Digital Commons Network^™

Festival Attendees’ Perceptions Of Green Hotel Practices, Jason D. Oliver, Alex Naar, Erin Harris

Journal of Tourism Insights

Lodging managers and festival organizers have an incentive to understand how festival attendees perceive hotels with green practices in place. Lodging managers that understand how to segment, target, and position their offerings to festival attendees, including sustainable practices, can maximize financial gains from festivals. Festival organizers have related interests: they want to minimize negative impacts on the physical environment and maximize positive customer experiences on- and off-site. To provide insights into festival attendees’ perceptions of green hotel practices that may assist both sets of stakeholders, the manuscript presents the results of a survey of convenience samples from two food festivals. …

Support For The Inclusion Of Personal Value Preferences In Decision Support Systems, Donald L. Ariail, Janine Elyse Aronson, Richard Aukerman, Amine Khayati

Faculty Articles

We consider the important issue of including personal value preferences in decision support systems (DSS). Various personal differences have been shown to affect the acceptance, use, and effectiveness of DSS. Decision-making models offer a theoretical basis for the inclusion of various personal differences (including personal value preferences) in decision-making. Research in the field of psychology has long recognized the importance of values in both motivation and choice behavior. Other research has also found personal values to be relevant in decision-making. We posit that since personal values are important in the decision-making process, they should also be important in the support …

Factors Influencing The Use Of M-Banking By Academics: Case Study Sms-Based M-Banking, Gbolahan Olasina

The African Journal of Information Systems

There are several advantages with m-banking. Several related studies have shown that m-banking and indeed SMS-based mobile banking applications have become popular in many countries in Europe and America. The phenomenon remains not widely used in many others such as Nigeria. This study identified and investigated the factors that influence academics in Nigeria to use m- banking with focus on the evaluation of SMS-based mobile banking. The research model was adopted from the Unified Theory of Acceptance and Use of Technology model (UTAUT). A survey questionnaire was administered to collect data from 150 academic staff and 350 university students of …

Investigating The Ichthus (Fish) Christianity Symbol On Perceived Source Credibility Of Service Providers Under Different Service Evaluation Contexts, Jeri L. Jones, Mahmood T. Shandiz

Atlantic Marketing Association Proceedings

Combining religious practices with commercial pursuits for profit is neither a novel nor an insignificant trend (Belk, Wallendorf, and Sherry 1989; McDannell 1995). Today, marketplace use of Christian symbols in secular advertising is becoming more common, especially in certain geographic locations within the United States. Christian religion-based messages and symbols regularly appear in a wide range of advertisements. The Christian elements in these ads often include Bible verses, crosses, doves, and often, the Christian fish symbol (Ichthus). Similar Christian messages are often observed in outdoor advertising, retail store signage, product packaging, and even the daily newspaper. These examples illustrate that …

Logistics Service Provider-Client Relationship: Comparing U.S.A And Brazil, Harash Sachdev, G. Russ Merz, Paulo Fernando Pinto Barcellos, Margareth Rodrigues De Carvalho Borella

Atlantic Marketing Journal

This research compares organization structure and market-based capabilities of American and Brazilian Logistics Service Providers in their respective countries. Using the resource based view, the authors propose that a LSP’s organization structure influences its service capabilities, which in turn will influence satisfaction and performance. The results indicate that the individual models hold true in their respective countries. Autonomy enhanced LSP’s capabilities in the areas of information sharing, logistics service, and customer service in both models. Formalization improved logistics and customer services in the Brazilian case, but only logistics services in the U.S. case. Unlike the U.S. model, service capabilities did …

Analysing The Performance Of Economic Discourses, Joseph K. Fitzgerald, Brendan O'Rourke

Conference papers

We focus on the methods used in analyzing broadcast interviews with economists on Morning Ireland, a prominent Irish radio news programme. Few would doubt that economists have taken a prominent role as experts on policy issues (Carrick-Hagenbarth and Epstein 2012, p.45) and some contend that no other social science discipline has gained such prominence (Schneider and Kirchgassner 2009, p.324). This paper comes from a larger research project, which uses a tailored methodological approach, incorporating a number of analytical methods. Keller (2011, p.63) has argued that a tailored methodological approach is often required to give special consideration to the ‘knowledge side’ …

Religious Tourism Versus Secular Pilgrimage: The Basilica Of La Sagrada Família, Estela Marine-Roig

