Digital Commons Network^™

A Multimodal Analysis Of Bangladeshi Fairness Product Advertisements, Shushmita Hossain Khan

Student Works (2020-2029)

The notion of beauty is associated with fair skin tone in Bangladesh. Bangladeshis have varied skin tones although generally most of the people have a dark complexion. Fairness product advertisements tend to suggest that fair complexion is essential for marriage, successful career and promote that using their products can help women to achieve the perfect face, partner, and expected behavior from the society as well as acceptance from the opposite sex. This indicates that fair skin means superiority and beauty in Bangladeshi context. Although these advertisements have gone through some changes in last five years, within these, the advertisements still …

How Leaders And Employees Experience, Make Sense Of, And Find Meaning In Humility, David Perryman

Theses & Dissertations

By just about any measure, organizations today are more dynamic, diverse, and interdependent than at any other time in history. This environment puts unprecedented pressure on the human capacity to lead. And still, we demand more from our leaders—even as employees experience rising stress levels, declining loyalty, and deteriorating trust in their employers, and organizations face historically high rates of employee turnover along with the resulting financial and emotional costs. Clinging to romanticized notions of the larger-than-life leader blinds us to the paradoxical promise of humility; namely, that a leader’s greatest strength may lie, ironically, in the ability …

2020-December-01-Going Places, University Marketing And Communication, East Tennessee State University

ETSU News

Rebecca Fugate is a family-focused solutions counselor with the Center for Community Outreach and Applied Research. She was previously a travel counselor with World Travel Service Inc. She holds an M.A. in psychology-clinical counseling from The Citadel.

Bridget Garland is an assistant HIPAA compliance officer in the Office of HIPAA Compliance and Security after serving ETSU Physicians as EHR director. She holds a master’s degree in English from ETSU.

Brianne A. Hayes is the bursar in Business and Finance after serving as bursar at the University of Memphis. She holds a B.S. degree in accounting from the University of South …

Combining Bert With Contextual Linguistic Features For Identification Of Propaganda Spans In News Articles, Arjumand Younus, Muhammad Atif Qureshi

Conference papers

Recent endeavours at detection of propaganda in news articles treat this as a fine-grained problem of detecting it within fragments; and hence, transformer based embeddings perform decently in such detection. We build our propaganda detection framework on top of a transformer model simultaneously enriching it with contextual linguistic information of surrounding part-of-speech tags and LIWC categories the word itself belongs to. The evaluation outcomes being encouraging indicate a huge potential for this line of reasoning in natural language processing of news text.

An Investigation On The Effectiveness Of A Problem Structuring Method In A Group Decision-Making Process, Ying Thaviphoke

Engineering Management & Systems Engineering Theses & Dissertations

There is no shortage of methods to address messy problems. A messy problem is a system of problems with multiple stakeholders who may hold different views of what is feasible or desirable. Decision-makers in a messy problem are prone to committing an error – especially the Type III error. One of the ways to mitigate the chance of committing the error in a messy problem is to reach a group consensus. Problem Structuring Methods (PSM) are the collections of participatory modeling methods that aim to tackle a messy problem. Despite the positive reports, literature indicates some challenges and criticisms of …

Analysing User Experience Of Mobile Banking Applications In Nigeria: A Text Mining Approach, Omotosho Babatunde S.

CBN Journal of Applied Statistics (JAS)

This paper analyses textual data mined from 37,460 reviews written by mobile banking application users in Nigeria over the period November 2012 – July 2020. On a scale of 1 to 5 (5 being the best), the average user rating for the twenty-two apps included in our sample is 3.5; with the apps deployed by non-interest banks having the highest average rating of 4.0 and those by commercial banks with national authorisation having the least rating of 3.4. Results from the sentiment analysis reveal that the share of positive sentiment words (17.8%) in the corpus more than double that of …

Phenomenological Study On Lived Experiences Of Assigned Expatriates, John Alan Hennings

