Open Access. Powered by Scholars. Published by Universities.®

Digital Commons Network™

Open Access. Powered by Scholars. Published by Universities.®

Business

Institution
Keyword
Publication Year
Publication
Publication Type
File Type

Articles 451 - 480 of 29187

Full-Text Articles in Entire DC Network

Buyer-Seller Relationships In The Post-Pandemic Era, Stephen Carlson, Morgan Sales May 2026

Buyer-Seller Relationships In The Post-Pandemic Era, Stephen Carlson, Morgan Sales

Atlantic Marketing Association Proceedings

No abstract provided.


A Psychometric Evaluation Of The Derailment Scale, Brian R. Kinard, Subhra Chakrabarty May 2026

A Psychometric Evaluation Of The Derailment Scale, Brian R. Kinard, Subhra Chakrabarty

Atlantic Marketing Association Proceedings

No abstract provided.


Autoregressive Language Models Based On Artificial Intelligence: Scoping Gpt In Higher Education, Valentina Hurtado Uribe, Ismet Anitsal, Melek Meral Anitsal May 2026

Autoregressive Language Models Based On Artificial Intelligence: Scoping Gpt In Higher Education, Valentina Hurtado Uribe, Ismet Anitsal, Melek Meral Anitsal

Atlantic Marketing Association Proceedings

No abstract provided.


Do The Effects Of Ethnocentrism And Cosmopolitanism Depend On Countries-Of-Origins? An Empirical Study Of U.S. Consumers, Thomas Tanner, Ronda Mariani May 2026

Do The Effects Of Ethnocentrism And Cosmopolitanism Depend On Countries-Of-Origins? An Empirical Study Of U.S. Consumers, Thomas Tanner, Ronda Mariani

Atlantic Marketing Association Proceedings

No abstract provided.


A Cross-Cultural Investigation Of Consumer Hoarding Behavior During Covid-19: Differences Between Sweden And The United States, Christy M. Cook, Pia A. Albinsson, James E. Stoddard May 2026

A Cross-Cultural Investigation Of Consumer Hoarding Behavior During Covid-19: Differences Between Sweden And The United States, Christy M. Cook, Pia A. Albinsson, James E. Stoddard

Atlantic Marketing Association Proceedings

No abstract provided.


Consumer Product Perceptions Within Emerging Markets: The Product Adoption Process And Consumer Ethnocentrism, Larry Carter, Miguel Sahagun May 2026

Consumer Product Perceptions Within Emerging Markets: The Product Adoption Process And Consumer Ethnocentrism, Larry Carter, Miguel Sahagun

Atlantic Marketing Association Proceedings

No abstract provided.


The Influence Of Influencers On Brand Trust And Purchase Intentions, Lisa Scribner May 2026

The Influence Of Influencers On Brand Trust And Purchase Intentions, Lisa Scribner

Atlantic Marketing Association Proceedings

No abstract provided.


Ok Boomer? Consumer Perceptions Of Smartphone-Based Shopping, Ronda G. Henderson, Roland Leak, Kimberly Mcneil May 2026

Ok Boomer? Consumer Perceptions Of Smartphone-Based Shopping, Ronda G. Henderson, Roland Leak, Kimberly Mcneil

Atlantic Marketing Association Proceedings

No abstract provided.


Brand Equity And Willingness To Pay Higher Prices In The Fast-Food Industry, Mayuresh M. Kelkar May 2026

Brand Equity And Willingness To Pay Higher Prices In The Fast-Food Industry, Mayuresh M. Kelkar

Atlantic Marketing Association Proceedings

No abstract provided.


Pricing And Payment Options Triggering Impulse Buying Behavior Online, Anita Radon, Sean Ennis May 2026

Pricing And Payment Options Triggering Impulse Buying Behavior Online, Anita Radon, Sean Ennis

Atlantic Marketing Association Proceedings

No abstract provided.


Aliterate Consumers' Miscomprehension Of Product Warnings, Haeran Jae May 2026

Aliterate Consumers' Miscomprehension Of Product Warnings, Haeran Jae

Atlantic Marketing Association Proceedings

No abstract provided.


Person-Supervisor Fit Antecedents: Self-Determination Theory In Salesforce Turnover Intention, Ilgım Dara Benoit, Jeffrey R. Foreman, Bonnie S. Guy May 2026

Person-Supervisor Fit Antecedents: Self-Determination Theory In Salesforce Turnover Intention, Ilgım Dara Benoit, Jeffrey R. Foreman, Bonnie S. Guy

Atlantic Marketing Association Proceedings

No abstract provided.


Familiarity, Sensationalism, And Forward Referencing In Celebrity Clickbait: Effects On Curiosity And Click Intention, Cynthia B. Hanson May 2026

Familiarity, Sensationalism, And Forward Referencing In Celebrity Clickbait: Effects On Curiosity And Click Intention, Cynthia B. Hanson

Atlantic Marketing Association Proceedings

No abstract provided.


Politicians, Social Media, And Authenticity?, Kirsten Passyn, John M. Dickens May 2026

Politicians, Social Media, And Authenticity?, Kirsten Passyn, John M. Dickens

Atlantic Marketing Association Proceedings

No abstract provided.


