textual analysis of five films and five television shows using a constructivist grounded theory approach. Guided by the model of stigma communication (MSC), communication privacy management theory (CPM), and social support frameworks, the analysis explores how miscarriage is represented in entertainment media.

Findings indicate that the analyzed content frequently includes stigma-related cues—such as marks, labels, responsibility, and peril—that may contribute to the formation and reinforcement …

Moodify: A Mood-Based Music Recommendation System, Meghana Kagitha

Theses and Dissertations

Music has long been recognised as a powerful tool for emotional regulation, yet existing music streaming platforms often fail to align song recommendations with a user's current emotional state. Moodify is a mood-based music recommendation system designed to bridge this gap by delivering personalised playlists that reflect how a user feels in real time.

This project presents the design, development, and evaluation of Moodify, a mobile application that leverages the Circumplex Model of Emotion to capture user mood through an intuitive two-dimensional valence-arousal interface. Rather than relying on text input or manual search, users plot their emotional state directly onto …

The Artificial Artist: Considering Ai’S Impact On Image Copyright, Alyse Mandelblatt

Communication Undergraduate Honors Theses

This thesis seeks to create empirical results to ground what has been a largely theoretical discussion about the effect of artificial intelligence (AI) on copyright law in the United States. AI has disrupted traditional ideas of creativity and expression, which are vital communication tools. Copyright is a regulatory agent to encourage the production of unique communication products by giving owners complete rights to their work. Copyright principles conflict with current AI model training practices. This research considers how AI literacy may provide insight into copyright knowledge and AI attitudes for prediction of how common law and AI regulation policy may …

Of The Land And Sea: A Critical Ecocultural Analysis Of Disney's Frozen And Moana, Maggie A. Andress

Communication Undergraduate Honors Theses

Within the modern era of performative inclusivity and widespread greenwashing, it is critical to examine popular media through an ecocultural lens to determine if said media is being handled responsibly as a social practice and if a discursive atmosphere is being created. This paper takes an ecocultural critical analysis of Disney’s worlds of Frozen and Moana, inspecting their treatment of the human, treatment of the more-than-human, and human/more-than-human relationships. This study finds that although both franchises have been broadly praised for cultural representation of Indigenous people groups, Disney’s failure to effectively acknowledge the intrinsic relationship between humankind and the …

Nonbinary And Transgender Representation In Media: How Scripted Media Impacts And Shapes The Identities Of Communities Outside The Gender Binary, Makenna Dykstra

Electronic Theses, Projects, and Dissertations

The lack of, and otherwise poor, representation of nonbinary and trans communities contributes to the societal othering of these communities. However, nonbinary and trans representation holds importance to these communities. Trans and nonbinary communities, like other communities, use media to help them negotiate their identities (Hall, 2005). However, current representation in scripted television is small and contentious, with the ability to have just as much of a negative impact as a positive one. LGBTQ+ television has a history of favoring moderate depictions of queerness, like that in nonbinary and trans characters, as a means of defining these identities to cisgender …

Good Life Automobility: Cultural/Rhetorical Resistance And Persistence Of Us Car Hegemony, Trinity O. Thompson

Department of Communication Studies: Dissertations, Theses, and Student Research

This project takes the car as a historical signifier of a rhetorical racialization process that enables a hypermobile white, masculine, neoliberal identity that pervades conceptions of mobility in the West. I locate these overlapping social formations under a cultural logic of good life automobility (GLA) that positions cars, a quintessential form of private property, as a motivator for a contemporary “good life” citizenship identity that cultivates neoliberal subjectivities of free movement and market consumption in contempt of socialized and racialized public transit futures. The introduction chapter elaborates on the boundaries of GLA while also contextualizing the two analysis chapters through …

"Am I A Man Or A Muppet": A Rhetorical Analysis Of Generative Ai’S Representation Of Gender, Jessica Boaz

Electronic Theses and Dissertations

This thesis examines how generative artificial intelligence constructs and performs gender roles through a rhetorical analysis of the fully AI-generated podcast Fairytale Forensics. Drawing on theories of constitutive rhetoric, stereotyping, and McLuhan’s approach to the medium, this thesis investigates how AI-generated hosts interpret classic fairy tales while simultaneously reproducing and negotiating gender norms through the lens of prosopopoeia, metonymy and synecdoche. These performances rely on normative gender stereotypes that align with broader societal expectations, thereby potentially reinforcing existing cultural assumptions about masculinity and femininity. Ultimately, it demonstrates that AI-generated discourse does not merely reflect human biases but actively participates in …

Stories That Persuade: The Impact Of Pleasure-Based And Pressure-Based Prosocial Appeals On Charitable Support For Sexual And Reproductive Health Nonprofits, Tyler Outhouse

Journalism Undergraduate Honors Theses

This study investigates how different narrative framing strategies, and corresponding sources of motivation, influence donors’ willingness to support a sexual and reproductive health nonprofit. A nationally representative sample (N = 205) completed an experiment embedded in an online survey. Participants were randomly assigned to read either a pleasure-based or pressure-based story about reproductive healthcare. Participants then reported their reactions, motivations, and willingness to support the nonprofit. Results indicated no significant difference in charitable support intentions across the two conditions, instead finding that partisan identification and value alignment were the key predictors of charitable support. The results also indicated that …