USF Tampa Graduate Theses and Dissertations

The academic community has researched expatriate work for over five decades, but the problems identified in the 1960s persist. This study focuses on the assigned expatriate, defined as an individual on overseas assignment for his or her employer. It uses qualitative semi-structured interviews and a phenomenological approach to answer questions research has largely ignored: What are the distinctive characteristics of life and work as an assigned expatriate? How do assigned expatriates perceive their expatriate experience? The scope includes selection, preparation, life and work abroad, and repatriation, investigating the experiences of expatriates on assignments for the U.S. military, civil government, and …

A Cross National Comparison Of Family Friendly Work Policies: The Potential Influence Of Cultural Values, Adeline Grace Hardten

Undergraduate Honors Theses

Around the world people must work for a living, but also must raise their families. To balance these obligations, parents need high levels of support. But the existence of family friendly work policies, defined as paid parental leave and affordable, high-quality childcare, vary significantly across nations, making it difficult for many to obtain the necessary support. Research indicates that countries providing supportive family friendly policies see economic benefits, increases in profitability, and stronger overall youth development. Even though research reveals strong positive outcomes, there is a deficiency of exploration into why more countries still lack comprehensive policies that support working …

Understanding Contraflow Pop-Culture Tourism: The Case Of Transnational Fandom Of South Korean Pop-Culture And The “Hallyu” Tourism, Jungyun "Christine" Hur, Tony Kim

Journal of Tourism Insights

Pop-culture tourism has continuously grown its market among those who are fanatic of pop-culture, and destination marketers have noticed pop-culture as an effective marketing tool to attract more visitors. Pop-culture has been dominant by the US, but interestingly, a recent phenomenon sees a contra-cultural flow. This paper explores contraflow pop-culture tourism and guides the reader to how to understand this new tourism niche. Reviewing the case of transnational fandom of South Korean pop-culture, so called “Korean Wave” or “Hallyu” and its impact on inbound tourism, this paper suggests digital mediation as a key driver of contraflow pop-culture and transnational fandom, …

2020-November-11-Notable Women Of Etsu, University Marketing And Communication, East Tennessee State University

ETSU News

JOHNSON CITY (Nov. 11, 2020) – East Tennessee State University’s Women’s Studies Program has announced Dr. Martha Michieka and Dr. Judy McCook as 2020 recipients of the Notable Women of ETSU award.

The two award recipients will be honored during the 19^th annual Notable Women of ETSU Colloquium, which will be held virtually on Wednesday, Nov. 18, at 5 p.m. The awards and colloquium highlight the expertise and accomplishments of women at ETSU; provide a forum for the exchange of ideas, research and projects generated by women faculty; and identify women faculty whose work advances understanding of women and …

2020-11-11 Undergraduate Curriculum Committee Meeting Minutes, Morehead State University. Faculty Senate., Undergraduate Curriculum Committee.

Faculty Senate Records

Undergraduate Curriculum Committee meeting minutes for November 11, 2020.

Senior Editor's Note, Kenneth D. Colburn Jr.

Midwest Social Sciences Journal

No abstract provided.

Volume 23, Full Contents, Mssj Staff

Midwest Social Sciences Journal

No abstract provided.

Table Of Contents, Mssj Staff

Midwest Social Sciences Journal

No abstract provided.

Documenting Current Practices Of Accommodating Linguistic Needs Of Deaf Defendants, Beau Shine

Midwest Social Sciences Journal

Deaf defendants are an underexamined population in criminal justice research, and very few studies have examined their involvement in the criminal justice system. In addition, research on accommodating the linguistic needs of deaf defendants is sparse. Failure to accommodate the linguistic needs of deaf defendants presents several concerns, including disparate treatment and violations of ADA-guaranteed rights that may lead to inadmissible evidence, dismissals of cases, and not-guilty verdicts, as well as lawsuits and litigation, all of which create additional strain on an already overburdened system. The current study combines previous research on deaf defendants with the findings of data gathered …

9th International Conference On Business, Technology And Innovation 2020, University For Business And Technology - Ubt