I Remember When…Business Schools Had Standards, James Reardon, Chip Miller, Michael Martin May 2026

I Remember When…Business Schools Had Standards, James Reardon, Chip Miller, Michael Martin

Atlantic Marketing Association Proceedings

No abstract provided.


Perceptual And Marketing Study Of Personal Water Conservation In A Health-Conscious Environment, Alan D. Smith May 2026

Perceptual And Marketing Study Of Personal Water Conservation In A Health-Conscious Environment, Alan D. Smith

Atlantic Marketing Association Proceedings

No abstract provided.


The Tax Adviser, Volume 18, Number 2, February 1987, American Institute Of Certified Public Accountants May 2026

The Tax Adviser, Volume 18, Number 2, February 1987, American Institute Of Certified Public Accountants

Tax Adviser

No abstract provided.


Foreign Tax Credit Provisions Of The Tax Reform Act Of 1986, Richard M. Hammer, James D. Tapper May 2026

Foreign Tax Credit Provisions Of The Tax Reform Act Of 1986, Richard M. Hammer, James D. Tapper

Tax Adviser

No abstract provided.


Implicit Bias In Hiring: Leveraging Avatars To Foster More Inclusive Hiring Practices, Alexa Trifilo, Gary Blau, Crystal Reeck May 2026

Implicit Bias In Hiring: Leveraging Avatars To Foster More Inclusive Hiring Practices, Alexa Trifilo, Gary Blau, Crystal Reeck

Engaged Management ReView

This research investigated implicit racial in-group bias in hiring and examined extended reality (XR) as a mechanism for masking visual identity cues during the interview process. By introducing avatars that obscure physical characteristics, such as race, the study extends the concept of “blind” hiring into immersive virtual environments. In our experimental design, randomly assigned participants evaluated job candidates represented by avatars that had three variations of racial identifiability (White, Asian, or racially unidentifiable avatar) and two qualification levels (strong and ambiguous). We controlled for gender by including only experienced, full-time female professionals as participants in the evaluation of female avatars …


Mental Accounting And The Green Premium, Omar P. Woodham, George W. Stone May 2026

Mental Accounting And The Green Premium, Omar P. Woodham, George W. Stone

Atlantic Marketing Association Proceedings

No abstract provided.


To Purchase Or Not To Purchase: An Exploratory Investigation Of Electric/Battery Vehicle Attraction Versus Conventional Gasoline Powered Vehicles Among Potential African American Car Buyers As Moderated By The Individual’S Level Of Environmental Concern., George W. Stone May 2026

To Purchase Or Not To Purchase: An Exploratory Investigation Of Electric/Battery Vehicle Attraction Versus Conventional Gasoline Powered Vehicles Among Potential African American Car Buyers As Moderated By The Individual’S Level Of Environmental Concern., George W. Stone

Atlantic Marketing Association Proceedings

No abstract provided.


Case: When Free Is Too Much To Pay, Rebecca Burcham May 2026

Case: When Free Is Too Much To Pay, Rebecca Burcham

Atlantic Marketing Association Proceedings

No abstract provided.


Keeping It Real With Virtual Reality: A Case Study On Student Performance, Ronda Mariani, Monica Favia, Thomas Tanner May 2026

Keeping It Real With Virtual Reality: A Case Study On Student Performance, Ronda Mariani, Monica Favia, Thomas Tanner

Atlantic Marketing Association Proceedings

No abstract provided.


Emotional Intelligence Training For Salespeople And Sales Managers, Charles Shepherd May 2026

Emotional Intelligence Training For Salespeople And Sales Managers, Charles Shepherd

Atlantic Marketing Association Proceedings

No abstract provided.


Selling In The Digital Era: The Power Of Artificial Intelligence, George Morrone Iv, Monica Wei, Rex Mcclure May 2026

Selling In The Digital Era: The Power Of Artificial Intelligence, George Morrone Iv, Monica Wei, Rex Mcclure

Atlantic Marketing Association Proceedings

No abstract provided.


The Use Of Music In Retro Branding, Jon Littlefield, Cortnee Young May 2026

The Use Of Music In Retro Branding, Jon Littlefield, Cortnee Young

Atlantic Marketing Association Proceedings

No abstract provided.


Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Joe Cangelosi, George Stone May 2026

Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Joe Cangelosi, George Stone

Atlantic Marketing Association Proceedings

No abstract provided.


Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Dr. Joseph Cangelosi, George Stone May 2026

Student Participation In College Of Business Student Organizations At A Regional State University During The Pandemic, Michael A. Jones, Dr. Joseph Cangelosi, George Stone

Atlantic Marketing Association Proceedings

No abstract provided.


Before, During, And After: The Reduction Of The Perceived Risk In Travel Through The Use Of Thematic Tour Groups, Aaron J. Schibik, Peggy Shields, Timothy J. Schibik Dr. May 2026

Before, During, And After: The Reduction Of The Perceived Risk In Travel Through The Use Of Thematic Tour Groups, Aaron J. Schibik, Peggy Shields, Timothy J. Schibik Dr.

Atlantic Marketing Association Proceedings

No abstract provided.


We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction, Michael A. Petrochuk May 2026

We Can’T Get No Satisfaction: Analyzing Different Constructs Of Patient Satisfaction, Michael A. Petrochuk

Atlantic Marketing Association Proceedings

No abstract provided.