International Journal of Religious Tourism and Pilgrimage

In recent decades, the number of tourists visiting religious buildings of special cultural attraction, mainly due to their exceptional architecture, has significantly increased. In such cases, it is hard to discern whether it is a question of religious tourism or of so-called secular pilgrimage. This paper analyses this issue by means of a paradigmatic case study: The Basilica of La Sagrada Familia in Barcelona, Catalonia, a Roman Catholic church that receives over 3 million visitors a year; the part of the “unfinished cathedral”, built under the direction of Catalan architect Antoni Gaudi, was registered in 2005 as a cultural site …

The Emergence Of Leader-Society Value Congruence: A Cross-Cultural Perspective, Ghulam Mustafa

The Journal of Values-Based Leadership

Previous research on cross-cultural leadership has focused on the outcomes associated with leadership factors consistent with national cultural values without exploring how leaders’ individual cultural orientations become congruent with the societal culture in different national settings. The purpose of this paper is to provide a deeper understanding of how leader-society value congruence is produced and how the degree of such congruency varies across cultures. This paper conceptually clarifies the mechanisms that mediate the influence of cultural context on leader-society value congruence; suggests that the effects of societal context are only distal antecedents of producing congruence between leaders’ individual and societal …

Reconceptualizing Markets: Hip- Hop Artists, Marketing, Distribution, And Consumers, Ronald Pikes

Theses and Dissertations

Sociologists have made many contributions to the current understanding of markets. In spite of these contributions, individuals and market practices in sociology are generally overlooked, but both are important because individuals and their practices give markets their form. By overlooking market practices, sociologists disregard two of the most important forces within markets, distribution and marketing. These oversights significantly reduce our ability to understand how modern economic markets operate. Thus, the focus of this study is centered on market actions of independent hip-hop music artists and consumers of hip-hop music especially in regards to music distribution technology. Data was collected via …

National Culture And Business Resilience: An Exploratory Study Of Two Chinese Construction Firms Operating In Singapore, Low Sui Pheng, Gao Shang, Teo Wee Kiat Ken

Business Review

The study of national culture focuses on differences in values and beliefs among people of different nationalities. With the increasing globalization of economies around the world, the construction industry is inherently exposed to risk at an unprecedented level. This is particularly true for Chinese construction firms, which are aggressively setting up subsidiaries and branches all around the world as they partake in large-scale complex projects overseas. With the liberal foreign trade policies adopted by China after its reforms, domestic construction firms in China also face immense pressure from the international players that are now able to enter the Chinese construction …

Socially Desirable Responding: Enhancement And Denial In 20 Countries, Jia He, F.J. Van De Vijver, A.D. Espinosa, A. Abubakar, R. Dimitrova, B.G. Adams, Jochen Reb, Samantha Sim

Research Collection Lee Kong Chian School Of Business

This article investigated the dimensionality, measurement invariance, and cross-cultural variations of social desirability. A total of 3,471 university students from 20 countries completed an adapted version of the Marlowe–Crowne scale. A two-dimensional structure was revealed in the pooled sample, distinguishing enhancement (endorsement of positive self-description) and denial (rejection of negative self-description). The factor structure was supported in most countries; medium-sized item bias was found in two denial items. In a multilevel analysis, we found that (a) there was more cross-cultural variation in denial than enhancement; (b) females tended to score higher on enhancement whereas males tended to score higher on …

The Role Of Diversity On Team Effectiveness In A Multinational And Multicultural Military Environment, Mustafa Utoglu

Engineering Management & Systems Engineering Theses & Dissertations

The trend of deploying multinational coalition or alliance forces to respond to emerging threats in the past two decades has become a conventional approach. Beyond the advantages presented by coalitions and alliances, the literature suggests that multinational forces have raised a new set of challenges in achieving their mission: managing the demographic, functional, and cultural diversity introduced by the individuals from various nations that compose the coalition/alliance.

A large number of researchers have considered diversity a "double-edged sword" as they discovered that diversity could pose risks, as well as benefits, to teamwork. Although extensive research effort has been dedicated to …

Consumer Perceptions Towards Package Designs: A Cross Cultural Study, Romica Chandra Lal, Fritz Yambrach, Lucy Mcproud

Journal of Applied Packaging Research

The choice of one package or the other can be an economic decision or can be influenced by cultural acceptance or perception of individual convenience. Product package systems can be designed for one-time use or multiple-use purposes. Package perceptions in different countries typically develop from a variety of factors, including climate, lifestyle, and cultural acceptance with regard to particular products. In an increasingly global economy with multinational firms marketing products worldwide, it is important to understand the differences between consumer needs and consumer responses to product-package systems.