UBT International Conference

Welcome to IC – UBT 2020

UBT Annual International Conference is the 9th international interdisciplinary peer reviewed conference which publishes works of the scientists as well as practitioners in the area where UBT is active in Education, Research and Development. The UBT aims to implement an integrated strategy to establish itself as an internationally competitive, research-intensive university, committed to the transfer of knowledge and the provision of a world-class education to the most talented students from all background. The main perspective of the conference is to connect the scientists and practitioners from different disciplines in the same place and make …

Understanding Brand Image From Consumer-Generated Hashtags, Keeyeon Ki-Cheon Park, Hye-Jin Kim

Asia Marketing Journal

Social media has emerged as a major hub of engagement between brands and consumers in recent years, and allows user-generated content to serve as a powerful means of encouraging communication between the sides. However, it is challenging to negotiate user-generated content owing to its lack of structure and the enormous amount generated. This study focuses on the hashtag, a metadata tag that reflects customers’ brand perception through social media platforms. Online users share their knowledge and impressions using a wide variety of hashtags. We examine hashtags that co-occur with particular branded hashtags on the social media platform, Instagram, to derive …

Developing An Ai-Powered Chatbot To Support The Administration Of Middle And High School Cybersecurity Camps, Jonathan He, Chunsheng Xin

KSU Proceedings on Cybersecurity Education, Research and Practice

Throughout the Internet, many chatbots have been deployed by various organizations to answer questions asked by customers. In recent years, we have been running cybersecurity summer camps for youth. Due to COVID-19, our in-person camp has been changed to virtual camps. As a result, we decided to develop a chatbot to reduce the number of emails, phone calls, as well as the human burden for answering the same or similar questions again and again based on questions we received from previous camps. This paper introduces our practical experience to implement an AI-powered chatbot for middle and high school cybersecurity camps …

Spanish Internship Program Brings Community And Students Together, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Dr. Melissa Ridley Elmes Receives Teams Teaching Award For Early Career College Educators, Lindenwood University

Archived Lindenwood Press Releases

No abstract provided.

Required Reading: The Role Of The Literary Scholar In Mapping Difference And Prompting Interest In Distant Destinations, Sue Norton

Articles

Taking account of research into the relationship between the reading of narrative fiction and niche tourism, this article speculates on the role of the university lecturer of literature in shaping the touristic desires of students. It is especially interested in the influence of European based lecturers of American fiction as they stimulate the geographic imaginations of their learners. Since cultural capital accrues through the reading of serious works of literature, the influence of lecturers is likely to have some bearing on the eventual travel destinations of university graduates prompted to seek out the material locations that they have read about …

Assessing Topical Homogeneity With Word Embedding And Distance Matrices, Jeffrey M. Stanton, Yisi Sang

School of Information Studies - Faculty Scholarship

Researchers from many fields have used statistical tools to make sense of large bodies of text. Many tools support quantitative analysis of documents within a corpus, but relatively few studies have examined statistical characteristics of whole corpora. Statistical summaries of whole corpora and comparisons between corpora have potential application in the analysis of topically organized applications such social media platforms. In this study, we created matrix representations of several corpora and examined several statistical tests to make comparisons between pairs of corpora with respect to the topical homogeneity of documents within each corpus. Results of three experiments suggested that a …

A Longitudinal Analysis Of Job Skills For Entry-Level Data Analysts, Tianxi Dong, J. Triche

School of Business Faculty Research

The explosive growth of the data analytics field has continued over the past decade with no signs of slowing down. Given the fast pace of technology changes and the need for IT professionals to constantly keep up with the field, it is important to analyze the job skills and knowledge required in the data analyst and business intelligence (BI) analyst job market. In this research, we examine over 9,000 job postings for entry-level data analytics jobs over five years (2014-2018). Using a text mining approach and a custom text mining dictionary, we identify a preliminary set of analytic competencies sought …

Steven Soderbergh, Contagion (2011), Aras Ozgun

Markets, Globalization & Development Review

No abstract provided.