Marvelous And Disturbing: Surreal Imagery, Elaboration And The Limits Of Persuasion In Women's Health Journalism, Shelby Elizabeth Gill

Graduate Theses and Dissertations

Since the 1930s, surrealism has lent its abstract hand to journalism, offering a visual language for topics that resist literal depiction. Given its historical and often fraught association with the female form, surrealist imagery has found a natural home in editorial coverage of women's health, most recently in reporting on endometriosis, a condition whose invisible, stigmatized and difficult-to-articulate experience makes conventional photojournalism an inadequate representational tool. The present study experimentally compared surreal imagery, realistic imagery and a text-only control condition to assess their effects on knowledge acquisition, comprehension, attitudinal responses, perceived risk and behavioral intentions related to endometriosis in a …

The Mouse At The Border: Magic, Money, And Manufactured Identity, Ricardo Manuel Hinojosa

Open Access Theses & Dissertations

This thesis investigates the methods by which The Walt Disney Company constructs and negotiates representations of Latine, gender, and queer identities within contemporary animation, with a particular emphasis on Coco (2017), Encanto (2021), and Wish (2023). Through a critical and intersectional lens, this research posits that Disney strikes a balance between cultural specificity and global market appeal, often leading to representations that are visually elaborate yet narratively limited. Both Coco and Encanto showcase a significant engagement with cultural traditions and themes such as memory and generational trauma; however, they ultimately fall short of thoroughly addressing systemic issues like colonialism and …

Eating Trees To Save The World, Belle Breyanna Li

Pepperdine Journal of Communication Research

This essay posits that all climate solutions will require change, an important one being eating more trees. While our current crisis is the result of indifference and inaction, we must consider innovative solutions. Like all the other possibilities, investing in more trees will require the joint efforts of our communities. As we allocate effort, time, and resources to climate solutions, the benefits will return tenfold in numerous ways. By prioritizing trees as a food source, we can empower our communities and increase their resilience. At the same time, we will positively contribute to the global climate by sequestering carbon. This …

Comment Sections As Counterpublics; Negotiating Public Discourse In Indonesia’S Digital Media Sphere, Leon Woltermann

Wacana, Journal of the Humanities of Indonesia

This article examines the potential of YouTube comment sections as spaces of commoning in Indonesia’s digital media sphere. Drawing on the concept of counterpublics – that is, parallel discursive arenas where marginalized groups circulate counter discourses and voice their interests – it explores how users negotiate access to the digital public sphere and oppose dominant narratives. The article employs a mixed-methods approach, integrating quantitative and qualitative methods into the analysis of the data, to investigate both the structural features (based on comment metadata) and the discursive content of comments. I argue that the comment sections’ dynamic, non-binding structure facilitates open …

The Cowl - V. 89 N. 20 - April 30, 2026

The Cowl

The Cowl - student newspaper of Providence College. Vol. 89 No. 20 - April 30, 2026. 32 pages.

Feast And Faith: An Ethnographic Study Of Communication And Culture In Noemuti's Fole Mako, Inosensius Enryco Mokos

Paradigma: Jurnal Kajian Budaya

This article investigates Fole Mako, a significant traditional communal feast in Noemuti, North Central Timor, Indonesia. The event is analyzed in the context of its deliberate timing to coincide with the 100th anniversary of the Sacred Heart of Jesus Parish and the consecration of a new church. Using the Ethnography of Communication framework, a detailed analysis is provided of the intricate communication practices, profound cultural meanings, and vital social functions embedded within this elaborate feast. Data for the study were meticulously collected through direct observation and engaged participation. The findings reveal that Fole Mako is much more than a mere …

Minecraft: A Retrospective, Kylie Salinger

Pepperdine Journal of Communication Research

This speech explores Minecraft as more than a popular sandbox video game, framing it as a creative, narrative-rich, and culturally influential platform that has shaped how players interact with virtual worlds. Beginning with the game’s simple mechanics and origins, the work examines Minecraft’s deeper lore, including its progression through multiple dimensions and the philosophical implications of the End Poem. It also highlights fan-driven theories suggesting a complex, hidden history within the game’s world-building. Finally, the piece analyzes the reasons behind Minecraft’s enduring success, emphasizing its multiplayer connectivity, resurgence during the COVID-19 pandemic, and immersive musical design. Ultimately, the essay argues …

Life Lessons In Goodbye: Exploring Family Communication And End-Of-Life Depictions And Messages In Disney And Pixar Films Through A Content Analysis, Vanessa A. Gordon

Doctoral Dissertations and Projects

Death is a friend of ours said Francis Bacon, and Hargarten stated that death has an inevitable arrival. This research aimed to explore the depictions and messages of death in Disney and Pixar films. The qualitative content analysis research methodology coded 267 deaths in Disney films (1937–2003) and Disney and Pixar Films (2003–2024). The study centers on replicating the scholarship of three prior works, while extending the research by incorporating more recent films into the analysis. Additionally, this current study applies a new theoretical framework, family communication patterns, to all films, including those previously reviewed solely for depictions of death, …