The objective of this research was to examine consumer perceptions of different product …

The Moderating Effects Of Power Distance And Collectivism On Empowering Leadership And Psychological Empowerment And Self-Leadership In International Development Organizations, Debby Thomas

Faculty Publications - College of Business

This study used quantitative research to investigate the acceptability and effectiveness of empowering leadership in various cultural contexts. The importance of finding appropriate leadership styles to use in cross-cultural situations is paramount. Development organizations as well as multinational organizations struggle to find appropriate forms of leadership that are effective in mobilizing the workforce in highly diverse cultural contexts. The effects of empowering leadership on psychological empowerment and self-leadership are measured in two cultural contexts representing both high and low power distance and collectivism to explore how empowering leadership behaviors affect the empowerment of subordinates. This research is located within five …

The Nostalgia Effect: A Field Investigation Of Satisfaction Among Is/It Professionals In India, Robert O. Briggs

Marketing and Management Faculty Publications

Satisfaction is a key indicator of system success, and so it has been the subject of much Information System (IS) research. The nostalgia effect, whereby individuals feel satisfied or dissatisfied when thinking about past goal attainment or failure, has been observed to influence analysts’ decisions with respect to ongoing systems development. The Yield Shift Theory (YST) of Satisfaction explains the nostalgia effect as a function of changes in yield for an individual’s active goal set. This paper reports on an exploratory field investigation of the nostalgia effect among 105 working IS/IT professionals in India reflecting on past collaboration experiences. The …

The Impact Of Environment Concern And Attitude On Green Purchasing Behavior: Gender As The Moderator, Grace Dagher, Omar S. Itani, Abdul Nasser Kassar

Marketing Faculty Publications

The purpose of this study is to examine the moderating effect of gender on the relationship between environmental concern and attitude towards green purchasing behavior from a Lebanese consumer perspective. This study is based on socialization theory, which suggests that individual behavior is shaped by gender expectation in relation to the cultural context. An online questionnaire was used to collect data from Lebanese consumers with independent purchasing power. A total of 326 complete questionnaires were analyzed in this study. The moderating effect of gender was found to be significant and affect both environmental concern and attitude towards green purchasing behavior. …

Patriarchy, Empire, And Ping Pong Shows: The Political Economy Of Sex Tourism In Thailand, Kristen Kelley

Cultural Studies Capstone Papers

This project provides a postcolonial feminist analysis of the prosperity and reputation of the sex tourism industry in Thailand. It examines the ways in which Western imperialism created the space for the globalization of sex work, as well as providing a postcolonial analysis of the hegemonic structures which have existed throughout Thailand's history that enable the sex tourism industry to thrive today. This project also explores how policy making and enforcement in Thailand affects the sex tourism industry, as well as the ways in which activism works to change or support these policies, and how this affects individuals who are …

2015 Manifest Program, Columbia College Chicago

Manifest Urban Arts Festival Programs

A program for the Manifest Urban-Arts Festival held by Columbia College Chicago on May 15, 2015.

Baby Names As A Determinant Of Cultural Assimilation In The Continental And Non-Continental United States, Paige M. Harrison

Mahurin Honors College Capstone Experience/Thesis Projects

Using baby names a signal for cultural attitudes has been studied before several times. This paper looks at trends in baby names across the United States over five decades, and then uses these trends to look at the quasi-natural experiment of Alaska and Hawaii becoming states and accepting the dominant United States culture as their own. Both Alaska and Hawaii have their own indigenous cultures which could influence their cultural assimilation to the United States, this paper uses baby names to measure this assimilation. By using vector auto-regressions and the time period between 1960 and 2013 this paper determines the …

Fast Fashion: At What Cost?, Fiona Hall-Roulac

Senior Theses

Fashion has played a large role in society and the production of clothing has greatly changed for American consumers over the past hundred years. I will examine the notion of fast fashion and how these practices have changed how people shop and as a result how workers work. I will examine how some companies are creating transparency by showing their factories, actual prices of the goods, as well as focusing on small locally produced goods and the cost for Americans receiving low cost fast fashion goods. The 20^th century marked the industrial revolution where clothing production greatly transformed. It …

Performance Sports: An Excuse For Doping?, Vladislav V. Loenko

Business/Business Administration

The objective of this study is to determine what characteristics in high performance athletes are likely to create a desire to use a doping substance. After reviewing the works of notable scholars addressing similar concerns, research has helped to identify some of the prominent factors liable for this manifesto. This paper focuses on psychological determinants within highly competitive individuals, specifically those who have a predisposed desire for achievement, which correspond with a higher propensity to use performance-enhancing drugs. In order to effectively assess the findings for this hypothesis, its application is strictly devoted to performance sports.