An Examination Of Optimal Level Of Ceo Narcissism: Why, How, And When Narcissism Impacts Firm Performance, Scott Boswell

Dissertations

Chief Executive Officers (CEOs) may have narcissistic tendencies that impact the firm and its performance. We explore the definition of narcissism, how it is measured, and when it might be optimal or harmful to the firm’s performance. Leaders exhibiting higher scores on one or more Dark Triad traits often are viewed negatively both inside and outside the firm. Should such negative perceptions disqualify a leader who displays a measure of a Dark Triad trait? This research answers the primary question, is there an optimal level of CEO narcissistic traits and if so, are there moderating factors that impact the level? …

Brand Personality And Sexuality Levels Of Luxury Advertisements, Alyssa Dana Adomaitis, Diana Saiki

Publications and Research

This study examined perceived brand attractiveness of and identification with fashion luxury brands given different levels of sexuality in advertisements. Sex in advertisements has become increasingly more common to generate attention and interest in fashion luxury products with limited research on its influence on the consumer. A sample of 1266 males and females completed a survey on brand attractiveness and identification after examining an advertisement of a luxury fashion product. Participants were assigned an advertisement that featured a same-gendered model at one of four levels of sexuality (fully clothed to nude). The results indicated less sexuality in luxury advertisements was …

Language Change To Enhance Health And Well-Being:A Sociolinguistic Approach, Laila C.A. Helmi Associate Professor, Department Of English, Faculty Of Human Sciences

BAU Journal - Health and Wellbeing

There is no doubt that language change is strongly related to social change, and this is always associated with an essential change in the socio-cultural meaning adopted by the relevant speech-community. It is also a fact that a speechcommunity’s perception of a concept or a phenomenon depends largely on their linguistic encoding thereof, i.e. the lexicalization and/or grammaticalization of the concept. When a social institution, therefore, seeks to influence the community’s conception and behavior, it becomes essential to introduce relevant changes in the language used by the community. If such process does not follow adequate language planning policies and mechanisms, …

Discussing The Gender Gap In The Venue Management Industry: It’S An Interesting Idea But..., Jill Schinberg

Arts Administration Faculty Publications

Gender disparity is nothing new—not in the arts and culture sector nor the various administrative fields of arts and entertainment management. However, our willingness to bring gender representation issues and equal opportunity to light has changed over time. In 2017, the International Association of Venue Managers took the first steps toward a more inclusive industry. This paper examines the impetus for the first diversity survey of its kind in the public assembly sphere, discusses the data as they pertain to gender, assesses the association’s first conference session on the topic, contextualizes the results, and proposes directions for future research in …

Cultural Diversity Impact On The Decision-Making Of Leaders Within Organizations, Ahmedin Pasic

Doctoral Dissertations and Projects

This case study explored and analyzed cultural diversity’s impact in the workplace and in the overall performance of multicultural or multinational organizations in Richmond, Virginia. The principal investigator’s original intent was to examine its implications for the decision-making of leaders within two or three multinational corporations. However, due to the impact of the COVID-19 worldwide pandemic, he pursued a single case study in one local multicultural organization. This study targeted both leaders’ and employees’ perceptions regarding cultural diversity and integrating their insights into the implications that cultural diversity has for them and the body of knowledge on the topic. The …

Integrating Affect Perception Tasks From The New York Emotion Battery Into A Comprehensive Measure Of Neuropsychological Change Across The Lifespan, Melinda A. Cornwell

Dissertations, Theses, and Capstone Projects

Background: The ability to perceive others’ emotions is a vital skill for social competency, impacting the success of personal and professional relationships (Brinton & Fujiki, 2011; Cassidy et al., 1992; Côté & Miners, 2006). According to Socioemotional Selectivity Theory (SST; Carstensen, 1991), human motivation develops to become more discerning in choosing milieus that yield the most gratifying return on the investment of personal resources (e.g., time, attention, and effort), perhaps explaining why some research findings indicate that older adults may demonstrate an affect perception (AP) bias described as a positivity effect (Reed et al., 2014). Moreover, AP predicts cognitive and …