Patient Service Quality And Health Maintenance Organizations: Not An Oxymoron, Jessica Mcbeath

UNLV Theses, Dissertations, Professional Papers, and Capstones

Today’s quality movement in health care has driven the importance of patient satisfaction and experience across the industry. While the subject is of huge interest to researchers and health care companies, many struggle to identify a unified list of attributes that are applicable globally. Due to the industry’s uniqueness, it becomes necessary to understand the population and specific attributes for each. In review of previous service quality research, this study presents many dimensions and attributes for application. Using existing service quality framework 5Qs, this study provides unique findings correlated to existing literature and presents actionable items.

Purpose: The purpose of …

A Study On Green Consumer Segmentation Based On Socio-Demographics And Behavioral Responses, Young Doo Kim

Asia Marketing Journal

In the 21^st century, green consumer behavior, playing one of the core roles of sustainability, is still an important issue to green-related stakeholders. Because one of the major objectives of green-consumer research is an improvement of behaviors aligned with greening, this paper revisited socio-demographic variables and shed light on segmenting and profiling green consumers based on their connectedness between socio-demographic variables and green behaviors. Using correlations, factor analysis, analysis of variance, k-means cluster analysis and χ²-tests, this paper shows that socio-demographic variables differentially impact green-consumer behaviors. In order to profile green consumers, this paper additionally attempts to segment green-consumer …

Building The Brand: The Difference In Brand Profiles Between Team And Individual Athletes, Kayci Nucci

Sport Management Undergraduate

Billions of dollars are spent in the sport marketing industry each year; more specifically investors are looking to put their money into specific sponsorship and endorsements of athletes. Millions of dollars are put into each sponsorship deal by managers due to the ability of the athlete’s endorsement to elevate their brand. There has been several studies conducted that asses the effectiveness of athlete sponsorship due to the fit and qualities of the athlete. There is little known about the differences in athlete’s endorsement profiles in regards to their sport, as well as their gender, ethnicity, and media exposure. This is …

West Meets East: New Concepts And Theories, Harry G. Barkema, Xiao-Ping Chen, Gerard George, Yadong Luo, Anne S. Tsui

Research Collection Lee Kong Chian School Of Business

Management scholarship has grown tremendously over the past 60 years. Most of our paradigms originated from North America in the 1950s to the 1980s, inspired by the empirical phenomena and cultural, philosophical, and research traditions of the time. Here following, we highlight the contextual differences between the East and the West in terms of institutions, philosophies, and cultural values and how they are manifest in contemporary management practices. Inspired by theory development in management studies over time, we offer insights into the conditions facilitating new theories, and how these might apply to emergent theories from the East. We discuss the …

The Active Audience? Gurus, Management Ideas And Consumer Variability, Claudia Groß, Stefan Heusinkveld, Timothy Adrian Robert Clark

Research Collection Lee Kong Chian School Of Business

This study draws on an active audience perspective to develop a better understanding of mass audiences' attraction towards popular management ideas. It focuses on audience members' own experiences and, in particular, what audience activities actually play a role in shaping mass attraction, and how the deployment of these activities may vary. Analysing 65 in‐depth interviews with management practitioners in their role as audience members of guru seminars, the authors identify different key consumption activities, and explain how individual management practitioners may shift in consumption orientation throughout the communication process. This paper argues that such a broader and more dynamic understanding …

45rd Annual Wku Student Research Conference, Student Research Council

Student Research Conference Select Presentations

See document below for project abstracts

Consumer Perceptions Of Cross Promotional Strategies: Exploratory Research In The Music And Fashion Industries, Nora E. Heally

Journalism

The aim of this study was to explore how cross-promotion and experiential marketing influence brand building within the context of the music and fashion industries.

A-B testing was used to collect data on user perception of different design elements on a point-of-purchase web page. The data was analyzed to determine which design elements were most successful in positively influencing purchase intent of the user.

Overall, the participants is this study favored the treatment websites (58% average) to the control websites (42% average). To appeal to the consumer and begin the experiential marketing process for an event, a website should contain …

From 'Forced Fingers', Dan Eltringham

The Goose

Poetry by Dan Eltringham

A Taxonomy Of Emerging Markets, Alexander A. Assouad

Doctor of Business Administration Dissertations

Focusing on emerging markets is now a significant imperative for business professionals as well as strategy, management, and international business (IB) scholars. However, there are no accepted categorizations of these countries. Furthermore, major international organizations, institutions, scholars, and multinational, all approach classifying these countries from a multitude of different perspectives. Using institutional theory as a framework and drawing on research from multiple disciplines such as IB, sociology, economics, and economic geography, this dissertation proposes a framework by which a more nuanced reclassification of emerging markets into eight subgroups is considered appropriate. The application of this multidimensional and multidisciplinary approach shows …